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How to Create a Brand Community: A Step-by-Step Process

Social Media Strategies Summit

Maybe it is an ongoing process and an infinite loop. An engaging rewards or loyalty program with a place for customers to interact with each other could also be considered as a brand community. Or it could be a full-fledged loyalty program where they get rewards for completing different actions. Loyalty Program.

Process 161
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A marketer’s guide to natural language processing (NLP)

Sprout Social

Natural language processing (NLP) is an artificial intelligence (AI) technique that helps a computer understand and interpret naturally evolved languages (no, Klingon doesn’t count) as opposed to artificial computer languages like Java or Python. What is natural language processing? It analyzes and generates both audio and text data.

Process 110
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Content for the Customer Journey – Phase V: Loyalty & Advocacy

Ignite Social Media

Loyalty & Advocacy Content for the Customer Journey. If people are already using your hashtags during the buying process, be sure to reward them by sharing their photos on your channels! They’ll feel like they are part of an elite group, and they’ll be activated to spread the word within their networks! Ready to read more?

Loyalty 86
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The Creator’s Toolkit: 27+ Content Creation Tools for Every Stage of the Process

Buffer Social

🔗 Read about how to use AI for content creation to see the different ways you can apply AI tools to your creative process. These tools can help simplify the chaotic process of planning content – and save you time by scheduling your work ahead of time. The tools that follow make that process easier.

Process 109
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5 Tips Missing From Your Average Restaurant Marketing Guide

The Realtime Report

To take advantage of the benefits of social media, businesses need to be actively engaged with their followers. This means responding to comments and messages, sharing interesting content, and being active on the platform. A blog will enable you to share your story, connect with customers, and build loyalty.

Tips 182
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TED And The Art of Loyalty

Twist Image

There is an ongoing debate about just how loyal consumers can (and should) be in such a fragmented world, but I''m here to tell you that loyalty is alive and well. Real loyalty (the stuff that transcends data sets, points accumulation and redemption strategies) is the stuff of legend. How does your brand build that type of loyalty?

Loyalty 97
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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

This brand is active on YouTube and uses the platform to present prospects with high-quality educational content. For starters, it has more than 2 billion monthly active users. Plus, it actively shortens the sales cycle, ensuring prospects land on the content/product pages that correlate to what they intend to do.