Social Media Strategies Summit

SEPTEMBER 9, 2022

If you’re going to add NFTs to your marketing mix, do it in a way that aligns with your current activity. Fashion brand Original Penguin went in a different direction by partnering with influencers to raise awareness of its first NFT initiative, featuring eight unique and colorful penguin avatars displayed in a Miami Beach-style setting.

Examples 177

Examples Brands Avatar Authentication 177

Sprout Social

MAY 26, 2022

We’ll also sprinkle in examples of brands that are already working the network to their advantage and insights from a marketer who has successfully incorporated TikTok into her strategy—Meara McNitt, Social Media Director at Online Optimism , one of Sprout’s agency partners.

Examples 139

Examples Campaign Tips UGC 139

Sherrilynne Starkie

FEBRUARY 18, 2020

In this post, I’ll define “earned media” and show a few examples of how smart marketers use it to fuel successful campaigns. If earned media is not part of the mix, other activities will struggle to deliver the desired results. Examples of Earned Media Success. What is Earned Media? Earned media is media coverage or ‘good PR’.

Fashion 409

Fashion News Report Review 409

Sprout Social

MAY 9, 2024

Instead, you need to incorporate DEI year-round to demonstrate their efforts aren’t rooted in performative allyship or activism. Brands in fitness, beauty and fashion have led the charge on social media for over a decade while other sectors like higher education are still experimenting. In 2023, influencer fashion content reached 1.21

Industry 86

Industry Influencer Trends Marketing 86

Sprout Social

AUGUST 19, 2021

Eighty-nine percent of Pinterest users are actively searching for purchase inspiration. 3 social commerce examples you can learn from. Oh Polly , an ultra-popular women’s fashion brand was one of the few businesses chosen by Instagram to trial in-app purchases in the UK this year. 3 ways to increase sales on social media.

Examples 128

Examples Tips Patterns Instagram 128

Sprout Social

NOVEMBER 12, 2023

Each business works together to combine its resources, audience reach and creativity to co-create products, campaigns or activations. For example, e.l.f. For example, GoPro and Red Bull have an ongoing partnership and cross-promote each other’s events. For example, Dunkin’ and e.l.f.

Collaboration 105

Collaboration Brands Fashion Sports 105

Sprout Social

APRIL 29, 2024

In the search bar, type “UK” followed by your industry or niche, such as “UK fashion” or “ UK fitness.” For example, search for “London,” “Manchester,” “Edinburgh,” or “Birmingham” to identify local influencers. million followers. million followers.

Influencer 97

Influencer Instagram Brands Fashion 97

Twenty4 Social

JULY 31, 2020

If you’re coaching clients on a 1:1 basis, then you’re charging for your time, which is an example of “active income”. With active income, your earnings are directly tied to the amount of time you spend with each client. The post 3 Ways to Turn Your Active Income into Passive Income appeared first on Twenty4 Social.

Activities 52

Activities Course Fashion Organization 52

Convince & Convert

DECEMBER 16, 2014

After a neat discussion with Sam Zivot of Lorna Jane , I now have an awesome example of how these two tactics actually can be complimentary. And most importantly, Lorna Jane expertly blends the two strategies together to create perhaps the best example of blogger relations I’ve ever seen. Bold claim, huh?).

Blogger 155

Blogger Fashion Case Study Brands 155

Ignite Social Media

APRIL 15, 2024

This level of activity is truly remarkable, with the brand running influencer campaigns in 44 out of the 52 weeks of the year. They’ve also added an “always-on” ambassador program, which allows them to highlight limited-time deals and opportunities in a more agile, real-time fashion.

Influencer 143

Influencer Retail Marketing Discount 143

Mindjumpers

NOVEMBER 17, 2015

A victory that was achieved to a very large extent by the active campaign of young Nigerians on twitter. An example of this is in the recent successful viral Millionaires campaign by Peak Milk starring comedian-come-musician Falz and actor Igwe Tupac in Nigeria via Instagram, Youtube and Facebook.

Activities 0

Activities Social Media Hashtag Campaign 0

Sprout Social

APRIL 29, 2024

In the search bar, type “UK” followed by your industry or niche, such as “UK fashion” or “ UK fitness.” For example, search for “London,” “Manchester,” “Edinburgh,” or “Birmingham” to identify local influencers. million followers. million followers.

Influencer 60

Influencer Instagram Brands Fashion 60

Social Media Strategies Summit

JULY 19, 2023

One recent example is the 2023 UEFA Champions League Final, where Pepsi hosts an annual pre-match “kickoff show.” 3) Dior @dior / six million followers According to MMI Analytics , Dior generates more mentions than any other historic fashion brand on TikTok. So what’s it doing right?

Brands 130

Brands Energy Sports Fashion 130

Ignite Social Media

AUGUST 1, 2023

This left a total of 44 brands actively engaging with their audience on the platform. Key Findings: Post Frequency: The study hand-captured 1,196 posts from the active 44 brands. For example, McDonald’s only posted three times during the study period, while Forbes posted 184 times.

Study 78

Study Brands Patterns Sports 78

Social Media Strategies Summit

APRIL 8, 2021

Here are three practical examples of how to use Reels on Instagram: 1. Example: Red Bull. Give your audience a real reason to seek out your Reels, and try to adopt a style and content themes that are different enough from your regular Instagram activity to stand alone. Example: Balmain. Example: Louis Vuitton.

Instagram 233

Instagram Brands Real Estate Remix 233

Hootsuite

JULY 21, 2021

For example, your company might find an Instagram influencer who is already popular with an audience that’s related to yours, like a business that sells makeup would find another influencer selling beauty products. For example, you could search for “top fashion bloggers” or “top fashion Instagram influencers.”

Influencer 136

Influencer Instagram How To Fashion 136

Keyhole.co

NOVEMBER 17, 2023

Known for their active celebrity and athlete campaigns, it is no surprise Adidas has millions of followers across social media platforms. Adidas also actively seeks to expand interests to other fields, roping in diverse industry stalwarts to help their mission. For example, take their collaboration with singer Pharell Williams.

Sports 59

Sports Social Media Strategy Apparel 59

Hootsuite

APRIL 18, 2022

For example, I never would’ve found this bagel vid without those helpful #brunch hashtags. Presenting: a copy-and-paste-ready list of specific hashtags to use for your fitness Reels, funny Reels, travel Reels, food Reels, and fashion Reels. Hashtags for fashion Reels. Here’s another food-related example. reelsindia.

Hashtag 141

Hashtag Instagram HootSuite Travel 141

Social Media Strategies Summit

SEPTEMBER 18, 2023

anyone who doesn’t work for a retail or fashion brand). Working in Less-Obvious Influencer Marketing Niches So far, all of Abbey’s examples have focused on the airport at Port of Seattle. For Port of Seattle, a prime example is hardcore aviation enthusiasts or AvGeeks. Let’s get into it!

Influencer 130

Influencer Travel Retail UGC 130

Buffer Social

APRIL 18, 2022

Agnes LDN , a fashion brand aiming to educate its customers about sustainability, shared an Earth Day post with a simple but effective message. The team member that wrote the post highlighted that his own reusable coffee cup had saved ~85 disposable cups from the landfill, a great example of small changes making a big difference.

Small Business 102

Small Business Fashion Instagram Discount 102

Jon Loomer

OCTOBER 5, 2020

Even those with big budgets are putting their trust in Facebook to find those people most likely to convert based on related activity on the platform. Why might someone have the “Digital Marketing” interest, for example? Hobbies and Activities. Shopping and Fashion. Business and Industry. Sports and Outdoors.

Yahoo 194

Yahoo Facebook Sample Samples 194

Sprout Social

JANUARY 24, 2024

Here are a few examples of influencer marketing goals: Increase positive Instagram brand mentions by 20% in the next quarter using influencer partnerships. Flannels, for example, partnered with influencers to promote its festive party wear collection on TikTok. It can also give you metrics based on your competitor’s activities.

Metrics 94

Metrics Influencer Marketing Survey 94

SocMed Sean

FEBRUARY 10, 2022

For instance, colleges and universities have the opportunity to post pictures and videos showing labs, sports and campus activities. In addition, marketing opportunities and engagement tools have grown in similar fashion. One recently implemented example is Instagram Shop.

Instagram 162

Instagram Strategy Marketing Metrics 162

Sprout Social

APRIL 21, 2020

In the words of our favorite Project Runway hosts: “In fashion, one day you’re in and the next you’re out.” While it may seem like sustainability is fashion’s newest trend, a deeper look at social media shows that consumer demand for more sustainable fashion is here to stay. View this post on Instagram. ????Research

Retail 100

Retail Trends Fashion Marketing 100

Social Media Strategies Summit

MAY 24, 2019

For example, the ‘Build It Together’ campaign encouraged fans to build a Christmas present for someone using Legos. Search On is a great example of how engaging content can be created when you identify that intersection. Victoria’s Secret takes their fashion show omnichannel. GoPro rewards fans with the GoPro Awards.

YouTube 123

YouTube Brands Fashion UGC 123

Webbiquity SMM

AUGUST 27, 2019

The bad news is that only 368 of those (54.4%, or just over half) are actually active. are barely active, tweeting twice per month or less on average. So, for example, if a company has 2,000 followers and is following back 1,600, it would have a social ratio of 1.25 (2000/1600). Another 4.1% The remaining 1.5%

B2B 154

B2B Research Twitter Marketing 154

Social Media Strategies Summit

JANUARY 5, 2022

Here are some examples: To nurture an online community. You can then jot down granular goals that will impact your day-to-day social activities. For example, We Wore What Shop favors soft colors in backdrops. Actively Engage on the Platform. So, start by setting a broad objective. To generate leads and sales.

Small Business 202

Small Business Instagram Platform How To 202

SocMed Sean

MARCH 3, 2022

Despite its decline in users, nearly every industry on the planet is active on Pinterest, and some industries have been more successful than others. Industries that can most benefit from visual content like entertainment, DIY, home décor, cooking, fashion, and automotive have been able to perform well with Pinterest’s adapted format.

Strategy 195

Strategy Marketing Automotive Campaign 195

Unmetric

AUGUST 2, 2019

Fashion dominates Instagram. A look at the top brands from Fashion, Cosmetics, Athleisure, and other industries painted a clear picture that the Fashion industry dominates on Instagram in terms of followers. Victoria’s Secret is the Fashion industry leader with 68 million followers on Instagram. Top brands on Instagram.

Instagram 155

Instagram Brands Fashion Sports 155

Sprout Social

JANUARY 19, 2023

And successful campaigns across several industries from fashion to real estate have shown how valuable the metaverse can be. For example, extended reality (XR) headsets can record a user’s facial attributes, blinks, movement, surroundings and activities in the metaverse. But the metaverse isn’t a utopia.

Brands 111

Brands Avatar How To Privacy 111

For Real Social Workers

JANUARY 8, 2024

Features, Figures, and Fashion As women social workers over 40, we have likely struggled with cultural and familial expectations of beauty and femininity. These are also examples of microaggressions. A person with active presence only needs to walk into a room to command attention. Also put down your phone to be fully present!

Authentication 52

Authentication Comparison Consultant Proposal 52

Ignite Social Media

MAY 29, 2020

Now, with the recent shift in consumer behavior due to the COVID-19 pandemic, TikTok has grown to over 800 million active users and diversified its audience with a rapid increase in Millennial users. So now that all eyes are on TikTok, how do brands create an active presence that drives business results? Beauty and Fashion Tutorials.

Types 172

Types Brands Content Remix 172

Jon Loomer

OCTOBER 5, 2020

Even those with big budgets are putting their trust in Facebook to find those people most likely to convert based on related activity on the platform. Why might someone have the “Digital Marketing” interest, for example? Hobbies and Activities. Shopping and Fashion. Business and Industry. Sports and Outdoors.

Yahoo 149

Yahoo Facebook Sample Samples 149

Keyhole.co

JANUARY 24, 2024

Dave Thomas positioned Wendy’s as a restaurant for simple ‘old-fashioned’ burgers when he founded it in 1969 in Ohio. Plus, Wendy’s completely immerses itself in pop culture and active engagement with users. Twitter, in particular, is primed for this kind of engagement, which is why Wendy’s is so active on the platform.

Engagement 52

Engagement Social Media Strategy Meme 52

Socialmedia.biz

OCTOBER 14, 2020

Nordstrom Rack gave followers a look behind-the-scenes at one of their fashion shoots. For example, if you have a fitness brand, you could create a series of workout videos. To use this feature, you have to have an active Direct Message conversation. This is a great way to build transparency and humanize your brand. .

Features 132

Features Instagram Class Fashion 132

Proactive Report

JUNE 18, 2021

For example, if your business is helping chiropractors learn management skills to build their practice you could join the LinkedIn Chiropractic group – it has over 20,000 members. It’s not a “one and done” activity. For example, create a group on LinkedIn or Facebook and take an active part. Get very specific.

Small Business 85

Small Business Tips Fashion Groups 85

Adam Sherk

JULY 10, 2012

For example, take a look at the +1 Audience Report from the Google Webmaster Tools profile of a major fashion site. Women are the strong majority in every age group: Now for a fashion magazine site with a largely female readership that is hardly surprising. Here are a few more examples.

Google 119

Google Fashion Sites Report 119