Buzz Marketing for Technology

JUNE 27, 2008

s needs, knowledge, and the sorts of practices they face on a daily basis is critical in an effective knowledge transfer and exchange activity.". Consider how you might use the interactive possibilities of the Internet and Web 2.0 But youve really hit the nail on the head here with the real-world examples. Rebecca Muller.

Web 2.0 100

Web 2.0 Crowdsourcing RSS Case Study 100

Stay N' Alive

FEBRUARY 6, 2011

Facebook has quite a database with 500 million active users, and rumored total users in the billions. Example records indexed are Census records, Birth Certificates, Death Certificates, Civil Registrations, and Marriage Certificates. To me, this makes FamilySearch.org one Web 2.0 website that is worth paying attention to.

Web 2.0 76

Web 2.0 Compete Eventful Engineering 76

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

The major “Web 2.0″ ″ and social networking technologies that have been created in the last several years have been a major boon for consumers and web users. Why is it that these web applications allow users to rate an article before they’re even forwarded to it?

Aggregator 151

Aggregator Content Digg Posterous 151

Techipedia: Tamar Weinberg

MAY 28, 2010

Regardless of the many years of experience you have in the online space, the ideas behind social media and social media marketing are applicable to everyone. Lead generation and client acquisition can be had on LinkedIn, especially in the B2B space, just as long as you’re active and engaging. Always be Listening.

Social Media 278

Social Media Strategy Yahoo Communities 278

Stay N' Alive

MARCH 6, 2011

Facebook has quite a database with 500 million active users, and rumored total users in the billions. Example records indexed are Census records, Birth Certificates, Death Certificates, Civil Registrations, and Marriage Certificates. To me, this makes FamilySearch.org one Web 2.0 website that is worth paying attention to.

Web 2.0 49

Web 2.0 Compete Eventful Organization 49

Techipedia: Tamar Weinberg

MAY 5, 2010

Share the 10OFF discount code for everyone, for example. Of course, you can also just use a Facebook application for that. Better yet, to show that the page is active, give the users control by letting their Fan posts show up on the front page. As a result, engagement goes up as the page appears very active.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

JULY 1, 2010

Similarly, this is applicable to the “make money online&# niche. It takes hard work and patience to make it offline and this is exactly applicable online. For example, by looking at ProBlogger, we are being told that the owner is not an amateur but a pro blogger. Let’s take Techipedia for example.

Analysis 226

Analysis Domain Name Blogger Adsense 226

Social Media Strategery

OCTOBER 6, 2008

Development Social Media Wanted: People Who “Know&# Social Media and Communications Tue, Oct 7, 2008 Enterprise 2.0 , Social Media My company, Booz Allen Hamilton , is actively hiring consultants who “get&# social media. I’ve got the Web 2.0 I’ve got the Web 2.0 Is that a problem?

Gov 2.0 50

Gov 2.0 Social Media Web 2.0 Consultant 50

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

One great example this year has been Blame Drew’s Cancer. You can use the many applications that Facebook offers, so that others can answer questions on a survey, have discussions on the forums, and/or have notes to bring awareness to a topic. It seems the activity level has fallen off.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Abuse application invites and consistently invite friends to participate in vampire games. Considering the above example, I pose a question on Facebook etiquette: Is it appropriate to let these requests sit in pending mode or to reject the friends outright?? FriendFeed, StumbleUpon e YouTube December 30, 2008 at 7:00 am Netiquette 2.0:

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

With 350 million+ users, a self-promoting and natural way to have people promote your product, and a very active audience full of close friends and family, what’s not to like? Click on the “Application Settings&# link for that subsection, and another popover dialog will appear. Marketers love Facebook. My name is.

Facebook 279

Facebook How To Applications URL 279

Social Media Strategery

OCTOBER 27, 2009

Be active within the social media and Gov 2.0 After all, government gets to have its own “2.0” All other industry reference for social media is “Web 2.0.” After all, government gets to have its own “2.0” All other industry reference for social media is “Web 2.0.” and Gov 2.0,

Gov 2.0 94

Gov 2.0 Consultant Social Media How To 94

Social Media Strategery

FEBRUARY 23, 2009

Day One Along with 20 or so of my colleagues working on Booz Allen’s own deployment of an Enterprise 2.0 platform , our first day began with our instructor, Hanns Kohler-Kruner , leading us through an activity to determine what Enterprise 2.0 1) Enterprise 2.0 Facebook firewall gov20 government government 2.0

Gov 2.0 84

Gov 2.0 Wiki Web 2.0 Course 84

Techipedia: Tamar Weinberg

AUGUST 25, 2010

On a particular forum I am active on (yes, I still use them!), The short answer for me is usually applicable to everyone, though. Some advice I give to my Social Media students is to be careful following the example of some large brands who are relatively new to Social Media but seem to be successful. Don’t self promote.

Social Media 272

Social Media Engagement Forums Policies 272

Buzz Marketing for Technology

JUNE 27, 2008

Now, in the web 2.0 Maybe some pragmatic examples? Process and Workflow Mindset So much of business analysis and the resultant applications are all about business processes and workflows. world, we can find people with similar interests as ours far more easily. Lets say I sell someone something on the internet.

Wiki 140

Wiki Project Meeting Organization 140

Social Media Strategery

DECEMBER 22, 2008

I’ve seen Intellipedia , TSA’s Evolution of Security blog , DoDLive , the DoD’s Blogger’s Roundtable , FEMA’s YouTube channel , GovLoop , and many other examples of “Government 2.0.&# I’ve also seen plenty of failed blogs, dormant wikis, and other failed attempts at using social media.

Gov 2.0 62

Gov 2.0 Social Media Wiki Web 2.0 62

Convince & Convert

SEPTEMBER 21, 2010

Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content. That is the value to me of Web 2.0 My book (and my work) grows far richer for this dialogue.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Techipedia: Tamar Weinberg

JANUARY 26, 2010

The more active you are on StumbleUpon, the more opportunity there is for you to grow your network and expose your own content to more and more StumbleUpon users. This is not a real example, readers.) For example “hey can you Digg, Reddit, mixx ,Prop and of course stumbles are appreciated.&# Very nice of you. Good point.

StumbleUpon 181

StumbleUpon Digg Social Networking Review 181

Techipedia: Tamar Weinberg

APRIL 10, 2008

You may have stumbled upon a site a few hours ago, and now you’re actively Tweeting. You can easily determine if your friends are interested in marketing, photography, books, music, web 2.0 In social media spheres, it’s almost unavoidable to not engage online with content in some way. What content are they sharing?

Plaxo 103

Plaxo Picasa StumbleUpon Netvibes 103

Buzz Marketing for Technology

JUNE 27, 2008

The lack of understanding between busy and burst goes beyond just the inability of the busy to see the value in using Web 2.0 Twitter’s a good example of this. They’re not mutually exclusive in activities but rather in outlook and approach. Let’s see how. Not at all. says: May 11th, 2007 7:39am. [.]

Wiki 247

Wiki Web 2.0 RSS Products 247

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

The SEO Angle If you’re a brand new student in the school of thought of SEO, after you’ve learned about improving your web presence via search engines, there are countless opportunities to prove to yourself that you know what you’re doing. For you, this means practice and true application of acquired skill.

SEO 178

SEO Social Media Marketing Digg 178

Social Media Strategery

OCTOBER 12, 2008

For example, let’s say that the Transportation Security Administration (TSA) wanted to implement a wiki – should that wiki be open to just TSA employees? government 2.0 , public sector , social media , web 2.0 I’m one of the leads for our social media/Government 2.0 What other differences do you see?

Gov 2.0 76

Gov 2.0 Wiki Policies Consultant 76

Techipedia: Tamar Weinberg

JANUARY 12, 2010

For example, one of my Friendster aliases is Times Square. Extracurricular programs combine summer programs, vacations, and related activities. The value to me (although I don’t know if a lot of people are actively doing it) is the ability for me to vote on what you think is applicable to you.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Buzz Marketing for Technology

JUNE 27, 2008

Comments on this article can be sent to the author at chris_dede@harvard.edu and/or can be posted to the web via the link at the bottom of this page. For example, in Wikipedia, “knowledge&# is constructed by negotiating compromises among various points of view. The term Web 2.0 tools (e.g., tools (e.g.,

Web 2.0 182

Web 2.0 Review Wikipedia Construction 182

Social Media Strategery

MARCH 7, 2010

So, no, the public doesn’t need to understand what Gov 2.0 or open gov is – but they do need to understand that their government is actively trying to do more to communicate and collaborate with them. You wrote: “The public doesn’t need to understand what Gov 2.0 Great post…thanks.

Gov 2.0 119

Gov 2.0 Forums Collaboration Data 119

Techipedia: Tamar Weinberg

JULY 8, 2008

Rebecca Kelley , Search Marketing and Social Media Consultant : A social media marketer needs to be an active participant in the social media sphere. For example, what plays well on Digg versus what plays well on Propeller. They have an interest in the world around them, and being active in it. Browsers obviously mostly lurk.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

Search Engine Roundtable is an excellent example of a successful unique blog in a saturated market. Mommyblogs are a great example of thriving personal blogs; they take you behind the scenes into the life as a parent. Darren suggests having a memorable design, trying your hand at being a character (e.g.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Buzz Marketing for Technology

JUNE 27, 2008

We are now developing an open source "business application platform" (think salesforce.com). Our first application is working tightly integrated with GOOGLE APPS. Something like a personal "nervecenter" could be a very cool application to develop. I love gmail, it has become the center of my Internet activity. Television.

Bookmarklet 238

Bookmarklet Yahoo RSS Feed 238

Social Media Strategery

AUGUST 18, 2010

This video is a great example of how social media is being integrated in not only the professional world, but also secondary education. She is an active member in PRSSA, which has gained her many professional experiences with communications, public relations, campaign strategies and social media. Powered by Wordpress.

Education 135

Education Social Media Gov 2.0 Class 135

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Why Social Media Belongs in Your Internet Marketing Campaign (Bruce Clay): The Lisa goes through three successful examples of good social media applications and illustrates why they grabbed her attention. For example, Rule #1 is “Thou Shalt Be Honest.&# Social Media Marketing Tactics (SEOmoz): Jane Copand, the Web 2.0

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

I tweet more frequently too, using HootSuite (my favorite Twitter application by far) to schedule tweets down the road. Reply Tamar Weinberg February 16, 2010 at 1:01 pm Yup, you’re the perfect example for this, Michael. Let me use a good example that’s relevant to me: Facebook. I promote good content.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

JUNE 10, 2010

As long as there’s a healthy balance in their activities, I don’t see a problem. Side note: The free flow of information on the web is a part of our modern world. COPPA laws protect children under the age of 13, and that’s why Ani’s blog, for example, is protected (by her mother’s request).

Blogger 241

Blogger StumbleUpon Communities Sites 241

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The article has examples of how social media worked too. The ABCs of Online Networking (Your Job Stop): I love Joanna Lord’s article — every single letter of the alphabet has an application in online networking. Laser (Web Strategist): There are two (of many) approaches you can take in your social media strategy.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

MARCH 10, 2010

Over the next few months, I received multiple invites to various groups on Facebook and messages imploring me to participate in activities in which I had no interest. SEOmoz PRO : SEOmoz PRO features a rich library of informative guides, a myriad of tools, and a strong active and close-knit community.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

your initial examples are problematic in my opinion: (A) If you or your client does not have an advertising budget, then how *are* they paying you to email people? That said, your (B) point is valid but not particularly applicable to what I was writing. I don’t actively do it for clients — I do it to connect with people.

Blogger 177

Blogger Press Release Advertising Review 177

Buzz Marketing for Technology

JUNE 27, 2008

Contents Introduction Towards a Definition Driving Forces Developments to Date Barriers Future Potential References Web Links Introduction A definition for the term Personal Learning Environment ( PLE ), remains elusive. These could be the university VLE, the workplace LMS or a collection of so-called Web 2.0

Web 2.0 165

Web 2.0 Wiki Metadata Social Bookmarking 165

Techipedia: Tamar Weinberg

MARCH 24, 2010

For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. One example is Mint and the insights they offer via their blog. It’s important to connect with me where I’m actively engaging…when I’m present.

Influencer 278

Influencer How To Press Release Blogger 278