Oktopost

JANUARY 25, 2024

While many businesses recognize the importance of maintaining a social media presence, the full potential of these platforms in driving B2B revenue often goes overlooked. Prioritize employee advocacy If you haven’t implemented an employee advocacy program yet, 2024 is the year you should make it happen.

B2B 70

B2B Social Media Strategy Reputation 70

Oktopost

DECEMBER 21, 2023

But budget limitations can make or break even the best, and most thorough plans you’ve set to accomplish in 2024. Unfortunately, this trend is forecasted to continue as we move into 2024. Now that doing more with less is essential, strategic budgeting is the key to success for CMOs in 2024.

Marketing 62

Marketing Survey Skills How To 62

Keyhole.co

MARCH 20, 2024

As a B2B marketer, if you’re ignoring LinkedIn, you could be missing out on vital opportunities to connect with your audience and generate new leads. It’s no wonder why 40% of B2B marketers say that LinkedIn is the most effective channel for finding and converting high-quality leads. Review of selected LinkedIn monitoring tools 1.

LinkedIn 52

LinkedIn Tools B2B Price 52

Oktopost

MAY 23, 2024

” – Colin Day, Managing Director EMEA, Oktopost Social intent signals are valuable indicators of engagement that can be tied to revenue generation for B2B organizations. One of the biggest challenges faced by marketers right now is the data overload from social media.

Data 86

Data B2B Patterns Apple 86

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. Or, share your genuine excitement about a new product or feature your company is launching and geek out alongside your customers. and shares personal insights about what makes Hootsuite great, both as a company and a product. Sharing = caring.

Social Media 112

Social Media Strategy HootSuite Sentiment 112

Sprout Social

MAY 9, 2024

The brands are the DJs, guiding the tone of the party with music (products) while consumers are the crowd. We’ll explore five influencer marketing trends shaping the social media landscape in 2024. Instead, they value personal recommendations and trending products from influencers that entertain or interest them.

Industry 87

Industry Influencer Trends Marketing 87

Oktopost

JULY 4, 2022

However, even though you can’t renew the product, you don’t have to panic. You can still use Social Studio until either the end of your contract date, or November 18th, 2024 , when the product is slated for retirement. However, after November 18th, 2024, you’ll no longer be able to access Social Studio at all. ?

B2B 132

B2B Social Media Management Metrics Social Media 132

Oktopost

OCTOBER 30, 2023

For this reason, utilizing intent data has become a pivotal strategy for B2B revenue teams, as more of their budgets become dedicated to generating new business. Despite its substantial potential for increasing closed-won opportunities, B2B revenue organizations often overlook one critical source of intent data : social media.

Data 125

Data B2B Notification Team 125

Oktopost

APRIL 29, 2024

Whether we’re using it for brand awareness, social selling, employee advocacy, or all of the above, most organizations recognize that being strategic and active on social media is an absolute must if you want to be a well-respected brand in 2024. Doing this helps to drive your leads that you are in contact with further down the funnel.

Data 62

Data Social Media ROI B2B 62

Oktopost

JANUARY 16, 2024

Oktopost Made specifically for B2B organizations, Oktopost is a social media engagement suite that empowers not only marketing, but revenue teams as well. With a strong presence of B2B buyers on LinkedIn, Sales Navigator has become a go-to tool for sales teams when it comes to prospecting. LinkedIn Sales Navigator 3.

Team 62

Team Tools SMS B2B 62

Convince & Convert

NOVEMBER 16, 2023

You’ll better understand why resonance is such a major focus of B2B content marketing once we address one of the largest variables in our lifetime: Artificial intelligence. What would you do with 20% greater productivity?” What would you do with 20% greater productivity? But that will come in 2024.

Content 78

Content Marketing B2B SEO 78

Sprout Social

MARCH 12, 2024

The 2024 US presidential election is several months away, but social media is already politically charged. According to Sprout Social Listening data , from January 1 to March 6, 2024 there were almost 7.6 Of these conversations, less than half were positive.

Social Media 108

Social Media Marketing Sentiment Influencer 108

Sprout Social

APRIL 25, 2024

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. According to the 2024 Social Media Productivity Report , nearly half (48%) of social media marketers feel they sometimes or rarely have enough time to get their work done.

Template 103

Template Templates Social Media RFP 103

Sprout Social

FEBRUARY 12, 2024

Ogilvy research shows that 75% of B2B companies have already jumped on board, realizing its immense potential. They collaborate with Productivity Consultant Paul Minors, whose expertise mirrors the needs and interests of Pipedrive’s core audience. Take Pipedrive, for example. aamnaadel The best Korean toner on Amazon??

Influencer 101

Influencer Marketing Collaboration ROI 101

Sprout Social

MAY 3, 2023

When I think about marketing leaders in my networks and our customers—whether it’s B2C or B2B—our roles encompass so much more than bringing awareness to our brand and positioning. We are the lens into how we can better position ourselves, our company and our product for future growth—a viewpoint that depends on social media.

ROI 91

ROI Cost B2B Organization 91

Oktopost

MARCH 26, 2024

In a significant move to strengthen how B2B businesses manage social media interactions between their brand and their audience, this collaboration not only simplifies social media management by bringing conversations into one place for a more streamlined workflow but also enhances the speed and impact of customer interactions with your brand.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Sprout Social

FEBRUARY 26, 2024

So this month we scoured the internet looking for brands across industries—from pet products to business software to car insurance—who shine when responding on social. A brand that received emphatic praise was Chewy, the beloved pet food and products company. A reminder that even B2B social customer care should be person-first.

Report 63

Report Atlassian Brands Sentiment 63

Ignite Social Media

JULY 27, 2020

By 2024, the US alone will have nearly 71M LinkedIn users or just over a quarter of the population. Deep, Relevant B2B Audience Insights. It’s the juicy B2B data that is typically hard to uncover. LinkedIn justifies the higher cost by touting the quality of the product by means of reaching a more qualified audience.

LinkedIn 177

LinkedIn Advertising URL Campaign 177

Keyhole.co

APRIL 3, 2024

Businesses, particularly those in the B2B sector, find it an invaluable tool for connecting with their audience, driving engagement, and sharing industry insights. These stats speak volumes about the platform’s prowess in shaping consumer decisions and its viability for B2B marketing.

Strategy 52

Strategy Twitter Tips Marketing 52

Hootsuite

JANUARY 23, 2024

Especially those focused on B2B sales. And LinkedIn is the top platform for B2B marketers worldwide. decision makers who can purchase your product or service) at the right time. 10 best LinkedIn marketing tools for 2024 1. Hootsuite’s Social Trends Report finds that change in usage is driven by a renewed focus on ROI.

LinkedIn 85

LinkedIn Tools HootSuite Marketing 85

Oktopost

APRIL 2, 2020

billion (USD) by 2024. Good social media reporting helps cut through the clutter and puts the value front and center–something that is invaluable in B2B marketing, especially. please add relevant image for a report in the social media analytics – maybe combine the two images from the product page into one. .

Report 128

Report Social Media Tools ROI 128

Keyhole.co

MAY 18, 2023

of users follow or research brands and products on Facebook. 82% of B2B content marketers use Twitter. 75% of B2B marketers advertise on LinkedIn. 93% of B2B marketers use LinkedIn. more likely to know about products and trends than their peers. billion in 2024. 500 million tweets are sent daily.

Statistics 59

Statistics Social Media B2B YouTube 59

Sprout Social

JANUARY 9, 2024

These insights help cross-functional teams, such as marketing and sales, product research, human resources and PR, perform their jobs more effectively and efficiently. You get a complete picture of what’s top-of-mind in social conversations and uncover common themes and topics regarding your brand, products and service.

Analytics 108

Analytics Sentiment Analysis Patterns 108

Webbiquity SMM

MARCH 19, 2024

Image credit: Georgia de Lotz on Unsplash At the same time, practically every B2B marketer has been wondering about the best social media platforms. For “dry, boring” B2B companies unsure of how to create eye-grabbing visual content, a photo-sharing app like Instagram isn’t the most obvious social media platform.

B2B 170

B2B Company Instagram Cost 170

Sprout Social

FEBRUARY 5, 2024

The 2024 theme is African Americans and the Arts in the US. They want to insert their product and services everywhere, but they aren’t a part of or active within the community. She mentions an example that happened on February 1st, 2024. Black History Month takes place during February in the United States and Canada.

Social Media 106

Social Media Authentication Communities Campaign 106

Keyhole.co

JANUARY 30, 2024

A target audience is a particular group of people who share certain demographics and behavioral traits and are likely to be interested in your product or service. How can my product solve their challenges? So, they use Instagram and TikTok to connect with potential buyers and market their products. What is a target audience?

Social Media 59

Social Media How To Patterns Sports 59

BeingOptimist

MAY 22, 2023

The trend is so evident that tech giants believe that by 2024, AI will fuel almost 95% of client transactions. For B2B solutions, internal processes may be present. Product discovery is essential for setting up your solution for success and saving time and money. For B2C goods, customer journeys and personas may be present.

Applications 40

Applications Mobile Team Data 40

Oktopost

APRIL 10, 2024

LinkedIn marketing agencies help B2B marketing teams develop and execute a targeted LinkedIn plan that drives brand awareness, online engagement, and lead generation. They can produce compelling content that suits B2B audiences and is more likely to get the engagement you want, both for organic engagement and paid advertising.

LinkedIn 62

LinkedIn Marketing B2B Social Media Management 62

Keyhole.co

JANUARY 21, 2024

Twitter is also the third social platform by popularity (after LinkedIn and Facebook) preferred by 71% of B2B marketers and 65% of B2C marketers to distribute content. Share company updates and upcoming products Twitter audiences are hungry to discover something new. Why not announce your upcoming product or feature?

Examples 52

Examples Strategy Twitter Marketing 52

Hootsuite

DECEMBER 9, 2020

How are B2B organizations connecting their sales team to prospects without events and conferences? Buy this product. In fact, eMarketer is forecasting that households without cable TV will outnumber those with it by 2024. Organizations have been left scrambling to adapt their online presence to fill the void. Click this ad.

Questions 142

Questions Social Media Strategy Survey 142

Hootsuite

NOVEMBER 30, 2023

From spurring ideas to implementing designs to automating social media posts , there are many great content marketing tools to make a content marketer’s day more productive and less stressful. 10 best content marketing tools for 2024 1. Let’s take a look at some of the best. 1 Social Media Tool Create.

Tools 105

Tools Content HootSuite Marketing 105

Oktopost

FEBRUARY 19, 2024

So, we’re giving you a cheat sheet of the top B2B social media trends you need to know to create a successful social strategy. Where Are B2B Marketers Posting Most Often? In fact, 42% of social media posts made by B2B organizations were posted from LinkedIn in 2023. We’re going to say it. Social media can be a tough place to be.

B2B 62

B2B Trends Social Media Strategy 62

Sprout Social

DECEMBER 20, 2023

Oktopost Oktopost touts itself as a tool best suited for B2B companies looking for a full social engagement suite. Social listening unpacks insights about competitors, products, audience sentiment and more. The post 19 Hootsuite alternatives for your brand in 2024 appeared first on Sprout Social. Source: Buffer) 4.

HootSuite 105

HootSuite Brands Price Collaboration 105

Oktopost

FEBRUARY 1, 2024

B2B buyers are bombarded with information daily, and only so many brands can stand out. Oktopost Oktopost is a B2B social media management tool that enables scheduling and automated posting, social listening, and advanced social analytics. Best For: Oktopost is specifically designed for B2B businesses.

Brands 62

Brands Hubspot Marketing B2B 62

Oktopost

FEBRUARY 15, 2024

Content is king, but B2B buyers are all drowning in more content than they can ever consume. B2B Social Media Management tools like Oktopost can pick up where your content studio leaves off, streamlining social media management processes and providing analytics you can use to evaluate and adjust your campaign after it launches.

Content 62

Content B2B Case Study Price 62

SalesChoice

OCTOBER 4, 2016

billion between 2015 and 2024. Deloitte Global predicts that by the end of 2016 more than 80 of the world’s 100 largest enterprise software companies will have integrated cognitive technologies into their products, a 25 percent increase on the prior year. By 2020, they expect the number will rise to about 95 of the top 100.

Software 20

Software Patterns Applications B2B 20

Sprout Social

APRIL 6, 2023

Chatbot marketing also helps brands and customers engage more closely by: Sharing quick answers regarding discounts, or a product or service. Data gathered from chatbot conversations can be used to improve the customer experience, plus inform product descriptions, development and personalization. billion by 2024.

Marketing 79

Marketing Airlines Conversation Team 79