Buffer Social

JANUARY 25, 2018

For example, the content format Stories was introduced on several major social media platforms slightly more than a year ago. Together with our State of Social 2018 report , we put together a comprehensive social media trends report. Top 10 social media trends to know for 2018. Social media is going mobile.

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Social Media Trends Report Survey 111

The Realtime Report

MAY 30, 2023

Annual Social Media Ad Spending has Almost Tripled Since 2018 Over the past decade, social media has grown into an excellent marketing tool providing an alternative way for companies to advertise and reach their target audience and potential customers. According to a Statista survey, brands spent $73.2bn on social media ads in 2018.

Social Media 91

Social Media Brands Statistics Comparison 91

Hootsuite

AUGUST 2, 2022

You don’t have time to exhaustively compile a list of the ideal length of social media posts for every single platform. After analyzing 752,626 Facebook ads back in 2018, AdEspresso found that ads did best when the copy in each element was clear and concise. Unlike other platforms, LinkedIn also shares video data (e.g.,

Platform 139

Platform Social Media Hashtag HootSuite 139

Hootsuite

JULY 21, 2020

For one, each platform comes with different kinds of metrics and different terms for them. Social video metrics for every platform. YouTube analytics are (obviously) integral to your success on the platform. What percentage of your views come from desktop, mobile, or elsewhere. Facebook video metrics. Playback locations.

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Metrics Platform Video HootSuite 144

Pam Moore

AUGUST 7, 2018

Register for Webinar -> 5 Reasons Your Social Media Isn't Working in 2018 and How to Fix it! How to get a grip on your social media and digital marketing in 2018. 2018 is where those who have simply been “hustling” to get by realize they must hustle and work smarter. What you'll learn… . Webinar Details: .

Social Media 112

Social Media How To Training Industry 112

Later

DECEMBER 5, 2018

2018 was a big year for Instagram! From pop culture phenomenons to launching a new video platform and too many new features to count (but we did), it’s been a busy year for the folks at Instagram — and it’s 1 BILLION users around the world. . Popular on Instagram in 2018. Top Brands on Instagram in 2018.

Trends 60

Trends Instagram Review API 60

Buffer Social

JANUARY 17, 2018

Now that 2018 is here and in full swing, you might be looking for new social media tools to add to your marketing stack. As part of our State of Social Media 2018 campaign , we partnered with the team at Product Hunt to put together a list of the latest trending social media tools for marketers to try in 2018. Anchor Videos.

Tools 112

Tools Social Media Price URL 112

Social Media Strategies Summit

APRIL 22, 2019

2018 was a year of lasting impacts on the social media industry. Even in an industry marked by fast change, 2018 will go down in history as a big year for social media and all of the marketers who use it to sell their products or services. At the end of 2018, 400 million users were actively using Instagram stories every day.

Trends 142

Trends Social Media Instagram Influencer 142

Postcron

MAY 29, 2018

As we approach the halfway point of 2018, now is a good time to refresh your strategy with these seven must-try social media tactics for 2018. Spoiler alert: No matter which social platform is your favorite, video keeps growing. In August 2017, Facebook introduced Watch, a new platform for shows on Facebook.

Social Media 56

Social Media Hubspot Groups Groups 56

Socialmedia.biz

JULY 26, 2018

In today’s fast-paced, technologically advancing world, there are a variety of software, platforms and applications that not only allow you to create webinars for attracting and engaging customers, but also work extremely well for internal communication with your team.

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Conference Price Hosting Meeting 60

Later

JULY 24, 2019

Drumroll, please… IGTV, Instagram’s brand new video platform, is here! Here are 3 things you need to know about IGTV, plus we answer a ton of questions about how IGTV works, how to upload videos to IGTV, and what this brand new platform means for you: What is IGTV? IGTV is also no longer only for vertical video!

Platform 79

Platform Video Instagram Press Release 79

Social Media Strategies Summit

MAY 27, 2022

Small social media teams simply don’t have the time to post content several times a day across multiple platforms. And while it can’t schedule Instagram Stories and TikTok videos, you can set mobile notifications to remind your team when it’s time to share the next post. How many leads and sales you’re generating from social platforms.

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Team Tools Social Media HootSuite 219

Social Media Strategies Summit

JUNE 7, 2019

Today, it is the 2nd most visited website in the world and a key platform in reaching demographics from GenZ to Baby Boomers and nearly everyone in between. One year ago, Facebook’s Mark Zuckerberg said that the future of the platform was video. This number is up from 250 million people in June 2018.

Trends 147

Trends Video Hubspot Marketing 147

Social Media Strategies Summit

APRIL 8, 2021

What’s more, its parent company also owns three of the other four platforms to appear in the top five, including Facebook, WhatsApp, and Facebook Messenger. The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. Image source.

Instagram 233

Instagram Brands Real Estate Remix 233

Hootsuite

MARCH 9, 2020

While people keep their eyes on the big-name platforms for signs of saturation, user alienation, and stagnation, LinkedIn continues to own and grow its valuable niche. If you’re new to the platform for work or personal use, these stats will help you decide if this platform is a no-brainer or a no-go for your brand.

Statistics 145

Statistics LinkedIn Marketing B2B 145

Hootsuite

DECEMBER 17, 2019

This year’s YouTube stats show that—spoiler alert—YouTube is still bigger than all the other social media platforms. billion in May 2018. According to Pew Research, YouTube is the most popular online platform in America. And that number is up from the year prior (2018), when it was 8 minutes and 41 seconds. use YouTube.

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Statistics YouTube Marketing HootSuite 145

Hootsuite

APRIL 6, 2023

It depends, but early social media platforms started to pop up in the late 90s to early 2000s, with the technology budding as early as the 70s. But Twitter’s significance was really defined by the hashtag , a symbol that’s helped political organizers and average citizens mobilize, promote, and create awareness. presidential election.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Pam Moore

AUGUST 7, 2018

Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018. ” Yes, the social networks have a lot of power given the billions of active users they have visiting their platform on a daily basis. If so, you are not alone. Soundcloud. Webinar Details: .

Social Media 60

Social Media Training Startup Social Networking 60

Social Media Strategies Summit

MARCH 25, 2021

Only a relatively small number of social platforms currently allow for true social commerce, as described above. Instead, the pre-release was timed to coincide with the 2018 NBA All-Star game. Users were instructed to swipe up on these ads to place orders via the Drizly, Instacart, and Reserve Bar platforms.

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Examples Retail Instagram Buy 221

Ignite Social Media

MARCH 2, 2021

At the beginning of 2019, only 4% of social media marketers in the United States used the platform to reach consumers. Still, these five upcoming social media networks look like platforms worth watching. Still, these five upcoming social media networks look like platforms worth watching. You never know which ones will thrive.

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Upcoming Social Networking Privacy MySpace 212

Later

APRIL 3, 2019

Using the Canvas feature, the InShot Video Editor takes your existing video and allows you to resize it to various aspect ratios, and you can easily resize and crop it to fit Instagram Stories (or any other social media platform) with just a few taps! . Free on iOS and Android. #3: 3: Wondershare FilmoraGo. View this post on Instagram.

Mobile 89

Mobile Video Instagram Feed 89

Pixlee

DECEMBER 7, 2017

With the end of 2017 approaching, marketers are planning for 2018 with an eye on the key trends that will continue to be prominent. Continued technological innovations will play a significant role in the user-generated content marketing trends in 2018 and in years to come. Influencer Marketing. Final Thoughts.

UGC 41

UGC Trends Marketing Curation 41

Social Media Strategies Summit

MAY 25, 2021

Facebook offers a full suite of tools to help agencies make the most of their presence on the platform. Local alerts have been leveraged by first responders and municipal governments across the US to send urgent, need-to-know messages since early 2018. Think Mobile First. Image Source: Facebook GPA. Facebook Protect.

Communities 231

Communities Engagement Facebook Authentication 231

Ari Herzog

DECEMBER 31, 2018

For instance… Wouldn’t you rather read a simple block of text on your mobile phone via your favorite social media platform than scrolling down a blog post to ascertain if the person has a point? I suppose I should also incorporate grammatical structures that WordPress allows and that social media does not.

RSS 70

RSS WordPress Mobile Social Media 70

Pam Moore

AUGUST 7, 2018

Register for Webinar -> 5 Reasons Your Social Media Isn't Working in 2018 and How to Fix it! How to get a grip on your social media and digital marketing in 2018. 2018 is where those who have simply been “hustling” to get by realize they must hustle and work smarter. What you'll learn… . Webinar Details: .

Social Media 60

Social Media How To Training Industry 60

Buffer Social

FEBRUARY 8, 2022

The first mention of TikTok was by Ash Read , our former Head of Content, in August of 2018. The next mention was in November 2018, when another former teammate of mine, Alfred Lua , was working on a blog post about the 21 Top Social Media Sites to Consider for Your Brand. TikTok had just acquired Musical.ly

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Notification Mobile Small Business Tumblr 74

Convince & Convert

JANUARY 11, 2018

In 2018, in a world where many of my millennial friends have more captivating Instagram accounts than me, this introduction sound about as impressive as, “She Googles real good.”. Now, ads can be sent through both platforms at the same time, from the same tool, using the same audience parameters. Who doesn’t? What happens if Twitter.

Social Media 156

Social Media Consultant YouTube Instagram 156

Social Media Strategies Summit

OCTOBER 3, 2019

Launched in 2016, the platform now boasts 500 million active users worldwide. TikTok was also downloaded 1 billion times in 2018 , eclipsing Instagram’s 444 million downloads. TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos. Source: SensorTower.

Brands 114

Brands Meme Hashtag Campaign 114

Sprout Social

NOVEMBER 19, 2018

Mobile-first shopping grew by 20% from 2016 to 2017 and in 2018, consumers ranked social as their number one source of inspiration for purchases. billion messages across Twitter, Facebook and Instagram to find out how retailers fared in previous holiday shopping seasons and what brands can expect for 2018.

Retail 109

Retail Sentiment Project Instagram 109

The Realtime Report

NOVEMBER 9, 2020

billion units by 2025 and accounting for more than 70% of total smartphone sales, becoming the most accelerated mobile technology generation ever launched. “5G As a result, the market is not expected to climb back up to 2018 levels before 2022-2023,” predicts Research Director Michela Menting.

Comparison 91

Comparison Research Mobile Compete 91

Sherrilynne Starkie

JANUARY 10, 2019

YouTube Stories are like the Stories formats on Snapchat, Instagram, and other social media platforms. Stories continue to grow in importance for audience engagement across social media platforms. As a follow up to the 2018 Annual Journalist Survey, a new survey of finance journalists gets their perspective on what’s to come in 2019.

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Features Social Media Survey YouTube 150

Webbiquity SMM

FEBRUARY 27, 2018

In B2B, LinkedIn, though #10 overall (#12 on the chart, but Tumblr isn’t really a social network and Vine is dead), is one of the three or four most important social networking platforms. Twitter for breaking news, LinkedIn for professional networking) but below the surface, who’s really using each platform, for what purposes?

Social Networking 223

Social Networking Tumblr Tips B2B 223

Hootsuite

FEBRUARY 20, 2020

For each of the world’s biggest, or trendiest, platforms, this list has the latest: updates on size, growth, and demographics; insights on how people are accessing, using, and behaving on the platform; actionable numbers on how brands can succeed there. in 2019 , compared to 6% in 2018 (and 15% in 2016). Source: Digital 2020.

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Statistics Social Media Marketing YouTube 145

Sprout Social

MAY 10, 2019

YouTube reaches more 18-49-year-olds on mobile alone than any cable TV network or broadcast. Users are watching more than one billion hours of YouTube videos each day, with over half of those views coming from mobile devices at upwards of an hour each day. 4. Mobile devices dominate YouTube views, but TV is gaining.

YouTube 111

YouTube Strategy B2B Marketing 111

Sherrilynne Starkie

MARCH 18, 2018

Top Five: YouTube beats Facebook as most-used platform. The must-know social media news for the week of March 18, 2018. YouTube beats out Facebook as the most widely-used social media platform. Mar 18, 2018. The Pew Research Centre's recent study looks at social network platforms' user demographics for 2018.

YouTube 67

YouTube Facebook Mobile Policies 67

Buzzlogix

JANUARY 11, 2018

Achieving B2B mobile marketing success in today’s digital economy means marketing a mobile experience. This includes both mobile-friendly websites and mobile apps. Based on recent business trends , you might be thinking that mobile marketing is really something that will only benefit B2C companies, but this is incorrect.

B2B 40

B2B Mobile SMS Tips 40

Hootsuite

MARCH 2, 2020

Together, they’ll give you a sense of how Pinterest’s user stats compare with other platforms, which advertising tools drive the best ROI, and what’s trending in search. More than half of Pinterest’s MAUs are weekly active users, which means they log-on to the platform at least once a week. How many of them are yours? in the near term.

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Statistics Marketing HootSuite Advertising 145