Later

MARCH 13, 2020

Instagram has already made it possible for a select number of influencers and content creators to drive sales through checkout on behalf of brands — creating a complete e-commerce marketplace. Undra started her line with contemporary clothing in 2015 and, in 2018, fine-tuned it to focus on tailored, modern workwear.

Instagram 90

Instagram Journal Influencer Feed 90

Sprout Social

OCTOBER 4, 2016

However, data from Sprout Social’s 2015 Index revealed seven in eight social messages sent to brands go unanswered within 72 hours. When you pair this with our Instagram Profiles Report, you can then measure top posts, audience growth, publishing behavior, hashtag performance, top influencers engaged and audience engagement.

Engagement 93

Engagement Instagram Hashtag Loyalty 93

Later

JANUARY 22, 2020

Pastel tones have been going strong on Instagram since 2015’s millennial pink boom — but in this decade we can expect to see pastels taking on a whole new hue. . linkinbio to vote for the beauty influencer of the year! Ready to start curating your Instagram feed like a pro? Ready to get started? On Trend with Over.

Trends 81

Trends Instagram Library Film 81

Social Media Marketing

APRIL 3, 2013

Some examples include: continuous product development, deeper customer relationships, more transparency, and measurement of influence, not impressions. Google and Facebook still lead in digital display earnings, but according to a recent report, Twitter revenues will surpass AOL in 2014 and Microsoft by 2015.

Social Media 160

Social Media Flipboard Storify Reddit 160

Convince & Convert

FEBRUARY 1, 2016

Banner ads, SEO, sponsored ads, influencer marketing, and content marketing—they’ve seen it. 2015 was the year of tracking and analyzing the buyer experience and mapping the customer journey. The holistic approach to social media content curation is perhaps the only strategy that involves a give-and-take between brand and buyer.

Content 60

Content Tips Analysis Curation 60

Kikolani

JUNE 23, 2015

If you would like to meet some new peeps, get some new fans and build some… Posted by Boom Social with Kim Garst on Friday, June 5, 2015. One of the best ways to establish your authority is to curate content that is relative to your industry. If you are wondering how to curate content, let me say it isn’t an easy task at all.

Small Business 60

Small Business Facebook Alltop Curation 60

Ignite Social Media

JUNE 1, 2016

2015 has been a great year for video, but there is a lot more to come in 2016. When you combine this with their love for video, it becomes much easier to reach and influence your target audience. Live Video Streaming to Take Over. Use scarcity to attract your audiences’ attention.

Trends 60

Trends Social Media Strategy How To 60

Sprout Social

JUNE 16, 2016

Since its inception in 2010, brands have been some of the platform’s biggest contributors and influencers. In 2015, 33% of Fortune 500 companies had invested in Instagram–a 13% increase from the previous year. Curate Your Feed. Brands that are thriving on Instagram have a well thought out publishing cadence.

Instagram 40

Instagram Tips UGC Hashtag 40

Audiense

SEPTEMBER 16, 2016

They self-regulate, give each other around 2 hours between posts, and curate images directly from their assignments, their travels and their lives. A photo posted by Where Love Is Illegal (@whereloveisillegal) on Sep 1, 2015 at 3:29pm PDT. And it’s working. WhereLoveIsIllegal is a @witness_change project developed by @hammond_robin.

How To 60

How To Marketing Authentication Project 60

Buffer Social

NOVEMBER 7, 2017

Klear, an influencer marketing platform, studied 149 top brands in eight industries to see how they have been using Instagram Stories. This was confirmed by their 2015 study where they found that posts with hashtags and a location tag received the highest average engagement.

Study 111

Study Instagram Hashtag Research 111

Convince & Convert

APRIL 7, 2015

are “actively disengaged” ( Gallup, 2015 ). Inside an organization, these individuals may be called key influencers and are not always the highest ranking folks. Find out what informal communication channels exist in your organization and who curates them —those are the employees you want to get to know. Insource Youtility.

How To 60

How To Yammer Metrics Statistics 60

Buffer Social

AUGUST 24, 2017

Instagram suggests profiles to follow and curates relevant posts in Discover, which helps people to find your Instagram profile. On the other hand, the influencer community of TheAmplify was seeing 28 percent higher view rate for Instagram Stories than Snapchat Stories. Or are you all right with manually tracking your performance?

Instagram 111

Instagram Cost Comparison Analytics 111

Sprout Social

NOVEMBER 15, 2016

In fact, social media’s influence runs deeper than customer engagement. The metrics you choose to monitor will be influenced by the goals you set; however, we recommend that you look beyond vanity metrics like your number of followers. The number of social messages requiring a response have increased 18% between Q1 2015 and Q1 2016.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Oktopost

APRIL 4, 2023

We curate our feeds and, for the most part, decide who will get that free and regular access to us. A staggering 82% of Gen Z (that’s 1996-2015 for those not up-to-date on their gens) say they find brands that use real photos of their customers more trustworthy. Influencers are taking on new sponsorships daily.

Social Media 118

Social Media Marketing B2B Banking 118

Hootsuite

JUNE 21, 2023

Linking to third-party websites Curated content is a great way to round out your social media content calendar. Working with influencers Investment firms can work with social media influencers and referral programs. But they have to be particularly rigorous in screening influencers. Consider FINRA Regulatory Notice 11-39.

Social Media 100

Social Media Guidelines Tips HootSuite 100

Myrland Marketing

JULY 6, 2018

Alerts: 70% (87% in 2017, 77% in 2015, 63% in 2014). Newsletters: 59% (67% in 2017, 76% in 2015, 77% in 2014). He said that data suggests it is better to err on the side of “more curated” versus “more inclusive” when trying to decide how many stories to reference. Bios on the firm’s website: 69% (90% in 2017, 89% in 2015).

Survey 54

Survey Content Research Curation 54

Hootsuite

FEBRUARY 17, 2022

In 2015 they added “buyable pins,” which were rebranded to Product Pins in 2018. Shop from Style Guides: Pinterest curates their own style guides for popular home decor terms like “living room ideas,’ “mid-century,” “contemporary” and more. Or an influencer used one of your home decor products in their pics?

How To 111

How To Metadata HootSuite Retail 111

Oktopost

MAY 2, 2023

Examples of Social Listening Cast your mind back to 2015, and you may just remember a big moment in the world of B2C SaaS. The right social listening software can enable you to identify key influencers – great for embracing the strong potential of B2B influencer marketing – as well as other key individuals or brands to monitor.

Sentiment 62

Sentiment B2B Trends Social Media Management 62

Webbiquity SMM

DECEMBER 1, 2015

Influencer marketing? Pursuing the industry influencers with the largest follower counts may not be the best strategy. Your best influencers are often your own employees (but train them). billion on social marketing in 2015. Rethink “influencer” marketing? And your prospective buyers—they are watching.

Social Media 100

Social Media Social Networking Real Estate CPC 100

agora pulse

JANUARY 4, 2018

Setting up a social media store was huge between 2015- 2016. Blockchain may also level the playing field for authors and content curators who have not been credited, paid, or recognized. WildSpark , by Synereo, is a Blockchain app that launched on August 10th, to empower curators and consumers directly.

Social Media 125

Social Media Social Media Management Net Neutrality Curation 125

Later

SEPTEMBER 22, 2019

Thanks to the rise of Lightroom presets , and tons of other great photo editing apps , brands, business, and influencers can take advantage of carousel posts to show off their digital edits. Instagram carousel posts are a great way to share more personal brand stories on Instagram, without disrupting a carefully curated feed. .

Instagram 81

Instagram UGC Curation Apple 81

Rebekah Radice

OCTOBER 26, 2015

Here’s a few easy ways to connect with industry influencers shared by Problogger. Follow people that your influencers follow. The question I’m always asked is where to find tweetable content, what to talk about and how to best curate it. — Rebekah Radice (@RebekahRadice) October 21, 2015. Join Twitter Chats.

Twitter 114

Twitter How To Hashtag Curation 114

Buffer Social

APRIL 11, 2017

Since the New Feed’s launch, we’ve seen Facebook’s influence on across the web, with many platforms also adopting algorithms to show users more specific, personalized content that some data wizardry has deemed they’ll have an interest in: In 2016 Instagram shifted to algorithmically-sorted feed.

Feed 110

Feed Feedly News Social Media 110

Convince & Convert

NOVEMBER 20, 2015

Influencer marketing has been on the rise with brands exploring sponsorships with YouTubers, Instagrammers, Viners, Snapchatters, and every other emerging social platform. Bloggers are in many ways the first influencers, and brands started these partnerships as early as 10 years ago. video, streaming, Snapchat, etc.), The Takeaways.

Advertising 60

Advertising Data Collaboration Blogger 60

Kikolani

SEPTEMBER 27, 2016

In fact, traditional digital marketing is failing: ad blocker usage grew by 41% between 2014 and 2015, and a Google study found that 56% of ad impressions are never seen by internet users. People don’t like to be told what to do, so marketers have to find ways to pitch a product or service without sounding presumptive or self-interested.

Tools 60

Tools Content Marketing ROI 60

Kikolani

SEPTEMBER 27, 2016

In fact, traditional digital marketing is failing: ad blocker usage grew by 41% between 2014 and 2015, and a Google study found that 56% of ad impressions are never seen by internet users. People don’t like to be told what to do, so marketers have to find ways to pitch a product or service without sounding presumptive or self-interested.

Tools 60

Tools Content Marketing ROI 60

Webbiquity SMM

DECEMBER 2, 2014

Internet advertising will make up 25% of the entire ad market in 2015. 63% of millennials say they stay updated on brands through social networks; 51% say social opinions influence their purchase decisions; and 46% “count on social media” when buying online. ( leaderswest Digital Marketing Journal ). NewsCred ).

NewsCred 273

NewsCred Statistics Social Media B2B 273

Kikolani

FEBRUARY 6, 2015

Fetching Friday is back for week four of 2015! Content Curation: How to Easily Find Great Content to Share by Michael Stelzner. 4 Digital Marketing Strategy Studies: Formats, Trends, Influencers & Engagement by Kelsey Libert. Each week, I’ll share with you the top posts on online marketing and productivity.

Products 60

Products Marketing Adwords SEO 60

Audiense

DECEMBER 19, 2016

trillion between 2015 and 2020, with growth expected to be between 27-40%. Relevance is next to godliness when it comes to influencers. Chances are, there are smaller influencers or groups who have far more clout in your area. Learn how to find influencers for your business with our free eBook on the subject.

Trends 60

Trends Marketing Forums Microsoft 60

Unmetric

SEPTEMBER 27, 2019

McDonald’s added close to 24 million followers since 2015, a 43% growth in followers with an average of 15K followers added per day! The brand also takes inspiration from real-time events and major holidays to curate content that always win tons of engagement from its fans. McDonald’s – 79 million followers.

Brands 96

Brands Facebook Campaign Sports 96

Webbiquity SMM

APRIL 27, 2021

Social media and influencer marketing have each significantly impacted the work of B2B marketers. Blogging platforms, content curation software , and social networks enable anyone with the ability and ambition to become a reporter, opinion pundit, or industry trade journalist online. Influencer Marketing Becomes the New Advertising.

B2B 318

B2B Influencer Social Media BuzzStream 318

Buffer Social

SEPTEMBER 29, 2016

Moments were first released in October 2015, with Twitter and selected partners able to curate stories on a range of topics, including News, Sports, and Entertainment. Then, in August 2016 , Twitter opened Moments up to a broader group of influencers and creators, before beginning the public roll-out of the feature on September 28th.

Twitter 40

Twitter Curation Embedding Meme 40

Convince & Convert

DECEMBER 31, 2015

Editor’s Note: This post is one of Convince & Convert’s Top 10 Posts of 2015. When you work on shaping a distinct brand identity to influence your audience via social media, you first need to know what they think about you now. Learn How Fans See Your Brand. So much for social media being a time hog.

Engagement 60

Engagement Strategy Social CRM Hashtag 60

Unmetric

SEPTEMBER 27, 2019

McDonald’s added close to 24 million followers since 2015, a 43% growth in followers with an average of 15K followers added per day! The brand also takes inspiration from real-time events and major holidays to curate content that always win tons of engagement from its fans. McDonald’s – 79 million followers.

Brands 72

Brands Facebook Campaign Sports 72

Buffer Social

AUGUST 11, 2016

What was just a blip on the radar a few years ago is now a top content marketing priority for brands and influencers everywhere. Some brands and influencers have found an incredible niche on YouTube. This makes Snapchat an important channel to be active on as an influencer or brand. You need … Resources.

Video 40

Video Twitter Content Facebook 40

Oktopost

MAY 8, 2023

As of 2020, the number of SaaS apps used by the average business is 10x higher than it was in 2015, according to insights from BetterCloud. Finding the right influencer is key, of course, but it is possible. Finding the right influencer is key, of course, but it is possible. What’s more, this ecosystem is constantly growing.

Industry 69

Industry Social Media Brands B2B 69

Sprout Social

OCTOBER 17, 2016

As a result, one of Twitter’s main uses for marketers is curation. Resource How Twitter Profiles Can Support Your Marketing Initiative Follow Influencers When you first sign up for Twitter, you’ll get a list of suggested people to follow. Instead of limiting yourself to these, look up influencers within your industry and follow them.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40