Talkwalker SM

JULY 28, 2016

Why should you bother creating your own hashtag campaign ? A good hashtag can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote product and services to new audience segments. LiveThere: Airbnb Uses Data For Hashtag Inspiration.

Hashtag 60

Hashtag Industry Campaign Hotels 60

Social Media Strategies Summit

DECEMBER 1, 2023

It was the name of Tesla’s third car model , launched in 2015. Brands Ride the Barbie Bandwagon Plenty of blockbusters have been backed by huge marketing campaigns. The lesson here for brands is that if you create a weird enough product, people will probably post about it. billion views.

Social Media 241

Social Media Meme Fashion Trends 241

Hootsuite

SEPTEMBER 24, 2022

On National Day for Truth and Reconciliation, it’s important for Indigenous people (and, frankly, for non-Indigenous people) to see businesses and brands honour those who lost their lives through the 165-year program of assimilation. But deploying the hashtag #TruthAndReconciliation or #EveryChildMatters can be a risky undertaking.

Communities 99

Communities Brands Instagram HootSuite 99

Keyhole.co

DECEMBER 30, 2022

Back in 2015, Apple shut the tool down after purchasing it for $200 million two years before. It also lets you monitor more than just hashtags. Understanding your consumers, your brand perception, competitors, and industry trends are elemental to gain a competitive advantage. It’s no longer news; Topsy is dead. So what now?

Hashtag 52

Hashtag Metrics Analysis Apple 52

Webbiquity SMM

AUGUST 24, 2021

Total monthly active users increased 77% from 2015 to 2020. The 20 most popular Facebook pages (see below) are an eclectic mix of consumer brands, soccer, music, and news. The most popular hashtag on Instagram is #love. Facebook advertising reaches 2.18 billion people, or 36% of all adults and teenagers on earth.

Social Networking 217

Social Networking HootSuite Advertising LinkedIn 217

Keyhole.co

DECEMBER 11, 2020

Back in 2015, Apple shut the tool down after purchasing it for $200 million two years before. It also lets you monitor more than just hashtags. It’s no longer news; Topsy is dead. Hardly anyone saw the end of Topsy coming, but well, it happened. So what now? Keyhole is a great Topsy alternative — for several different reasons.

Hashtag 98

Hashtag Metrics Analytics Sentiment 98

Sprout Social

AUGUST 2, 2016

With so many advertisements, billboards and commercials in our face, it’s tough to find one without an added hashtag. Now businesses create a hashtag for consumers to find more information about a product or service. Whether it’s a branded term, phrase or call to action, hashtags increase social media engagement.

Hashtag 40

Hashtag How To Nielsen Social Networking 40

Rebekah Radice

NOVEMBER 30, 2015

But adding visuals to a marketing mix and using them to brand your business can be a challenge. It allows your business to tell a more complete story; one that visually connects brand to consumer. 3-Step Formula to Visually Brand Your Business. These qualities and traits will directly impact your brand look and feel.

Brands 114

Brands Construction Small Business Instagram 114

Sprout Social

AUGUST 30, 2016

Starting your Instagram branding from scratch can seem like a tall order task. Far too often we see brands on Instagram turn their channels into graveyards. Integrating Instagram into your marketing and branding strategy is essential for any business trying to grow their audience. But Instagram branding isn’t an easy task.

Instagram 71

Instagram Brands Collaboration Hashtag 71

Talkwalker SM

MARCH 17, 2016

FMCG brands increasingly view social media as a way to differentiate themselves from competitors, as Always did memorably with their #LikeAGirl campaign. With this information, brands can develop a more targeted crisis communication plan that helps protect their brand reputation. 2015 – March 2016). 10 –March 10, 2016).

Data 60

Data Social Media Brands Forums 60

Sprout Social

OCTOBER 6, 2022

For example, in 2015 one million views was considered viral, according to Animoto. Are you looking for brand awareness? This way all of your content will be cohesive and have the same overall vision, strengthening your brand. Important hashtags/mentions to include: Important for trends and partnerships. Use hashtags.

Video 129

Video Social Media How To Trends 129

agora pulse

OCTOBER 17, 2019

Peruse the blogosphere or YouTube, and you’ll uncover common tips like: Use hashtags like #f4f (follow for follow) or #followme in comments of popular users. Like at least 1,000 photos with a popular hashtag. Monitor a hashtag in your niche to find those who fit your buyer persona. An Even Faster Way .

Instagram 98

Instagram Hashtag Real Estate Apparel 98

agora pulse

OCTOBER 17, 2019

Peruse the blogosphere or YouTube, and you’ll uncover common tips like: Use hashtags like #f4f (follow for follow) or #followme in comments of popular users. Like at least 1,000 photos with a popular hashtag. Monitor a hashtag in your niche to find those who fit your buyer persona. An Even Faster Way .

Instagram 98

Instagram Hashtag Real Estate Apparel 98

Talkwalker SM

FEBRUARY 8, 2016

To help luxury brands cut through this noise – Dior was mentioned over 1.1 million times on social media in the month of January alone – we used Talkwalker’s advanced social media analytics to give these brands some tips on using social listening to measure the ROI of their influencer marketing.

ROI 84

ROI Influencer Sentiment Tips 84

agora pulse

OCTOBER 30, 2019

A good Twitter bio grabs attention, oozes personality, introduces your brand, and sets expectations. Does the language in it reflect my brand personality? Use hashtags (with caution). If you are a brand, it’s still possible to let your personality shine through. In a way, it de-personalizes the brand. Be personal.

Twitter 98

Twitter Engagement Hashtag Notification 98

agora pulse

OCTOBER 30, 2019

A good Twitter bio grabs attention, oozes personality, introduces your brand, and sets expectations. Does the language in it reflect my brand personality? Use hashtags (with caution). If you are a brand, it’s still possible to let your personality shine through. In a way, it de-personalizes the brand. Be personal.

Twitter 98

Twitter Engagement Hashtag Notification 98

Buffer Social

NOVEMBER 13, 2023

  Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. Partner with media brands Take it from a former lifestyle journalist — Black Friday was also wild in media. Patagonia is another brand at the forefront of this movement.

Examples 92

Examples Campaign Discount Marketing 92

Buffer Social

NOVEMBER 29, 2018

But REI, an outdoor clothing and equipment brand, does Black Friday differently to other retailers. REI’s CEO, Jerry Stritzke believes that the relationships between consumers and brands are changing — whilst you used to be able to win people over with deals, you now need “something more”, he told Business Insider.

Brands 94

Brands Retail Campaign Authentication 94

Convince & Convert

APRIL 3, 2015

Image via BigStockPhoto.com Customers talk in more than keywords and hashtags. And when they’re posting to social networks, customers say what’s on their mind—sometimes they @mention your brand handle, sometimes they include keywords you’re watching. Continue the conversation on our Facebook or Google+ pages.

Data 60

Data Hashtag Eventful Conference 60

Ignite Social Media

JANUARY 17, 2017

The Super Bowl is … “the Super Bowl” of social media for brands. During the day of the big game, brands receive up to 6x more mentions on Twitter. How can your brand participate in these social conversations? Based on past Super Bowl social trends, check out these potential opportunities for your brand. Fly #LikeAGirl.

Social Media 60

Social Media Sports Hashtag Trends 60

agora pulse

JUNE 22, 2017

Most articles about it date from 2013 to 2015. The search results will bring posts from the brand, from fans mentioning the brand in a public place as well as posts and articles about it giving you a much deeper insight than scrolling through their page. Hashtag research. What Happened to Graph Search?

Tips 127

Tips Hubspot Facebook Hashtag 127

Sprout Social

JANUARY 22, 2020

Welcome to the Social Spotlight, where we dive deep into what we love about a brand’s approach to a specific social campaign. From strategy through execution and results, we’ll examine what makes the best brands on social tick — and leave you with some key takeaways to consider for your own brand’s social strategy.

Campaign 48

Campaign Hashtag Sentiment Overview 48

Convince & Convert

AUGUST 21, 2015

As of June 2015, Adweek reported that Instagram’s commitment to content quality and millennial audience have attracted more than 475 ad campaigns with brands such as The Gap, Michael Kors, and Taco Bell. For millennials, Capital One brand favorability increased by three percent.

Instagram 60

Instagram Brands How To Campaign 60

Hootsuite

DECEMBER 7, 2022

You can choose words, exact phrases or hashtags, and you can also choose words or phrases you’d like to exclude from the search. hootsuite since:2015-12-21 until:2016-01-21 search for tweets with the word “hootsuite” between December 21, 2015 and January 21, 2016. Trying to expand your brand or start something new?

Twitter 115

Twitter HootSuite Airlines Mobile 115

Mindjumpers

NOVEMBER 17, 2015

Take for instance the Nigerian 2015 elections; Nigerians needed a change and we along with social media influencers, utilized the one tool that we could all use irrespective of class or social status to get it; the tool was social media. Brands move in on the Nigerian social media.

Activities 0

Activities Social Media Hashtag Campaign 0

Audiense

NOVEMBER 8, 2017

Last year was a record-breaking Cyber Monday for online sales reaching an astounding $3 billion, up 12% since 2015. In effort to visualize the unseen we decided to analyse a sample of 115,000 users who published content containing relevant keywords or trending hashtags related to Cyber Monday in 2015 and then in 2016.

Sample 79

Sample Samples Discount Influencer 79

Rebekah Radice

MARCH 16, 2015

Kim Garst ツ (@kimgarst) March 13, 2015. InsLud or Listerine — Kim Garst ツ (@kimgarst) March 13, 2015. Sprout Social (@SproutSocial) March 15, 2015. Combine this with your own unique branding and perspective, and you’re bound to stand out in this noisy social media world of ours. Use hashtags! Post Consistently.

Small Business 132

Small Business Social Media Strategy Hashtag 132

Rebekah Radice

JULY 13, 2015

Tweets with a specific hashtag (#twitter). Jodi Okun (@JodiOkun) July 11, 2015. Hashtags: Identify relevant hashtags based on industry, niche and location. Use hashtags within your tweets to place your content in front of a larger audience. One or two hashtags is all you need to get your point across.

Engagement 134

Engagement Twitter Hashtag Real Estate 134

agora pulse

OCTOBER 8, 2019

Encourage your employees to share about your company on social media, and watch awareness and trust of your brand flourish. Employee advocacy is the process of using employees to generate exposure for your brand using their own online networks and connections. 65% reported increased brand recognition. Employee advocacy works.

Social Media 84

Social Media Guidelines Hashtag Training 84

Ignite Social Media

FEBRUARY 1, 2018

Some might even say it’s a big game, or maybe The Big Game (if your brand isn’t legally in the clear to refer to the Super Bowl itself). Back in 2015, insurance company Esurance didn’t purchase an in-game ad, but they captured the attention of millions with their Twitter sweepstakes. Esurance Sweepstakes.

Social Media 106

Social Media Insurance Eventful Hashtag 106

Ignite Social Media

JUNE 6, 2016

As new social platforms get introduced, it opens the door for opportunities and allows brands to bring new and exciting promotions to their fans as well as attract new ones. Sephora ran a sweepstakes in 2015 on Snapchat that was not only clever, but their execution of the promotion was spot on. Platform Restriction Updates.

Social Media 60

Social Media Guidelines Hashtag Hosting 60

Pixlee

NOVEMBER 17, 2016

Is it possible to completely revamp your brand through one Instagram marketing campaign? Reynolds wrap has been a staple in American kitchens since 1947, but the brand wanted to position itself as more than a tinfoil company. Reynolds Kitchens launched its #EndlessTable campaign in June 2015 and its still going strong today.

Campaign 40

Campaign Instagram Brands Delicious 40

agora pulse

OCTOBER 5, 2016

Be sure to visit my website,” automated response tweets like “Thanks for following me have a great day,” automated follow backs and even automated chats based on keywords or hashtags. Even innocent automation can be risky though especially for big brands… read on to see how Oreo got burned. image source.

RSS 113

RSS Social Media Management Hashtag Feed 113

Sprout Social

JANUARY 21, 2021

Because what you say (and how to say it) to your customers ultimately defines your brand. Why brands should regularly refresh their marketing messaging. Whereas brands of the past may have been wary of “choosing sides” or addressing seemingly controversial issues, taking a stand has become much more common.

Sentiment 135

Sentiment How To Marketing Analysis 135

Sprout Social

OCTOBER 4, 2016

The demand for Instagram engagement is at an all-time high, but many brands still struggle to increase conversations and keep users coming back. However, data from Sprout Social’s 2015 Index revealed seven in eight social messages sent to brands go unanswered within 72 hours. Finding opportunities to make new connections.

Engagement 93

Engagement Instagram Hashtag Loyalty 93

Convince & Convert

DECEMBER 7, 2015

A photo posted by Hustle & Grind (@hustlegrindco) on Nov 8, 2015 at 6:58pm PST. A photo posted by Birchbox UK (@birchboxuk) on Aug 2, 2015 at 12:53am PDT. . – – #myyogalife A photo posted by Yoga (@yoga) on Nov 3, 2015 at 10:48pm PST. Grow Using Hashtags and Tags Without Looking Spammy. #We ” 3. .

Communities 60

Communities Instagram Hashtag Engagement 60

Hootsuite

SEPTEMBER 10, 2019

This guide will cover how your brand can benefit from a social media takeover. They can help you increase awareness of your brand, open up new audiences, engage your current followers, and more. Build brand affinity. Takeover hosts can have a halo effect for your brand. Why run a social media takeover? Increase exposure.

Social Media 111

Social Media How To Hosting Hashtag 111