2015, Brands, Hashtag and UGC - Social Media Informer

5 Great Hashtag Campaigns From The Hospitality Industry

Talkwalker SM

JULY 28, 2016

Why should you bother creating your own hashtag campaign ? A good hashtag can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote product and services to new audience segments. LiveThere: Airbnb Uses Data For Hashtag Inspiration.

Hashtag

Hashtag Industry Campaign Hotels

9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Buffer Social

NOVEMBER 13, 2023

Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. Partner with media brands Take it from a former lifestyle journalist — Black Friday was also wild in media. Patagonia is another brand at the forefront of this movement.

Examples

Examples Campaign Discount Marketing

Three Key Reasons Why User Generated Content Works for Influencer Marketing

Talkwalker SM

APRIL 5, 2016

Influencer marketing and user generated content (UGC) are rapidly becoming the most widely-used online marketing strategies. We took some time to highlight three of the most compelling reasons why user generated content and influencer marketing is now a must-do for brands and how marketers can unearth these hidden gems of content.

Influencer

Influencer UGC Content Marketing

7 Great User-Generated Content Campaigns

Pixlee

JANUARY 25, 2018

User-generated content enables a brand’s passionate customers to become advocates, in turn building engaged communities around products and services. According to a report from Adweek , 85% of users surveyed found visual UGC to be more influential than content made by the brands directly. Tourism Australia.

Campaign

Campaign UGC Content Tourism

How to Cut Through the Clutter With Your Holiday Content

Convince & Convert

DECEMBER 4, 2015

The video was promoted via Facebook, Tumblr, and the #C21EatSlow hashtag on Twitter. While not every brand is going to start a movement like REI, many companies did use their social media channels to remind consumers that they were closed on Thanksgiving or Black Friday. Dunkin’ Donuts (@DunkinDonuts) November 25, 2015.

Content

Content How To Tumblr UGC

5 Tips for Launching a Follow-Worthy Instagram Account

Sprout Social

JUNE 16, 2016

Built for visual storytelling, Instagram is a creative powerhouse with over 400 million individuals and brands publishing 80 million photos and videos a day. Since its inception in 2010, brands have been some of the platform’s biggest contributors and influencers. Need help getting started? Define Your Objectives. Curate Your Feed.

Instagram

Instagram Tips UGC Hashtag

7 Tips to Launch Successful Twitter Promotions

Sprout Social

FEBRUARY 28, 2017

The challenge many brands face is figuring out how reach their target audience amongst all the noise on the network. Twitter’s conversational nature makes it ideal for brands that want to build relationships with their audience rather than just broadcast their message. Are you trying to grow brand awareness?

Twitter

Twitter Tips Fashion Open Source

UGC and Social Hubs: #DigitalPR Chat with Alicia Whalen

Proactive Report

MARCH 18, 2016

Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Here are a few stats that show why UGC is so important to the Digital PR mix: Fifty-nine percent of millennials say they use UGC to inform their purchase decisions about major electronics. Kissmetrics).

UGC

UGC Aggregator comScore Bazaarvoice

UGC and Social Hubs: #DigitalPR Chat with Alicia Whalen

Proactive Report

MARCH 18, 2016

Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Here are a few stats that show why UGC is so important to the Digital PR mix: Fifty-nine percent of millennials say they use UGC to inform their purchase decisions about major electronics. Kissmetrics).

UGC

UGC Aggregator comScore Bazaarvoice

SMSsummit Interviews the Founders of Canvas+Co

Social Media Strategies Summit

OCTOBER 1, 2020

In 2015, Charlene Tassinari + Carly Potock founded YouTube’s first brand strategy team for small-to-medium businesses. Their insights-driven methodology was delivered to 500+ brands globally through client workshops and industry events, including Google’s annual CMO Academy, hosted in partnership with Columbia Business School.

Team

Team UGC Video Training

How to Get Social Media Engagement From Your Brick and Mortar Store

agora pulse

AUGUST 17, 2017

This is particularly important when new users discover your brand for the first time—a lively page with plenty of engagement will win over their confidence much faster. It also allows you to build a community around your brand. A CTA to check-in, leave a review, and/or share UGC; something like “Love our dessert?

Engagement

Engagement Social Media UGC How To

The Heard, the Ignored, and the Game-Changing: A Guide to Social Listening

Oktopost

MAY 2, 2023

It’s about keeping tabs on direct mentions of and interactions with your brand, so that you can go into crisis management mode as soon as possible. Examples of Social Listening Cast your mind back to 2015, and you may just remember a big moment in the world of B2C SaaS. Social Listening in Practice Social media listening takes finesse.

Sentiment

Sentiment B2B Trends Social Media Management

How to Gain a Massive Following on Instagram: 10 Proven Tactics To Grow Followers and Engagement

Buffer Social

JUNE 29, 2016

With such brand-friendly features on the way, it seems like marketers might be more keen than ever to get acquainted with Instagram for their business. Study and load up on quality hashtags. Social media analytics tool Quintly analyzed over 5,000 profiles in early 2015 to learn that the average Instagram account posts once per day.

Instagram

Instagram Engagement Hashtag How To

5 Ways to Woo Last-Minute Mother’s Day Shoppers

Convince & Convert

MAY 6, 2016

Mother’s Day is considered the third biggest retail holiday of the year, exceeded only by back-to-school and winter holidays, yet many brands still don’t see how huge the opportunity is, especially when it comes to kicking promotions up a notch for that last-minute rush. ” Calling out brand names in copy is a big driver of clicks, too.

UGC

UGC Retail Influencer Price

5 Ways to Ensure Your Holiday Content Gets Discovered

Ignite Social Media

OCTOBER 14, 2016

PTnehlbyrO pic.twitter.com/su0Rn72x63 — Coca-Cola (@CocaCola) November 7, 2015. You owe them something more, and something only you, as the brand you are, can offer them. Don’t be general, but rather be as true to your brand as you can. Not every brand needs to wish us a Happy Chinese New Year. More Like Holiweek!

Content

Content Hashtag UGC Social Media

Ultimate Guide to Social Media Marketing

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business.

Social Media

Social Media Marketing Hashtag LinkedIn

Seven Quick Tips for Winning Ways at Social Media on a Tight Budget

agora pulse

FEBRUARY 22, 2020

Large brands have in-house graphic designers, Photoshop experts, and a video production team. Remember to add branding via your color palette and logo. You could be fined for copyright theft, something that becomes increasingly likely the bigger your brand is. Make your images on brand wherever possible.

Social Media

Social Media UGC Tips CPM

Social Media Informer

5 Great Hashtag Campaigns From The Hospitality Industry

9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Trending Sources

Three Key Reasons Why User Generated Content Works for Influencer Marketing

7 Great User-Generated Content Campaigns

How to Cut Through the Clutter With Your Holiday Content

5 Tips for Launching a Follow-Worthy Instagram Account

7 Tips to Launch Successful Twitter Promotions

UGC and Social Hubs: #DigitalPR Chat with Alicia Whalen

UGC and Social Hubs: #DigitalPR Chat with Alicia Whalen

SMSsummit Interviews the Founders of Canvas+Co

How to Get Social Media Engagement From Your Brick and Mortar Store

The Heard, the Ignored, and the Game-Changing: A Guide to Social Listening

How to Gain a Massive Following on Instagram: 10 Proven Tactics To Grow Followers and Engagement

5 Ways to Woo Last-Minute Mother’s Day Shoppers

5 Ways to Ensure Your Holiday Content Gets Discovered

Ultimate Guide to Social Media Marketing

Seven Quick Tips for Winning Ways at Social Media on a Tight Budget

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