Remove 2014 Remove Eventful Remove Influencer Remove Marketing
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Influence your PR campaign with Influencer Marketing

Waxing UnLyrical

This is where influencer marketing comes to the rescue. Loosely defined as a marketing strategy involving influencers to impact buyer decisions and boost a brand’s visibility by using their online personality and popularity, influencer marketing has many takers. Promoting various events and webinars.

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Social Media Campaigns Kick-Off 2014 World Cup

The Realtime Report

Today marks the start of the 2014 World Cup, a month-long event highly anticipated by fans – and marketers – around the globe. Three-fifths of the site’s content will come from six Tumblr influencers/artists, while the remaining artwork will come from Hyundai’s creative team.

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Gymshark’s Social Media Strategy: Leveraging Influencer-Driven Strategy

Keyhole.co

Gymshark’s marketing strategy is one of the key reasons for its rapid success. The brand excels at partnering with celebrities and influencers to promote products, and they continue this trend on social media. Let’s dive into Gymshark’s marketing strategy. So, Gymshark’s marketing strategy makes use of these phrases as hashtags.

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4 Black Voices on Diversity in Influencer Marketing

Later

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. We asked 4 Black creatives to share their experiences and speak about the importance of diversity in influencer marketing. Want to create a more inclusive marketing strategy? pulluporshutup.

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85 Takeaways from New Media Expo 2014

Kikolani

Without further ado, here are the 101 things I learned at #NMX 2014. Summary: Even if you aren’t a podcaster, these are some great tips to connect with experts, industry influencers, etc. Come to the expert’s session / panel at an event and ask them to be on your podcast in front of a large crowd. (EF).

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Need Gifts for PR Pros? Here’s 12 of ‘Em

Waxing UnLyrical

Events that will inspire you: 7. The 2014 SoloPR Summit that is the brainchild of Kellye Crane , another social connection who has become a dear friend. When Kellye asked me to speak at the 2014 event, I jumped at the chance. xPotomac 2014 (Feb. on influence and engagement, it’s a calendar too!

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3 Tips to Unlock Emojis’ Marketing Value

Convince & Convert

Understanding why consumers have adopted this new language so quickly can give your marketing efforts a competitive edge. And when you have an effective influencer campaign, you’ll be able to use emojis to see into the minds of consumers like never before. What Emojis Mean for Marketers. What Makes Emojis So Appealing?

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