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Is your business easy to find for local and mobile searchers.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Is your business easy to find for local and mobile searchers? I promptly pulled out my smart phone, went to Google and typed merely “Italian deli&# – not having to add a geographic modifier because the GPS on my phone was enabled and would automatically pull local business listings based on my current location.

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SEO in 2013: What to Expect

Idaconcpts

SEO analysts around the world are constantly searching for the best ways to stay ahead of the optimization game. Here are a few SEO trends you can expect to see in 2013. Expect to hear the term SEO less often. SEO also is gaining a reputation for manufactured search engine status. Expect more and more SEO services to shy away from terminology that paints them as cheating the system and to embrace terms like content management. Web Analytics SEO seo 2013

SEO 140
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Top Marketing Trends for 2013

yMarketingMatters

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. Responsive web design provides an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices from desktop computer monitors, tablets to mobile smart phones. Marketing Must be Integrated.

Trends 277
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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. NFO is the new SEO – that’s News Feed Optimization on Facebook.

B2B 279
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SEO Firm Impersonates Google, Claims Local Listing to be Deleted

Bill Hartzer

During an recent unsolicited telemarketing call , a representative from an SEO firm, located in California, claimed that a company’s local business listing on Google Places (now called Google My Business ) would be taken down and deleted if they are not paid $299 to re-verify and re-boost the local listing. I’d love to hear any representatives or owners of the SEO firm–feel free to contact me.

List 139
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Mobile Is Here – Are You Ready for Mobile Marketing?

yMarketingMatters

Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. Mobile marketing should definately be an integral part of your overall marketing strategy. There are many ways to go mobile: Sending out mobile-optimized emails , enabling your website for mobile visitors, undertaking mobile advertising, Google Adwords for mobile and mobile SEO. Don’t neglect your email marketing.

Mobile 231
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Does Good Content Matter Anymore?

Direct Marketing Observations

Specifically, the dearth of original compelling content in the digital space has caused us to consume subpar content wrapped around good SEO. That’s been the case for quite some time now, and only recently has it become clearly evident that what seems to work for most producers of content when they don’t have anything to “share” with others, is to just steal, plagiarize or reproduce someone else’s stuff; and wrap that around good SEO.

Content 220
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The Evolution of SEO in New Zealand

Bill Hartzer

If we study how SEO has evolved in New Zealand, we can learn a lot about how the field of search engine optimization has changed in the last few years. SEO companies were forced to become quite a bit more educated and sophisticated in their approach to ranking websites. While these changes in the search engine’s algorithm were certainly significant, the fact is that even before these updates, black hat SEO was likely to get your site penalized.

SEO 74
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Top Marketing Trends for 2013

yMarketingMatters

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. Responsive web design provides an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices from desktop computers and tablets to mobile smart phones. Marketing Must be Integrated.

Trends 100
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Top 6 Rules of Digital Marketing: Learn from Matomy and Other Masters

Idaconcpts

It’s easy, in our web-dependent world, to think that—especially if we’ve been doing this awhile—we know all there is to know about digital marketing. Just look at how often Google changes the rules and metrics for SEO! Without further ado, here are today’s top 6 rules of digital marketing. These days, one of the best things you can do with your website design is create an easy to navigate and uniform visual that translates well on standard sized screens and smart phones.

SMS 151
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Conquering Big Industries: My Bulletproof SEO Strategy

Viper Chill

You are here: ViperChill » SEO » Conquering Big Industries: My Bulletproof SEO Strategy Conquering Big Industries: My Bulletproof SEO Strategy Written by Glen, this post has 126 Comments Generally speaking, the more traffic you can get to a website the more money you can make. These days I’m spending my time focusing on much bigger (and more competitive markets) and having a lot of success. I was just looking for a good SEO tactics.

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Mobile Is Here – Are You Ready for Mobile Marketing?

yMarketingMatters

Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. Mobile marketing should definitely be an integral part of your overall marketing strategy. There are many ways to go mobile: Sending out mobile-optimized emails , enabling your website for mobile visitors, undertaking mobile advertising, Google Adwords for mobile and mobile SEO. Don’t neglect your email marketing.

Mobile 100
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7 Top Content Marketing Trends You Can’t Ignore in 2019

Pam Moore

It's time to get serious about your content marketing efforts in 2019. As the technologies expand in capabilities, marketers become more savvy at how to use them, robots replace jobs, it becomes even more competitive for brands trying to grab any second of our attention that they can. Here are 7 content marketing trends you can't ignore in 2019: 1. Content Marketing Plan: Bottom Line You Need One. Consumers and decision makers are getting smart at avoiding click bait.

Trends 60
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7 Top Content Marketing Trends You Can’t Ignore in 2019

Pam Moore

It's time to get serious about your content marketing efforts in 2019. As the technologies expand in capabilities, marketers become more savvy at how to use them, robots replace jobs, it becomes even more competitive for brands trying to grab any second of our attention that they can. Here are 7 content marketing trends you can't ignore in 2019: 1. Content Marketing Plan: Bottom Line You Need One. Consumers and decision makers are getting smart at avoiding click bait.

Trends 60
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What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

If you thought that 2010 was a big year for digital marketing, you were right. The report is quite detailed and as you consider your marketing strategies for 2011 (provided you haven’t already done so), the report is full of tidbits that can help you make decisions. Most importantly, what the report says to marketers is INTEGRATE. Let’s look at some key points that may effect your marketing choices in 2011.

comScore 156
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What’s So Funny About Social Media and Online Marketing?

Webbiquity SMM

How social media is like the seventh grade by Training Marketer. SEO, SEM and Web Design. You might be a redneck SEO if… by David Leonhardt’s SEO and Social Media Marketing. David Leonhardt takes on Jeff Foxworthy with his own list of 50 signs you may be a redneck SEO, including “If your other Mac is a truck, you might be a redneck SEO.&#. Who knew a marketing blog could be “visually restorative&# and “enchanting&# ?

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Why Your Business Presence Has To Be Mobile Ready

Navolutions

Mobile Market Watch, an industry leader in mobile tracking, estimates that 94% of the U.S. 48% said that if a site didn’t work well on their smart phones, it made them feel like the company didn’t care about their business. Search Industry Trends local seo mobile phone responsive statistics web design web development No one is going to argue that the internet hasn’t fundamentally changed the way that people experience the world.

Mobile 127
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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Influential voices like Olivier Blanchard and Jacquie McCarnan present formulas and methods for ROI calculation, while Steve Goldman contends that social media ROI can’t be measured in isolation, and Jackie Cohen reports that more than a third of CMOs still have no idea whether or not social media marketing is producing any ROI. Social Media and SEO.

Trendrr 256
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Which Social Media Channels Should I Use For My Business?

yMarketingMatters

Many see Google+ as a combination of Twitter and Facebook, but its new features makes it a marketing paradise. Do not sign your business up if you are not going to use your smart phone. Linkedin is the largest social media network for business people and professionals but most small business owners still don’t have it on their marketing radar. But the YouTube market is competitive. That is the million dollar question I get asked ALL the time.

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Top 15 FREE Internet Marketing Tools To Boost Your Online Business

ProBlogger

Today, Internet marketing is evolving at a greater pace than ever. Using premium services for all the tools necessary for Internet marketing is not feasible for every business – that’s when free options come into play. If you are one of the Internet marketers who is still banging their head against a brick wall to find free tools that can help you save your time, boost your productivity and ultimately bring some favorable results, then stay tuned for another 5–10 minutes. .

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An Introduction to Instagram

Idaconcpts

Instagram is valuable due to its large user base, its intuitive design and its untapped marketing potential. While Instagram was only available on the iPhone and iPad for some time, the service recently released an app for Google Android smart phones. From a marketing standpoint, Instagram promotes interaction and a good click-through rate. As with all social networks, you will need to experiment to find the right marketing techniques for your business.

Instagram 127
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An Introduction to Instagram

Idaconcpts

Instagram is valuable due to its large user base, its intuitive design and its untapped marketing potential. While Instagram was only available on the iPhone and iPad for some time, the service recently released an app for Google Android smart phones. From a marketing standpoint, Instagram promotes interaction and a good click-through rate. As with all social networks, you will need to experiment to find the right marketing techniques for your business.

Instagram 127
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79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity SMM

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs.

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Mobile eCommerce Tips for 2013

Idaconcpts

With the emergence of mobile tablets and smart phones, eCommerce websites need to rethink their overall business strategy to ensure their website is optimized for these devices. I run SEO campaign for one ecommerce website and recently I implemented a mobile version of their website. Then I started to search for the good mobile tips for eCommerce marketing and also start to implement it into their brand new mobile version of the website.

Mobile 122
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9 Must-Have Online Newsroom Features

Proactive Report

SEO is no longer a mysterious skill the IT or internet marketing people have. Resource: SMART News: how to create branded content that gets found in search and shared on social media. You might not be a world-class photographer, but you have a good camera right in your smart phone. Post all relevant images to your newsroom (optimizes for search of course) Resource: How to take brilliant photographs with your smart phone.

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79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity SMM

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs.

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Create and Optimize Visual Content: a new PR skill

Proactive Report

Shooting – with a camera, an iPad or a smart phone. Make sure your Marketing and PR teams are trained and can effectively use the power of visual content in 2013. Mastering Social Media Online PR content digitla PR online news releases SEO visualForbes called the rise of visual content the breakout trend of 2012. As early as 2007 Jakob Nielsen’s eye tracking studies showed that images attract attention.

Skills 101
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Fetching Friday – Resources Mashup & Cedar Breaks

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Business / Marketing. 20 Stats Every Modern Marketer Should See – Need a stat? Here are 20 modern marketing stats you’ll want to keep close by. Expert Panel Lists Their Favorite Smartphone Apps for Business – n this day and age, we all have our smart phones tied to our hips.

Mashup 122
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Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Why You Should Fix Your House Before Inviting People Over Why You Should Fix Your House Before Inviting People Over by Tamar Weinberg on May 12, 2010 Share This is a guest post by Hugo Guzman. After all, what’s the point of ranking well in Google if the user that finds you in the search results can’t fully engage with your site from his/her smart phone?

Handbook 218
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The Ultimate Guide The 10 Key Steps on How To Start a Blog That Makes Money

Your Escape From 9 to 5

So the humble blog is 20 years old and is no longer just about geeks and the web but about online publishing, content marketing and it has become a serious business and source revenue for many e-preneurs around the world. Social media and smart phones. Content marketing tactics.

eBook 52
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What to Expect When Hiring a PPC Management Company

Idaconcpts

When you have the creative, marketing, and technological skill of an actual online advertising agency behind you, you are more likely to have the best possible ads. If you do choose to work with professionals, hopefully they offer an integrated approach and provide SEO, website development, and social media services as well. If you are trying to decide whether to work with a PPC management company, you are probably preoccupied with one major factor: cost.

Company 127
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Social Pros 15 – Marcus Sheridan, The Sales Lion

Convince & Convert

We use Argyle Social for our social engagement; we use Infusionsoft for our email; Janrain is our crackerjack social integration company, and Jim is our guest host for the podcast (and a smart guy). Jamie’s super-smart. Really smart guy, Eric : Yep. You do not understand how digital marketing works. Yes, marketers are lazy. Eric’s Social Media Stat of the Week: Email Opens on Smart Phones and Tablets Have Grown by 82% in the Last Year.

Hubspot 88
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From Couch To 5K: Why Lindsay Allen Runs

Waxing UnLyrical

This is a smart phone app that takes you through thrice-weekly running and walking (and eventually just running) workouts for nine weeks. Currently, she is an editor and writer for AGP & Associates , an integrated marketing communications firm in Midland, Mich. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

Meeting 204
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Judging A Blog Post By Its Cover

Waxing UnLyrical

Conducting interviews via Flip video cams or a smart phones audio memo device can be strong sources of social content. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

Class 206
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The Converged Media Road to Success

Proactive Report

The smart phone is the next content platform. From news and product information to coupon campaigns and location-based marketing companies can engage consumers wherever they are to influence the buying decision and strengthen customer relationships. work with your SEO colleagues and incorporate the keywords and phrases into all your PR content – news releases, blog posts, tweets. 7 Steps to Effective MultiChannel Marketing.

Sysomos 78
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7 Ways Brands Take Advantage of Facebook Stories

Sprout Social

Facebook brought Stories to the market after the format achieved phenomenal success on Snapchat. To create a story: Click the “Create Story” button on your Facebook smart phone app. As a marketing strategy, Facebook has a solid track record. So, what makes stories so valuable to marketing? As anyone who’s ever dealt with an SEO strategy will know, having your content front and center is crucial for engagement.

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All in One: Tools and Apps to Be a Blogger who Can Write, Edit, Proofread, and Create Images

Kikolani

76% of B2B marketers claim that they will produce more content in 2016. Although there is nothing new under the sun, you need to wrap up all information the right way in order to interest your readers: provide them with interesting statistics, adapt your writing style to your readers’ needs, and even optimize your post for SEO. If you use Google docs, you can download their app on your smart phone to use it anytime you need it. Content is not a king of blogging.

Tools 76
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All in One: Tools and Apps to Be a Blogger who Can Write, Edit, Proofread, and Create Images

Kikolani

76% of B2B marketers claim that they will produce more content in 2016. Although there is nothing new under the sun, you need to wrap up all information the right way in order to interest your readers: provide them with interesting statistics, adapt your writing style to your readers’ needs, and even optimize your post for SEO. If you use Google docs, you can download their app on your smart phone to use it anytime you need it. Content is not a king of blogging.

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32 Experts Share Their Best Blog Post Promotion Tips

Kikolani

In celebration of the launch of my first premium training course on how to promote your content , I asked some of the top blogging, content marketing, and online marketing experts to answer one important question. Mike Stelzner is the founder of Social Media Examiner and host of the Social Media Marketing Podcast. Carol Tice writes the Make a Living Writing blog, where subscribers receive the free 20-week e-course Marketing 101 for Freelance Writers.

Tips 168
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189: How to Create Amazing Videos for Your Blog Using Your Smartphone

ProBlogger

Recently at SMMW I bumped into a fellow Aussie by the name of Justin Brown who was doing a workshop on how to create great video using the camera that most of us already own – the one in our smart phone. Tripods (not mentioned but worth checking out): SMALL: Arkon Tripod + Phone Mount (approximately $20) . Recently, I was over in San Diego at Social Media Marketing World and I bumped into a fellow Australian on the first night, a guy by the name of Justin Brown.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Don’t Treat Fans Like Cattle To me, the key insight is less about who checks what first (although it would be interesting to see the impact of smart phone ownership on the results). One of the greatest benefits in the emergence of social media communication and marketing is that now every consumer has a voice that can be heard. It's not like the “old days&# where TV/radios advertisements and marketing campaigns had to appeal to broadly defined targets markets.

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189: How to Create Amazing Videos for Your Blog Using Your Smartphone

ProBlogger

Recently at SMMW I bumped into a fellow Aussie by the name of Justin Brown who was doing a workshop on how to create great video using the camera that most of us already own – the one in our smart phone. Tripods (not mentioned but worth checking out): SMALL: Arkon Tripod + Phone Mount (approximately $20) . Recently, I was over in San Diego at Social Media Marketing World and I bumped into a fellow Australian on the first night, a guy by the name of Justin Brown.

Vimeo 35
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Is Starbucks the Most Dangerous Competitor to Facebook? | E.

Convince & Convert

Working Together to Remove Money From Your Pocket What used to be content intended for all end-users to access the same way is now possibly just a piece of the marketing puzzle to properly equip cross-brand, cross-vertical collaboration and integration. All of this marketing and purchase value is delivered under the cloak of giving you a new, richer experience. We’re willing accomplices in our own marketing funnel. In 1999, Yahoo had 67% of the search engine market.