Little Web Giants

NOVEMBER 4, 2014

Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. As a result, I am winning a trip to the SMX Social Media Marketing Conference. Graph Search. Newsletter Sign Up. In today’s post, Facebook. Campaign Level.

Social Media 47

Social Media Facebook Marketing CPM 47

Buffer Social

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Metrics 98

Metrics Content Marketing Newsletter 98

Convince & Convert

DECEMBER 29, 2015

You’ll usually want to write more creative headlines for platforms like Facebook and Twitter, while you will often want to use more straightforward headlines for paid search or email. It all comes down to the question of serendipitous discovery versus goal-oriented search. Get our Definitive email newsletter.

Study 60

Study Startup Case Study Paid Search 60

Little Web Giants

NOVEMBER 4, 2014

Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. As a result, I am winning a trip to the SMX Social Media Marketing Conference. Graph Search. Newsletter Sign Up. In today’s post, Facebook. Campaign Level.

Social Media 28

Social Media Facebook Marketing CPM 28

Small Business Mavericks

FEBRUARY 24, 2014

There is marketing and then there is integrated marketing. The latter involves a bit more strategy, though a simple marketing plan is not necessarily void of strategic planning. The difference is that an integrated marketing strategy is more involved. That’s how you develop an integrated marketing plan.

Marketing 114

Marketing Small Business Paid Search Newsletter 114

Sprout Social

OCTOBER 21, 2021

Like most parts of marketing, it takes a lot of work to perfect your earned media strategy. It’s a very effective form of content marketing and is also the toughest media type to get. There are three types of media: earned, owned and paid. Search engine results. What is earned media? Credit: Codedeisgn.

Strategy 136

Strategy Tips Review Findability 136

Firebelly

AUGUST 13, 2010

Digitalia | Indianapolis Social Media Marketing « Firebelly VP Co-Authors Corporate Blogging for Dummies (Out Now!) | Main | Firebelly at Blog Indiana » August 13, 2010 5 Helpful Social Media Must Reads Tweet 1. Chad Richards is the Social Program Manager at Firebelly Marketing. Having trouble reading this image?

Social Media 185

Social Media URL Paid Search SMS 185

Convince & Convert

MARCH 28, 2016

Although all projects are different, here are some great, mainstream metrics that I measure as a rule of thumb: 1-5: Digital Marketing Staples. Search Trends. Digital Marketing Staples. Why: Looking at your top mediums is important to measure for full-scale digital marketing campaigns. Overall Traffic. Conversions.

Metrics 60

Metrics Marketing Analytics Sentiment 60

agora pulse

JULY 30, 2019

Add value by answering marketing questions and offering social media advice as you build out your network. For example, you could form a strategic partnership with digital agencies that offer services your agency doesn’t, such as email marketing or paid search. Establish your agency as an industry leader.

Social Media 106

Social Media Case Study How To Social Media Management 106

Convince & Convert

AUGUST 3, 2015

When I first started my own digital ad agency, all I had was a strong passion for marketing. If there was one thing I wanted to do in my life, it was digital marketing. Get you entire marketing team to read these blogs today! Specialization: PPC + Paid Marketing Strategy. ”—or rather, “Why me?”

Adwords 60

Adwords CPC Marketing Retail 60

Josh S Peters

JANUARY 21, 2013

But before we dive into how paid is connecting all three in the convergence I think it’s worth taking a quick glance at the difference between paid, owned, and earned for those who might not be familiar or need a refresher. In the world of marketing there are 3 main categories that media falls in to.

Wiki 178

Wiki Paid Search Adwords StumbleUpon 178

Convince & Convert

NOVEMBER 9, 2015

That’s why marketers should be paying more attention to the numerous marketing charts being produced each month from every corner of the Internet. Let’s look at 10 of the more interesting marketing charts to emerge since January 2015, and what they imply for the state of marketing in 2015. email marketing.

Marketing 60

Marketing Paid Search Mobile B2B 60

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Marketing Automation. Automating your marketing efforts may be fruitful.

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. How to use search to shield your brand from negativity by iMedia Connection. of the past year.

Tips 179

Tips Press Release Reputation B2B 179

Social Media Marketing

JULY 10, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

Social Media 167

Social Media Storify Flipboard Press Release 167

Kikolani

JANUARY 16, 2015

Each week, I’ll share with you the top posts on online marketing and productivity. Content Marketing. Marketing Partnerships: How to Extend Your Reach With Content Collaboration by Michael Stelzner. Content Selling: The Next Evolution of Content Marketing [INFOGRAPHIC] by Emma Snider. Search Engine Marketing.

Products 60

Products Marketing Insurance Paid Search 60

Webbiquity SMM

NOVEMBER 12, 2013

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. How can marketers help their organizations move from “social media marketing” to “social business”? Relevanza ).

Statistics 226

Statistics Social Media B2B Journal 226

Techipedia: Tamar Weinberg

JANUARY 5, 2011

2010 by far was the biggest year yet in the Internet Marketing realm. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Content Development/Marketing. Pay-Per-Click (PPC) Marketing. Affiliate Marketing.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Razor Social

MARCH 16, 2017

Conversion Rate Optimization (CRO) is one of the key practices that every marketer needs to master. It’s promoted as the most beginner-friendly tool of its kind available in the market, and for a good reason. LeadPages also integrates with Aweber, MailChimp, InfusionSoft, and many other email marketing and marketing automation tools.

Conversation 98

Conversation Tools Template Templates 98

Convince & Convert

JUNE 12, 2013

Content marketing evangelists have spoken – “Create great content that appeals to your customers and you’ll profit.”. While this is true, marketers often forget the importance of promoting their content – people don’t find content by mistake, or by accident. But that’s why marketers have jobs right?

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Kikolani

NOVEMBER 29, 2010

I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. Her latest posts include Conundrum , You Aren’t As Healthy As You Think , and Is Your Marketing Making Your Customer Think Too Much. A Little List Analysis.

Blogger 168

Blogger SEO Consultant WordPress 168

Sprout Social

NOVEMBER 15, 2021

The start of a new year can feel a lot like the back to school season for marketers. There are tons of free and inexpensive marketing resources available online to help you prepare for the year ahead. To help start your search, we rounded up some of our favorite marketing resources that helped us make an impact in 2021.

Resources 89

Resources Team Marketing Skills 89

Convince & Convert

MAY 10, 2012

Jay : So the premise of this post is that we spend a lot of time in social and in content marketing talking about eyeballs and how much traffic do we have and how many visitors do we have and how many unique visitors do we have and all this. Does it mean they sign up for an email newsletter? Yes, marketers are lazy.

Hubspot 114

Hubspot Mobile Analytics Google 114

Techipedia: Tamar Weinberg

JUNE 13, 2012

SEO used to be a self-standing marketing discipline, having a well defined, generally accepted set of activities and objectives. Today, SEO is much more intertwined with other marketing activities, making it difficult to know where SEO ends and where social media, for example, begins. This is a guest post by Brad Shorr. Like this post?

SEO 228

SEO Paid Search Metrics Google 228

Convince & Convert

APRIL 22, 2016

This is episode three of my new show: Marketing Marvels. It almost seems too simple: Utilizing your email signature, the thing that gets automatically attached to every single email you send, for marketing purposes. Learn more about Sigstr’s capabilities in this episode of Marketing Marvels and let me know what you think.

Campaign 60

Campaign Groups Groups Analytics 60

Convince & Convert

JUNE 16, 2010

And exceptional businesses are realizing tangible, meaningful outcomes using social media & mobile marketing. Create Demand, Not Messages Success with “social” marketing is becoming less about creating desire, positive sentiment or aspiration among customers. Find him at jeffmolander.com In this economy need is the new want.

Social Media 119

Social Media Strategy Mobile Consultant 119