Sherrilynne Starkie

JANUARY 8, 2018

Articles, website content, social media updates, email campaigns. Video Production Social networks are increasingly optimised for video content. Podcast Production Google Home and Amazon Alexa are driving the on-demand audio content trend. Traditional Research Provides insight to inform strategy and creative.

Skills 334

Skills Social Media Sysomos Diagrams 334

Sprout Social

APRIL 16, 2024

These insights build stronger messaging, campaigns, product lines—the opportunities are endless. Today, listening tools are more intuitive, making insights more accessible. Today, listening tools are more intuitive, making insights more accessible. What are your business’ top priorities this quarter and year?

How To 99

How To Sentiment Template Templates 99

Social Media Strategies Summit

APRIL 25, 2023

Cater to Commercial Intent Catering to commercial search intent means focusing on potential customers’ reasons for searching for a product/service when they’re just a step away from hitting that “buy now” button. Example A solid example of this practice is the in-depth product review from Shop Solar Kits below.

Conversation 158

Conversation Company Loyalty Case Study 158

Sprout Social

FEBRUARY 29, 2024

This article will explore the diverse roles AI plays in enhancing business functions like marketing, operations, product development, human resources, customer support and security. They power AI tools that enable businesses to gain valuable insights from disparate data to help decision-making. What is AI?

Patterns 121

Patterns Sentiment Analysis Proposal 121

Sprout Social

NOVEMBER 21, 2023

This includes keeping tabs on your competitors’ social media activity, pricing changes, marketing campaigns, product launches and more. Businesses can then analyze this data to derive actionable insights and develop long-term strategies to gain competitive advantage. Customers might be demanding more eco-friendly products.

Sentiment 97

Sentiment Metrics Analysis Trends 97

Social Media Today

SEPTEMBER 2, 2021

LinkedIn's Director of Product Management Mitali Pattnaik provides some valuable insights into new updates and strategies.

LinkedIn 171

LinkedIn Tips Strategy Products 171

Sprout Social

NOVEMBER 8, 2023

Customer sentiment analysis is a facet of AI marketing that involves understanding how customers think and feel about your products, services or business. When a customer leaves a review, comments on your posts or shares a photo with your product, they’re expressing an emotion—such as joy, frustration or disappointment.

Sentiment 111

Sentiment How To Analysis Review 111

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This exercise is elementary to uncover critical insights about the new market and gain visibility into the competitive landscape.

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Analysis Report Examples Tools 94

Sprout Social

NOVEMBER 30, 2023

It doesn’t matter how niche a product or service you offer. Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. Search for keywords related to your product or service and see what other businesses rank for them.

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Analysis Sentiment Marketing How To 106

Social Media Strategies Summit

DECEMBER 14, 2023

In other words, adapting your production and distribution methods to align with your audience’s needs is crucial for helping you reach the goals you’ve set for yourself. 61% are happy to recommend products made by brands they trust. They will encourage your audience to continue returning to your blog repeatedly.

Content 221

Content Marketing Loyalty Collaboration 221

Sprout Social

JANUARY 3, 2023

Working with customer service, product and other departments on your strategy helps you get the most from your marketing resources. When everyone is on the same page, it makes it easier for folks to share their unique insights and experiences. Valuable insights they make look at include: Customer sentiment.

Collaboration 122

Collaboration Social Media Team Sentiment 122

Keyhole.co

FEBRUARY 13, 2024

Customer insights As a micro-blogging platform, Twitter is ideal for opinionated individuals to express their views. That’s why expanding your social listening program here can get you the most honest and accurate insights into your target audience’s sentiments around your brand and industry.

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Ignite Social Media

SEPTEMBER 11, 2023

The reality is that a robust social media strategy requires a lot of resources and specialized team members to keep up with the speed and complexity of the constant updates and changes on social. With this model, content production often relies on shared resources rather than full-time creative capability.

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Team Social Media Social Media Management How To 167

Sprout Social

JUNE 27, 2023

It gives you deep insights from customer feedback so you can uncover trends, make targeted improvements to your business and build a richer brand management strategy. These insights enable you to cut through the noise and understand how customers feel about your business, products and service so you can improve them proactively.

Review 128

Review Brands How To Analysis 128

Ignite Social Media

JUNE 10, 2021

The platform also offered the latest insights on app performance and usage: People open Snapchat on average 30 times per day. Snapchatters tried products on more than 250 million times and were more than 2x as likely to purchase than average. There are 280 million+ daily active users globally. AR Try-On Experience.

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Platform Instagram Activities Analytics 166

Hootsuite

FEBRUARY 18, 2022

Time-saving workflows: We’re helping you increase efficiency, productivity, and collaboration. This is a longer term priority for our product teams. Our goal is to help you gain better insight into your customers and markets so you can use those to forge better connections with your audience. These product updates will help.

HootSuite 112

HootSuite Advertising Analysis Campaign 112

Pam Moore

APRIL 2, 2024

AI enables marketers to harness vast amounts of data, automate processes, and gain valuable insights to enable data driven decisions. Top 10 AI Marketing Strategies You Need to Know AI Can Increase Marketing Efficiency and Productivity AI can automate repetitive tasks, freeing up time for your team to focus on higher-value initiatives.

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Strategy Marketing Analysis ROI 78

Ignite Social Media

SEPTEMBER 5, 2023

Subscribe to our Social You Should Know newsletter, a quick update on the industry every two weeks. This innovative and fun post style has many dynamic uses, from product launches to brand announcements, and more. An added benefit of this type of post is that it also gives Calm insights about their audience’s preferences.

Social Media 161

Social Media Brands Content UGC 161

Oktopost

SEPTEMBER 21, 2023

Rather than limiting social media to corporate profiles, this strategy involves sales teams utilizing their personal accounts to reach new prospects, share insights, and engage in meaningful conversations. If you were selling in person, you wouldn’t walk up to someone and start pitching your product before introducing yourself, would you?

Examples 136

Examples B2B ROI Analytics 136

Social Media Strategies Summit

SEPTEMBER 22, 2021

However, with tens of thousands of social media updates being posted every second of every day, manually listening for brand mentions is simply too labor-intensive. It helps users understand how customers feel about their brand by monitoring mentions –– not just of their brand name, but also their products and logos. Key Features.

Social Media 175

Social Media Tools Sentiment Price 175

Oktopost

APRIL 9, 2024

Novel formats, channels, and technologies like TikTok and ChatGPT are now driving forces behind buyer interest, opening up new ways for B2B brands to raise awareness about their products. 59% of marketers attribute revenue growth to marketing-generated leads , so demand-generation tactics remain a non-negotiable among marketing teams.

B2B 62

B2B Marketing ROI Hubspot 62

Social Media Strategies Summit

MAY 19, 2022

It shouldn’t go overboard attempting to sell a product or service. Follow your favorites to keep your feed updated with good stuff to share with your audience. Just search for your keywords, find some sites you like, and add them to your account for regular updates. Creating Social Media Content Vs. Finding It. Google Alerts.

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Social Media Content UGC Curation 264

Oktopost

JULY 20, 2023

Threads is designed to be a space for sharing text updates and joining public conversations. That’s a lot of room to share your thoughts, updates, or insights. But what really sets Threads apart is its tools for enabling positive, productive conversations. And it’s not just about text.

Conversation 91

Conversation B2B Community building Instagram 91

Sprout Social

OCTOBER 19, 2023

Keep reading for actionable insights that will help you meet your revenue goals and marketing objectives, head-on. Seventy-eight percent feel AI has benefited them in creative areas like content ideation, and another 73% report a positive impact on productivity. This leads to more targeted, personalized ads.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Buffer Social

DECEMBER 12, 2023

I think of systems as part of the broader PARTS model of becoming a creator (Product, Audience, Revenue, Trust, Systems) as created by Jay Clouse). They are the invisible threads that weave together the various elements of content creation, from idea generation to production, distribution, and analysis.

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System Content Fashion Template 89

Oktopost

OCTOBER 26, 2023

Considering your audience’s reliance on social networks for making purchasing decisions, neglecting to equip them with valuable insights and advice on these platforms will undoubtedly provide your competitors with a significant advantage. Fortunately, employee advocacy can rectify the situation, providing a human touch to your brand.

Reputation 125

Reputation B2B Guidelines Policies 125

Buffer Social

OCTOBER 23, 2023

Stay updated on this development, especially if your audience is largely based in Europe. YouTube Affiliate Product Display Enhancements New features like product timestamps in clips, bulk tagging for affiliate products, and insights into sponsored mention performance are set to bolster affiliate marketing on YouTube.

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News Social Media Airlines Collaboration 71

Sprout Social

JANUARY 10, 2024

However, complaint management can also be a growth opportunity, providing insights to improve your products, services or customer experience. It automates your complaint management process by creating tickets based on pre-set rules, sending notifications and reminders, updating tickets and generating reports and insights.

Reputation 106

Reputation System Brands Knowledge Base 106

Sprout Social

AUGUST 5, 2020

For social marketers, gaining these competitive insights has become an increasingly critical tool to help them differentiate their brand and strengthen their share of voice (SOV) in the conversation. . You can then click into the Messages tab for more detailed insights on individual posts, including the content, profile and engagement data.

Analysis 141

Analysis Strategy Sentiment Comparison 141

Buffer Social

DECEMBER 14, 2023

  Here are two creators who have mastered the art of sharing industry news through LinkedIn carousels: Girl Power Marketing uses a distinct tone of voice and visual branding to share important social media updates.  He provides insights into how these AI tools can be used to create effective email marketing campaigns.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Oktopost

NOVEMBER 6, 2023

The Top 7 Social Selling Benefits Increased reach and visibility Attract high-quality leads Effective relationship nurturing Expanded pipeline Establish trust and credibility Personalized engagement Data-driven insights Hit Your Sales Targets With Social Selling What Is Social Selling?

B2B 84

B2B Team Conversation Education 84

Hootsuite

JANUARY 18, 2024

But sharing a how-to tutorial on using your best-selling products? Hair accessory brand Supercrush created this post to ask its audience to vote on product colors and everyone wanted to chime in. Think: articles, insights, trends related to social media marketing, platform updates and strategic advice. Humanizing.

Social Media 121

Social Media Tips HootSuite Marketing 121

Hootsuite

APRIL 25, 2024

From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy. Stay updated on relevant online conversations, track competitors’ activities, and monitor brand mentions. Trend-tracking.

Curation 64

Curation Social Media Management Tools Social Media 64

Oktopost

NOVEMBER 22, 2023

YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs. Then, reach out to your chosen influencers with compelling outreach that prioritizes relationship-building over selling your product. 7 Top B2B Social Media Trends 1.

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B2B Trends Social Media UGC 117

Keyhole.co

MARCH 18, 2024

Nestlé’s marketing strategy for products has always been strong. The brand enjoys an abundance of online followers and accordingly keeps audiences entertained and informed with regular updates. Nestlé’s strategies vary from platform to platform and change based on specific products and regions.

Engagement 64

Engagement Social Media Strategy Brand Monitoring 64

Ignite Social Media

JUNE 30, 2021

Facebook has very publicly battled with Apple over this update and the negative effects it will have on both Facebook and Instagram advertising, however, every single social media network is being affected. More Information About Snapchat Ads: Key Updates from Snapchat’s Annual Partner Summit Snapchat iOS 14 Resource Hub.

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Strategy Reddit Advertising B2B 144

Sprout Social

APRIL 20, 2022

Switching your account to this type allows you access to features like the Professional Dashboard and Insights. As you start using them, you’ll also be updated with information on releases and updates. Ambassador programs often have other perks like product previews and affiliate links. Source: Instagram.

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Instagram Badge Influencer Campaign 124