Buffer Social

MAY 30, 2023

Question: Why have short-form videos become so popular in the past few years, and how can I use them for my social media? It’s your best bet if the consensus is anything to go by — 85% of marketers say short-form video is the most effective format on social media. What is short-form video content?

Video 76

Video Film Meme Trends 76

Writtent Blog

APRIL 25, 2013

If you answer “Yes” to at least on of these questions, our collection of blogging statistics will definitely be of great help to you. 1) 6.7MM people publish blogs on blogging websites, and another 12MM write blogs using their social networks. Tweet (Source: Hubspot ). Tweet (Source: HubSpot ). Tweet (Source: Hubspot ).

Statistics 111

Statistics Hubspot comScore Sysomos 111

Social Media Strategies Summit

NOVEMBER 18, 2022

It’s hard to remember when we weren’t all glued to social media. Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. Identify ways to leverage influencers and thought leaders on social media effectively. Let’s get into it.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Webbiquity SMM

NOVEMBER 12, 2012

Although the framework has been for the most part enthusiastically embraced (and dozens of people have downloaded the framework white paper ), a few people on Twitter questioned the need for a “new” marketing concept. A content marketing strategy can leverage all story channels (print, online, in-person, mobile, social, etc.).”

AJAX 194

AJAX SEO Engineering Metrics 194

Convince & Convert

FEBRUARY 28, 2012

Although specialists, connectors, and soloists can still excel with focused competencies and service offerings, disruptors are built on the versatility of social-media and tech-savvy professionals. Hybrid professionals are trained to deliver services across search, mobile, social, content, analytics, web, PR, and email marketing.

CPM 137

CPM Compete Marketing Hubspot 137

Pixlee

DECEMBER 13, 2021

The answers to these questions will define how people perceive your brand in 2022 and beyond. For instance, customers are more likely to access the internet via their mobile phones, so if your website isn’t mobile-friendly, you could stand to lose them. Is the digital experience of your brand technologically outdated?

Strategy 52

Strategy UGC Brands Apparel 52

Keyhole.co

NOVEMBER 29, 2023

The only time they watch mobile is in the morning before leaving for school and after returning from school in the evening. Try answering these questions to get a grip on your current status. After surveying 1200+ marketers, Hubspot says this: 6-9 p.m. There is a high chance that most kids leave for school on weekdays.

YouTube 59

YouTube Analytics Analysis Engagement 59

Buffer Social

NOVEMBER 30, 2016

When I first started out with digital marketing, I was blown away by the sheer amount of online marketing resources and social media classes. The list here includes free online courses in a number of social media-related topics and disciplines. Free Online Courses to Learn and Improve Your Social Media Marketing Skills.

Class 40

Class Skills Social Media Marketing 40

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. Social media and blogs reach 80% of all U.S.

Social Media 229

Social Media Hubspot B2B Marketing 229

Writtent Blog

MARCH 29, 2013

Anyway, the focus on your target audience is the answer to all questions – just stop loving yourself and learn to love the ones you write for! As mobile ads grow, small businesses are going to benefit sufficiently by switching your bids from computer to tablet users. There are many things you should look forward to.

Google 69

Google Content Flipboard Marketing 69

Webbiquity SMM

MAY 3, 2011

Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. That is what has driven social media adoption. Whatever your role in social media, we hope you find this list valuable in expanding your knowledge and your network.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Buzz Marketing for Technology

JUNE 17, 2015

Let’s face it, these options have been around for fifteen years – your question takes me back to a workshop I did for Siebel systems around then, before they became part of Oracle. The CMM also helps you think about the right balance of what Michael Stelzner of Social Media Examiner called nuclear and primary fuel.

B2B 100

B2B Adwords ROI Hubspot 100

Almost Savvy

JANUARY 3, 2009

Twitter is growing quickly, at the rate of 5,000-10,000 new accounts per day, according to a new report from Hubspot called State of the Twittersphere.? What questions would you like to have answered in this session? If you’re not sure if this session is right for you, feel free to @ me with a question on Twitter.

Twitter 204

Twitter LinkedIn Tweetdeck Lijit 204

Buffer Social

MAY 31, 2017

Earlier this year, we spent $1,500 to find out what makes videos successful on social media. We found that square videos outperformed landscape videos in terms of average engagement, views, and reach, especially on mobile. Square videos take up 78% more real estate in the News Feed on mobile than on desktop.

Video 111

Video Engagement Facebook Mobile 111

Pixlee

DECEMBER 1, 2017

It has proved that mobile gadgets are major influence in customer engagement and interaction with brands. Countless micro-moments stimulate the impulse to reach out for our mobile phone, from looking up how you might achieve your goal of purchasing a home, to finding out if your local market carries a specific item. Ad Blocking.

Trends 40

Trends Strategy Marketing Hubspot 40

Convince & Convert

MAY 29, 2013

As digital and mobile become ever more pervasive in our lives as consumers, so marketers need to tap into that and meet the demands of today’s connected consumer. The problem is, influence today is defined by social scoring platforms like Kred and PeerIndex. Why the Need for the Four Ms of Influence Marketing? How about you?

Influencer 146

Influencer Marketing ROI Hubspot 146

Writtent Blog

JUNE 13, 2013

During the day, she works at HubSpot , developing the marketing industry’s leading content on all marketing subjects. Laura Roeder is the founder of LKR Social Media , a company that creates training courses for small businesses to learn how to leverage social media and online marketing. Own your own domain.

Tips 110

Tips Creative Commons Hubspot Publishing 110

Writtent Blog

JULY 25, 2013

The internet and mobile technology have revolutionized the way that consumers research organizations, and many prospects who find your website through organic search simply aren’t ready to make a purchase. Answer Customer Questions. Back in 2007, marketing guru Marcus Sheridan was the owner of a struggling swimming pool business.

Comparison 79

Comparison Hubspot Pharmaceuticals Education 79

Diva Marketing Blog

JUNE 10, 2012

Geoff Livingston: When Gini Dietrich and I focused on multichannel integration, our logic centered on delivering ROI and outcomes for social media. So much of today’s conversation is about how marketers can get results from social. Marketers think like media tools, literally. It’s as if we were media hammers.

Marketing 96

Marketing Radian6 Blogger Hubspot 96

Buffer Social

NOVEMBER 7, 2017

At Buffer, we’re big fans of using data and research to guide our social media strategy. So when it came to finding the best Instagram strategy, I turned to social media studies. Here are some highlights from Pew Research Center’s study on social media use in the U.S.: Which posts did better?

Study 111

Study Instagram Hashtag Research 111

Buffer Social

MARCH 6, 2018

When was the last time you watched a video on social media? Videos are becoming increasingly popular on social media , especially on mobile. To create engaging social media videos, Facebook recommends creating videos as short as 15 seconds 2 Facebook , 2017. How to create engaging social media videos.

Examples 111

Examples Video Engagement Social Media 111

Hootsuite

AUGUST 30, 2021

If you specifically want to know how to use social media channels to offer customer service, check out our post on social customer service. In fact, it was the highest value customer service feature in the Insider Intelligence Canada Mobile Banking Emerging Features Benchmark report. Social media inbox software.

Software 120

Software HootSuite Hubspot Small Business 120

Webbiquity SMM

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers.

B2B 185

B2B Social Media Review eBook 185

Webbiquity SMM

MARCH 27, 2018

Social media marketing is sometimes viewed as Facebook —and then there’s the other guys. But like detectives Gamble and Hoitz , the “other guys” of social networks may be more effective even if less flashy. Instagram is the most used social network by B2C social media influencers.

LinkedIn 183

LinkedIn Instagram Hubspot Twitter 183

Buffer Social

OCTOBER 3, 2017

We often think of social media as just the major social media networks such as Facebook, Instagram, Twitter, and LinkedIn. But that thinking misses a big part — a bigger part, in fact — of social media. But HubSpot wanted to find out if using Facebook Messenger is a better alternative.

Hubspot 111

Hubspot Strategy Facebook Marketing 111

Webbiquity SMM

MARCH 13, 2018

HubSpot ). HubSpot ). Buffer Social ). The majority (54%) of Facebook traffic now comes from mobile-only users. But keeping the world’s largest social network running and secure isn’t easy: globally, there are 600,000 hacker attacks made on Facebook accounts every day. DrumUp Blog ). 68% of all U.S.

Facebook 141

Facebook Hubspot Statistics B2B 141

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. How effective is social media in comparison to other digital marketing channels?

Statistics 50

Statistics Social Media B2B Hubspot 50

Oktopost

AUGUST 5, 2019

Big organizations also deal with regulatory concerns, legal questions, corporate “voice” consistency, and other issues that aren’t usual for small businesses. Some companies are primarily focusing on mobile platforms and apps. In markets and industries where the majority of the action on mobile, Appsflyer has the attribution solution.

Hubspot 89

Hubspot Marketing WordPress Collaboration 89

ProBlogger

AUGUST 30, 2015

You can incentivize them with free or cheap access to a product, or offer a free coaching question in exchange. Link your social media profiles to your email unsubscribe. Want more ideas to integrate social media and email? Check out Buffers post 6 Creative Ways to Combine Social Media and Email.

Training 20

Training Eventful Tips Analytics 20

Convince & Convert

MAY 10, 2012

This is Episode 15 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Marcus, and our Social Media Stat of the Week (this week: email opens on smartphones and tablets have grown by 82% in the last year). But beyond that, my question is who cares? Listen Now.

Hubspot 114

Hubspot Mobile Analytics Google 114

Webbiquity SMM

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. stage, many new questions arise.

Social Media 198

Social Media Tools Tips ROI 198

Buffer Social

JULY 17, 2017

It means that even though we only get one photo, Facebook is going to use it in two very different ways : in the rectangular format of 820 pixels wide by 312 pixels tall for desktop; and the ever-so-slightly more squarish format of 640 pixels wide by 360 pixels tall for mobile. Desktop vs. Mobile. Double check your design on mobile.

Examples 111

Examples How To Facebook Mobile 111

The Realtime Report

DECEMBER 18, 2018

I will use social media to engage, not just to post. Over the past few years, many brands have fallen into the habit of using social networks primarily as distribution platforms for content and advertising. Why is using social to engage so important? What do people want from marketers on social media?

Marketing 89

Marketing Metrics Privacy Mobile 89

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

Research 210

Research Social Media B2B Marketing 210

Razor Social

APRIL 23, 2020

According to a research from HubSpot, the more often you publish new blog posts the more leads you’ll get. Another issue that we see a lot is inability to measure results from blogging and answering questions like: Is our blog content driving visitors further down the marketing funnel? Social media feeds on your website.

How To 113

How To Mobile Patterns Issues 113

Buffer Social

NOVEMBER 2, 2017

There’s so much to learn with social media advertising that it’s difficult to know exactly where to start. For example, audience targeting, budgeting , A/B testing, pixel tracking, writing, designing, and analyzing all need to be taken into account if you want to see positive ROI from social media advertising.

ROI 111

ROI Advertising Conversation Social Media 111

Buffer Social

AUGUST 7, 2018

Earlier this month, we approached their team with one (not-so-simple) question: How are Facebook Business Pages performing in 2018? Businesses are becoming more and more savvy at creating high-quality content across all social media channels. Facebook and other social media channels are no longer a means to an end.

Research 111

Research Brands Facebook ROI 111