Talkwalker SM

SEPTEMBER 7, 2016

Yet how do you make the most of this social network? Based on Talkwalker’s new and improved Instagram analytics (and our own appreciation), here are 10 brands killing it on Instagram to kickstart your social media strategy for the last months of 2016. How do you regularly produce engaging content? Adidas (@adidas).

Instagram 60

Instagram Brands Sports Travel 60

The Realtime Report

AUGUST 16, 2012

million “likes” on the social network. According to Facebook, there over over 100 million “likes” across all athlete and team pages on Facebook. Most (38) were sports accounts, with two mascot accounts and six Twitter cameras “with personality.”

Mobile 182

Mobile Foursquare Facebook Tumblr 182

Talkwalker SM

FEBRUARY 8, 2016

The Super Bowl is one of the biggest global events for both the sporting world and for brands. While it’s just two teams that go head to head on the field, for global players from Amazon to Coca Cola, the Super Bowl is a chance to show off the full scale of their marketing arsenal to a global audience. Lesson 3 – #RIPTwitter?

Hashtag 93

Hashtag Marketing YouTube Campaign 93

Pixlee

MAY 3, 2021

According to Twitter, such accounts typically include “accounts maintained by users in music, acting, fashion, government, politics, religion, journalism, media, sports, business, and other key interest areas.” Twitter only verifies accounts of public interest. Does Verification Still Matter? .

Social Media 98

Social Media UGC Reddit YouTube 98

Audiense

AUGUST 5, 2016

The world’s biggest sporting competition has finally started and it has dominated the conversation across all social networks. Keep reading to find out how Nissan pranked Team GB with #DoItForUs, get inspired with #DeffyLabels from Mini and watch as Adidas put the focus back on the game with #FirstNeverFollows.

Automotive 60

Automotive Sports Team Campaign 60

Buffer Social

APRIL 29, 2019

Live video remains a core feature of the top social networks , but have you noticed that the live video buzz may have cooled? How should you be thinking about live video and your social media strategy in 2019? Live video seems to have gone from front-of-mind to back-of-mind for marketers and for the social networks themselves.

Video 75

Video Avatar Social Networking Instagram 75

Rebekah Radice

MARCH 16, 2015

It is considered poor social media etiquette if you don’t interact. I’m always impressed with the team at Sprout Social. As a company focused on providing a robust social media management tool, Sprout Social walks the talk. Use hashtags! A surefire way to get your content in front of the right people?

Small Business 132

Small Business Social Media Strategy Hashtag 132

Buffer Social

JANUARY 21, 2019

Brian : In social media I’ve seen this happen before where maybe a new social network opens up and then it feels like everyone, celebrities, other marketers, friends, are all joining up so you end up joining to. About The Science of Social Media podcast. The Science of Social Media is proudly made by the Buffer team.

Influencer 108

Influencer Groups Groups Social Media 108

Hootsuite

DECEMBER 5, 2022

Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. Luckily, they’re all good sports, and I immediately started receiving a barrage of LinkedIn notifications showing the support of my pals. What is a LinkedIn pod?

LinkedIn 99

LinkedIn HootSuite Groups Groups 99

Sprout Social

JUNE 7, 2016

The Events tab is a great resource for social media managers and content creators. Here you’ll find a plethora of events, ranging from holidays and conferences to sporting events and movie premieres. A well-timed Tweet sporting a trending hashtag could give your engagement a boost. Events on Twitter Tab. Advanced Options.

Metrics 40

Metrics Twitter Comparison Report 40

Sprout Social

OCTOBER 19, 2016

With engagement being one of the most critical metrics for social media marketers, contests make a lot of sense. This is important because social networks use algorithms to help determine what content and profiles to suggest to other users. Increase Social Media Business. Choose a Platform For Your Social Media Contest.

Social Media 40

Social Media How To Directory UGC 40

Hootsuite

JULY 15, 2020

Some great tools to help include: Hootsuite Insights Powered by Brandwatch : Find top relevant sites, hashtags, and authors. Keyhole.co : Find top referring sites for relevant hashtags. Google Analytics : See which social networks appear in your referral traffic report. Check out the competition. Avid soccer fan.

Template 145

Template Templates How To Tourism 145

Buffer Social

SEPTEMBER 28, 2016

There are so many of these voices in the marketing space that have been influential for me and the team! Hosts: Gary Vaynerchuk (CEO of Vayner Media and co-founder of Vayner Sports). Recent episodes you might like: How to Get Your Social Media Marketing Budget Approved. How to Prioritize Social Networks for Your Business.

Skills 40

Skills Social Media Hosting Marketing 40

Social Media Strategery

MARCH 3, 2011

the Schools App allows you to create a private, branded social network for your students within Facebook that will engage them in ways that Pages and Groups can’t. Follow the conversation surrounding social media and higher education under the #SMCEDU hashtag. Created by Inigral Inc. ,

Education 130

Education Class Groups Groups 130

Hootsuite

NOVEMBER 25, 2019

Chase uses social media creatively to increase awareness of its sports sponsorships. They use live social video and partner with pro athletes to drive conversation using Twitter hashtags. They also showcase charitable partnerships, again making use of popular hashtags to raise brand awareness. Have a ?????

Social Media 144

Social Media Insurance Tips HootSuite 144

Hootsuite

AUGUST 19, 2020

That idea came hot on the heels of their latest social media marketing campaign, #CouldUseABeer. For a limited period of time, Coors Light promised a six-pack to anyone who tweeted at them using the campaign hashtag. The campaign was a twist on their branded hashtag , #ExploreBC, building on existing brand recognition and usage.

Campaign 145

Campaign Social Media Travel Hashtag 145

Keyhole.co

NOVEMBER 4, 2020

But social media is a data beast! You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. Simplifying your reporting — so you can easily share results with your team.

Analytics 105

Analytics Social Media Tools Price 105

The Realtime Report

JUNE 3, 2014

Sony has teamed up with media agency Isobar to create a new interactive platform for this year’s World Cup, called One Stadium Live. The forum will also keep statistics on all 32 teams and their players as the tournament progresses.

Social Media 177

Social Media Aggregator Forums Sports 177

Sprout Social

OCTOBER 24, 2019

The addition of social media meant that companies now had another way to connect with their consumers. Brand consistency across all marketing touchpoints is a challenge for every company, let alone each social network. Your audience craves new content, and your brand should evolve alongside that, especially on social media.

Social Media 111

Social Media Strategy Brands Meme 111

Hootsuite

MARCH 30, 2020

Social media and healthcare are a powerful combination. Social networks have become an important health resource, and not just for millenials. Nearly 90% of older adults have used social media to seek and share health information. It can be hard to know how to navigate the challenges of social media in healthcare.

Social Media 145

Social Media How To Exercises Guidelines 145

Hootsuite

DECEMBER 10, 2019

Citi created the hashtag #itsabouttime. For example, Nike saw that few young women in Italy take part in sports. Nike identified this as an opportunity to get more young women involved in the sporting world. The athletes and influencers co-created a dance based on each of these sports, which the influencers performed on TikTok.

Trends 145

Trends Social Media CPA Sports 145

Convince & Convert

JULY 9, 2014

As Facebook reach declines and social networks constantly evolve, it’s time for brands to reclaim their audiences by turning their own digital properties into hubs of social activity. Westfield Mall also recently united user content around the hashtag #VIPinkWeekend. How can you accomplish this goal? It’s simple.

Strategy 146

Strategy Brands UGC Case Study 146

Sprout Social

MAY 1, 2017

For example, if you’re on Instagram, you could ask for customers to @mention you or use a branded hashtag to show off a new product or service. Vans regularly uses its branded hashtag #myvans to get customers involved and to post their own content with the hashtag. Why do you want people to use certain hashtag?

Engagement 110

Engagement Social Media Hashtag Metrics 110

Keyhole.co

FEBRUARY 13, 2022

But social media is a data beast! You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. Simplifying your reporting — so you can easily share results with your team.

Analytics 52

Analytics Social Media Tools Price 52

Hootsuite

AUGUST 13, 2020

Social media engagement is measured by a range of metrics that could include the following: Shares or retweets. Using branded hashtags. Basically, social media engagement is growing anytime someone interacts with your account and can be calculated in a variety of ways. Followers and audience growth. Click-throughs.

Engagement 145

Engagement Social Media How To HootSuite 145

Sprout Social

JUNE 6, 2022

If you go to the Discover tab, you’ll see trending hashtags with brands commenting on popular videos, taking advantage of the potential reach. However, social media marketers also interact with TikToks that directly mention their brand in the caption or video. Brands comment on viral videos frequently.

Comments 90

Comments Engagement Collaboration Privacy 90

Sprout Social

OCTOBER 26, 2016

The social network provides you with plenty of bells and whistles to help enhance your outreach strategy, but none of that matters if you don’t have a solid foundation to build upon. Trending Topics on Facebook show you the topics that have recently become popular on the social network. Leverage Trends.

Tips 40

Tips Facebook Brands Hashtag 40

Sprout Social

MARCH 27, 2023

And the campaign doesn’t end when your team hits “publish.” Tracking, monitoring, listening and analyzing campaign results is crucial to refining your social media marketing strategy and proving the far-reaching impacts your team has on company goals. How does your brand help overcome them?

Campaign 130

Campaign Social Media UGC Metrics 130

Convince & Convert

APRIL 27, 2012

In sports, how often does ESPN report on tweets? When I think about what we did in Farmville, I think it’s much more akin to advertising, more like what the advertising team might be doing. That was a Twitter hashtag on the back of a NASCAR Sprint Cup series race vehicle. That’s another broadcast. It’s huge.

Insurance 115

Insurance Journal Research Hashtag 115

Convince & Convert

OCTOBER 7, 2021

Take a peek into the Convince & Convert team messaging threads and you’ll find us sharing all sorts of research and new data. In fact, when the Rival IQ 2021 Social Media Benchmark report was first released, Corynn shared it with the note, “TL;DR–everyone needs more carousels.” . posts a week (7.5 Click To Tweet.

Report 209

Report Social Media API Sports 209

Buffer Social

AUGUST 23, 2023

What performs well on TikTok A hashtag analysis revealed entertainment, dance, and pranks take the top-three spots on the short-form video platform, but fitness/sports, home renovations/DIY, beauty/skincare, fashion, lifehacks/advice, and pets are also contenders. YouTube About YouTube’s Users Monthly active users: 2.5

Small Business 77

Small Business Activities Platform Social Media 77

Convince & Convert

JULY 8, 2016

I am Kate Volman, and I have the pleasure during each episode of interviewing one of the team members over at Convince & Convert. She is the Community Manager, and I’m so excited because today’s topic is how to turn friends into fans with social engagement. I mean, you and your team create so much content.

Engagement 104

Engagement How To Groups Groups 104

Social Media Strategery

APRIL 2, 2010

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media The “Getting Started with Government 2.0” LinkedIn is the most popular business-oriented social networking site there is.

Gov 2.0 138

Gov 2.0 Social Media Policies Privacy 138

Buffer Social

NOVEMBER 16, 2016

As part of our State of Social Media 2016 campaign , we’ve scoured Product Hunt for the latest trending social media tools and created a list of 21 products for marketers and teams to try in 2017. Keep reading to see the full list, or click over to the Product Hunt collection with all of 2017’s best social media tools.

Tools 40

Tools Social Media Curation How To 40

Hootsuite

SEPTEMBER 3, 2019

It’s so popular, in fact that nearly 195 million Instagram posts feature the #VSCO hashtag. You can also create graphics that incorporate no photos at all for an eye-catching way to share text-based posts on a visual social network. Price : $29/mo for small businesses or $59/mo for larger teams. Why you should try it.

Instagram 112

Instagram HootSuite Price Sports 112

Later

DECEMBER 13, 2019

This morning Team Knix along with @nikkileighmckean, @thebirdspapaya (who rode her first EVER streetcar) and our founder and CEO @joannaknix took to the streets to have our very own Carrie Bradshaw billboard moment Check out our stories today to see what we got up to! “If We teamed up the Fohr to create this data-driven (and totally free!)

Instagram 75

Instagram Strategy Collaboration Influencer 75

Hootsuite

MARCH 3, 2020

At first glance, social listening might seem like social media monitoring —but the two concepts actually differ in important ways. Social media monitoring is simply taking a look at metrics such as: Brand mentions. Relevant hashtags. Social media monitoring is great for things like monitoring ROI or A/B testing campaigns.

Tools 145

Tools Sentiment HootSuite Reddit 145