Hootsuite

MAY 6, 2024

A good social inbox tool is the foundation of an effective social messaging strategy — and a handy tool for keeping followers, customers, and prospects happy. Keep reading to learn about the different types of social inbox tools and pick the best one for your business. Book a Demo What is a social inbox tool?

Tools 78

Tools HootSuite Team Social Media 78

SocMed Sean

MAY 12, 2022

Instagram is an incredibly popular social media app that is enjoyed by millions of people around the globe. While many popular social media sites have been around for several years and work smoothly most of the time, even the biggest and most popular of them can have issues, and Instagram is no exception.

Issues 246

Issues Instagram Notification Feed 246

The Realtime Report

MAY 19, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, YouTube and Foursquare: Foursquare app splits in two, launches Swarm. Any social media updates that we missed? Let us know in the comments below.

Foursquare 182

Foursquare News YouTube Buy 182

Buffer Social

JULY 13, 2022

Negative comments and reactions on your social media are standard and almost expected whether you're a brand or an individual. This is why it’s essential to create a clear and concise policy for what to do when you encounter negativity on your social media so you can tackle it before it becomes a problem for your business.

Social Media 98

Social Media Policies Team Comments 98

Sprout Social

OCTOBER 27, 2022

Automated phone systems? Social media. The number of US social media users is expected to surpass 308 million in 2023 (up over 6 million from 2022 projections). So brands—now’s the time to build a social customer care strategy (if you don’t already have one). Website chatbots? Help guides?

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Statistics Social Media Brands Issues 106

SocMed Sean

APRIL 26, 2022

But, as popular as the social media platform is, there can be issues from time to time. It can happen when someone reports a post of yours to Facebook admins. You can dispute rulings on reported posts, which will end your hold, or you can wait it out. A couple of situations can cause the Facebook feed to stop loading.

Issues 246

Issues Facebook Notification Posterous 246

Hootsuite

JANUARY 24, 2022

One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Social media data mining also gives you key insights into your audience.

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Data Social Media HootSuite Template 94

Keyhole.co

MARCH 2, 2023

Love it or hate it, social media is here to stay. Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market.

Social Media 52

Social Media Tools HootSuite Marketing 52

Sprout Social

DECEMBER 20, 2022

This is your sign to create a “meet the team” social media post series to highlight employees who play a crucial role in shaping your brand—from your culture to your content to your finished products. A post shared by Sprout Social (@sproutsocial). What is a “meet the team” social media post?

Meeting 96

Meeting Team Social Media How To 96

Sprout Social

MARCH 28, 2024

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. But with millions of posts flooding users’ feeds daily, how do you make sure your content gets noticed? Hashtags may be the answer.

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Hashtag Analytics LinkedIn Content 98

agora pulse

JANUARY 30, 2018

As a social media manager, you have a million things to think about every day. Unfortunately, when it comes to social media hacking and account security, you will probably only think about it when it’s too late. Three Recent Cases of Social Media Hacking. Steps to Take to Protect Your Social Media Accounts.

Social Media 144

Social Media Social Media Management Policies Reputation 144

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring is the act of paying attention to what is being said on social media. In recent years, we have come to understand that social media monitoring is your brand’s first line of defense against a potential crisis. And this is where social media monitoring tools come into place.

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Tools Social Media Sentiment Price 52

Rebekah Radice

JANUARY 7, 2019

When was the last time you clicked over to Facebook or Instagram and scrolled through your feed? It can be a scary proposition to analyze your social media performance, but without an audit, there’s zero room for improvement. I’ve broken down 8 steps to help you measure each aspect of your social media performance.

Social Media 145

Social Media How To Metrics URL 145

Sherrilynne Starkie

JUNE 29, 2014

In a classic case of poacher turned gamekeeper, I was recently invited by an American PR agency to have a personal briefing about the launch of a new social media product. The demonstration I saw highlight three interesting features: Early detection and warning system. 8 of the Best Tools to Understand Your Social Media Traffic.

Sysomos 333

Sysomos Analytics Tools Radian6 333

Kikolani

JUNE 27, 2011

Figuring out how to do this with particular systems might pose a specific challenge, especially if those networks only allow you to import one RSS feed. Creating a Custom RSS Feed. The solution to this would be having an RSS feed with only your content in it from each of the sources you write for. xml version="1.0"

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RSS Feed Feedly FeedBurner 142

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. You can be very successful working with social media influencers but it requires a good bit of work upfront. What is a social media influencer?

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Influencer Social Media How To Campaign 104

Sprout Social

MARCH 20, 2023

The fast growth of TikTok has influenced nearly every other social media platform to become short-form video platforms themselves. And this shift is putting pressure on social media practitioners to put on their movie director hats. Even social media giants had a learning curve when they shifted to short-form video.

Buy 113

Buy Video How To Template 113

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! Are you looking to reach new customers?

Platform 78

Platform Social Media Small Business Instagram 78

Later

MARCH 30, 2020

Social media statistics can be a useful tool for informing your strategy and planning your future content. We’ve rounded up some of the most interesting social media statistics we could find, all of which will help you understand your platform, your audience, and craft content that’ll stand out: Social Media Statistics: Instagram.

Statistics 67

Statistics Social Media Marketing Instagram 67

The Realtime Report

MARCH 3, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and LinkedIn: Facebook’s new ad campaign structure. Any social media updates that we missed?

News 164

News Social Media Facebook LinkedIn 164

The Realtime Report

NOVEMBER 25, 2013

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, LinkedIn, YouTube, Pinterest, Instagram, Vine and Livefyre: Place Pins (image: Pinterest blog). Any social media updates that we missed? Pinterest. Let us know in the comments below!

News 150

News Social Media Privacy Policies 150

Proactive Report

MARCH 27, 2020

In 2019 Pew Research Center reported that more than half of adults get their news on social media. While they’re online, they’re also going to be checking their social feeds. Figure out a social media content strategy. Small businesses can reach out via online meetings and social media.

How To 90

How To Health Care Skills Small Business 90

Convince & Convert

JANUARY 11, 2011

People who say social media isn’t measurable aren’t looking very hard. The truth is that there are at least 25 viable metrics you can use to evaluate the success of your social media efforts. Here are the 6 critically undervalued social media success metrics. Daily Story Feedback. Search Volume.

Metrics 161

Metrics Postrank Social Media Klout 161

Sprout Social

DECEMBER 6, 2023

However, influencer marketing is not only viable for B2B brands; it can play a crucial role in B2B social media strategies. If you want to find an ideal influencer partner without scrolling endlessly through your social feeds, try using an influencer management tool to support creator identification.

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B2B Influencer Brands Marketing 114

Webbiquity SMM

JANUARY 24, 2011

Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? Promote events through social media?

Tools 206

Tools Social Media Lithium Sysomos 206

Oktopost

JUNE 19, 2020

As the standard bearers of the modern corporation, CEOs are tasked with ensuring all systems run smoothly and profitably on a day-to-day basis. With all that responsibility, should social media activity be yet another item on a CEO’s to-do list? Of those active on social media, 70% use only LinkedIn. Absolutely.

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Company B2B Loyalty Survey 125

Hootsuite

NOVEMBER 5, 2021

Extensibility: We’re deepening our focus on two-way integrations with the systems that matter most to you. Clear ROI: We’re committed to helping you measure the success of your social media initiatives. your customers and prospects through social media marketing, social selling, and social customer care.

HootSuite 117

HootSuite Notification Hashtag Upcoming 117

Convince & Convert

AUGUST 7, 2011

Social media measurement causes unsavory (and ineffective) marketing behavior because unlike the rest of our marketing key performance indicators, social media metrics are out there for anyone to see. Visibility of Social Media Metrics Drives Behavior. I see five. they are of course correct. Guess what?

Social Media 165

Social Media Quantcast Metrics Comparison 165

Hootsuite

JULY 2, 2019

Employee advocacy can take many forms, but the most common and effective channel is social media. Your employees already have social media profiles. Lush employees are major brand advocates on social media. Employees may already be posting about work on their social media feeds.

Social Media 111

Social Media Guidelines HootSuite How To 111

Twenty4 Social

AUGUST 27, 2020

This is because while people may change their social media platforms, they tend to stick with the same email address. It is also possible to schedule and update posts as well as to create social analytic reports. It comes with a free customer relationship management (CRM) system and is free to use.

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Tools Hubspot Startup Curation 98

Buffer Social

JUNE 18, 2018

It’s at the heart of their social media strategy too. We spoke to co-founder Nicholas Pidek and marketing associate, Justin Ozanich, about how social media has helped them grow their community and business. Social media analytics are also playing an increasingly important role in helping to guide content decisions.

Communities 95

Communities Company Social Media Case Study 95

Hootsuite

FEBRUARY 16, 2021

For this article we quizzed the Hootsuite customer success team—people who spend their days deep in the gears of everyone’s favourite dashboard—about what little-known, under-appreciated features they pass on to social media managers day in and day out. Here’s our full guide on how to bulk schedule social media posts using Hootsuite.

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HootSuite Features URL Template 140

Hootsuite

OCTOBER 11, 2022

An Instagram shadowban is an unofficial ban that restricts an account’s visibility (in users’ feeds, Stories, Explore pages etc.), While shadowbans apparently aren’t real, we know that Instagram, like all social media platforms, has ways of promoting or restricting pieces of content. What is an Instagram shadowban?

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Instagram Guidelines Hashtag HootSuite 117

The Realtime Report

SEPTEMBER 10, 2022

A business analytics platform is a software system that enables organizations to collect, organize, and analyze massive amounts of data to improve decision-making. This data can come from various sources, including internal data sources such as your company’s ERP system and external data sources such as social media or public databases.

Analytics 91

Analytics Platform Patterns How To 91

Sprout Social

AUGUST 22, 2023

Artificial intelligence (AI) technologies, especially natural language processing (NLP) and machine learning (ML) have transformed social media listening tools into comprehensive platforms for business intelligence. In doing so, they have leveled the playing field for brands of all sizes and industries. For example, Simpli.fi

Analytics 84

Analytics Conversation Brands Sentiment 84

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Or, you could just use Swix, the super slick new social media scoreboard that just works.

Social Media 117

Social Media Strategy Statistics Metrics 117

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely. Here’s the interview.

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Social Media Postrank Energy Tourism 153