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Top AI use cases in marketing to elevate your 2024 strategy

Sprout Social

As the digital market space rapidly evolves, customers are seeking authenticity and human connection from brands like never before. To meet this rising demand, your marketing team needs to be agile, think out of the box and keep up with deadlines—all while operating within limited budgets and constrained team bandwidths.

Strategy 121
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5 Reasons Why Messaging Should Be Part of Your Social Media Strategy

Hootsuite

In fact, according to our Digital 2021 Report , there are now: 2 billion users on WhatsApp. Bonus: Save time and download 20 free, customizable Instagram DM templates for your brand , including greetings, partnership requests, FAQ responses, replies to complaints, and more. billion users on Facebook Messenger. Download now.

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6 Tips to Protect Your Brand From Fake Social Media Accounts

Hootsuite

As new platforms emerge, fraudsters shift their strategies and move to new markets. Fake accounts take advantage of the brand reputation you’ve built – and can significantly damage it in the process. For the record – yes, we reported this account right after we grabbed this screencap. Eli Lilly’s stock price fell 4.37

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GDPR and social media: What marketers need to know

Sprout Social

However, the impact of GDPR on digital marketing is ongoing and businesses in the EU aren’t the only ones affected. Marketers should take the time to understand the implications of GDPR, privacy laws and what it all means when it comes to social media. How does GDPR affect marketing on social media? Good question!

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10 New Retails Trends You Need to Know for 2023

Hootsuite

Retail businesses need to keep a finger on the pulse of their industry and market. Understanding current and future market forces means that you can address them. of global Internet users reported buying something online every week! There are many stories of retailers who have failed to grow with the market.

Retail 104
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Dark Social in 2023: Here’s Why (and How) You Should Track It

Hootsuite

Source: Hootsuite’s Digital Trends report 2. Source: Morning Consult Great news for social media marketers, but what if your target audience isn’t Gen Z? Or, learn new questions buyers have about products and use that to revise their product descriptions or FAQ pages. FAQs about dark social What is an example of dark social?

HootSuite 120
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8 Best AI Copywriting Tools (Beyond Chat GPT)

Hootsuite

Try these 8 AI copywriting tools to save time and supercharge your marketing efforts (without making you redundant). Marketers and social media managers AI copywriters can’t create your marketing strategy from scratch, but they can: Suggest KPIs to track, hashtag ideas, and more. Coming soon Big news! AI is a tool.

Tools 135