Techipedia: Tamar Weinberg

JANUARY 12, 2010

by Tamar Weinberg on December 19, 2007 Share How do you leverage different social networks? I am fascinated by the amount of social networks that I’m part of, but better yet, I’m intrigued to find that I assume different “personas,&# at least in terms of choosing friends (and using the networks), on each social site.

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Techipedia: Tamar Weinberg

MAY 12, 2010

However, the CEO read an article in Adage, and as a result, he wants to hit social ground running. They want a blog, an iPhone app, viral videos, a Twitter handle, a Facebook fan page complete with custom applications, blogger and influencer engagement initiatives, an ad.ly

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Techipedia: Tamar Weinberg

MAY 18, 2010

Your social media pages offer places where people interested in your ideas are already gathered, so you don’t have to take a “hit or miss&# approach to beta testing. It showcases your company’s personality Engaging through social media lends itself to more personal contact with customers.

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Techipedia: Tamar Weinberg

JANUARY 28, 2010

By engaging the wedding party and having them dance down the aisle spontaneously, people watching the resultant video really felt the momentum. Genuine You don’t always have to engage in expensive video production to promote your wares, nor as the marketer do you have to create the video yourself. They got excited. They laughed.

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Techipedia: Tamar Weinberg

MAY 13, 2008

Introduce yourself, engage in the community, and let them learn about your brand. You need to have a thoroughly compelling social piece. Those who engage in social media have an inherent thirst for interesting information. The key here is making the mechanics of the social networks transparent.

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Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Apple has no such protocol in place, and at this point, there is no engagement. If you’re considering social media marketing for your business, no matter what size your company is, listening and engagement is key. Reply Louis Halpern December 1, 2009 at 6:17 am Brands should engage with their audience.

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Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

This is no less true for the world of social networks. Networks like Digg, FriendFeed, and Facebook are seeing huge growths in value, but the little guys, the ones actually providing the meat and potatoes for those operations, rarely see a nickel. Let’s be honest for a second here. The major “Web 2.0″

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Techipedia: Tamar Weinberg

JANUARY 19, 2010

Certain niches are more likely to see greater returns from social media. High Return Industries These industries tend to see high returns in social media marketing, quickly. Consumers are actively looking for and want to engage with most businesses that fall into the following categories.

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Techipedia: Tamar Weinberg

MARCH 4, 2008

In that way, I wish Quizlet, an online application to make learning vocabulary fun and engaging, was available back when I needed it. I remember taking classes, buying flashcards , and doing whatever it took to have a decent understanding of large words to score well on the SAT. Tamar is also the author of The New Community Rules (July 2009).

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Techipedia: Tamar Weinberg

AUGUST 18, 2010

I guess it’s assumed in social spaces that when s/he initiates the friend request, you can comment on anything on their Facebook wall or tweet back at them about something personal or even comment on a photo. If either parter is using social media professionally and you’re not, respect their need to do so and keep your distance.

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Techipedia: Tamar Weinberg

APRIL 10, 2008

Founded by four ex-Googlers, FriendFeed allows you to subscribe to your friends’ updates across 35 social networks and to stay up to date with the content they’re discovering and sharing across the web. In social media spheres, it’s almost unavoidable to not engage online with content in some way.

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Techipedia: Tamar Weinberg

AUGUST 27, 2008

Many people found the research interesting, but a number of people commented that the social networks probably shouldn’t be grouped together. So the question arose – was social media traffic misrepresented by grouping traffic from all networks together? Three cheers for them! page views SEO ROI — 1.2

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Techipedia: Tamar Weinberg

NOVEMBER 26, 2007

The internet and technology ownership has changed everything: digital TV, mobile phones, iPods, weblogs, instant messaging, [and] social networking. But before I engaged in so many social media spheres, I certainly wasn’t as well-rounded as I was prior to my participation.

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Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

A few months ago, Brian Solis talked about an off-topic pitch about a social network for plants. Somehow, I think nature lovers would be more interested in socializing shrubbery.) I just wrote several posts on Brian’s PPBPR as well as moderating a Social Media Book Discussion on it. I’m sure you can relate.

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Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Therefore, the only combination of the two that would appear to work is to practice sharing on the web and as Tamar suggests – engage. It would appear then that those who profess to expertise in social activities, by default, are not. Tamar is also the author of The New Community Rules (July 2009).

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Techipedia: Tamar Weinberg

MARCH 4, 2010

At the end of the day, we know most people are active on social networks because they have some reason for being there (be it to make a sale or to establish authority, for example), but through your regular interactions, you need to recognize that these are byproducts of your genuine and authentic involvement. izmantot soci?los

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Koka Sexton

DECEMBER 20, 2009

How Companies Use Twitter to Bolster Their Brands From BusinessWeek: Good article that is part of Business Week’s CEO Guide to Microblogging. Superlist of What Not To Do In Social Meda From our own collection of casestudies and articles about what not to do in social media- mistakes, blunders, failures, etc.

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Koka Sexton

DECEMBER 20, 2009

How Companies Use Twitter to Bolster Their Brands From BusinessWeek: Good article that is part of Business Week’s CEO Guide to Microblogging. Superlist of What Not To Do In Social Meda From our own collection of casestudies and articles about what not to do in social media- mistakes, blunders, failures, etc.

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Techipedia: Tamar Weinberg

JULY 21, 2009

So instead of sticking your fingers in your ears and ignoring it (at your own peril), better to engage with those people and make them feel “felt&# and heard. I had a recent experience with AT&T that was resolved favorably because someone from AT&T in my area was on twitter.

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Techipedia: Tamar Weinberg

JULY 15, 2010

Keep building more valuable content and engage in marketing this content. Develop a systematic way to achieve your goal by doing content creation and traffic generation regularly rather than a shotgun approach. Schedule those important activities in your weekly calendar. Your consistent effort will payoff quickly.

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Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

by Tamar Weinberg on February 22, 2008 Share This is a guest post from Pierre Far, who recently launched a very cool program called Social Alerter which notifies you as soon as your website has a solid chance of hitting the Digg or del.icio.us We have all engaged in debates over the past few years about social media. If so, how?

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Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

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Techipedia: Tamar Weinberg

MAY 28, 2010

Lead generation and client acquisition can be had on LinkedIn, especially in the B2B space, just as long as you’re active and engaging. Linkedin lead generation requires commitment to answering and asking questions on Groups/Answers, taking advantage of the deep searches, and connecting directly with those around you in your network.

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Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Google is undoubtedly huge and they could simply shrug their members off like Digg does to its much smaller userbase, but instead they engage the community and that’s why Google is such a positive brand. Spam engineer guy Matt Cutts has his own blog where he talks about his personal life and all things Google.

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Techipedia: Tamar Weinberg

MAY 5, 2010

As a result, engagement goes up as the page appears very active. Therefore, beyond letting them have control, grab the mic regularly (a few times per week and daily if possible) and engage your community. Based on this information, fresh content with actively engaged brand adopters are is key. If so, don’t.

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Techipedia: Tamar Weinberg

JANUARY 12, 2010

Despite the fact that Facebook has the most customizable privacy settings of all social networks (though we could argue with their effectiveness in a whole other post), people don’t like maintaining a “business&# identity on the same profile as their “personal&# (fun?) Would you really comment on those updates?

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Techipedia: Tamar Weinberg

AUGUST 26, 2009

But with social media marketing, it doesn’t have to be. The only investment in the act of marketing on the social web is time and energy. Thankfully, you don’t have to go at social media marketing alone. A converted client is a more dramatic and trusted story which makes it more interesting on the social network.

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Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > The Ultimate Social Media Etiquette Handbook The Ultimate Social Media Etiquette Handbook by Tamar Weinberg on December 10, 2008 Share Social media mimics real relationships — in many cases.

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Techipedia: Tamar Weinberg

SEPTEMBER 8, 2010

Twitter is one of the largest social networking sites, featuring users from various walks of lives. Your Status Matters Twitter is not just any kind of social networking site. That’s the model that works best for bloggers, and it works the same for social media too. Thanks so much for commenting!

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Techipedia: Tamar Weinberg

JULY 27, 2009

In the end, the bond between those immersed in the social media sphere is a bond that exists nowhere else. link] Reply Rubab July 28, 2009 at 11:13 pm Me and my fiance met on Internet in May and got engaged in June and hopefully will get marry in Nov. I would love to share the link with your readers.

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Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

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Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

Public safety comes first but reputation management is something the company may want to engage in. Reply Michael D February 6, 2008 at 12:26 pm Tamar, that live twittering of commercials must have been too much for your immune system. What if a new formula is developed that does not have the same side effects?

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Techipedia: Tamar Weinberg

MARCH 17, 2010

Social Media isn’t only Social Networks. Do the same thing for your social networks, and your other interactions. Gaming CMs probably have much to teach new community managers about engagement and, even more importantly, customer retention (particularly to subscription-based games).

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Techipedia: Tamar Weinberg

JULY 8, 2008

I asked several social media consultants, bloggers, marketers, search engine optimizers, and social media addicts about what they considered to be essential skills and characteristics of the most efficient and results-driven social media consultants. Social media success is about being engaged.

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Techipedia: Tamar Weinberg

JANUARY 26, 2010

But with all other social networks, there are rules of engagement that are determined by the community. If you take time to see what other community members find interesting, then you might get inspired to craft content that would be interesting to the social internet at large. Still stuck? Check out these viral ideas.

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Techipedia: Tamar Weinberg

JANUARY 23, 2008

Well, for one, social media users — that is, users on social news sites such as Digg, Mixx, Reddit — are not particularly enthusiastic about the proliferation of marketers in their community. This is a huge challenge for someone who wants to sell their product using social media. Does social media convert?

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Techipedia: Tamar Weinberg

DECEMBER 22, 2009

Tweet Spinner actually lets you schedule different Twitter backgrounds, bios, and profiles, so that you can see which profile types might get the most engagement. For a big company account, it’s difficult to actually engage all day long (and all week long, especially if you’re a 9-5 shop). Profile design rotator.

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