Sat.Sep 07, 2013 - Fri.Sep 13, 2013

5 Strategies to Build a Network of Bloggers and Journalists

Waxing UnLyrical

Guest Post by Alicia Lawrence. Creating a network of bloggers and journalists is a great way to provide mutual support in the world of online media. For both public relations and search engine optimization, publishing content via other people’s sites is a critical part of their everyday duties.

My Switch From iPhone To Android: Part Two

Jason Yormark

Earlier this year I decided to make a switch to the Samsung Galaxy Note 2 from an iPhone 5.

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Search Traffic Declining? You’re Not Alone (and What to Do About It)

Webbiquity SMM

If your website traffic from organic search has fallen over the past year, take some small solace in knowing you’re not alone—in fact, you’re in good (if not happy) company. Image credit: Young Digital Lab.

Has Social Media Made It Impossible To Live In The Moment?


How do we find a balance between the desire to share and the need to unplug? A few weeks ago I found myself among a packed crowed at Yankee Stadium as Justin Timberlake and Jay Z light up the stage performing their hit song “Suite and Tie.”

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Humanize in Action: great social media is possible even in a regulated industry


Can a bank be a social business? The answer is yes. Hear how TD Bank does it in this great BlogWell video. Some good notes from the session are below, but there’s a ton more great information in the video. Must watch.

Monday Roundup: Stay Secure

Waxing UnLyrical

With the anniversary of 9-11 coming up, we’ve already started to see related stories. But one of the most important things we can do to stay secure is protecting ourselves, and our information, online. I hope these posts give you a head start. Image: solarisgirl via Flickr, CC 2.0.

More Trending

Google News Tip for Google+ Embedded Posts

Adam Sherk

A quick tip for news publishers on using Google+ embedded posts. When embedding a Google+ post in a news article, be sure to include enough original editorial text to meet the 80 word minimum for Google News indexation.

Building Community: It’s More than Engagement


Nice little deck from Jason Falls of CafePress. See what you think of this, from the online retailer perspective. I think the lessons are spot on. Etail East – Jason Falls presentation – 2013 from Jason Falls. ————— ( photo credit ).

On 9/11, 3/11 and Non-Traditional Communication In The Wake of Disaster

Waxing UnLyrical

When disaster strikes, how does the soul communicate? A couple of weeks ago, I attended one of the most interesting and poignant events in recent memory. That too, it was a client event.

How To Get the Most Out of Your Company LinkedIn Page

The Social Media Incubator

Having a company LinkedIn page is becoming a growing and critical trend in the social media strategies of businesses. LinkedIn continues to develop its features and it is important for your company to keep up. One way to stay on top of things is to make sure your company page is in tip-top shape.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

This week in Social Media

Harp Interactive

Categories: Blog , How To Tags: pinterest inventive boards , pinterest marketing , pinterest scheduling tool , social media updates , twitonomy , twitter analytics tool , viraltag A roundup of social media news, tips and updates from Harp Social’s Facebook Page for the week of September 9-13. ViralTag Pinterest Scheduling Tool: Post by Harp Social. How to optimize your Youtube videos for better local search results: Post by Harp Social. Twitonomy Twitter Analytics tool: Post by Harp Social.

Free content sample from the PMCP


Not for long, but there’s still time to register for the Private Community Management Certificate Program , worth 8 CAE credit hours! Registration is filling up fast, but there’s still time to secure your spot! Not fully sold?

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What I Want to Do

Ari Herzog

This word cloud, via Wordle shows the frequency of tasks for my next job. What do I want to do? Having applied for several vacancy announcements in recent days, I copied the responsibility sections from those job ads and created this image showing which responsibilities appear more often than others.

App of the Week: Notes Plus

The Social Media Incubator

This paid app ($8.99) is for all you heavy note-takers. Notes Plus is a note-taking app that provides an easier way to take notes on a tablet and save and share those notes for later.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How Google Finds and Penalizes Advertorials

Bill Hartzer

No website owner wants to log into Google Webmaster Tools and see an unnatural link warning from Google. Yet it’s happening to more and more websites every day.

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Quote of the day: your culture can prevent you from being successful with social


How to Win at Content by Targeting a Niche

Convince & Convert

Paradoxically, the more information sources available to the consumer, the more niche-focused content creators must become and the more successful they’ll be. Even in a world with 52 billion indexed web pages in Google’s database, unique content opportunities exist.

3 Ways to Better Connect With Your Social Media Audience

The Social Media Incubator

A key in being successful in your social media strategy relies on connecting and engaging with your audience. It has become a lot easier for users to stop following or getting updates in their news feeds once they are no longer interested.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Real and Spam Blog Comments

Ari Herzog

Heed the advice of social media consultants and promote your blog by commenting on other blogs. Be active in their blog communities, link to their blog posts, and submit guest post ideas. Being transparent and honest will bring you blog traffic.

State of Social Media for Ecommerce Players in India

Atom Thought

Out of curiosity I and my team at dotConverse ( did a quick survey of how the eCommerce portals are performing on social platforms. I am reproducing some numbers only for Facebook here.

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The 1 App Every NFL Fan Needs

Convince & Convert

The future of marketing (and business) is solving customer problems succinctly and effectively. tweet this ) Actually, that’s always been the point of marketing and business, but evolutions in commerce thinking and consumer technology have made solving problems easier and smarter than ever.

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Fetching Friday the 13th – 25 Marketing Links


This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on Blog Post Promotion is LIVE! Have you signed up to learn about the art of promoting a single piece of content for an increase in traffic, engagement, and social shares ? Be sure to register now so you can learn how to grow your network and start promoting your content effectively today! The Resources Mashup.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.


Ari Herzog

There are many memories associated with 9/11. Mine are about the cardboard box. I found this video in 2011 and shared it. Twice. And, again. The Adventures of a Cardboard Box from Studiocanoe on Vimeo. If you enjoyed this, follow my tweets at @ariherzog and sign up to receive blog posts by email.

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The Cost of a Tribe

Akamai Marketing

Tweet “Just Do A Social Media Advocacy Campaign” In social media and in other areas, we’ve been seeing a big surge in “advocacy” and “crowdsourcing.” ” It’s truly an outstanding and exciting result of the democracy of the internet. Today, your tribe, you’re most excited and passionate supporters can be inspired to do your marketing for you. It’s alluring to say the least. And it sounds so much easier than say, simply buying an ad.

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I’ll Never Buy a Smartwatch and Neither Will You

Convince & Convert

In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about the new Samsung Galaxy Gear , a smartwatch that hopes to popularize a new consumer device category in the way the iPad did a few years ago. Wrist Factors.

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SEO Is Not Instant Coffee

Small Business Mavericks

Small business owners who are new to the business of search engine optimization often get the idea that they will see instant results. If you do all the right things or hire the right people, you’ll see instant results. Right? Sorry to say, that’s not right. You have to give it time. SEO is not like instant coffee. You can’t just pour hot water into a cup, stir it around, and watch your website rise in the rankings. You need a strategy.

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State of Social Media for Ecommerce Players in India

Atom Thought

Out of curiosity I and my team at dotConverse ( did a quick survey of how the eCommerce portals are performing on social platforms. I am reproducing some numbers only for Facebook here.

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Mapping the Social Data Ecosystem

Net-Savvy Executive

If you want to work with social media data, you first need some data. But "social media data" isn''t a single thing, and sourcing it involves decisions about what you need and where you get it.

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TouchDDown! Dunkin’ Donuts Introduces First Vine Ad On A Professional Broadcast

Convince & Convert

Are you ready for some football? Earlier this week, Dunkin’ Donuts debuted the first ad on a professional broadcast created with Vine on ESPN’s Monday Night Countdown.

Creating Online Marketing Personas

Small Business Mavericks

One of the growing interests among serious Internet marketers is the task of creating personas. This is an important task for many marketers because it tells you who your audience is. It says who you should be speaking to, but even more important than that, a good list of personas will tell you how you should be speaking. For any niche, there are at least half a dozen types of clients you might be interested in doing business with.

3 New Takes On How To Get Things Done (Better)

Twist Image

Do you wonder about ways to be more productive, efficient and better in managing your time? Here are three new-ish pieces of content that have both caught my attention this week and provide very valuable advice on the topics of productivity and organization: 1.

7 Top Magical Marketing Tactics Learned from Harry Potter

Writtent Blog

Few books have made a bigger impression on culture than J.K. Rowling’s Harry Potter series. With millions of copies sold around the world, the books defined the pre-teens years for the crop of millennials who are now entering the work force.