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Instagram Influencer Pricing: How to Determine Influencer Rates in 2021

Hootsuite

Creating branded content involves time, labour, skill, and production costs. And paying the right price pays off. But what is the right price? Long story short: Prices in this industry vary greatly and there’s no standard rate card. Most pricing starts with one of these baseline formulas and goes up from there.

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Napster Conditioned Us To Expect Free Content And Now We’re Paying The Price

Forbes Social Media

In 1999, Napster set a high bar for free online content, and this standard has persisted through 2020. Free content, however, comes with a price, and the resulting ad-based revenue model attached to platforms like Facebook and Twitter has compromised our right to privacy.

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5 of the Best Content Curation Tools for Social Media Managers

Hootsuite

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. They’ll work long hours into the night, dragging content, kicking and screaming, into existence. Content curation tools can help. This comprehensive guide examines the top contenders for content curation software.

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Our New Transparent Pricing Dashboard: Where Your Money Goes When You Buy a Buffer Subscription

Buffer Social

We’re also happy to share a more sustainable way of providing this information — our new transparent pricing dashboard. Another important detail to note is how Average Sales Price (ASP) and Expenses have changed over time. Our Average Sale Price (ASP) in 2014 was $13, while our total Operating Costs were $3,575,897.

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The Creator’s Toolkit: 27+ Content Creation Tools for Every Stage of the Process

Buffer Social

Behind every incredible creator is an army of tools — and even people — to support every stage of content creation. In this article, we’ll walk you through some of these tools and how they can support your content creation journey. AnswerthePublic Price : Free with limited access.

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Lead Filtering, Gated Content, and Creative Flexibility Coming to Facebook Lead Forms

Jon Loomer

Gated Content. Another feature that is coming to lead ads is Gated Content. Meta says that businesses will be able to offer exclusive content for people who complete a lead form. The example that they give is downloading a brochure or product pricing for a car. But we’ll hold off for now. What do you think?

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Why Social Media Marketing Is, Actually, Fairly Priced

Firebelly

Social media marketing is a complex business—and its pricing is competitive. Here’s some insight into how our model works and what factors into our pricing. The question you have to ask yourself is not only “Do I like the price tag on this proposal?” Or is it a fair price for the right results and the right outcomes?

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