Sprout Social

OCTOBER 1, 2020

If you’re still on the fence about social media advertising, we get it. Research shows that one of the top goals for marketers is increasing brand awareness, which is why more and more brands are achieving this with a paid social presence. Why run paid social media ads, anyway? Hey, totally fair question.

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Advertising Campaign Social Media How To 145

Rebekah Radice

JANUARY 7, 2019

When was the last time you clicked over to Facebook or Instagram and scrolled through your feed? It can be a scary proposition to analyze your social media performance, but without an audit, there’s zero room for improvement. I’ve broken down 8 steps to help you measure each aspect of your social media performance.

Social Media 145

Social Media How To Metrics URL 145

Buffer Social

JUNE 16, 2022

Social media plays a big role in how we exist on and offline. From the platforms we are active on to the type of content we engage with, it’s not unusual for people to form (and break) connections based on the platforms they have in common. How can social media impact your career?

Social Media 118

Social Media How To LinkedIn Authentication 118

Hootsuite

SEPTEMBER 7, 2022

Social media has revolutionized the way we connect and communicate with each other. Teachers and administrators have realized the potential of using social media in education. These days, the best educators are embracing social media’s role in the classroom. How does social media influence education?

Education 93

Education Social Media Tips HootSuite 93

Later

JUNE 7, 2021

A solid LinkedIn content strategy can help you connect with potential job candidates, investors, and industry-thought-leaders. We’re sharing how to create an effective LinkedIn content strategy, along with seven tried-and-tested post formats that’ll help you reach your goals: How to Create a LinkedIn Content Strategy.

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LinkedIn Strategy Content How To 92

Ignite Social Media

MAY 22, 2019

Since launching its native video tools in 2017, video has grown to become the most engaging content type on LinkedIn, so we expect to see live video succeed at engaging members as well. LinkedIn stated that it regularly received feedback that users wanted more expressive ways than a “Like” to respond to the different posts in their feed.

LinkedIn 143

LinkedIn Engagement Case Study Sentiment 143

Harp Interactive

FEBRUARY 9, 2010

I am always interested in finding the best and latest tools to enhance and expedite the social media experiences, maintenance and growth for Harp and for our clients. Provides a snapshot of your social media presence. Lets you back up your tweets, followers, favorites and more into a handy excel document.

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Resources Ping.fm Tools Social Media 243

Hootsuite

JUNE 15, 2021

The phenomenon of dog influencers has become a lucrative business for their social media savvy owners. Jiffpom is the most followed dog on social media in 2021 with over 10 million followers on Instagram. Key takeaway: One good photoshoot will give you content for days. Famous Instagram dog #1: Jiffpom (10.2

Instagram 145

Instagram HootSuite How To Influencer 145

Convince & Convert

JUNE 20, 2017

Or are you bursting with creative ideas for your social media campaigns, but stumped about ways to validate these ideas? The same is not true of your relationship with your social audience. With our social audiences, we tend to push out information (owned content) and measure the effect of that content.

Campaign 163

Campaign Social Media Sentiment Class 163

The Realtime Report

APRIL 26, 2019

How to Be a Personal Trainer and a Social Media Influencer. The exciting thing about being a social media influencer is that literally anyone can do it. As a personal trainer, having an online presence and some social media reach is an important way to expand your influence, client base, and earnings.

Influencer 79

Influencer Social Media How To Exercises 79

Hootsuite

MAY 19, 2022

In 2007, the social networking platform FriendFeed was the first to give users the ability to click like next to a social media post. Even if the number of total users shrunk for the first time in early 2022, getting Facebook likes still promotes your content to some 2.11 The potential audience Facebook offers is massive.

Tips 141

Tips HootSuite Facebook How To 141

SocMed Sean

JULY 15, 2019

Let’s start with the easy answer of how to share a tweet from Twitter to your LinkedIn feed. Just because it’s “out there” and someone else has shared it doesn’t mean you can’t get in trouble sharing it to your social feeds. Step 5 – Open LinkedIn in your browser.

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LinkedIn URL Mobile Feed 198

Sprout Social

JULY 30, 2019

From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. These are generalized across social media channels. In this guide, we’ll go over what social media metrics are, why they’re important, how to find them and which ones you should be paying attention to.

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Metrics Social Media Analytics Report 108

Sprout Social

DECEMBER 6, 2023

However, influencer marketing is not only viable for B2B brands; it can play a crucial role in B2B social media strategies. If you want to find an ideal influencer partner without scrolling endlessly through your social feeds, try using an influencer management tool to support creator identification.

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B2B Influencer Brands Marketing 118

Techipedia: Tamar Weinberg

JANUARY 11, 2012

After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. Social Media Marketing Activities and Skills.

Social Media 168

Social Media How To Marketing Syndication 168

Sprout Social

APRIL 26, 2023

What used to be a place to post job openings has become a go-to hub of thought leadership and engaging content for job-seekers, employees, investors and customers alike. This content explosion isn’t imagined. According to LinkedIn, platform members viewed 22% more Feed updates in 2022, year over year. Impressions?

LinkedIn 106

LinkedIn Comments URL Engagement 106

Bill Hartzer

NOVEMBER 11, 2020

This is in line with their launch of the Google Search Central, where they’re changing their name, consolidating documentation, and refreshing how we look–including a new sidekick for Googlebot. Sure, Google will be able to get the content removed if someone registers the @googlewmc handle.

Domain Name 148

Domain Name Google Tools Twitter 148

Razor Social

APRIL 2, 2019

In this article, I’ll review Frase and show how it can be a very useful tool to automatically parse through interesting content online and produce relevant summaries for newsletters, learning, and more. We are in a state of content overload. But how do you sort through all those results to find the most relevant content?

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Research Tools Content Curation 64

Webbiquity SMM

JUNE 7, 2018

Content Marketing. Content is a vital component of every digital marketing strategy. Developing and documenting an effective content marketing strategy improves your chances of getting quality leads and potential sales. According to CMI , 91% of B2B marketers are already using content marketing to generate leads.

B2B 217

B2B Brands LinkedIn Influencer 217

Mindjumpers

MARCH 19, 2012

The integration between the three platforms makes it even more clear that visual content is here to stay. Here are three key reasons why brands should put more effort into producing and distributing visual content as a part of their social media marketing tactics. Things move fast in social media.

Communities 273

Communities Authentication Feed Feedly 273

Sprout Social

OCTOBER 25, 2021

It’s easy to assume that flashy brand campaigns, celebrity musings and of-the-moment memes wear the crown on social media. Orkney Library & Archives has won the hearts and feeds of over 77,000 on Twitter, including celebrities and giants of the literary world. Social is a spectrum, not an exercise in absolutes.

Library 123

Library Team Social Media Feed 123

Justin Levy

JANUARY 12, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Coca-Cola Adopts New Social Media Policies Written on January 12, 2010 by Justin Levy in business , social media , social media strategy , video 28 Comments - Leave a comment! Guess what?

Policies 124

Policies Social Media Guidelines scribd 124

Hootsuite

AUGUST 22, 2022

That’s exactly the kind of nerdy content that goes over well on LinkedIn, the world’s largest social media platform for professionals. How else can you use hashtags, besides in content, to find fellow professional peeps? They act as labels for your content and bring in more views, clicks, and connections.

Hashtag 92

Hashtag LinkedIn HootSuite Social Media Management 92

agora pulse

FEBRUARY 13, 2020

Stories only exist in the Instagram feed for 24 hours, then they disappear. The temporary nature of Stories makes followers want to engage immediately, so they don’t miss out on content from their favorite brands and influencers. . This can happen in one frame or in several, depending on the content. . Share UGC to Stories .

Instagram 125

Instagram UGC Chemicals Fashion 125

Social Media Strategies Summit

JANUARY 30, 2024

Higher education marketers and communications teams are constantly grappling with the sheer number of social media accounts across campus. And creating a holistic social media strategy becomes a serious headache. It makes it hard for students to know where to turn for information.

Social Media 205

Social Media Strategy Case Study Education 205

Hootsuite

OCTOBER 19, 2022

So this begs the question: is TikTok the new (social media) Amazon? Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. That means people can instantly buy things they’ve just seen on their feed. fulfillment centers. Source: Kaja. And there’s a reason for that.

HootSuite 92

HootSuite Trends Feed Feedly 92

Sprout Social

JANUARY 31, 2024

And like any other type of social media engagement , competition on YouTube is fierce. Leveraging insights from YouTube analytics can uncover ways to optimize your content and channel’s for further engaging your target audience. You can keep a pulse on your top-performing content on your YouTube Studio dashboard.

YouTube 99

YouTube Engagement Metrics Analytics 99

Justin Levy

MAY 10, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking The Joint Chiefs of Staff 2010 Social Media Strategy Written on May 10, 2010 by Justin Levy in military , social media , social media strategy 16 Comments - Leave a comment!

Social Media 113

Social Media Strategy Policies RSS 113

Social Media Strategies Summit

NOVEMBER 30, 2020

Typically, people on Instagram are engrossed in documenting and peacocking every aspect of their lives — and watching others do the same. They have witnessed marketing and promotional roles transitioning onto Instagram (as well as other social media channels); 70% of shoppers now turn to Instagram for product discovery.

Products 163

Products Instagram Brands How To 163

Harp Interactive

APRIL 27, 2010

Facebook is being used for everyday tasks like e-mail, instant messaging, reading news, blogs, RSS feeds, search and shopping. FB also launched a documents product with Microsoft: Docs.com designed to share and collaborate online. Users can now add topics, products or content they like on other sites to their Facebook profiles!

Social Graph 343

Social Graph Statistics Facebook Nielsen 343

Jason Yormark

JANUARY 12, 2010

It’s certainly not professional grade, but for a free tool, it’s a great starting point for social media/digital marketers. Related posts: 5 Ways To Become Social Media Relevant My 9 Favorite WordPress Social Media Plugins Dropbox It Like It’s Hot Social Media Book Package Giveaway!

Products 192

Products Tools Social Media Tweetdeck 192

Firebelly

JUNE 11, 2010

What are the 5 biggest risks for businesses in the social media space? Find out below in this weeks 5 social media stories I wouldnt want you to miss: 1. In addition to documenting the ubiquity of social media, Harris found that a significant proportion of U.S. Your comment has not yet been posted.

Social Media 100

Social Media News Paid Search Microblogging 100

Convince & Convert

JUNE 20, 2017

Or are you bursting with creative ideas for your social media campaigns, but stumped about ways to validate these ideas? The same is not true of your relationship with your social audience. With our social audiences, we tend to push out information (owned content) and measure the effect of that content.

Campaign 60

Campaign Social Media Sentiment Consultant 60

agora pulse

JUNE 9, 2020

Savvy social media managers also know how to tap into Pinterest for business for their clients. In the meantime, we want to provide tips to set up social media managers for Pinterest success.). Pinterest for Content Marketing. As a content marketer, I’m excited by Pinterest right now. Maybe even a bit more.

Engagement 138

Engagement Retail Case Study How To 138

Hootsuite

FEBRUARY 16, 2021

For this article we quizzed the Hootsuite customer success team—people who spend their days deep in the gears of everyone’s favourite dashboard—about what little-known, under-appreciated features they pass on to social media managers day in and day out. By selecting your post in the Content tab or the Planner tab.

HootSuite 140

HootSuite Features URL Template 140

Josh S Peters

JUNE 11, 2010

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Engagement is Mantra of Social Media, Why Not Mantra of Schools, too? Engagement is Mantra of Social Media, Why Not Mantra of Schools, too? in to schools 2.0 ?

Social Media 145

Social Media Engagement Wiki Education 145

Later

SEPTEMBER 2, 2020

2020 has been a huge year for live content, with Instagram Live views increasing by 70% from February to March this year. Brands and creators alike have pivoted to live broadcasts in response to social distancing restrictions, which has led to the majority of in-person events being canceled. LinkedIn documents.

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LinkedIn Features Newsletter Communities 103