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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

Brand leaders around the globe are freaking out as they read the blog posts, watch the videos and see the tweets fly by from the Facebook fear mongers crying that the end of Facebook as we know it has arrived. Facebook 2018 is all About Engagement. It is true that big changes are coming to Facebook. Let’s get real.

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Can't Facebook Kill Twitter?

Twist Image

Twitter does one thing right that Facebook isn't doing. No, it's definitely not how Twitter handle trolls and harassment. Facebook has hashtags. Facebook has a timeline. Still, let's think about how easy it would be for Facebook to kill Twitter (you know, just for fun!). . It's the "now."

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Twitter Cleans up Spam Accounts

Ignite Social Media

Facebook is not the only social media channel that is trying to build back their reputation. Twitter has been struggling ever since they moved away from their bread and butter of the reverse chronological feed in early 2016. Over the last few months, a Twitter clean up has been happening. Fake Account Clean Up.

Twitter 120
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10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

We love how Carrie shares best practices on topics like content ideation and how to get the best out of marketing conferences: Her advice tends to be succinct and practical, which isn’t always the case on LinkedIn! Josie has a website , a YouTube channel, and Instagram , Facebook , and Twitter accounts. Where Can You Find Them?

Marketing 240
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13 Signs That You're At a Tech Conference | Almost Savvy

Almost Savvy

While I truly love the energy and content at tech conferences, I’m struck (and, at moments, slightly entertained) by the differences in style and etiquette between the entrepreneurial tech events and those with a? Nametags are awkwardly enormous as they include name, company, website and Twitter @username.

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The Void That Twitter Could Leave

Twist Image

Dear Twitter, please don't go. These are dangerous times for Twitter. Their users are curious (yes, there are millions of people still looking at Twitter daily, but are they really using it?). Many have written about the struggles of Twitter. Is Twitter really a feature and not a platform? What Twitter does.

Twitter 84
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How Facebook Ruined Christmas

Convince & Convert

But this year a new tradition is born, as corporate marketers all over the world get to join together in perfect harmony and try to explain amidst the tinsel and sugar cookies what the $%#@$ is up with Facebook. Facebook ruined Christmas. From Facebook as a customer acquisition vehicle to Facebook as a customer retention vehicle.

Facebook 166