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Transformational CSR: When a pro-bono client metamorphizes into a cultural change agent within an agency

Waxing UnLyrical

For most companies, Corporate Social Responsibility (CSR) means giving back to the surrounding community. Companies choose to give because it’s the right thing to do, and it directly impacts the communities in which their employees live and work. The team at SA was incredibly proud of the campaign and its success.

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9 Tips to Repairing a Bad Client Relationship

The Realtime Report

Was your team late on a critical deliverable? Have your team brainstorm solutions to the issue(s) you have recognized and formulate a concrete plan of action to address them. If they hate a poster design, offer them a redesign for free that doesn’t count toward their billable hours. Switch The Team If Need Be.

Tips 91
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Big game, bigger ads: Which brands took the trophy in 2022?

Sprout Social

With 30-second slots costing as much as $7 million this year , marketing teams were feeling the game-day pressure as much as the players. But the blood, sweat, tears and meticulous market research that went into this year’s ads paid off, as an estimated 117 million people tuned in to cheer on their team (and their favorite brands).

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Why “Hidden Like Counts” Won’t Hurt Influencer Marketing

Ignite Social Media

While the original poster can still see the count, other users cannot. All of our analytics teams have adjusted to a new normal for what constitutes good engagement and the algorithms still favor quality content in terms of exposure. Back in April, Instagram began a test in which they hid the number of likes. This test expanded.

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Social Networking Stats: Facebook Reaches 1 Billion Users, Foursquare Tops 25 Million, #RLTM Scoreboard

The Realtime Report

Posterous: 15 million monthly users. via Posterous. If you’re reading this: thank you for giving me and my little team the honor of serving you. . He declared Foursquare “open for business” and ready to work with companies to create partnerships and drive revenue. via Tagged. via Forbes.

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Dos and Don’ts of UGC Curation 2021 

Pixlee

Even if you’re just resharing a customer photo on social media, crediting the original poster is not enough. Before posting on any official company channel, don’t forget to ask the poster to verify the source. We’ve come up with a list of dos and don’ts to help guide you through creating an adaptable UGC strategy. .

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What is User-Generated Content? And Why is it Important?

Hootsuite

For example, photos of employees packing or making up orders or a video of your team talking about why they love working for your company. Video equipment company GoPro uses UGC to sustain its YouTube channel, with its top three videos all originally filmed by customers. Smaller companies also use UGC in their social campaigns.

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