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How to Build Public Trust Through Social Public Service

Social Media Strategies Summit

So they shared the reasons with the original poster, who was delighted with the response. Set a Clear Purpose for Your Team Building public trust is ultimately about external communication, but it begins with how your team feels about themselves and the broader organization. That means defining a clear purpose for your team.

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How We Built Our Guest Posting Program

Buffer Social

Each week, we (the Content team) would receive overflowing inboxes filled with requests to post articles on the Buffer blog. Now, this isn’t a new thing to the Buffer Content team – there’s precedent. You might be on a Content team facing the same questions we faced while developing the program.

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Transformational CSR: When a pro-bono client metamorphizes into a cultural change agent within an agency

Waxing UnLyrical

The SA team and the Healthy Birth Day founders developed a simple but memorable campaign theme “ Count the Kicks.” SA and Healthy Birth Day collaborated to create Count the Kicks brochures and posters for medical professionals to share with patients—as well as billboards, social media content and videos to spread the word to expectant women.

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9 Tips to Repairing a Bad Client Relationship

The Realtime Report

Was your team late on a critical deliverable? Have your team brainstorm solutions to the issue(s) you have recognized and formulate a concrete plan of action to address them. If they hate a poster design, offer them a redesign for free that doesn’t count toward their billable hours. Switch The Team If Need Be.

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10 Examples of Brands Hopping on Social Media Trends (That Worked)

Social Media Strategies Summit

In contrast, the meme became a chance for posters to hype themselves up for doing the bare minimum – especially anything food-related. Why It Worked Social media users dreamed up this campaign rather than Dunkin’s marketing team. As is so often the case, this trend flipped the original image on its head.

Examples 130
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Why “Hidden Like Counts” Won’t Hurt Influencer Marketing

Ignite Social Media

While the original poster can still see the count, other users cannot. All of our analytics teams have adjusted to a new normal for what constitutes good engagement and the algorithms still favor quality content in terms of exposure. Back in April, Instagram began a test in which they hid the number of likes. This test expanded.

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Big game, bigger ads: Which brands took the trophy in 2022?

Sprout Social

With 30-second slots costing as much as $7 million this year , marketing teams were feeling the game-day pressure as much as the players. But the blood, sweat, tears and meticulous market research that went into this year’s ads paid off, as an estimated 117 million people tuned in to cheer on their team (and their favorite brands).

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