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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Technically, you can do it—but it opens you up to unnecessary risks and incidents that can cause financial loss and permanent reputational damage. With this intel on hand, you are empowered to respond to reputational risks before they become a full-blown crisis, and expand the breadth of your corporate communications strategy.

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Social Media Security Tips and Tools to Mitigate Risks

Hootsuite

In today’s busy world, it is all too easy for an employee to accidentally expose the company to threats online. It’s relatively easy for an imposter to create a social media account that looks like it belongs to your company. When your connections are tricked into handing over confidential information, your reputation suffers.

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7 SEO Mistakes That Every Marketer Must Need To Avoid In 2021

MegaBytee

Mistake 2: Ignoring the mobile traffic. Make sure that you created your website as a mobile friendly website too. If you think that a mobile friendly website is not a part of SEO, then you are thinking wrong. Do you know the mobile users expected to rise to 3.8 Moreover Google also supports mobile friendly websites.

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Employee Advocacy on Social Media: What is it and How to Do it Right

Hootsuite

Or, it can mean that employees share the company culture online. This can help boost brand reputation and make recruitment easier. An employee advocacy program provides guidelines, resources, and rewards. It’s not just the company that benefits. Even more people (65%) trust a company technical expert.

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Complete Your 2021 Email Audit In 4 Easy Steps Now

Pixlee

You may also evaluate your IP reputation using a complaint rate and any possible blacklisting. Email content creation includes the subject line optimization, usage of images, HTML email templates used, mobile optimization, font selection, color palettes, and branded elements. Company domain is used. Executive/Team Name.

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Your Complete Guide to Web Accessibility and 7 Accessibility Must-Haves that Every Business Needs

Pixlee

And this is why businesses are urged to optimize their websites , mobile apps, and other digital products. They don’t have to follow everything stated in web accessibility guidelines if their websites and other digital products are accessible. since the two guidelines are backward compatible and complement each other.

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AI App Development: Unlocking the Potential of Intelligent Applications

BeingOptimist

These technologies are already being applied to developing creative and captivating mobile applications that provide consumers with individualized experiences. This article will explain what AI mobile app development entails and why you need AI integration if you’re trying to enter this market and build an AI app.