Oktopost

JANUARY 20, 2022

Richard Leyland, CMO of Cambridge Design Partnership, a technology and product design partner and trusted by the world’s largest companies to develop their most important innovations, sits down with Oktopost’s host Jennifer Gutman to reveal why trusting your team lets you focus on what really matters as a marketing leader. Episode Summary.

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Oktopost

SEPTEMBER 30, 2021

Katie is Senior Director of Marketing at Replicant , a cutting-edge artificial intelligence company that is changing the way humans and machines communicate, starting with customer service. The conversations are real, raw, and authentic all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers.

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B2B Apple Comparison Authentication 116

Oktopost

FEBRUARY 2, 2022

She helped the company reach 50 percent growth in year-over-year traffic and a 363 percent increase in sales leads and so much more!! The conversations are real, raw, and authentic all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers. Stay in the Loop. Catch all episodes here.

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Oktopost

FEBRUARY 10, 2022

As editor-in-chief of B2B Marketing , and one of its founders, Joel plays a strategic role in the company, focusing on the development of all B2B Marketing’s content, products, and services – including events, training, reports, and the magazine. Meet Joel Harrison. Catch all episodes here. Like What You Heard? Help us get the word out!

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Oktopost

AUGUST 26, 2021

Her career spans a number of marketing leadership roles across companies in various industries including stints at Logi Analytics, Bloomberg, Questex, Business.com, and InterContinental Hotels Group. Leave a rating and review on Apple Podcasts by heading on over to the Library Tab under Shows. Catch all episodes here. Meet Auseh Britt.

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Oktopost

MAY 11, 2022

Christopher is a specialist in Content Governance, AI, and pipeline management with over 20 years of experience growing companies in the technology sector. The conversations are real, raw, and authentic, all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers. Catch all episodes here.

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Oktopost

JUNE 2, 2022

For starters, Shoshana suggests that since most product marketing teams lead market research, it makes sense for product marketers to own the company Twitter handles. The conversations are real, raw, and authentic, all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers.

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Sprout Social

JUNE 7, 2022

“Social media has become a key platform for investor relations professionals to gauge important conversations around their company and the broader market. With social listening, you can monitor the conversations happening around your brand to ensure everything is above board. ExpensifyIPO $EXFY pic.twitter.com/07Rbr38Lod.

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Strategy How To Hashtag Team 116

Oktopost

JUNE 17, 2021

Her experience includes marketing leadership roles at start-ups and high growth companies such as Instart (later acquired by Akamai), Sauce Labs and Centrify (later acquired by Thycotic) and CA Technologies. Leave a rating and review on Apple Podcasts by heading on over to the Library Tab under Shows. Catch all episodes here.

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B2B Marketing Apple Authentication 118

Oktopost

JULY 6, 2022

That experience is an opportunity to showcase the individual moments that make up the relationship employees have with their company. The conversations are real, raw, and authentic, all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers. But what’s the best way to tell their story?

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Oktopost

NOVEMBER 10, 2021

Under Eric’s leadership, the company worked on advertising campaigns with brands including Nike, Toyota, and Apple and motion pictures including Iron Man, Hunger Games, and Avatar. The conversations are real, raw, and authentic all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers.

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Jon Loomer

SEPTEMBER 30, 2020

Facebook reports on conversions that occur as a result of someone seeing or clicking on your ad, rather than a simple click to immediate conversion. Facebook is changing conversion attribution by phasing out the 28-day window on October 12, citing privacy initiatives. This could be especially bad for such companies.

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Facebook Privacy Advertising Report 147

Ignite Social Media

AUGUST 9, 2022

Some of the companies and brands that leverage sprouts social kit are The Denver Nuggets, Glassdoor, Subaru, and Vice news – check out the rest here! Contact Views – Users can access shared customer records, conversation history, and customizable Contact Views. . Success Stories. What can you expect with the demo? .

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Review Social Media Management Price Collaboration 155

Oktopost

SEPTEMBER 22, 2021

He has consulted for several Fortune 500 companies including General Electric and Abbott Laboratories and currently leads marketing operations at Amazon Web Services where he oversees the technology that supports thousands of marketers worldwide. Leave a rating and review on Apple Podcasts by heading on over to the Library Tab under Shows.

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Oktopost

AUGUST 3, 2022

Whether you are a small business or a large multi-national company operating globally, risk management and compliance need a rethink when it comes to social media. The conversations are real, raw, and authentic, all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers.

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Social Media B2B Apple Policies 84

Hootsuite

JULY 4, 2022

It’s also a great channel to support the consideration stage of the buyer journey, drive conversions, and build customer loyalty. While it may not be the most obvious platform for direct B2B sales conversions, TikTok provides a great space to build brand trust and loyalty: TikTok users are 2.4x library #librarytiktok #booktok #lgbt ?

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Sprout Social

NOVEMBER 30, 2023

There are probably other companies that do the same thing. For example, if you run a B2B CRM software company that sells to small and medium-sized businesses, a CRM for enterprise clients would be your indirect competitor. For example, a Google search for “makeup brands” highlights a few of the world’s leading makeup companies.

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Hootsuite

SEPTEMBER 8, 2020

83% of people expect companies to respond to a social media question or complaint within a day. Half of people globally said that direct messaging a company makes them feel more connected to the brand. 81% of Twitter users who don’t get a response from a company will not recommend that company to their friends.

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Social Media HootSuite Issues Team 145

Oktopost

DECEMBER 1, 2021

Jason is currently serving as the Marketing Director at CreativeX , an AI-powered technology company that helps organizations measure the impact of creative decisions. The conversations are real, raw, and authentic all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers.

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Microsoft B2B Apple Conference 109

Hootsuite

NOVEMBER 23, 2022

Add a trending TikTok sound to your video, and you’ll enter into a larger conversation happening around that sound. TikTok’s sound library. It’s obvious, for sure, but still worth noting that the best place to find trending TikTok sounds is, well, the TikTok sound library. How do you access TikTok’s commercial music library?

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How To Library Trends HootSuite 94

Sprout Social

NOVEMBER 6, 2020

Glassdoor houses over 70 million reviews and insights on over one million companies, helping people make one of the most important decisions we can make for ourselves: where to work. Regularly monitor Glassdoor company reviews. Reading Glassdoor reviews is mutually beneficial for both job seekers and companies.

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Review FAQ Construction Metadata 97

Oktopost

MAY 4, 2022

As a buyers-market so to speak, with the employee poised as the savvy buyer, companies attempting to sell their exciting new roles have to work harder to attract and retain great employees. Hot Topics of this Episode: How to ensure your employer brand message across social media is authentic and reflective of your true company culture.

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Social Media B2B Apple Authentication 69

Social Media Marketing

JULY 4, 2018

A solid example would be related to very high-level tech companies providing specialized tools for websites/warehouses and such. Mobile Is The Focus Many mobile app development companies are relying on backline optimisation for their website. You can often find him mountain biking or at the local library.

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SEO NoFollow Reddit Forums 126

Convince & Convert

MARCH 8, 2012

This episode features Jonathan Wichmann the head of social media for Maersk Line , the world’s largest container shipping company. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. I’m B-to-B.

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Oktopost

JANUARY 26, 2022

She outlines how marketing has become central to B2B organizations and how her team gets involved in every aspect of problem-solving– which has a massive, company-wide positive impact. The conversations are real, raw, and authentic all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers.

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Authentication Strategy Brands B2B 62

Oktopost

JUNE 29, 2022

I’ve never met a company that was really good at being something for everyone. The conversations are real, raw, and authentic, all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers. Leave a rating and review on Apple Podcasts by heading on over to the Library Tab under Shows.

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B2B Apple Marketing Authentication 75

Oktopost

OCTOBER 7, 2021

She has led full-stack marketing efforts for high-growth companies transitioning from start-up to exit. Her passion is storytelling – creating a compelling narrative for the company to help buyers engage. Leave a rating and review on Apple Podcasts by heading on over to the Library Tab under Shows. Catch all episodes here.

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Later

MAY 26, 2021

By regularly scheduling posts and engaging in conversations, you can tap into a thriving professional network and generate leads for your business or brand. In fact, a 2020 Hubspot study found that traffic from LinkedIn resulted in a higher visitor-to-lead conversion rate than traffic from Twitter or Facebook.

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LinkedIn Publishing How To Notification 67

agora pulse

MARCH 25, 2020

Ask yourself, “Does this impact just our company or is it a national or global concern?” Schedule a team and company meeting to make sure everyone fully understands how to handle the crisis and whether temporary new guidelines need to be in place. (Don’t forget to take a couple of deep breaths.). Focus on the good.

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Social Media Social Media Management Issues Team 199

Oktopost

NOVEMBER 18, 2021

Currently the VP of Marketing for PandaDoc , a fast-growing and leading all-in-one document automation software company, Shawn oversees the demand generation, product marketing, brand, communication, and go-to-market efforts – leading all intertwined efforts to scale the company to its next inflection point. Catch all episodes here.

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B2B Apple Marketing Startup 62

The Realtime Report

JULY 19, 2022

After a year in closed Beta, the company is headed to Comic-Con today to give attendees a first look at the platform and start to grow its community of creators and listeners. It’s a new way to listen, with unique content that often feels more like a one-on-one conversation. That’s what Jam is all about.”.

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Platform SMS Trends Curation 91

Oktopost

JULY 28, 2022

She joined the company in 2014 when the team was 5 people strong and has since been helping transform the way B2B organizations manage and measure social media. The conversations are real, raw, and authentic, all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers. Like What You Heard?

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B2B Apple Sample Samples 62

Convince & Convert

MAY 5, 2013

The example used was Gary Vaynerchuk’s Wine Library TV , the long-running video blog that made him a business star. . Gary has an insane work ethic and drive, routinely clocking 120 hour weeks when Wine Library TV was in full roar (and before he started a family). Is that even viable for your company?

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Keyhole.co

JULY 18, 2023

TikTok business accounts A professional account that provides access to all of the app’s marketing tools (TikTok Ads, TikTok Analytics, Commercial Music Library, etc.). TikTok for business accounts are aimed at companies and brands that want to use TikTok for marketing purposes. Cons Limited access to the sound library.

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Tips Marketing Trends Influencer 52

Hootsuite

FEBRUARY 24, 2023

It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms. In Hootsuite, your Facebook, Twitter, and Instagram conversations stay in your inbox for six weeks. Every Hootsuite plan comes with Streams that let you track hashtags, mentions, conversations, and competitor activities.

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HootSuite Social Media Management Tumblr Hashtag 83

Convince & Convert

DECEMBER 5, 2017

Marketing owns the voice of the company, while service owns that voice’s support. The support team can help the marketing team understand when a brand wants to lean into a conversation, or even what messaging is working best. Both are well-versed in talking to customers and prospects. Data to Influence the Rest of the Business.

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Social Media Marketing Team Upcoming 209

Oktopost

NOVEMBER 4, 2021

Prior to Demandbase, Paul held roles at Microsoft, AgilOne, StrongMail Systems, and several other martech companies. The conversations are real, raw, and authentic all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers. Episode Summary. “We We can’t do technology without a strategy.

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