Bill Hartzer

AUGUST 24, 2010

No longer are individuals passively listening and viewing advertisements; now they’re “twittering&# and posting their opinions on Facebook along with other social media sites. For little companies, social media’s ever-emerging presence is really a dramatic game-changer that can have a large impact on their bottom line.

Social Media 128

Social Media Social Bookmarking Construction Technorati 128

Kikolani

NOVEMBER 19, 2010

10 ways to guarantee more sales and conversions – reassure your buyers before the sale to get more sales. Using your most viewed articles for conversions – how to find them via Google Analytics and take advantage of the traffic. Social Media / Social Networking. Making Money Online / Online Marketing.

Mashup 128

Mashup Resources Digg Social Bookmarking 128

Webbiquity SMM

NOVEMBER 2, 2010

This saves time, effort and money in the long run, but it’s a step too many companies skip over. Strategy: it isn’t just the tools you’ll be using, but also establishing goals for what you’d like to achieve in social media, and allocating time and resources to do the job. Social Events (e.g.,

Review 152

Review Social Media Marketing Handbook 152

Techipedia: Tamar Weinberg

MAY 18, 2010

After all, spending time, money, and other precious resources on social media marketing before you have an understanding of what it can do for you is kind of like putting the cart before the horse (not advisable). It finds your customers Companies using traditional marketing methods (e.g. It introduces your brand Is your company new?

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Firebelly

SEPTEMBER 2, 2010

In today’s competitive environment, it takes a fierce marketing strategy to position your company and communities ahead of the competition; and this session will equip you to make-over your existing marketing plan into a Super Model of success. We look forward to seeing you in Dallas!

Social Media 190

Social Media Paid Search Reputation SMS 190

Firebelly

AUGUST 3, 2010

I bet this isnt the kind of conversation Ball Memorial was hoping to have when it created its Facebook page, but it happens. That is why it is so important for businesses to develop both proactive and reactive response strategies for their social assets.

Facebook 216

Facebook Paid Search SMS Syndication 216

Firebelly

JULY 22, 2010

| Main | Jakes Take: Facebook Hits The Big 5-0-0 » July 22, 2010 How One Unhappy Customer Multiplies Across Social Media While shopping for new tires last night, I overheard a woman and the tire store manager (let's call him "Todd") getting into an argument. The service was questionable.

Social Media 188

Social Media Paid Search SMS Syndication 188

Firebelly

FEBRUARY 24, 2010

35% (173) of the Fortune 500 have active Twitter accounts (a post within the past thirty days); and nearly 50% of the top 100 companies (47) have a Twitter account. The number one ranked company, Exxon Mobil, does not have a Twitter account. Chad Richards is the Social Program Manager at Firebelly Marketing.

Social Media 165

Social Media Twitter Paid Search Study 165

Firebelly

SEPTEMBER 3, 2010

It comes down to fundamentals and I suppose the following Four pieces of the Social Search Engine Optimization puzzle can help companies of any size get started in a more meaningful way on their journey towards becoming productive on the social web.

Paid Search 184

Paid Search Engineering Flickr SMS 184

Firebelly

DECEMBER 17, 2009

Digitalia | Indianapolis Social Media Marketing « Social Search Statistics from SES Chicago | Main | Firebellys Top 9 Blog Posts of 2009 » December 17, 2009 5 Ways to Fan the Viral Flame In the Igniting Viral Campaigns session at SES Chicago last week, Tessa Wegert, Interactive Media Strategist at Enlighten; Greg Finn, Director of Internet (..)

Paid Search 145

Paid Search SMS Syndication YouTube 145

Firebelly

AUGUST 18, 2010

Youll learn how to identify your content assets, use a push and pull approach, the social platforms that can work for you, a review of the monitoring tools, and see case studies of companies doing it right. We look forward to seeing you this weekend!

Paid Search 135

Paid Search Reputation SMS Conference 135

Firebelly

OCTOBER 27, 2009

Digitalia | Indianapolis Social Media Marketing « Stop tweeting about your emotional break throughs | Main | Stop tweeting your DailyBooth photos NOW » October 27, 2009 Stop tweeting out of context Just like real life, people expect and appreciate conversation protocol.

Paid Search 100

Paid Search SMS Syndication Social Bookmarking 100

Firebelly

FEBRUARY 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Social Marketing Stories You Need To Read | Main | Teens & Young Adults Prefer Facebook Over Blogs » February 02, 2010 Social Media & The Super Bowl Companies love to entertain us with their 30 second spots during the Super Bowl.

Social Media 100

Social Media Paid Search URL SMS 100

Firebelly

MAY 27, 2010

At least that’s what one of Comcast’s many Twitter accounts will tell you if you happen to mention their name in one of your tweets.Businesses everywhere are jumping on to the ever-expanding social networking bandwagon, and with very good reason.  When companies actually put the effort in to interacting with their audience, definitely.

Paid Search 100

Paid Search SMS Syndication Social Bookmarking 100

Firebelly

JANUARY 7, 2010

Many companies now include Facebook and/or Twitter URLs in their ads, but Temper-Pedics latest Ask Me commercial is the first one that I have seen that tells people to ask their friends on Facebook and Twitter about their product before making a decision to buy. Google knows this and mattress manufacturer Tempur-Pedic, does as well.

Syndication 124

Syndication Paid Search SMS Social Bookmarking 124

Webbiquity SMM

JANUARY 24, 2011

Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time? Promote events through social media? Social and Alternative Search Engines. Wildfire Social Media Monitor. 20+ Cool Social Media and Web Tools.

Tools 206

Tools Social Media Lithium Sysomos 206

Firebelly

OCTOBER 21, 2009

Does social media marketing fit your company's approach to business? Can you benefit from being a part of the conversation? Make sure that social media fits in your overall marketing mix. So social media marketing may be right for your company. Here's the highlights. Is your leadership behind you?

Social Media 100

Social Media Marketing Paid Search SMS 100

Firebelly

JANUARY 27, 2010

Digitalia | Indianapolis Social Media Marketing « Youtube Tuesday: Lost Generation | Main | 5 Social Marketing Stories You Need To Read » January 27, 2010 Dentyne "Friend Request" Commercial: 60 Connections In Every Bottle Many companies now include a Facebook or Twitter URL in their television commercials.

URL 103

URL Paid Search SMS Syndication 103

Firebelly

FEBRUARY 26, 2010

Facebook Secures Patent for News Feed By Ben Parr A new patent awarded to Facebook this week could have some big implications for the entire social media industry. The world’s largest social network now own the patent for the news feed. Below, we discuss ten important Social Metrics for companies. But now what?

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Firebelly

JUNE 3, 2010

Digitalia | Indianapolis Social Media Marketing « 3 Easy Ways To Make Your Facebook Page More Welcoming | Main | Flickr Friday: Sexist Profiling on Twitter » June 03, 2010 Jakes Take: Fresh Logos, Fresher Coffee Every brand could use a re-design every once in a while.Even Google updated their logo last month, if you haven’t noticed.

Paid Search 124

Paid Search Flickr SMS Syndication 124

Saying It Social

MAY 1, 2010

After you’ve published your blog, you should post it on your Facebook Business Page , tweet it on Twitter , share it on LinkedIn , bookmark it on social bookmarking sites, and post it on document sharing sites. One of the goals of your social media marketing program is to be seen as an expert in your industry.

How To 132

How To Google Reader Social Networking Ping.fm 132

Firebelly

JANUARY 15, 2010

It makes for great reading and there are some tips in there for all small businesses to use about the social media channels that work best and how to use them effectively. So good companies are starting to listen to what is being said in the “social sphere” and adjusting their products/services accordingly.

Social Media 100

Social Media Feed Reader Paid Search SMS 100

Firebelly

FEBRUARY 12, 2010

Despite regulations regarding disclosure of marketer-driven efforts, consumers may feel that whatever it is these people are receiving from companies positively influences their endorsements. The deal marks the Californian internet giants latest move to improve its standing in the social web, after a series of troubled attempts.

Feed Reader 100

Feed Reader Marketing Paid Search Startup 100

Firebelly

FEBRUARY 17, 2010

Nevertheless, I still see a lot of companies simply saying "Find us on Facebook" or "Follow us on Twitter" without providing a URL. Update (3/1/10): I have now seen the commercial with the youtube.com/Sienna URL at the end. Im assuming the first time I saw the spot, it got cut off. Make it easy for them to do so by providing the URL!

YouTube 129

YouTube Campaign URL Paid Search 129

Firebelly

JUNE 11, 2010

Its important to be careful with whom you allow admin privileges on your companys Facebook page. One-Third of Americans Criticize or Compliment Brands Online Erik Sass If anyone ever doubted that marketers must come to grips with social media, that doubt should be removed by the findings of the latest Harris Poll, released earlier this week.

Social Media 100

Social Media News Paid Search Microblogging 100

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. This may be nothing more than a refresher course in the Captain Obvious department but even the savviest of companies is still missing the boat. A lot of big companies I try to engage with don’t want to talk back.

Social Media 272

Social Media Engagement Forums Policies 272

Josh S Peters

NOVEMBER 23, 2009

The awareness campaign seems to be exactly what social media was made for. An awareness campaign (social media or not) is used to increase the awareness of certain products or the brand itself. Before you start a Social Media Awareness Campaign Listen and then… Set. What do you want to do? Meet them on their level.

Campaign 105

Campaign Social Media Radian6 Disqus 105

Firebelly

OCTOBER 22, 2009

But some companies have used video in such a great brandingmethod that others have copied. And Youtube dominates the pack (as if that’s a surprise to anyone…).Comscore Comscore stated: “YouTube.com drove the lion’s share of the video streamingactivity at the Google Sites property, with 53.5 million unique streamers and1.1

comScore 100

comScore Video Apple iPhone 100

Buzz Marketing for Technology

JULY 7, 2008

That said, if you are a large company, it could take you 3-4 months just to coordinate calendars to get all the right people gathered! 8) “Participating in the conversation&# is hollow advice for a large corporation: Too many give the advice of “join the conversation&# without enough guidance behind the surface.

Communities 117

Communities Groups Groups Social Media 117

Buzz Marketing for Technology

JULY 28, 2008

During my blogging over the past four years I have pointed several times previous to an article in The Economist from January 2006 titled The New Organization ( The way people work has changed dramatically, but the way their companies are organised lags far behind. . Powered by Qumana. Powered by Qumana. RELATED POSTS. E20portal.com â??

Organization 100

Organization Review Web 2.0 Tools 100

Webbiquity SMM

SEPTEMBER 30, 2010

Because virtually 100% of companies are now involved in social media—whether they acknowledge it or not. Even without any formal plan to use social media, every organization with more than a handful of employees (and many under that benchmark) is present in social media because people are talking about them.

Policies 180

Policies Social Media Guidelines Plaxo 180

Buzz Marketing for Technology

JUNE 27, 2008

Top 10 Ways to Use del.icio.us « DIGG NEWS. Why your business may benefit from social bookmarking. Why your business may benefit from social bookmarking | Terinea Weblog. Delicious: How to Use Social Bookmarking for Collaboration and Branding « Flying Cloud. ©è½¬del.icio.us. ustips.info.

Social Bookmarking 235

Social Bookmarking Delicious Google Reader RSS 235

SocMed Sean

FEBRUARY 3, 2013

.” 12) Before hiring a social media consultant, familiarize yourself with these 10 questions. 13) Before you engage in social media, be sure you have a product or service that people like. If they hate your company, your product or your service, that will be amplified online. A set of tactics that can be measured.

Social Media 279

Social Media Klout YouTube Foursquare 279

Buzz Marketing for Technology

JUNE 27, 2008

Companies spend tens of millions of dollars on IT infrastructures, communications technologies and intranet platforms, yet ask employees what tools they would prefer to use at work and what will they tell you? You can follow this conversation by subscribing to the comment feed for this post. Digg: srubel. Read More]. Read More].

Bookmarklet 238

Bookmarklet Yahoo RSS Feed 238

Techipedia: Tamar Weinberg

JANUARY 5, 2010

But more than that, Mike’s post explains that social media is really about using social channels appropriately to communicate and converse — and as an extension of that, you might just end up being able to sell something. Which Social Media Channels Should You Be Using? It’s really not that hard!

Marketing 265

Marketing SEO Journal Engineering 265

Firebelly

AUGUST 13, 2010

Nobody forced companies to get involved with their customers in this way. Chad Richards is the Social Program Manager at Firebelly Marketing. We are spending countless employee hours tweeting, retweeting, responding to tweets, figuring out whom to follow, secretly following celebs and athletes, and designing custom Twitter backgrounds.

Social Media 185

Social Media URL Paid Search SMS 185

Firebelly

AUGUST 27, 2010

For companies that have a physical location it makes sense to have a Facebook Place in order to track the people who are stopping by your store, office, or venue. Chad Richards is Social Marketing Manager at Firebelly Marketing, a social media marketing agency.

Facebook 182

Facebook Foursquare Paid Search Discount 182