Techipedia: Tamar Weinberg

JULY 15, 2009

The New Community Rules talks about the important role social media has begun playing in our lives. You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Fortunately, we have social media communities to inspire us.

Communities 170

Communities Marketing MySpace Yahoo 170

Likeable

AUGUST 9, 2021

Community Accelerator Program. In March 2020, Facebook launched their Community Accelerator , which was a six-month program for community leaders providing training, mentorship, and funding to help them grow their communities. A subset of communities will be eligible to receive part of $1M in additional funding.

Platform 113

Platform Tumblr Badge YouTube 113

Sprout Social

JUNE 22, 2021

Once marketers identify which social media platforms their audience uses, they also need to familiarize themselves with the in’s and out’s of what makes each platform tick. Sprout data reveals 54% of marketers say video is the most valuable content for achieving their brand’s social goals, making YouTube a prime candidate for brands.

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Platform Social Media Tumblr Reddit 118

Convince & Convert

MARCH 5, 2015

The campaign is running across the company’s social media channels, including Facebook, Twitter, Instagram, and Tumblr with a series of curated images and quotes showcasing personalized Chuck Taylor All Stars. For Twitter, fans can submit with #chucktaylor, and Converse’s Tumblr has a dedicated submission form. Image via Converse.

Communities 60

Communities Case Study Tumblr Campaign 60

SocMed Sean

JANUARY 8, 2012

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space. So why the big shift?

Social Media 235

Social Media Marketing Social Networking Nielsen 235

Mindjumpers

APRIL 25, 2014

To deliver the right content at the right time and at the right place has become the focal point of digital marketing these past years. It is indisputable that successful real-time marketing does conjure up an immediate and immense reaction. Real-time marketing vs. real-time engagement. Tumblr – Why, How & Who?

Engagement 203

Engagement Tumblr Activities Communities 203

Convince & Convert

FEBRUARY 10, 2015

The days of the leased social community are fading, and it’s time to re-embrace owned social. Before the rise of MySpace and Facebook and Twitter and Tumblr, the “original” social media was created in the unglamorous yet impactful world of discussion boards and forums. Thus, the trend pendulum (the trendulum?) It was the best of times.

Communities 60

Communities Real Estate Forums Loyalty 60

Twist Image

JUNE 13, 2013

We live in a day and age when the term, "content marketing" stumbles out of a brand''s mouth almost as much as "big data" and "native advertising." Will this have them running for the virtual doors at Facebook, Vine , Tumblr , Google + and beyond? Will this push consumers to the breaking point?

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Content Tumblr Marketing Journal 102

Mindjumpers

JANUARY 2, 2013

Brands quickly picked up on the importance of visual communication and started building Instagram communities. While online videos aren’t a new phenomenon, in 2012 we saw brands really harnessing the power of this type of content to showcase brand image and community understanding. A picture is worth a thousand words….

Social Media 237

Social Media Tumblr Instagram Privacy 237

Buffer Social

JANUARY 23, 2023

She attests much of her early growth to social media as her marble iPhone and Macbook cases went viral on Pinterest, Tumblr, and Instagram. YouTube is accomplishing two goals for Janet this year – bringing in sales and allowing her to build community with her customers. I've been a little looser with Twitter recently.

Small Business 113

Small Business Social Media Strategy Authentication 113

Hootsuite

FEBRUARY 24, 2023

Salesforce Marketing Cloud Social Studio is a tool for managing, scheduling, and tracking social media posts across multiple social platforms. Like Hootsuite, Social Studio lets you plan and measure the performance of both paid and organic social marketing campaigns. Free 30-Day Trial What is Salesforce Social Studio?

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Twist Image

MARCH 15, 2013

In recent months, there has been a slew of articles about advertising agencies and their future/fate in a world that is so dramatically changing when it comes to the marketing of brands. It's a murky, unclear future for the marketing agency, but one thing is for certain: things are changing at an exponential pace.

Marketing 100

Marketing Press Release Tumblr Loyalty 100

Waxing UnLyrical

SEPTEMBER 18, 2013

She manages the company’s Twitter , Facebook , Google+ , LinkedIn , Tumblr , and Instagram communities, contributes to Cision Blog , and assists with content, social strategy, and tactics. She is a frequent host on Cision’s weekly webinar series , has spoken at marketing conferences, and helped plan Cision’s Behind the Story series.

Eventful 195

Eventful Hashtag Community building Tumblr 195

Buffer Social

MAY 4, 2022

Sharing this content will not only attract more customers, but it can also open a dialogue with your existing followers, creating a stronger online community. Individuals who are building in public have seen many positive returns, like finding community and gaining brand exposure. Best of all, Tumblr is free.

Small Business 84

Small Business Journal How To Tumblr 84

Mindjumpers

OCTOBER 12, 2019

Its round shape, blackish color and white cream stuffing have undeniably added to its success but as a social media agency we wonder: where would the crowd-pleasing, twistable cookie be today without effective social media marketing? The campaign was driven on Facebook and also featured on Twitter, Tumblr and Pinterest.

Campaign 100

Campaign Social Media Tumblr Eventful 100

Mindjumpers

FEBRUARY 10, 2015

Therefore, as a little help to content marketeers, we have made a small checklist. Just as all your other marketing efforts should support your overall business objectives, each piece of content should aim to meet specific subgoals that flow into higher-level achievements. Make sure all content is relevant to your business.

Publishing 100

Publishing Content Brands Guidelines 100

Convince & Convert

FEBRUARY 21, 2013

Editor’s Note: This post is part of a series that highlights interesting examples of brands using imagery to their content marketing advantage. For more inspiring examples of simple, yet moving content, visit Land Rover USA’s Tumblr page: [link]. Read on for this week’s example and analysis from Jessica Gioglio.

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Tumblr Analysis Social Media Strategy 142

Convince & Convert

SEPTEMBER 29, 2015

.” This is, of course, because different social platforms attract difference audiences based on the nature of the technology that powers them and the community and content they attract. Speaking of youth, there are several social media platforms where youth congregate, most notably Snapchat, Vine, and Tumblr.

Tumblr 60

Tumblr Social Media Real Estate Brands 60

Sprout Social

MARCH 8, 2019

And while you may not think of these platforms as social sites, bear in mind that they do represent active communities with profiles, comment sections and opportunities to engage with businesses. As video content continues to take over the web, YouTube represents one of the fastest-growing communities online.

Reddit 99

Reddit Tumblr YouTube Review 99

SocMed Sean

APRIL 1, 2012

Hopefully, these 1o questions can help you in the process of finding someone who really understands your business and can help formulate and execute a plan to engage with your community online. Just ask anyone in the pharmaceutical industry how they could possibly engage in drug marketing on Twitter. Pretty self-explanatory.

Questions 280

Questions Social Media Pharmaceuticals Social Networking 280

Kikolani

FEBRUARY 18, 2013

Follow Your Target Market. They are over at Tumblr – are you? There are countless places to be social online, but there’s no sense in selling your craft projects to teenagers on Tumblr or Professionals on LinkedIn. Be Active in the Community. The crux of social media is the sense of community that is on the network.

Trends 142

Trends Social Media Tumblr Campaign 142

Convince & Convert

NOVEMBER 14, 2013

The only difference from the rural vista is that a cluster of people in a city suddenly stopping to snap a photo tends to turn more heads and generate attention quickly – much like the ripple effect marketers try to achieve when generating social media content, or launching a new campaign. About the Jessica Gioglio: Follow @savvybostonian.

Project 153

Project Instagram Tourism Airlines 153

Hootsuite

SEPTEMBER 23, 2022

Great content can help you start inspiring conversations, build engaged communities, create buzz around your brand, and even directly influence sales. It can make or break a campaign or your entire social media marketing strategy. And, the tool integrates with lots of online platforms, including Twitter, Gmail, and Tumblr.

Social Media 145

Social Media Tools Tips HootSuite 145

Mindjumpers

JUNE 30, 2016

Tumblr on the other hand seems to have taken a slightly different route by allowing third-party apps to stream live video straight to its service. Real-Time Marketing. A very open-minded approach that bears witness to the fact that social is embracing the live streaming movement. So what does this movement mean for brands?

Compete 154

Compete Tumblr YouTube Video 154

Harp Interactive

FEBRUARY 17, 2010

A Unique Social Community. the Amplify community. Sharing: Amplify syncs with Twitter, Facebook, Tumblr, Posterous, Diigo, Bit.ly, Friendfeed, Delicious and Clipmarks.com. Tags: Blog Social Media Marketing Tools and Resources Uncategorized. Amplify is also a social media platform. the quality of conversations and members.

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Resources Features Bookmarklet URL 282

Convince & Convert

JUNE 13, 2014

Peter points out that Tumblr got a lot of pushback about introducing ads, but now users don’t even seem to notice them. This is an interesting case of creating an opportunity to use real-time marketing, rather than waiting for one to arise. This is compared with 42% who are neutral and 31% who don’t mind them.

Social Media 140

Social Media Tumblr Loyalty Study 140

Techipedia: Tamar Weinberg

JUNE 3, 2010

and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. Similarly, your social media marketing initiatives might sound great until someone goes out and ruins it for you.

Social Media 221

Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

MARCH 16, 2008

With that said, it’s just two days away to the Internet Marketers of New York charity party in NYC (during SES NY) which is sponsored by the coolest guys on earth, Best of the Web. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! What: A charity party.?

MySpace 100

MySpace Handbook Yahoo Microblogging 100

Ari Herzog

MARCH 13, 2012

What’s wonderful about Kotex online is their campaigns are not limited to YouTube, Facebook, and Twitter — but they’re also on Tumblr, Pinterest, and Google+. “The beauty of a socially driven world is that the community feeds itself, uncovering topics and helping drive the discussion.”

Company 152

Company Tumblr Case Study Hashtag 152

Kikolani

JUNE 28, 2016

And yes, it brings you at least three content crises to overcome, but you still need it for brand awareness, building trust, communication with your customers, SEO, SMM, etc. Just change the approach: don’t think of building an audience but a community, as the community is what brings engagement. Don’t ignore statistics.

Statistics 100

Statistics B2B Vimeo Social Networking 100

Mindjumpers

JUNE 26, 2010

World Without Torture World Without Torture is a global proactive community, a movement of people who share a dream and fight for a World Without Torture. It was launched on Facebook in May 26, 2010 and got more than 2000 supporters from 40 different countries in the first two weeks.

NGO 262

NGO Nielsen Tumblr Disqus 262

Twist Image

NOVEMBER 2, 2010

Not because it's a clever turn of phrase, but because Peters was able to verbalize - in a couple of words - everything that really makes Marketing (and the potential to do great Marketing) so exciting in this decade. As a Marketer, our job is straight-forward: get people to buy our products and services. communications.

Tumblr 100

Tumblr Microblogging Mashup Publishing 100

SocMed Sean

JANUARY 21, 2012

Even old-school marketers and brand managers are starting to wake up and figure out that social media isn’t a passing fad, it isn’t just about “cats on skateboards” and “people eating oatmeal” and that ignoring the conversation is only going to leave them further behind their competition. They aren’t.

Social Media 280

Social Media Tumblr StumbleUpon Digg 280

Rebekah Radice

MARCH 2, 2015

Set a time each day to post your content and then additional times to come back and engage with your community. Take a look at Jenn Herman to see someone that uses Instagram as a platform to educate, engage and inspire a thriving community. Neighborhood or community meetings. Share the Instagram Love. Charity work.

Instagram 132

Instagram Geotagging How To Real Estate 132

Sprout Social

FEBRUARY 13, 2019

For marketers it naturally raises several more questions: What do they say when I’m not in the room? The answers to these questions reach beyond brand and even marketing. We all benefit because you can intimately understand your audience, helping to better build community and connection. What do they like? What don’t they like?

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Authentication Analysis Sentiment Tumblr 102

Mindjumpers

JUNE 30, 2016

Tumblr on the other hand seems to have taken a slightly different route by allowing third-party apps to stream live video straight to its service. Real-Time Marketing. A very open-minded approach that bears witness to the fact that social is embracing the live streaming movement. So what does this movement mean for brands?

Compete 100

Compete Tumblr YouTube Video 100

Techipedia: Tamar Weinberg

JANUARY 15, 2008

Matt McGee over at Small Business SEM has compiled his own list of the “best posts of 2007″ in a site with a brilliantly and cleverly chosen title, the SEMMYS (Search Marketing Emmys). rants, and funny posts about the search marketing industry in general. Well, unfortunately, your reading list has just lengthened.

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Marketing StumbleUpon MySpace Yahoo 100