Oktopost

AUGUST 10, 2023

This is where the strategic utilization of social media comes into play. While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions.

Social Media 62

Social Media B2B Sentiment How To 62

Keyhole.co

DECEMBER 22, 2022

In this blog, we will do a deep dive into Nike’s social media strategy to see what they are doing right. Let’s start with an analysis of their social media accounts. Analysis of Nike’s social media accounts. What makes Nike’s social media strategy successful? million followers on Instagram.

Social Media 59

Social Media Strategy Collaboration Analysis 59

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring is the act of paying attention to what is being said on social media. In recent years, we have come to understand that social media monitoring is your brand’s first line of defense against a potential crisis. And this is where social media monitoring tools come into place.

Tools 52

Tools Social Media Sentiment Price 52

Mindjumpers

JUNE 8, 2011

Tweet When having established a well-planned social media presence and your business has connected with relevant media and influencers, you might consider whether it’s time to take the next step and give your PR efforts a social boost as well? It creates a great overview of different content.

Netvibes 218

Netvibes Social Media Tips Delicious 218

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. Why do marketers need social listening tools?

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Sprout Social

NOVEMBER 26, 2018

If you’re trying to wrap your head around modern social media, chances are you’re a bit overwhelmed. It’s a lot to take in, especially since the social space is almost unrecognizable from what it was a decade ago. Hey, we totally get it. Back then, you might see the occasional business profile.

Social Media 106

Social Media Marketing URL Hashtag 106

Buffer Social

OCTOBER 9, 2023

Here, you’ll find an overview of your channel’s performance, including data on your Shorts. Channel-wide analytics When you visit the ‘Analytics’ tab from the left-hand menu, you’re presented with four tabs in your broad Channel Analytics dashboard – Overview, Reach, Engagement, and Research.

Analytics 85

Analytics YouTube Overview Metrics 85

Sprout Social

MARCH 21, 2019

Among its comprehensive suite of social media management tools, Sprout Social also offers a powerful analytics solution for Twitter. Get a clear overview of your overall impressions through these reports. Use the Twitter Trends Report to discover trending topics and hashtags across the platform. Union Metrics.

Analytics 105

Analytics Twitter Tools Strategy 105

Oktopost

MARCH 20, 2022

To tick both boxes on social media, your strategy can’t be a monologue. The practice of social listening was adopted by the B2B marketing community from our B2C counterparts—very much like social media itself. Today, we’re happy to announce Oktopost’s Social Listening.

Conversation 118

Conversation Sentiment B2B Module 118

Buffer Social

NOVEMBER 28, 2017

We often recommend crafting your social media posts according to your audience. But how you know who the individuals that make up your social media audience are? Answering these two questions is essential if you’re looking to execute a successful social media strategy. Popular hashtags.

Social Media 111

Social Media Tools Analytics Instagram 111

Justin Levy

JANUARY 23, 2013

During this first episode we discuss why we decided to launch a social business podcast, what social business means to us and discuss the future role of social media managers. What is The Socialized Business Podcast? An occasional interview with a corporate social media strategist.

Social CRM 275

Social CRM Overview RSS Social Media Management 275

Sprout Social

JUNE 22, 2016

That same sentiment still rings true for social media marketers and advertisers. Now we’re counted on to show our work when we prove social media has a strong return on investment (ROI). It’s sort of crazy to think some businesses still don’t trust social media as an ROI source. What Is Social Media Data?

Data 102

Data Social Media How To ROI 102

Sprout Social

NOVEMBER 4, 2016

Building up a loyal community is an important aspect of any marketing strategy. On Instagram you have an unique opportunity to create a community that can extend beyond your brick-and-mortar store. The most important part of building an Instagram community is to talk with your community, not at your community.

Communities 98

Communities Instagram Analytics Exercises 98

Buffer Social

APRIL 9, 2019

Only 10% of customer messages are answered on social media. We’ve found that some of the fastest-responding, maximum-delighting brands on social media employ a two-team approach to responding. Keep reading for the blueprint on how we manage our social media responses : 1,500 customers helped each week.

Team 70

Team Social Media FAQ Sample 70

Sprout Social

AUGUST 22, 2022

With 51% of consumers anticipating YouTube will be one of the social media platforms they use most this year, it’s a digital space your audience most likely uses. Let’s go through a few of the search features that can help you reach your audience, know your competitors and manage your community. Hashtag searches.

YouTube 73

YouTube Features Engagement Hashtag 73

Keyhole.co

MAY 9, 2023

This can help grow your brand’s following and social engagement (in the form of comments, likes, and shares). Strengthen omnichannel marketing strategy: The contests drive traffic to multiple channels, including social media accounts (Facebook, LinkedIn, and other platforms), email newsletters, and websites.

Instagram 52

Instagram UGC Hashtag Guidelines 52

Sprout Social

JANUARY 2, 2019

Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. And after all, the social landscape took quite a few twists and turns in 2018. ” We also saw a whole slew of social ad types and fresh business features roll out for brands.

Campaign 111

Campaign Social Media Metrics Trends 111

Convince & Convert

OCTOBER 30, 2017

A social following cannot thrive without a strong community as its foundation, and community is not built by shoving content down people’s throats—it’s built by engaging in conversations. A social media following can't thrive without a strong community as its foundation. Click To Tweet. Competitive.

Brands 194

Brands Sentiment Influencer Survey 194

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. In short, YouTube combines video content’s appeal with its immense popularity as a social media platform. Engaging with comments lets you connect with your audience and build a community.

Metrics 52

Metrics Analytics YouTube Video 52

Keyhole.co

APRIL 18, 2023

It can help you assess the effectiveness of your content, engagement, and marketing efforts in attracting new followers and growing your online community. Audience insights can be a valuable tool in helping you build a strong and engaged community of followers on Instagram.

Metrics 52

Metrics Instagram Hashtag Sentiment 52

Sprout Social

SEPTEMBER 21, 2020

Black communities have always been cultures that thrived amidst struggle, experienced joy and prevailed through creative expression — we’ve simply neglected to wholeheartedly express this side of the coin.”. And nearly 90% of Black survey respondents agree that they want to see and celebrate joy on social media more than they do now.

Issues 136

Issues Survey Campaign Authentication 136

Pixlee

FEBRUARY 3, 2021

As social media has become the new way to reach customers, sell products, and get visibility for brand messages, the importance of maintaining or even building a presence online is growing. Of course, the importance of various social media platforms is not always the same. . Are you looking to drive sales or subscribers?

Instagram 98

Instagram Tips Discount UGC 98

Sprout Social

JANUARY 18, 2022

If you think of all your corporate communications skills as ingredients for a recipe, then social media expertise is the seasoning. After a few tumultuous years, the corporate communications field has evolved dramatically. That doesn’t mean you need to take a “social media for beginners” course.

Skills 128

Skills Sentiment Team Press Release 128

Keyhole.co

FEBRUARY 3, 2023

This blog will reveal the top social media metrics that can help you make data-driven decisions. Keyhole Keyhole is one of the leading social media analytics tools that lets you manage multiple Instagram accounts and track the insights you need. You must be careful about what to track and prioritize for your business.

Metrics 52

Metrics Analytics Instagram Hashtag 52

Kikolani

MARCH 17, 2015

Life can get crazy… Holidays, trips, family and personal life: There are lots of things that may stand in your way to being consistent with your (and your business) social media presence. Therefore making some sort of social media editorial calendar to keep yourself accountable is a great idea.

Products 60

Products Social Media HootSuite Tweetdeck 60

Sprout Social

FEBRUARY 20, 2020

While your brand’s social media team will most likely drive your organization’s listening efforts in a tool like Sprout Social, building a listening strategy that works org-wide requires collaboration. Olivia Jepson Sprout Social Media Strategist. Not all social platforms are created equal.

Strategy 119

Strategy Sentiment Social Media Management Analysis 119

Laurel Papworth

MAY 21, 2013

Join social media expert, Laurel Papworth from May 28th for three very exciting social media workshops tailored specifically towards educators. The person who refers the most friends to the Partners in Learning network be given a free Harvard online social media course. Using appropriate #Hashtag and @name.

Microsoft 96

Microsoft Twitter Klout Education 96

Later

MAY 13, 2020

While TikTok’s insights may seem simple at first, once you dig deeper, you’ll uncover a helpful range of metrics and information to help you better connect you with your TikTok community. TikTok Analytics: Your Dashboard Overview. you’ll land on your personalized Overview. 1: Dashboard Overview: Video Views. creators).

Metrics 58

Metrics Analytics Overview Trends 58

Later

DECEMBER 11, 2020

While it’s been a challenging year, social media played an integral role in helping businesses make connections, build online communities, reach new customers, and drive sales. As you begin planning your social media strategy for 2021, we’re highlighting every cool new Later feature we released in 2020. .

Features 70

Features Review Instagram Mobile 70

Justin Levy

JANUARY 23, 2013

During this first episode we discuss why we decided to launch a social business podcast, what social business means to us and discuss the future role of social media managers. What is The Socialized Business Podcast? An occasional interview with a corporate social media strategist.

Social CRM 100

Social CRM Overview RSS Social Media Management 100

Convince & Convert

OCTOBER 9, 2017

This post from MailChimp’s Instagram account leverages a timely hashtag (#NationalHotdogDay) and brand name to show MailChimp’s quirky side: At the end of the day, people turn to Instagram to be visually surprised and inspired, often scrolling through their feed mindlessly until something catches their eye.

B2B 159

B2B Instagram Brands Hubspot 159

Later

JULY 15, 2020

Collecting customer feedback can create a more engaged community, increase brand loyalty, and — perhaps most importantly — help you learn what your customers actually want. Collecting customer feedback is one of the best ways to understand your audience and build a stronger sense of community on Instagram. The first step?

Instagram 78

Instagram UGC Travel Transportation 78

Techipedia: Tamar Weinberg

AUGUST 2, 2011

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. Jason Falls.

Tools 277

Tools Tips Marketing Social Media 277

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Some think YouTube counts as a social media network. How much overlap is there with audiences on your other social channels? Visit the Community tab, too. Compare your YouTube audience with your other social audiences. Source: YouTube.

YouTube 145

YouTube HootSuite Marketing Video 145

Buffer Social

JUNE 13, 2019

In particular, we’re noticing an embrace of memes — that historically unpolished, yet highly relatable category of social media content. Especially at scale, there is an art to noticing the trends as social media moves. Curology is a good example of a mix of social media content types.

Meme 75

Meme Instagram Feed Feedly 75

Pam Moore

AUGUST 3, 2016

Building community and followers on Snapchat is difficult for both brands and people like you and me. Brands have already invested in community and relationships on Instagram. Discovery is built into the platform with hashtags, search and the list goes on. Sign up here-> Social Profit Factor . Only time will tell.

Instagram 60

Instagram Advertising Comparison Training 60

Razor Social

AUGUST 10, 2017

Unless you have the right tools to help you out, you’ll lose a lot of time on social media that you could’ve invested in other important work. Content curation is the process of filtering through huge amounts of content from different online outlets to find the best content to share with your social media audience.

Curation 111

Curation Curata Storify Tools 111