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How to create a complaint management system to protect your brand reputation

Sprout Social

Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. The higher the volume, the more overwhelming it can be for your team, but a complaint management system helps your brand respond and engage with unhappy customers at scale.

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How to Convert Employees into Brand Ambassadors on LinkedIn

Webbiquity SMM

However, most enlightened executives now realize LinkedIn is a powerful tool to transform their already-engaged employees into company brand ambassadors. Converting your employees into company brand ambassadors. Encouraging your employees to become company brand ambassadors on LinkedIn than you think. Before you start.

LinkedIn 166
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The KISS Method For Determining Social Media ROI

SocMed Sean

The dangers of ignoring knowledge management is that employees who leave your organization take their “tribal knowledge” with them, resulting in loss of access to the information and increased training costs for the persons’ replacement. Decrease in TOC and increase in FCR often results in an increase of CSat.

ROI 269
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Boost Your Video Marketing Strategy with the New YouTube Integration

Oktopost

While every social network tries to encourage the adoption of native video formats, YouTube is still the biggest video-sharing platform in the world. The brand new YouTube integration will allow Oktopost users to publish, monitor, and measure their YouTube channels, directly from the platform.

YouTube 113
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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. In your view, what social networks beyond those big four should B2B marketers be paying attention to, if any? Obviously, there are a lot of other platforms out there.

B2B 306
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Just get us the Millennials! #Marketing #Fail

Janet Fouts

I can’t count the number of times I’ve sat in meetings with brands large and small and heard the marching orders. Prefer to spend more on socially responsible companies and say a company’s commitment to the community influences their decision to work there. They’re social. Answer questions.

Marketing 145
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Improve Organizational Efficiency via Social Media-Part I

Mindjumpers

As mentioned, Hoist is a browser-based working platform build on the idea of social networks. From an organizational perspective, the platform makes it possible to manage diverse flows of information and process and secure these into knowledge, available to all employees at any time.