Oktopost

MAY 18, 2021

Here you will find a summary of our latest webinar, “From the Experts: What’s in a Brand: Managing your Brand’s Reputation” with Kevin Mulrane, VP, Head of Sales, US at ProQuo AI. What Makes Up Peoples Relationships with Brands. Flip the Switch on Your Brand’s Relationship.

Reputation 117

Reputation Brands B2B Loyalty 117

Pixlee

MARCH 11, 2021

When it comes to online brand reputation, any marketer can confirm that they’ve had their share of negative reviews for their brand. But ultimately, designing a brand reputation strategy for the modern era involves a proactive community-driven approach to customer service, and ultimately, reputation management.

Reputation 96

Reputation Strategy Brands Review 96

Dave Fleet

OCTOBER 22, 2010

Reputation management through social media is a hot topic right now. In fact, digital crisis communications was the topic of one of the best panels I saw at Blogworld Expo last week (more on that panel soon). BusinessCast Episode 171 – Using Social Media to Protect Your Reputation.

Reputation 342

Reputation Social Media Banking B2B 342

Ignite Social Media

JUNE 14, 2023

Finding it hard to compete with social algorithm changes using hashtags? Here are tips to make sure you can outsmart social media search and get in your audience’s feed. Given that, we need to think about in a search engine optimization (SEO) mindset as we create social content.

Hashtag 152

Hashtag Social Media Strategy UGC 152

Visually SM

AUGUST 19, 2020

A big part of succeeding in Digital Marketing is finding out the right channels to promote your brand. But with so many social media platforms out there, how can your company make such a big decision? In this guide, you will understand why it is so important to have social media profiles for your business.

Social Media 130

Social Media Brands Reddit Platform 130

Sprout Social

JANUARY 23, 2024

A series where we compile and analyze social media posts and campaigns inspiring us, and break down what makes them so genius. We will unpack how your brand can use these examples to spark your own scroll-stopping creative ideas—while maximizing your budget and doing more with less. Within 24 hours, the posts racked up 2.9

Report 111

Report Brands Library Sentiment 111

Sprout Social

NOVEMBER 12, 2023

There isn’t much that gets consumers more excited than seeing a collaboration between their two favorite brands. Marketers are learning more about their target audiences and some of the most valuable information is what other brands they have their eyes on. What is a brand collaboration? How do brand collaborations work?

Collaboration 112

Collaboration Brands Fashion Sports 112

Hootsuite

APRIL 25, 2023

Fake social media accounts are an ongoing problem for both social media platforms and for brands. Impostors on social media present a real challenge for all major brands. Impostors on social media present a real challenge for all major brands. Often, it’s scammers.

Social Media 88

Social Media Brands Tips HootSuite 88

Dave Fleet

MARCH 1, 2014

I first got into “social media” somewhere around eight years ago – first for my own interest and then – soon after – as part of my job. Like many other people at the time, I was interested in the humanizing effect that social media could have for companies. Marketing, community or both?

Communities 410

Communities Marketing Loyalty Social Media 410

Sprout Social

AUGUST 16, 2023

It was a scene out of futuristic fiction—a decades-old bank collapsing mere hours after a social media post went viral. SVB wasn’t the only bank to experience a social media-induced run this year, with First Republic Bank following suit and collapsing two months later.

Social Media 75

Social Media Banking Brands Sentiment 75

The Realtime Report

AUGUST 12, 2019

How to Build Your Business Reputation: Your Complete Guide. One bad review can turn your business’ reputation in the south direction quite fast. Unfortunately, this means that your business reputation is easily damaged, and frankly, this can impact your bottom line. Social media is how you’re going to achieve that.

Reputation 111

Reputation How To Review Communities 111

Sprout Social

DECEMBER 6, 2023

You’d be hard-pressed to find healthcare marketers that don’t understand the value of social media for healthcare , according to Jill Florence, Director of Enterprise Sales at Sprout Social. Failing to comply with HIPAA regulations is costly—both financially and to your brand’s reputation.

Social Media 105

Social Media Privacy Insurance Guidelines 105

Oktopost

DECEMBER 5, 2022

Backlinks are the backbone of SEO, but Google does not consider backlinks from social media websites as strong as other links. Nevertheless, your SEO efforts with social media are still valuable. What is the connection between SEO and social media? Social media in search. Social signals.

SEO 115

SEO Social Media Reputation Real Estate 115

Sprout Social

SEPTEMBER 12, 2022

You get as much out of your social media channels as you put in. So it’s never been a better time to explore social media management services. When we say social media management services, we’re referring to the social media agency world—organizations that live and breathe social media.

Social Media Management 90

Social Media Management Social Media Real Estate Brands 90

Socialized

JANUARY 31, 2021

Restaurateurs used to market their restaurants by distributing pamphlets and by promoting their restaurants through shopping malls or by providing offers via other brands. However, in the present decade, people are very much inclined towards social media. So obviously you will require good reviews to keep up your reputation.

Social Media 130

Social Media Tips Marketing Discount 130

Pam Moore

JUNE 2, 2017

Do you have social media, digital marketing and branding problems? We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding.

Training 167

Training Communities Social Media Real Estate 167

Sprout Social

DECEMBER 5, 2022

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Ignite Social Media

AUGUST 31, 2021

2020 also made a significant impact on the state of social media , evolving trends, and what the world deems important in life and from brands. Here’s a look at a few of the social media trends of 2021 that top organizations are capitalizing on this year: . Cause Marketing Continues to be a Top Social Media Trend.

Trends 184

Trends Organization Social Media Travel 184

Pixlee

APRIL 6, 2020

Customer interactions with brands are becoming increasingly digital, and CPG brands are at the forefront of this digital transformation. As competition is picking up, brands are battling it out to create a unique identity as well as remain successful with their community. Why do businesses need to build a brand community?

Communities 56

Communities Brands Reputation Authentication 56

Buffer Social

MAY 17, 2023

In this article, we will explore the ins and outs of social media collaboration, its effectiveness, real-life examples, and how to approach a potential collaboration to maximize its potential. What is social media collaboration? What are the benefits of social media collaborations?

Collaboration 93

Collaboration Social Media Project Reputation 93

Social Media Strategies Summit

MARCH 11, 2021

Clubhouse is the hottest topic in social media right now. Unsurprisingly, although it’s still extremely new, brands are already starting to jump on board. As such, it’s similar to Twitter Spaces , another beta-stage social platform built around audio chat rooms. 6 Ways Brands Can Start Using Clubhouse.

Brands 228

Brands Conference Hosting Conversation 228

Oktopost

DECEMBER 19, 2022

There’s no denying that social media has become an important part of a B2B marketing strategy. No other channel goes further in creating real relationships with your customers, and a community around your brand. Quick Links: 6 Common Social Media Security Risks. Unattended Social Media Accounts.

Social Media 125

Social Media How To Policies Authentication 125

Pam Moore

JUNE 30, 2017

When many entrepreneurs, small business owners and even experienced marketers in larger organizations think of the term “brand” they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos, Pinterest boards and traditional tv or radio advertisements. Smart marketers know branding is much more than a logo.

Brands 167

Brands Strategy Authentication Reputation 167

Oktopost

DECEMBER 1, 2020

Just about any business has a social media presence. Regardless of which platform, it’s almost impossible to grow a brand’s online presence without a social media presence. And social listening can help you aid in both the growth of your brand and supporting customers.

Social Media 78

Social Media Brands Reputation Reddit 78

Keyhole.co

FEBRUARY 3, 2024

It also indicates how often customers turn towards your brand when discussing trends, ideas, and insights in your industry. Measuring SOV is particularly helpful because it helps you understand exactly where you stand in the industry and how and where you can leverage your voice to make an impact or improve your reputation.

Social Media 59

Social Media How To Metrics Sentiment 59

Social Media Strategies Summit

DECEMBER 16, 2022

Research from TINT found that: 72% of consumers believe reviews and testimonials submitted by customers are more credible than brands talking about their products. 93% of marketers agree that consumers trust content created by customers more than content created by brands. Kelly Bennett , Social Media Manager, University of Cincinnati.

Social Media 130

Social Media UGC Project Collaboration 130

agora pulse

NOVEMBER 10, 2020

We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? Social Media Analytics Defined. Enhance brand awareness.

Analytics 179

Analytics Social Media Tools Price 179

Hootsuite

SEPTEMBER 6, 2023

Don’t sweat through your blazer: here’s everything you need to know for your social media manager job interview. Then, you can enjoy the fabulous life of a social media manager (77% of social marketers are happy in their jobs… and hey, the salary’s not bad, either ). How did you get into social media?

Social Media Management 102

Social Media Management Questions Social Media HootSuite 102

Hootsuite

JUNE 29, 2023

Social media guidelines for healthcare professionals serve a similar purpose. This blog will walk you through generally accepted social media guidelines in healthcare. Bonus: Download your free, customizable healthcare-focused social media guidelines template to quickly and easily create guidelines for your team.

Guidelines 78

Guidelines Template Templates Social Media 78

Sprout Social

OCTOBER 11, 2022

Adjusting content or moderating online conversations can make or break a brand. Whether you’re in PR or a Social Media Manager, knowing how to navigate online interactions is important. As is understanding the stakes your brand has in significant cultural moments. What is social media moderation?

Eventful 115

Eventful Social Media How To Sports 115

Keyhole.co

JANUARY 18, 2024

This brand has a legacy of around 111 years and has seen steady success with outdoorsy drinkware, food storage, and cookware products. This blog examines Stanley’s social media strategy and how it earns the brand record-breaking sales and profits. Here are the total followers on Stanley’s main social media accounts.

Influencer 59

Influencer Social Media Strategy Marketing 59

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. So who better to predict the future of social media marketing than the people behind the profiles?

Social Media 145

Social Media Marketing Social Media Management Trends 145

Waxing UnLyrical

FEBRUARY 17, 2015

Before you engage in a debate over the apostrophe or lack thereof , one thing is for certain: reputation is key to presidential-type success whether at the national or corporate level. So this week’s roundup features seven posts from around the web that focus on building a great reputation online and beyond.

Reputation 100

Reputation Consultant Flickr Publishing 100

Sprout Social

JUNE 7, 2023

But an ever-crowded space filled with brands and creators means your relevancy is always at risk. When a brand experience is consistently good, it champions powerful brand recall, turns customers into advocates and builds credibility that ultimately increases your repeat business. What is brand experience?

Brands 114

Brands Sentiment How To Analysis 114

Sprout Social

SEPTEMBER 14, 2023

In marketing, brand awareness is a significant focus—in fact, it’s likely one of your main goals. In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. This is where customer marketing comes in.

Strategy 124

Strategy Brands Content UGC 124

Sprout Social

FEBRUARY 1, 2024

Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. Nowadays, there are much more efficient ways to publish and schedule social media content.

Publishing 98

Publishing Tools Brands Facebook 98

Buffer Social

JULY 18, 2023

You’ve probably seen social media marketers boasting these kinds of results on Instagram. In this blog, I uncover unique tips from top social media managers who’ve revived defunct accounts and increased their clients’ reach to thousands of followers within a few days of working with them.

Social Media Management 79

Social Media Management Social Media Tips LinkedIn 79