Save Your Brand Reputation With Social Media

Mindjumpers

Tweet Naturally, brands are on top of the world, when everything is going well. Their fans are happy and engaged in what the company is doing – and this also means that they are the ones selling the brand. And often, this negativity comes from bad experiences with your brand.

Marketing Nutz Launches Social Profit Factor: Social Media, Branding Training Academy for YOU!

Pam Moore

I am thrilled to announce that Social Profit Factor is finally here! We have worked on Social Profit Factor for more than a year to solve for an underserved need in the world of online business and internet marketing today! Why did we create Social Profit Factor? .

Weekly Roundup: Reputation

Waxing UnLyrical

Before you engage in a debate over the apostrophe or lack thereof , one thing is for certain: reputation is key to presidential-type success whether at the national or corporate level. Social Silo Mentality: Is your online reputation suffering?

Using Social Media to Protect Your Reputation

Dave Fleet

Reputation management through social media is a hot topic right now. With that in mind, I thought you might like to hear an interview I just did with Andrew Brown and Robert Gold at BusinessCast, on the subject of “using social media to protect your reputation.&#.

Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

Do you have social media, digital marketing and branding problems? I am excited to announce that TODAY we officially open the public doors to our brand new Social Profit Factor training academy and member community! Do you have social media problems? .

Your Brand is NOT Your Logo – 5 Reasons You Need a Brand Strategy and Architecture

Pam Moore

When many entrepreneurs, small business owners and even experienced marketers in larger organizations think of the term “brand” they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos, Pinterest boards and traditional tv or radio advertisements.

Brands 171

7 Top Personal Branding Goals To Develop Your Social Brand Strategy

Pam Moore

They aren’t thinking “should I do business with this person or brand.” ” Would you like to increase brand awareness, generate more leads? Yet, why do people still hide behind social media logos and contact forms? 7 Top Personal Branding Goals.

Brands 171

This One Thing Has Become The New SEO Reputation Management Secret This Year

Webbiquity SMM

As a business and/or brand, nothing is more important than maintaining a solid reputation throughout your respective industry. More and more consumers are now using social media and review websites to make all kinds of purchasing decisions. 2) Social Proof.

The 5-Step Social Media & Online Reputation Management Plan

Sprout Social

And that’s OK because as many grumps there are wanting to push negative sentiment at your brand, there’s just as many speaking positively about you. However, without some form of social media reputation management, how do you even know what people are saying?

Who Are You? The What, Why and How to Develop Your Personal Brand

Pam Moore

Welcome to the digital age of marketing where you are the brand. You can run and hide but you can't escape the need to build your personal brand. It is becoming a requirement , not an option to develop your personal brand. You don't build your personal brand in minutes or hours.

Brands 154

Why Brands Need to Take More Risks on Social Media

Likeable

GE might build jet engines and steam turbines, but over the past decade, the 126-year-old brand has also developed a reputation as a social media powerhouse. With the rise of social media and many more people telling stories, why don’t brands have the same capability?”

The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. However—96% of the people who discuss brands online do not follow those brands’ owned profiles. ” — Social Media Today.

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Only 66% Of Companies Agree: Social Media Poses Significant Risk To Brand Reputation

The Realtime Report

Two-thirds of companies agree that social media poses a significant or critical risk of damage to their organization’s reputation. Managing the Risks From Social Media: Identify, Assess, Mitigate, Evaluate .

Search + Social = Online Reputation

Socialmedia.biz

I have been doing online reputation management (ORM) for clients since 2003. There’s one thing that everyone who comes to my door has in common, whether it was for NMS, Abraham Harrison, Reputation, Gerris , or now for Status Labs : too little content online! Online reputation

Holiday Branding and Marketing For Social Media

The Social Media Incubator

If you are looking for ways to boost your social media, this is the perfect time of year to do so. The holidays present a great opportunity for your social media strategy. Social media has become a main source of sales in today’s world. Branding.

Enterprise Social Media and Personal Branding

Webbiquity SMM

Personal branding is a hot topic for entrepreneurs and solo consultants, by does it matter to large enterprises? Consultants and small business owners get the concept of personal branding , because in one-person or very small companies, one person is the “corporate&# brand.

Brands 200

Social Trust Factor: 10 Tips to Establish Trust and Credibility for Your Brand

Pam Moore

Many marketing and business leaders spend months developing an integrated online platform, brand architectures, message platforms, social media strategies and plans, logos, and more. You earn a reputation for being who you are and the quality and service you deliver.

Brands 164

4 Tactics to Influence Brand Loyalty through Social Media

Ignite Social Media

When we, as consumers, feel understood and cared for, a similar reaction occurs, resulting in our own loyalty to the brands that we feel really speak to us, and our wants and needs. optimal tone of voice; ideal creative; subtle, yet convincing, brand benefits; etc.)

Best Practices for Managing a Crisis on Social Media

Ignite Social Media

With recent current events and tragic news in the media each day, it’s time to talk about best practices your brand should use when it comes to social media during a crisis. Far too often we see brands really mess this one up. No One Cares About your Brand Today.

How to Effectively Manage Your Online Reputation

Razor Social

People are talking about you and your brand online. Are you proactively building and managing your reputation? In this article, we share some actionable tips on how to track and manage your reputation online. Learn more about How to Use Brand24 for Brand Monitoring.

How To Manage Your Online Reputation By Using Google Alerts

Almost Savvy

In addition to the wonderful feedback to my post last week about 3 Mistakes You’re Making Online , I also received questions about my third point – using Google Alerts to monitor your reputation online. Branding Business Career Social Media Tips etiquette Online reputation trust

13 Social Media Pet Peeves That Can Squash Your Professional Reputation

The Realtime Report

13 Social Media Pet Peeves That Can Squash Your Professional Reputation . That tagline is so fitting for describing my team’s experience in working in the social media industry. Leaving questions or comments unanswered on business social media pages.

Your Logo is NOT Your Brand – Marketing Brand Strategy in a Nutshell

Pam Moore

When many business leaders think of the term “brand” they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos and traditional tv or radio advertisements. Smart marketers know branding is much more than a logo. Every brand touch counts.

Brands 124

Social Media for Nonprofits: 5 Key Questions

Ignite Social Media

Looking for your nonprofit to get social? Social media is a great way to tell the story of your organization, engage with your audience, and drive the results that you’re looking for. Your nonprofit team has a mission, so your social goals should also be clear.

How Often And What To Post on Social Media

yMarketingMatters

Business owners have been asking me via email, messenger, social media and at networking meetings, “Yasmin, how often to post and what to post on social media?”. 5-3-2 RULE FOR SOCIAL POSTING. 2 posts should be personal updates that build your brand. *.

5 Funny Social Media Predictions for 2018

agora pulse

By now you will all have read some social media predictions for 2018. In this article I’m going to give you five funny social media predictions for 2018 and tell you how social media managers can prepare for them. SOCIAL MEDIA PREDICTIONS TAKEAWAY.

15 Reasons You Need to Stop Random Acts of Marketing & Social Media (RAMs) Now

Pam Moore

The sad thing is nobody in the conference room has the guts to state the obvious… that there is no budget, time, or resources to implement the new random act of marketing or social media with any level of success. Are you guilty of random acts of marketing or social media?

Reputation Management: Working with Testimonials and Reviews

Kikolani

You hear the term, “ Reputation Management ” and what comes to mind? But, have you taken the time to sit down and think about Reputation Management? Have you considered its impact on professional or personal branding? Many brands associate this term with crisis management.

How to Calculate the ROI of Social Media Marketing [Infographic]

Webbiquity SMM

Quick: Can you list the goals of each and every one of your social media efforts? So much of social media is on the fly—a response rather than a plan—that it can become a slippery planning slope for companies, especially those that are understaffed.

ROI 261

How to Prevent Social Media Spam from Damaging Your Brand

agora pulse

We don’t need to tell you just how powerful social media can be for your small business, but sometimes it can feel as though you’re only talking to robots. Social media spam can damage your brand’s reputation, so we’ve delved deeper into how you can avoid it.

Brands 151

Reputation Management: Working with Testimonials and Reviews

Kikolani

You hear the term, “ Reputation Management ” and what comes to mind? But, have you taken the time to sit down and think about Reputation Management? Have you considered its impact on professional or personal branding? Many brands associate this term with crisis management.

3 Tips for Taking Control of Your Online Reputation

Idaconcpts

Your name is your brand and you want your brand to have the best association as possible. This is why finding ways to take control of your online reputation is so essential to online success. Here are 3 tips for taking control of your online reputation.

How to Master Ratings and Reviews on Social Media

Ignite Social Media

From Yelp to TripAdvisor, the reviews about your brand are out there. Like all actions on social, responses to reviews should be a part of your brand voice and strategy, and handled by a trained team that knows the ins and outs of your business. Here are a few do’s and don’ts to get your brand started: Do stay courteous, gracious, and human. Tip: You can instead inform the consumer that your brand’s on Yelp if they’ve had a great experience. . We know, we know.

Review 128

Are Your Accounts Safe from Social Media Hacking?

agora pulse

As a social media manager, you have a million things to think about every day. Unfortunately, when it comes to social media hacking and account security, you will probably only think about it when it’s too late. Three Recent Cases of Social Media Hacking.

Four Ways to Combat Audience Negativity on Social Media

Ignite Social Media

Trust me, we’ve all been there before on the community management team — audience negativity is an inevitable part of being in social media. The same goes for social media. Still feeling uncertain about how to effectively combat audience negativity on your social channels?

13 Social Media Pet Peeves That Can Squash Your Professional Reputation

The Realtime Report

13 Social Media Pet Peeves That Can Squash Your Professional Reputation . That tagline is so fitting for describing my team’s experience in working in the social media industry. Indeed, we have “seen a thing or two” when helping clients with their social media strategies and management. Social media’s magic is in its role as a relationship-building tool—and strong relationships must be built over time and with repeat interactions.

3 Steps to Responding to Trends on Social Media

Ignite Social Media

One of the major benefits to social media marketing is the ability to capitalize on relevant trends to get in front of more people. However, it is important to keep in mind your overall social strategy before jumping on every trending conversation.

Trends 162

The Importance of Monitoring Your Social Media

The Social Media Incubator

your social media is open 24 hours. Customers who have bad experiences are more likely to tell their story on social media in order to express their dislike for how they were treated by a brand. In today’s world, even if your business is only open 8 a.m.

3 Tips for Chatbot Success in Social Media

Ignite Social Media

When I first heard about brands using Chatbots in marketing, specifically on their social media channels, I was skeptical. However , I believe that they have the ability to hurt your brand if you don’t do them right. Gather as Much Social Listening Data as Possible.

Tips 112

6 Must-Dos for Best-In-Class Social Media Customer Service

Ignite Social Media

If your customers were to grade your customer service on social media, how would your brand do? If you’re not at the top of your class and on your way to valedictorian, it’s time to rethink the experience your brand is providing your customers on social media.

Class 120

Does Your Social Media Agency Need as Real Identity?

agora pulse

Every business needs an identity but for those offering social media marketing it’s even more important. For marketing and PR agencies that want to broaden their offering to provide social media marketing services then re-defining brand identity can become a challenge.

Social Media Roundup: April Fool’s Day

Ignite Social Media

April Fool’s Day has become a day when audiences expect brands to pull clever and hilarious pranks. Since they are less of a surprise, brands are having to get crafty with their April Fool’s shenanigans. Want to up your social media game?

Social Media ROI: Mythic or Measurable? Six Experts Weigh In

Webbiquity SMM

Though social media marketing has now become almost a universal practice, the question of whether or not its value can be quantified with any precision remains open. Does social media marketing produce measurable ROI—and if so, how does one measure it?

ROI 266