Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Let’s take a look at the top 7 tips to create an effective social media workflow.

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Sprout Social

FEBRUARY 26, 2024

Welcome back to the Post Performance Report (PPR), a series where we compile and analyze social media posts and campaigns inspiring us, and breakdown what makes them so genius. We unpack how your brand can use these examples to spark your own scroll-stopping ideas—while maximizing your budget and doing more with less.

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Ignite Social Media

JUNE 27, 2019

As a business, you’re trying to build a community of people who share a similar passion for your brand or the products/services you provide. While creating a group for your brand may be intimidating, below are some parameters you can follow to generate a sense of community and maximize engagement. Group Opportunities.

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Sprout Social

JANUARY 19, 2023

There isn’t much regulation at the moment, which has led to inconsistent expectations and user experiences, especially surrounding security and privacy best practices. According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse.

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Hootsuite

JUNE 29, 2023

Social media guidelines for healthcare professionals serve a similar purpose. This blog will walk you through generally accepted social media guidelines in healthcare. Bonus: Download your free, customizable healthcare-focused social media guidelines template to quickly and easily create guidelines for your team.

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Sherrilynne Starkie

MAY 23, 2018

Top Five: Tidal Wave of New Social Media Features. This week's must-know news from the world of social media includes new features and functions from Instagram, Facebook Messenger, LinkedIn and Twitter. Klout, once known as the arbiter of social media influence is shutting down. Sherrilynne Starkie.

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Buffer Social

OCTOBER 2, 2023

Get the need-to-know highlights from the social media industry that happened the week of September 25-28. This could provide a sense of security and control for users, a step towards addressing privacy concerns which, in turn, may encourage more creators to join the platform. The platform is also testing an edit button.

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Ignite Social Media

JULY 25, 2019

Or unconventional ways your organization has been able to impact your community. Instagram stories has quickly become one of the most popular posting methods on social media. Share with donors what other needs you have that can help them support your community. Some examples might include groups you’ve brought together.

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Pam Moore

MARCH 8, 2018

A brand is not a logo, colors, fancy tag line or even a fancy Super Bowl commercial. A brand is not your Facebook page cover video, Twitter background or set of beautifully designed Pinterest boards or images on your Instagram profile. The truth is your brand is all of these things and more. The Living, Breathing, Human Brand.

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Hootsuite

JANUARY 24, 2022

One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Social media data mining also gives you key insights into your audience.

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Keyhole.co

NOVEMBER 21, 2023

In this blog, we will explore Apple’s social media strategy and what makes them click with their vast audience. Analysis of Apple’s social media accounts As a top player in computers, laptops, and mobile devices, Apple has millions of followers across its social media accounts. million LinkedIn: 17.6

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Mindjumpers

JANUARY 2, 2013

Today, the Timeline has become a natural element in brands’ visual communication on Facebook, but when we back in March switched from Wall to Timeline , it opened up for new ways to strategically work with how to portray and strengthen brand identity through visual storytelling and throughout time.

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Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. When your social media account is verified, it serves as immediate credibility. Ultimately, it helps your brand emerge as a trusted, credible account – and can lead to other privileges as well. .

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agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. GDPR Seeps Into Social.

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Hootsuite

JUNE 28, 2023

With the right tools and knowledge, you can track dark social mentions and shares to find where people talk about your brand, what they’re saying, and how to reach new audiences. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. What is dark social?

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Mindjumpers

MARCH 5, 2014

The following post is part of the Mindjumpers Network series t hat examines the state of social media around the globe. Mindjumpers’ global network consists of local country community managers, creating a platform of multinational professionals. Japan’s social media landscape is equally as diverse as the country’s description.

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Sprout Social

SEPTEMBER 30, 2022

Many social media users are using the number of likes on their posts to validate themselves and the content they create. Social media users are also using those numbers to judge the quality and popularity of the content. Benefits brands just getting started on Facebook. Improves mental health.

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Hootsuite

APRIL 22, 2020

Today, we can count on social media livestreams to give us that what’s-going-to-happen-next magic on a more intimate scale. Armed with a smartphone and a social media account, anyone can be the director of their own live spectacular. Social media live streaming is dynamic, authentic and engaging.

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Rebekah Radice

MAY 16, 2017

When was the last time you updated your social media bio? That’s why I’ve put together a 4-step process to help you create a bio for every social network. This is All You Need to Write the BEST Social Media Bio. Make your profile picture striking, professional and branded. STEP 1: Bio Audit.

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Waxing UnLyrical

APRIL 30, 2013

I am a social media advocate. I love the collaborative energy, thoughts and community. But I hate the ugly side of social media sharing; especially when kids are involved. ” Susan’s friend then shared it to her personal Facebook page with the privacy setting “friends only.”

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Sprout Social

AUGUST 21, 2023

AI has actualized dreams of increased efficiency, with many brands already leveraging AI marketing over the past few years. Like many innovations, the tech industry’s vision for the metaverse had eerie similarities to media like Black Mirror and Snow Crash. This can stem from lack of research or biased datasets, among other reasons.

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SocMed Sean

FEBRUARY 15, 2022

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Yet like other social media channels , TikTok has faced challenges, like claims of addictiveness and privacy concerns. Another issue is privacy. One issue is TikTok’s addictiveness.

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Pixlee

AUGUST 28, 2020

Transparency and authenticity are hugely important to today’s consumers, and brands who don’t work to understand their audience risk not only losing sales but facing powerful backlash from customers. . Brands have to know what this newest generation needs in order to reach them effectively. . Personalization & Personality.

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Sprout Social

JUNE 17, 2020

Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. Luckily for us, there are many ways that video can be used in social media marketing. Follow our 7-step guide to creating a successful social media video marketing strategy.

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Pam Moore

JUNE 2, 2017

Facebook Groups provide a unique opportunity for brands of all sizes to build community, increase brand awareness, generate leads and even increase sales of products or services. How to build and grow your community using a Facebook Group. How to promote your Facebook Group and Community.

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Almost Savvy

MAY 26, 2010

As you probably know, Facebook has been facing a barrage of complaints regarding their “public is the new norm&# approach to privacy which resulted in much of your/our content being made public by default. The feedback we heard from users was that in our efforts to innovate, some of our privacy settings h ad become confusing.

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Buffer Social

AUGUST 2, 2017

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. This update provides new ways for brands to boost engagement and could go some way to countering the decline in organic reach Facebook Page owners have been experiencing for the past few years.

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Pixlee

APRIL 17, 2019

In recent years, brands have increasingly put social media and social media managers at the center of their overall marketing strategies — and for good reason. Social media allows brands to build strong communities and drive sales, fine-tune campaigns and get insight into market trends.

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Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. 75% of B2B buyers use social media to make buying decisions.

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Socialmedia.biz

JULY 9, 2018

Thanks to the digital revolution, social media has now permeated every aspect of small, medium, and large businesses, especially with 52% of consumers acknowledging that platforms like Facebook influence their online/offline purchasing decisions. What is a Social Media Policy?

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Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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agora pulse

DECEMBER 23, 2019

We asked some of our favorite social media experts to share what they look forward to seeing in social media for 2020. Here’s what got them bright-eyed and excited … Jay Baer: “2020 is going to be the year that brands stop random acts of social. Back to social, and a retreat from media.”

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Mindjumpers

FEBRUARY 26, 2014

This is the follow up to our Brazil post in our short series that examines the state of social media around the globe. Mindjumpers’ global network consists of local country community managers, creating a platform of multinational professionals. Japan’s social media landscape is equally as diverse as the country’s description.

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Mindjumpers

SEPTEMBER 22, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Charity & Technology in the Online Universe How To Post Effectively on Facebook » In Time of Social Media Crisis – How Do You Respond? In particular when it triggers our feelings – love, aggression or maybe compassion.

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Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

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Buffer Social

MAY 28, 2019

What if you had a magic wand and could make any change you wanted on social media ? Well, we dove into the many different what if scenarios — both real and imagined — that may shape social media in the months and years to come. At the moment, there are 20 brands that have access to Instagram Checkout.

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Sprout Social

JANUARY 2, 2019

Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. And after all, the social landscape took quite a few twists and turns in 2018. ” We also saw a whole slew of social ad types and fresh business features roll out for brands.

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