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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. And a 73% conversion rate for SMS… I mean, come on!

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Online & mobile disaster relief efforts for Japan

SocialFish

There was a question on an ASAE listserve last week from a Japanese AMC looking for online/mobile examples of what associations and nonprofits could do to help with Japanese relief efforts following the earthquake a couple of weeks ago. Twitter’s Hope140 blog provides information on Twitter-related resources.

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Why P2P Texting Should Be Part of Your Marketing Strategy in 2021

Social Media Strategies Summit

SMS Marketing is One of the Fastest Growing Channels. A Prime Opportunity Within a Mobile-First Landscape. Brands are optimizing for mobile experiences. We’re seeing mobile gaming, shopping, payment capabilities, ad videos and more growing at an exponential rate. Source: smscomparison.com. Donor Engagement Guide.

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Mobile Marketing Tips: 8 Steps to be Seen ANYWHERE

Devumi

The move to mobile marketing is taking off at crazy levels. With Google’s latest algorithm update, the over-hyped Mobilegeddon, taking the marketing world by storm lately, you’ve probably started thinking about mobile marketing strategies. Getting your business into mobile marketing 1. Are you ready for mobile marketing already?

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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

Use their work desktop PC to search for more information about a product on Google. This is crucial because in today’s fast-paced, multi-channel business landscape, people are turning to online sources to discover information that’s accurate and helps them solve common and complex problems. Order the product on their home laptop.

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Five Ways Government Agencies Can Leverage P2P Texting for Citizen Engagement

Social Media Strategies Summit

After all, the very first SMS message was sent way back in 1992. Those messages ranged from asking people to support specific candidates to providing local polling information. But only 3% of Americans don’t own a mobile phone. Providing Public Health Information. Over one-fifth of the U.S.

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Monday Roundup: Smart Integrated Communications

Waxing UnLyrical

Why: “One truth about online fundraisers: It is very, very hard to succeed with social media and blog content alone,” writes Geoff Livingston as he explains why “frankly, you need multiple tactics.” SMS Marketing: a Grossly Underrated Marketing Tactic. ” 4. Please share in the comments below.

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