Sprout Social

JANUARY 3, 2022

By proactively seeking to understand your customers’ pain points, your team will be better positioned to craft nuanced blog articles, investor decks, help center content and other resources that provide specific, relevant value to people at different stages of the customer journey. by product line, sentiment, question type, etc.).

Data 141

Data Social Media Sentiment Team 141

Keyhole.co

DECEMBER 15, 2023

Highlights of this tool include: Track mentions across the web: Not just on social media platforms, but also forums, blogs, and websites. Sentiment analysis and reputation management: Brand management features help you understand audience sentiments about your brand and uncover ways to boost your reputation.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Keyhole.co

FEBRUARY 3, 2024

people from different states/countries, age groups, genders, ethnicities, etc). Sentiment analysis If you have the metrics down, the next task is to look at the sentiment around your brand. The bottom line is you need to do sentiment analysis to check if your share of voice is positive or negative.

Social Media 59

Social Media How To Metrics Sentiment 59

SocMed Sean

MARCH 22, 2022

Twitter’s broad use base provides a significant opportunity for companies to reach their audiences, and tools like hashtags allow businesses to target niche groups. When companies directly respond to customers using Twitter, it can positively impact customers’ sentiment about the given company.

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Twitter Strategy Hashtag Marketing 230

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. Keyhole offers social media listening and analytics for top social media platforms and other online media sources, like news, forums, blogs, etc., Another reason to explore alternatives is to gain access to more sources.

Industry 52

Industry News Google Brands 52

Hootsuite

JUNE 28, 2023

You share an amazing Hootsuite blog article to your work Slack (hint!). Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more. Browsed a Facebook Group? You text your partner a pic of the chocolate bar you want from the store.

HootSuite 120

HootSuite URL Analytics Forums 120

Oktopost

NOVEMBER 30, 2023

While the precise number of shares attributed to dark social is difficult to come by, it is estimated that around 84% of all shares can be traced to ‘hidden’ sources such as WhatsApp, Facebook Messenger, private subreddits, Facebook Groups, Slack, or email. Then, this colleague proceeds to click through to your website and read your blog.

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Forums Reddit Analytics Sentiment 62

Ignite Social Media

JUNE 15, 2017

Social listening can be a great source of information when researching audience conversation and sentiment around your brand. Creating an audience list within a social listening tool provides the opportunity to contrast and compare what key terms and phrases often bubble up to the surface within influencer blog content and social posts.

Influencer 130

Influencer Strategy Sentiment Marketing 130

Keyhole.co

NOVEMBER 17, 2023

SoFi- Turning negative sentiment into positive advocacy SoFi is a fintech company that provides a range of personal finance services including student loan refinancing. Even though this sentiment wasn’t targeted at the company directly, SoFi saw the chance to create a new narrative and demystify these seemingly complex topics.

Examples 59

Examples Brands Sentiment Reputation 59

Sprout Social

OCTOBER 31, 2023

Listicle Listicles are multi-purpose AI writing prompts used to compile a list of options such as email subject lines, blog titles, brands, etc. For example, “Write a list of blog titles on the importance of an effective content calendar”. Are you creating a social post, customer care response, an email or a blog? Let’s dive in.

Tools 100

Tools How To Sentiment Training 100

Keyhole.co

FEBRUARY 23, 2024

This blog post aims to help you understand how to measure social media success in 2024. Brand awareness: Track mentions, sentiment analysis , and reach. Divide them into groups with similar traits. Read online guides, blogs, and the best books on sales. Likes are great, but conversions are the ultimate win. Watch videos.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Sherrilynne Starkie

FEBRUARY 13, 2018

The ultimate goal is to create and strengthen relationships with the key stakeholder groups an organization depends upon for success. They can easily create and publish landing pages and blog posts. The consultant always listens to gauge audience sentiment to inform all activity. They are effective managers.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Harp Interactive

MARCH 31, 2010

There is no magic pill with one-tool-measure-all functionality yet and measurement is not esoteric like it would be, for say a PPC campaign, but social media experts can assemble a more or less effective group of measurement tools that best fits the business goals. Blog Comments. RSS & email subscriptions. Twitter Followers.

Analytics 350

Analytics Social Media Trendrr Digg 350

Sprout Social

MARCH 20, 2020

While COVID-19 is a global pandemic, there are many differences in how certain countries and age groups are impacted and how they are reacting. Analyze sentiment. Sentiment Analysis helps you stay in tune with how your audience is feeling about certain subjects within the Topic like testing, government restrictions and more.

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Conversation Features Sentiment Tumblr 96

Keyhole.co

FEBRUARY 29, 2024

This blog post aims to help you understand how to measure social media success in 2024. Brand awareness: Track mentions, sentiment analysis , and reach. Divide them into groups with similar traits. Read online guides, blogs, and the best books on sales. Likes are great, but conversions are the ultimate win. Watch videos.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Hootsuite

FEBRUARY 5, 2024

Audience demographics: This isn’t a metric exactly but a group of important data points that can help you understand what types of content are likely to be most effective. This is key if you want to increase your Instagram ROI and tie your Instagram efforts to off-platform goals.

Analytics 97

Analytics Instagram HootSuite Metrics 97

Social Media Strategies Summit

FEBRUARY 27, 2020

Source: Facebook Groups. Platforms to use: Facebook Groups, Instagram Close Friends. Consider building communities that attract your ‘ marketing tribe ’ through Facebook Groups or add your most engaged followers to your Instagram Close Friends List. 2 Growth of private communities and tight-knit tribes. A whopping 47% of U.S.

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Trends Social Media Instagram Platform 182

Koka Sexton

JANUARY 5, 2023

In this blog post, we will explore the best practices for qualifying leads, measuring campaign performance, boosting conversion rates, and increasing audience engagement and retention. Analyze feedback from customer surveys, focus groups, and interviews to understand customer sentiment. Best practices maximize marketing ROI.

Metrics 140

Metrics B2B ROI Advertising 140

Dave Fleet

NOVEMBER 22, 2010

Identify problems early – by monitoring what people are saying online, you can identify many issues in niche groups before they escalate to a broader audience. However, when you’re dealing in earned media over which you have zero control of words, sentiment, audience or placement, not every eyeball is equal.

CPM 413

CPM Comparison Diagrams Sentiment 413

Sprout Social

JUNE 22, 2021

Largest age group: 25-34 year olds. Largest age group: 15-25 year olds. Largest age group: 25-34 year olds. Largest age group: 30-49 year olds. Largest age group: 50-64 year olds. Largest age group: 18-24 year olds. Key Stats: Over 2.8 billion global active users. 90 million US users. Key Stats: Over 2.1

Platform 119

Platform Social Media Tumblr Reddit 119

Hootsuite

OCTOBER 21, 2020

Hootsuite partnered with the analyst and research firm Altimeter Group to conduct a study of the quantitative value that social offers modern organizations. Remember, most marketers’ first social initiatives included blog posts and Facebook updates: You did the talking, your audience mostly just listened.

Social Media 137

Social Media Committee Organization Survey 137

Waxing UnLyrical

OCTOBER 14, 2010

A leader, on the other hand, ascribes importance to the productivity of a group. Leaders cultivate intelligent and competent group members by communicating why certain methods work and should be replicated, and what about certain ideas are important. When it comes to blogging, anyone can compile data and churn out a post.

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Class Flickr WordPress Template 178

Ari Herzog

APRIL 21, 2020

His team should be contacting podcasters, YouTube personalities, Twitch creators, and Facebook group owners for daily live videos. What tactics are being used to persuade people creating neutral and negative sentiment? Comments Great blog Ari! It’s already been liked over 50,000 times on Facebook and Twitter.

Posterous 91

Posterous Sentiment Reddit YouTube 91

Buzz Marketing for Technology

DECEMBER 15, 2011

The fan page becomes a focus group that can be mined for consumer insights, which can feed back to content creation, stage gate development and campaign tracking. Related posts: Paul Dunay joins Networked Insights as the CMO Almost 5 years ago I started this blog with the. Is Sentiment Making Brands Stupid?

Brands 275

Brands Repository Analysis Sentiment 275

Keyhole.co

SEPTEMBER 12, 2023

Features: Real-time insights on content performance Tracks engagement metrics Monitors competitors A clean and sharable dashboard with all crucial data Sentiment analysis Pros: Precise reporting lets you make data-driven improvements to your social media presence. You can monitor social media trends for more relevant campaigning.

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Webbiquity SMM

AUGUST 9, 2010

The prospect or buyer likely had several other exposure points to your brand prior to that click (visiting your booth at a trade show, hearing someone from your company speak, seeing an ad, reading about your firm on a blog or an industry trade press article or analyst report, etc.). Answers, comments posted on your blog, etc.

SM2 187

SM2 Alterian Vocus Social Media 187

SocMed Sean

NOVEMBER 14, 2011

Social networking is not about sending messages to like-minded groups of people. It’s not about blasting messages to groups of people based on demographic profile. 4) Write blog articles that read like stereo instructions or were written solely for SEO purposes – No one ever read a blog post and then said “Wow!

Social Media 235

Social Media Social Networking Airlines SEO 235

Hootsuite

JANUARY 13, 2022

However you label your most dedicated customers, they’re typically the group that’s most enthusiastic about your business. Audiences will quickly sniff out the false sentiment, which could seriously damage your brand reputation. Blog posts. Brand loyalists. Loyalists, advocates, or fans. Social media content (e.g., Testimonials.

UGC 145

UGC Content HootSuite Authentication 145

Sprout Social

FEBRUARY 13, 2019

Before the proliferation of social media, brands sought these insights through a variety of different tactics: surveys, focus-groups, shop-alongs. Data analysis has never been easier—track sentiment, identify emerging trends, calculate share of voice insights and benchmark content performance, campaign success and competitors.

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Authentication Analysis Sentiment Tumblr 103

Sprout Social

MARCH 19, 2020

Share your case studies in industry LinkedIn and Facebook Groups. Make sure the group guidelines allow sharing and that you’re providing value—for example, sharing along with a lesson or key takeaway you learned from working with this client that would benefit other members. Analyze the sentiment surrounding your agency.

Social Media 112

Social Media Strategy Case Study RFP 112

agora pulse

JUNE 5, 2020

Monitoring your engagement rate over time can help your brand stay relevant , even as audiences grow and sentiments change. To make hashtag management easier, save groups of keywords in your scheduling app. When publishing a post, select the right hashtag group, and skip typing each one manually. Social proof.

Instagram 127

Instagram Engagement Hashtag Meme 127

Keyhole.co

APRIL 12, 2023

Community hashtags: These are used by a specific community or group of people with similar interests or affiliations. Sentiment: The sentiment behind Instagram hashtags refers to the emotional tone or attitude associated with a hashtag, such as positive, negative, or neutral.

Hashtag 52

Hashtag Analytics Instagram Sentiment 52

Harp Interactive

OCTOBER 9, 2009

Not every company needs a blog. Add social bookmark links to your most important web pages and/or blog posts to improve sharing. Build blogs and teach conversational marketing and business relationship building techniques. Couple your email newsletter content with additional website content on a blog for improved commenting.

Social Media 232

Social Media Press Release Marketing Widget 232

Socialmedia.biz

JANUARY 25, 2019

However, a Pew Research Center study also found that smartphones and web applications are primarily responsible for the ever-widening partisan divide between different political groups. election , Russian entities set up fake Facebook pages and created 80,000 posts to influence public sentiment. Political Harassment. In the 2016 U.S.

Social Media 85

Social Media Exercises News Sentiment 85

Keyhole.co

MARCH 26, 2024

For instance, here’s a post that LEGO shared on Facebook displaying the photographs of the toy photography group ‘Stuck in Plastic’. LEGO knows how to keep its strong foothold in the realms of construction toys and public sentiment. Instead, LEGO keeps touching base with various pop culture references and fan favorites.

Construction 52

Construction Social Media Strategy Collaboration 52

Keyhole.co

APRIL 18, 2023

It took more than 9K posts for Fenty to reach such a massive audience group. Sentiment analysis Sentiment analysis on Instagram refers to analyzing the emotions or sentiments expressed in posts, comments, and messages on Instagram. Keyhole can track sentiment analysis for your Instagram account. million followers.

Metrics 52

Metrics Instagram Hashtag Sentiment 52

Sprout Social

DECEMBER 11, 2019

Here at Sprout Social, we recently hosted Liz Adams, owner of Hello Adams Family blog, Cristina Roti, Marketing Manager for Social Media Partnerships at CB2 and Jaime Endick, Senior Manager Content and Social Strategy at The Narrative Group to talk through influencer marketing from a brand, agency and influencer perspective.

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Influencer Campaign Marketing How To 98