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7 Ways YouTube Can Transform Your Brand’s Digital Presence

Convince & Convert

Whether it’s B2B, B2C, or any other business vertical , the challenge of capturing and retaining attention is always there. Tap Into More Than Just Video Hosting YouTube is a multifaceted platform with a reach and influence that rivals traditional search engines and social media giants.

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12 Solid Stats Surrounding Social Networking (Plus Four  Timely Tips)

Webbiquity SMM

In B2B, LinkedIn, though #10 overall (#12 on the chart, but Tumblr isn’t really a social network and Vine is dead), is one of the three or four most important social networking platforms. 58% of social media influencers believe they should be paid for the coverage they give brands. Image credit: DreamGrow. Ponder purposes.

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Seven Essential Digital Marketing Tips for 2021 (And Beyond)

Webbiquity SMM

Optimize your site for a mobile-first audience: Your website is almost always the first encounter that your audience has with your brand. From discount offers to content, curate every experience for an individual audience. Influencer marketing goes a long way. Using influencers to market your brand is a great strategy.

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New Features Added to B2B Marketing Zone and Social Media Informer

Webbiquity SMM

Several great new features were recently added to the B2B Marketing Zone and Social Media Informer by co-founder Tony Karrer. Topics on B2B Marketing Zone include social media , inbound marketing and business blogging. In other words, we curate the content, but don’t own it. Posts on both sites are categorized by subject.

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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. 93% of B2B marketers are using content marketing—but only 44% have a documented content strategy. ( B2B Marketing Insider ). 87% of B2B buyers say content has an impact on vendor selection; more than a quarter (27%) say it has a “major impact.”

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How to Get Started With One-to-One Social Media Engagement

Oktopost

B2B companies are especially guilty of this — but they don’t have to be. Check out this great exchange between T-Mobile and a customer–a customer that loved the brand so much that they asked for magenta (the brand’s color) hair advice: All those hearts on her post go a long way for the T-Mobile brand. .

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50 Amazing Mobile Marketing Statistics That Will Move You to Action

Writtent Blog

Mobile isn’t just a trend, it’s a total revolution in the way consumers interface with technology and businesses. In fact, experts estimate that mobile usage will overtake desktop and laptop usage by the end of this year. Mobile devices will account for 25% of global internet traffic by 2014. Source: HubSpot ). There are 6.8