Social Media Strategies Summit

JUNE 8, 2023

TAKEAWAY : Brands often speak about joining the conversion — in other words, generating impressions and engagement by tapping into pre-existing, high-profile topics. Research from Databox reveals that approximately three-fifths of marketers believe video ads typically drive more engagement than image-based ads on Facebook.

Brands 130

Brands Facebook Influencer Campaign 130

Writtent Blog

SEPTEMBER 3, 2013

Marketers worldwide are still buzzing about Inbound 13, the world’s largest inbound marketing conference. Between over 100 amazing speakers like Seth Godin and Arianna Huffington, an on-site concert and tons of networking opportunities, it’s no surprise the designated hashtag of #Inbound13 was trending on Twitter for much of the conference.

Conference 72

Conference Marketing Hubspot Metrics 72

Social Media Strategies Summit

NOVEMBER 14, 2019

In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. They brought audio and visual appeal to the LinkedIn feed by incorporating charged music and a variety of slick aesthetic elements to keep viewers engaged until the end.

Class 100

Class LinkedIn Brands Microsoft 100

agora pulse

JANUARY 3, 2020

Getting engagement on Twitter can be tough. Used by celebrities, politicians, and marketers alike, Twitter is the place to increase engagement and spread brand awareness. 80% of Twitter users access the platform on a mobile device. 93% of Twitter video views are on a mobile device. Workdays get the highest engagement.).

Twitter 129

Twitter Tips Influencer Hashtag 129

Socialmedia.biz

MARCH 25, 2021

The feature still acts as it did when it was first launched, although Twitter has bolstered up the systems around it to make hashtags easier to engage with. In a B2B sense, industry awards ceremonies and conferences are great examples of events that have hashtags pop up around them. Conversational hashtags.

Hashtag 78

Hashtag Brands How To Conference 78

Webbiquity SMM

MAY 3, 2011

It’s a way to find and form relationships with others who share our particular interests and passions, whether down the street or on other continents; interesting people with whom there has been no practical way to engage before. Though fairly new to Twitter, Amber is active and highly engaging, and her following is likely to grow quickly.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Pam Moore

JUNE 26, 2020

Is it inspiring the right customers to click, engage and consume your content? Is it engaging your customer to take action that brings them closer to your brand? Buyer Persona Worksheet (editable templates for b2b and b2c). Take Action: Download my Buyer Persona Template Pack (editable templates for B2B and B2C).

eBook 78

eBook Template Templates B2B 78

Twist Image

MARCH 15, 2018

A professionally designed website (that is easy to engage with on mobile). Spending several minutes at the top talking about their event and the conference event the night before is zzzzzzzzz. Think B2B or B2B. conference. What does this entail? Start strong. Asking questions out of the gate. business blog.

How To 58

How To Eventful B2B Conference 58

agora pulse

DECEMBER 23, 2019

Unless you catch lightning in a bottle with some sort of meme-worthy one-off, it is very, very difficult to sustain social media reach and engagement with a content approach that is non-episodic. But this trust carries a very high price tag as Amazon continues to gobble up both the B2C and B2B business ecosystem in 2020 and beyond.

Social Media 92

Social Media LinkedIn YouTube Platform 92

Rebekah Radice

APRIL 13, 2015

LinkedIn is your chance to network and engage within a professional atmosphere. 42 million unique mobile visitors each month. 42 million unique mobile visitors each month. Are you looking to make B2B connections or B2C? Speaking engagements. Don’t believe me? Either way, LinkedIn is the place to be!

Social Media 130

Social Media Strategy How To Real Estate 130

Pam Moore

JUNE 2, 2017

20+ years experience in B2B and B2c in varied industries across enterprise technology (hardware, software and services), beauty, education, risk management, real estate, manufacturing, ecommerce, franchising, hospitality and loads more. International keynote speaker, trainer and consultant to Fortune 10 brands, small and medium business.

Training 167

Training Communities Social Media Real Estate 167

SalesChoice

JANUARY 12, 2017

B2B Sales productivity has hit an all time low in performance, and has dropped by 15% over the last ten years, now running on an average of in field productive face-to-face customer time at roughly 30% (Accenture, 2016). For small businesses, they are primarily relying on low-cost sales channels, telemarking, online engagement etc.,

B2B 22

B2B Analytics Data Patterns 22

Convince & Convert

FEBRUARY 11, 2010

As mobile browsers become more powerful, Google and its partners decided to do things their own way. I believe the mobile Web will eventually win, and that apps are here as a transitionary measure until we can sort out browsers that are good enough to emulate the Web experience on mobile.”

Social Media 114

Social Media Strategy Apple iPhone 114

Convince & Convert

SEPTEMBER 20, 2010

Brand Interaction is a Major Part of Life on Twitter In addition to following brands, Twitter users research and engage with companies. Twitter on the Go Certainly, the tie between Twitter and mobile is strong, as 63% of Twitter users access social networks via mobile phone, compared to 34% of social networkers as a whole.

Social Media 161

Social Media Statistics Strategy Research 161

Socialmedia.biz

JULY 26, 2018

According to a study by Content Marketing Institute (CMI) and MarketingProfs, B2B marketers employ 8 different marketing tactics for their businesses, out of which 46% were in favour of using webinars. Let’s go over the best web conferencing tools for 2018 that you can choose from to organize your next webinar: Livestorm. Zoho Showtime.

Conference 60

Conference Price Hosting Meeting 60

Oktopost

SEPTEMBER 16, 2019

For B2B companies who have a few high-value clients, ABM can be a highly effective methodology. GumGum set the gold standard for personalized ABM marketing in their efforts to land T-Mobile as a client. T-Mobile CEO John Legere is very active online on social media, which helped GumGum get a sense of his personality and his likes.

Examples 108

Examples Marketing B2B Conference 108

Webbiquity SMM

DECEMBER 15, 2020

Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. Not a perfect score, but better than the 54% level of B2B tech companies overall. We empower 4,500+ government orgs to engage citizens, improve decisions and change lives. The median is 1,150. Followers: 25,233.

Company 149

Company Twitter Software System 149

Kikolani

JANUARY 16, 2011

I always recommend doing a detailed transcript for any video posts you do on your site, that way you get additional SEO value from the text, people who prefer to read instead of watch video can do so, and people who can’t access the video (such as those on mobile) can still get the content through the text.

Questions 167

Questions WordPress Postrank Blogger 167

Webbiquity SMM

SEPTEMBER 10, 2012

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Liz Bonilla. Lisa Cramer.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. Instead, why not focus your social media efforts on trying to locate and engage with the Mass Influencers within your customer base?

Social Media 150

Social Media Strategy Influencer Social CRM 150

Hootsuite

JULY 15, 2020

As a social marketer—or any marketer, for that matter—it’s easy to get lost in the details of tracking your latest engagement rates and campaigns. Buyer personas can help you avoid that trap by reminding you to think about the real humans who read your social posts and engage with your content. Consider details like: Age. Challenges.

Template 145

Template Templates How To Tourism 145

Myrland Marketing

APRIL 6, 2010

Perhaps the Government Affairs Team decides to utilize mobile marketing in order to keep its clients abreast of critical developments while the legislature is in session. Get a facebook page and a twitter address, and then use an app called “Tweetdeck&# – this enables you to monitor “tweets&# and facebook comments.

Social Networking 90

Social Networking Tweetdeck Forums Questions 90

Hootsuite

DECEMBER 9, 2020

How are B2B organizations connecting their sales team to prospects without events and conferences? Increased time with social media, digital video, gaming, and mobile payments have yielded new forms of digital literacy and habits set to outlast the pandemic. Are you ignoring baby boomers in your digital marketing?

Questions 142

Questions Social Media Strategy Survey 142

Convince & Convert

APRIL 13, 2010

People who have educated, inspired, engaged, supported us. Tagged as: apps , contests , dale carnegie , how to win friends and influence people , influences , iphone , mobile marketing , social media Did you enjoy this blog post? Engage those you have rather than those you wish you had coming through your door.

Social Media 113

Social Media Strategy Influencer Education 113

Convince & Convert

FEBRUARY 5, 2010

I am new at blogging, but tend to notice that I get many more comments when I include an engaging headline that gets people interested in the topic. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. link] Adam Q. How can I help you?

Disqus 109

Disqus Social CRM Patterns Consultant 109

Webbiquity SMM

JUNE 14, 2011

It was three days of drinking from a firehose of expertise from an impressive lineup of speakers, but did the conference deliver the goods? A common issue for B2B vendors: how do you sell “boring stuff&# online? 92% of b2b buying cycles start with search. Don’t just send them to your mobile site home page.

B2B 164

B2B Sentiment SEO Klout 164

Buffer Social

JANUARY 10, 2019

And although we continue to see a dramatic rise in the usage and effectiveness of Stories content , traditional posts in the Facebook News Feed offer a powerful outlet for brands looking to generate engagement and traffic. In total, we dwindled down more than 777 million posts to 500 of the most popular , according to total engagements.

Research 111

Research Content Facebook Curation 111

Webbiquity SMM

SEPTEMBER 12, 2011

9 Ways B2B Companies Can Use Location Based Services by Social Media B2B. Whether it’s a local tweet-up or a major conference, this knowledge could be useful to help you plan what events you should sponsor or where you should set up your next booth&# ). by B2B Lead Roundtable Blog.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Convince & Convert

AUGUST 10, 2010

Influence mining is primarily being used in two corners of the social Web – for identifying and engaging with categorical or brand authorities; and for adding information to customer service interactions. JB : In addition to influencer outreach, how can companies engage in influence mining for customer service?

Social CRM 135

Social CRM Influencer Klout Social Media 135

Convince & Convert

APRIL 26, 2012

date was yesterday, called Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing. conference here in Leeds and really happy to talk about Optimize. Jay: You do a lot of conferences. search business, you like to confer. search business, you like to confer.

Social Media 136

Social Media SEO Retail Conference 136

Convince & Convert

MAY 10, 2012

We use Argyle Social for our social engagement; we use Infusionsoft for our email; Janrain is our crackerjack social integration company, and Jim is our guest host for the podcast (and a smart guy). Eric : So Marcus spoke at a conference, evidently, that a couple Argylers attended. He will be joining us in just a second on the show.

Hubspot 114

Hubspot Mobile Analytics Google 114

Convince & Convert

SEPTEMBER 8, 2010

Mobile is Critical MySpace was slow to adopt mobile technology, and the lack of MySpace in your pocket was part of what killed them. Further, mobile users actually spend more time on Facebook, not less. They recognize that the future is not in dot coms at all, but in deconstructing content and making it mobile and portable.

MySpace 138

MySpace Facebook Social CRM Consultant 138

Convince & Convert

OCTOBER 22, 2013

He wrote Crap: The Content Marketing Deluge and the B2B Content Marketing Strategy Checklist. Soap and fabric softener bored him rigid so he jumped ship to specialise in B2B. We call these ‘Ripples’ and they include invitations to guest blog, speak at conferences, new friendships with prospects and influencers.

Strategy 153

Strategy BuzzStream Content Brands 153

agora pulse

MARCH 26, 2020

A B2B business. If someone met you at a conference or meeting would they recognize you? Because of this, along with differences between how it will show up on mobile and other various devices, you want to avoid text on your banner image. Engaging and Lead Building on LinkedIn (300 words) . A social media agency.

LinkedIn 115

LinkedIn Skills Hashtag Publishing 115

Kikolani

AUGUST 23, 2016

76% of B2B marketers claim that they will produce more content in 2016. Benefits: mobile-friendly app. Images: Did you know that images can help to increase reader engagement ? mobile app. The Ultimate Guide to 160+ Business and Digital Marketing Conferences in 2016. So, what does it mean? advanced search.

Blogger 60

Blogger Tools Template Templates 60

Kikolani

AUGUST 23, 2016

76% of B2B marketers claim that they will produce more content in 2016. Benefits: mobile-friendly app. Images: Did you know that images can help to increase reader engagement ? mobile app. The Ultimate Guide to 160+ Business and Digital Marketing Conferences in 2016. So, what does it mean? advanced search.

Blogger 60

Blogger Tools Template Templates 60

Kikolani

NOVEMBER 29, 2010

Adria is a organic technology consultant, business developer, technology trainer, and empowerment / tech conference addict. Her blog based on the book, Stories That Sell Guide , covers B2B marketing, case studies, leveraging customer stories, video testimonials, and more. Adria Richards. Follow her @conniefoggles on Twitter.

Blogger 168

Blogger SEO Consultant WordPress 168