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How To Grow Your B2B Social Media ROI In 2023?

Keyhole.co

Social media is quickly becoming the go-to method medium for B2B marketers looking to promote their business. In fact, a study by the International Data Corporation found that 75% of B2B buyers use social media to make purchasing decisions. This has made producing social media content a top priority for 95% of B2B marketers.

ROI 52
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The Top 10 LinkedIn Influencers (LinkedInFluencers) to Follow

Oktopost

B2B companies are leaving money on the table by not exploring influencer marketing as a significant marketing component for their businesses. According to 74% of B2B marketers in a recent study, influencer marketing positively impacts a customer’s relationship with the brand. What is B2B influencer marketing?

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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. 93% of B2B marketers are using content marketing—but only 44% have a documented content strategy. ( B2B Marketing Insider ). B2B Marketing Insider ). B2B Marketing Insider ). Image Credit: Robert Rose. Michael Brenner ).

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How to Plan Your Social Media Strategy for Better Engagement

Visually SM

Why does every company need a social media strategy? You need to document everything to keep track of those factors. When you come up with the best hours, don’t forget to document it to guide other team members. Why does every company need a social media strategy? What is a social media strategy?

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Seven Essential Digital Marketing Tips for 2021 (And Beyond)

Webbiquity SMM

Nearly every business has a digital marketing strategy, whether documented or not. Be heavy on video content: If your company is a laggard in producing video content for your audience, this is the year to step up your game. If you are a SaaS company, G2 is a great choice. Guest post by Atreyee Chowdhury. What sets them apart?

Tips 352
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7 Growth Hacking Strategies for 2021

Oktopost

The pandemic has left many companies feeling like they need to make up for lost time this year. More specifically, your company will need to adopt an agile and creative approach to strategic growth, a process commonly known as growth hacking. The caveat is, growth hacking only works if your company is open to experimentation.

Strategy 144
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What is a customer journey map and how to make your own [examples included]

Sprout Social

A customer journey map is a visual representation of each point of interaction your customers have with your company. It documents the specific solutions or improvements applied at each stage of the customer journey. Next, list out the main customer touchpoints that exist for your company. What is customer journey mapping?

Examples 104