Oktopost

NOVEMBER 19, 2020

Over his career, Erik has amassed a well-developed, active network with leading agency, brand, ad/marketing tech, start up, entrepreneurial and academic communities. Radically Transparent is one of Oktopost ’s popular original podcast shows on our channel, B2B Marketing Now. Like What You Heard?

Team 131

Team B2B Marketing How To 131

Pam Moore

JUNE 2, 2017

We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. Step 2: Enroll / buy your virtual seat and you will be inside the academy and community within minutes!

Training 167

Training Communities Social Media Real Estate 167

Social Media Marketing

APRIL 13, 2011

Migrating external communications to the social web turns customer service into public relations, and minimizes call center demand. When it comes to B2B social media uses like privileged discussions between manufacturers and resellers or internal discussions between sales and marketing personnel, you'd need a more intimate social network.

B2B 148

B2B Social Media Jive Committee 148

Buzz Marketing for Technology

MARCH 4, 2010

The point here for B2C and B2B Marketers is that as Facebook makes their platform rich in interaction and captures more users and hence more conversations about your brand – you will need to be there and engage with their user base. Back in October of 2007 at a MarketingProfs conference I.

System 219

System B2B Facebook Marketing 219

Pixlee

FEBRUARY 19, 2018

We previously posted a list of the top 10 Digital Marketing Conferences occurring from January through June of 2018. Below are the conferences to consider in the second half of 2018 if you’re looking to expand your knowledge of digital marketing, learn from the best in the industry, and network. July 9-11, 2018. Seattle, WA.

Conference 41

Conference Marketing B2B Class 41

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. Will there be speakers I can really learn from at this conference?

Team 160

Team Marketing B2B Eventful 160

Sprout Social

JUNE 13, 2023

The customers I speak to daily, especially those in the B2B space, are always concerned about proving their return on investment for social media. There are no impulse buys in the B2B SaaS industry and quantifying the impact of social media within the buyer’s journey is not always straightforward. in savings over three years.

Atlassian 102

Atlassian ROI Social Media Collaboration 102

Waxing UnLyrical

MAY 7, 2014

I’m still here – I got here Sunday to speak at the PRSA Counselors Academy Spring Conference , which has been great. Soon I’ll be heading to Boston for a bespoke (I love that word) full-day training program for the Office for Diversity Inclusion and Community Partnership’s LFDP Conference at Harvard Medical School.

Social CRM 186

Social CRM B2B Conference Consultant 186

Oktopost

APRIL 30, 2020

With conventions and conferences on hold, marketers are looking for tools to help them explore digital alternatives. This engagement channel can potentially be an invaluable tool in networking and community-building. It is also the top social media platform for B2B lead generation by far.

Eventful 128

Eventful LinkedIn B2B Microsoft 128

Oktopost

NOVEMBER 21, 2022

Colin explains it is all about being you, whether you’re on stage presenting at a conference or on social media presenting a message. Day joined the organization early 2020 after becoming a champion for Oktopost’s B2B social engagement suite. Hot Topics: The key to employee advocacy from an advocate’s POV.

Brands 62

Brands Apple How To Hosting 62

Socialmedia.biz

MARCH 25, 2021

Hashtags have become so large that communities pop up around their use. In a B2B sense, industry awards ceremonies and conferences are great examples of events that have hashtags pop up around them. Community Hashtags. Community hashtags can be a great way to connect with a very specific audience.

Hashtag 78

Hashtag Brands How To Conference 78

Buzz Marketing for Technology

DECEMBER 29, 2010

Far and away one of the best blog posts I wrote this year was on the new 4′c of B2B Marketing – it was read over 15,000 times and 3X more popular than the next most read blog post of the year. Is The White Paper Dead for B2B Marketing? 4 C’s of B2B Marketing. Fire your Director of Social Media!

B2B 209

B2B Engineering ROI Social Media 209

Ignite Social Media

APRIL 17, 2017

Is your company B2B or B2C? If you are B2B, including your executives in your social mix is a more natural fit. Does your industry have a lot of conferences and opportunities for your executives to be visible? Need a community engagement strategy for your executives? Contact us here!

Social Media 99

Social Media Strategy Syndication B2B 99

Social Media Strategies Summit

JUNE 8, 2023

When they wanted to boost brand awareness among Latinx communities in the US, they ran a series of Spanish-language video ads on the platform. To learn more about the latest social media platforms, join us at one of our upcoming social media strategy conferences. Cerveza Victoria USA is aware of this.

Brands 130

Brands Facebook Influencer Campaign 130

Convince & Convert

FEBRUARY 24, 2010

because … [link] [link] SocialMediaSentiment "6 Required Competencies for Social Organizations | Conferences and …" [link] [link] Emily B Verkruyse Amen! Despite the cold you were terrific! And thanks for the shout out on the blog. That Twitter widget is cool.

Compete 115

Compete Conference Organization Social CRM 115

Webbiquity SMM

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Buffer Social

NOVEMBER 12, 2021

In a post-COVID world where conferences and gatherings are less common, LinkedIn is a powerful platform for finding peers to serve as sounding boards, mentors to learn from, and even future customers from afar. The answer for LinkedIn—especially for companies in B2B or career-related industries—is a resounding yes.

LinkedIn 75

LinkedIn B2B Authentication Small Business 75

Ari Herzog

NOVEMBER 12, 2012

Its Twitter biography is explicit that I am the community manager. Telling me about the agency’s newest client, Flextronics, and how there was a need to hire someone who understood how to build online communities and generate memorable eye-catching content, I immediately understood what was necessary to do and how to do it.

Radian6 172

Radian6 Press Release Vimeo Upcoming 172

Kikolani

JUNE 28, 2016

Just change the approach: don’t think of building an audience but a community, as the community is what brings engagement. To build a strong community, you should know how to speak the same language with them. #2. LinkedIn: yes, if you are a B2B service provider interested in winning marketers, networking, and job hunting.

Statistics 100

Statistics B2B Vimeo Social Networking 100

Sprout Social

APRIL 2, 2019

If you’re familiar with #SproutSessions, you know it’s a free digital conference where we host a variety of marketing and social talent from your favorite brands to talk shop. We launched in our home base, Chicago, where the community did not disappoint. For Luka, it’s focusing on community and the universal appeal of content.

Sports 107

Sports Communities Sentiment Team 107

Convince & Convert

JULY 7, 2014

I was having dinner with a friend at the National Speakers Association conference a few days ago. Great for a conference call, small meeting, a quick “breather” when you’re traveling, actors working on their lines, etc. It’s a game-changer for B2B. I had no idea you did that kind of stuff.”

Startup 168

Startup Crowdsourcing Badge B2B 168

Waxing UnLyrical

DECEMBER 17, 2012

” That is where you integrate social principles and a community element into content marketing – and to which you naturally apply good SEO principles – to grow a business that flourishes through attraction and engagement. optimizing B2B v. B2C communications. And, ideally, start to do it better and better.

Video 199

Video SEO Consultant B2B 199

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Lots of diverse versions of this.

Communities 117

Communities Groups Groups Social Media 117

Waxing UnLyrical

OCTOBER 21, 2016

speaking later today at Digital Crossroads, and tomorrow I head to Indianapolis for the PRSA International Conference—four speaking slots, one Facebook Live and at least three parties (that I know of). 22-26: I’m heading from Louisville to Indianapolis for the 2016 PRSA International Conference, aka #PRSAICON. Also on Sun.,

Eventful 100

Eventful Conference Consultant Hosting 100

Convince & Convert

AUGUST 25, 2011

Speaking at conferences is part of my business. My man Joe Pulizzi is putting on a SHOW at the first-ever Content Marketing World conference. For a debut conference, it may be the best lineup I’ve ever seen. Marketing Sherpa B2B Summit (September 26-27 Boston). Highlights from my Fall Schedule.

Eventful 127

Eventful Social Media B2B Conference 127

Likeable

APRIL 30, 2019

Whether your brand is a participating sponsor at a major conference or hosting an event of its own, there’s no question that live events are a major investment for marketers. While not all events are created equal (B2B vs. DTC, big vs. small), there are a few best practices that can help any brand achieve live event success on social.

Eventful 81

Eventful Geotagging Tips Energy 81

Social Media Strategies Summit

AUGUST 11, 2022

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. Nine in ten consumers read reviews before making a purchase, so building review functionality into your community makes sense.

Examples 227

Examples Communities Brands Forums 227

Sprout Social

NOVEMBER 22, 2022

Your agency can be industry specific (B2B, tech, beauty etc) or platform-specific. Attend conferences so you can network and create connections in person. Embrace social selling and use online communities like LinkedIn to identify prospects. Before you move forward, you need to determine your niche.

Social Media 99

Social Media How To Marketing Price 99

Waxing UnLyrical

OCTOBER 4, 2017

Then on Friday, I head to Boston to speak at PRSA’s Association/Nonprofit Section Half-Day Conference on email marketing. Branded content (I know this because I frequently write said branded content for a major B2B media brand). In a few hours from now, I’ll be heading to AdWeek DC to moderate a panel on content marketing.

Banking 109

Banking B2B YouTube Influencer 109

Kikolani

JUNE 28, 2016

Just change the approach: don’t think of building an audience but a community, as the community is what brings engagement. To build a strong community, you should know how to speak the same language with them. #2. LinkedIn: yes, if you are a B2B service provider interested in winning marketers, networking, and job hunting.

Statistics 60

Statistics B2B Vimeo Social Networking 60

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Private brand communities vs. Facebook.

Social Media 147

Social Media B2B Strategy Consultant 147

Social Media Strategies Summit

NOVEMBER 14, 2019

In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. TAKEAWAY : Amplify the voices of your employees within their professional communities to more authentically promote your brands. #3 3 Best Buy Shows They Have Heart.

Class 100

Class LinkedIn Brands Microsoft 100

agora pulse

JANUARY 3, 2020

75% of B2B businesses market their products and services on Twitter. The Impact of Culture survey below highlights the importance of cultural relevancy and shows how this can be achieved with “giving back to the community” being the most popular suggestion. 500 million tweets are sent out per day. That’s over 5 per second.

Twitter 129

Twitter Tips Influencer Hashtag 129

Pam Moore

FEBRUARY 24, 2018

They may like to also talk with the people who work for the brand, use the brand's products or services or are simply part of the community surrounding the brand. They have an audience, fan base, community and customers who enjoy communicating on platforms such as Facebook, Snapchat, Twitter, LinkedIn or Instagram with and about the brand.

Feed 167

Feed Feedly Metrics News 167

Pam Moore

JUNE 26, 2020

Buyer Persona Worksheet (editable templates for b2b and b2c). Take Action: Download my Buyer Persona Template Pack (editable templates for B2B and B2C). Why knowing your customer is not rocket science and is one of the easiest ways to leverage digital and social media marketing. Supporting Resources. Learn more and apply here.

eBook 78

eBook Template Templates B2B 78

Twist Image

FEBRUARY 3, 2017

Many of the best leaders (in business, community, politics and entertainment) study leadership traits like presentation skills, body language, persuasion with a depth and riguer that few of us do. Professionals will spends thousands of dollars each year to attend conferences where these specific topics are covered. communications.

Authentication 40

Authentication Startup Conference Skills 40

Writtent Blog

FEBRUARY 14, 2014

This is a vibrant community for agile, growth-obsessed marketers and developers to connect, share and get inspired. Quora’s community of resident braniacs compiled this renowned list of hacks that you know will work in the field. Growth Hackers Conference. Does Growth Hacking Actually Work for B2B Startups?

Resources 111

Resources Startup Marketing Handbook 111