Audiense

JUNE 7, 2018

As we saw a few weeks ago , content creation is one of the strategies which is most used by company marketing departments (91% of B2B professionals and 86% of those in the B2C sector use it). The time when market research consumed a lot of time and money using small samples has come to an end. So, what's the good news?

Content 60

Content Sample Samples B2B 60

Techipedia: Tamar Weinberg

JANUARY 11, 2012

After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. This is a guest post by Brad Shorr. The normal response is, HELP!

Social Media 168

Social Media How To Marketing Syndication 168

Webbiquity SMM

JULY 2, 2012

” Looking at the same sample of 40+ b2b technology websites used in the recent b2b mobile website strategy post here, the average for the first quarter of 2012 was about 39%. A fourth factor is the level of PR or media relations activity undertaken by the company.

B2B 100

B2B SEO Social Bookmarking Sample 100

Convince & Convert

JUNE 17, 2013

We’re not talking about demographic data or any sort of personal information, only a high-level view of what they do and what’s important to them in doing business with a company like yours. As a firsthand example, at my company Help Scout we have three very different customer personas that our software caters to.

How To 167

How To Sample Samples Template 167

ProBlogger

JULY 16, 2014

Recently I wrote a post about my experiences as a company looking to hire another blogger for our team. Today I’m putting on my blogger hat and I’m looking at what the experience taught me about how a blogger can improve his/her chances of landing a blogging job at a company. The advantages of a permanent blogging job.

Applications 43

Applications Tips Sample Samples 43

Writtent Blog

APRIL 3, 2013

She also offers workshops and coaching for in-depth and hands-on training, as well as a blog, templates, and other free resources. This article lays out sample questions and processes for conducting interviews with actual customers. Storytelling, Positioning, and Personas for More Effective B2B Marketing from TopRank Blog.

Resources 95

Resources Hubspot Content Template 95

Audiense

JUNE 7, 2018

As we saw a few weeks ago , content creation is one of the strategies which is most used by company marketing departments (91% of B2B professionals and 86% of those in the B2C sector use it). The time when market research consumed a lot of time and money using small samples has come to an end. So, what’s the good news?

Content 90

Content Sample Samples Sentiment 90

Convince & Convert

APRIL 20, 2010

But the reality is, your blog is probably a lot more broad than you think. The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization. If you get a chance, please check out the white paper.

Hitwise 117

Hitwise Content Blogger Consultant 117

Convince & Convert

JULY 29, 2012

There’s no question that the social media ROI question continues to befuddle business – 41% of respondents to an eConsultancy survey of 1,000 companies and agencies in late 2011 had absolutely no idea of social media’s financial impact. ” The people that are fans of your company on Facebook?

ROI 138

ROI Social Media Social CRM Survey 138

Writtent Blog

JULY 17, 2013

In fact, a recent eMarketer study cited targeting content as a top priority for 47% of savvy companies. A buyer persona is a vibrant profile of your company’s ideal customer. A buyer persona profile is the great equalizer, because it allows companies of all sizes to improve their targeting. What the Heck is a Buyer Persona?

Sample 99

Sample Samples Research Company 99

Convince & Convert

SEPTEMBER 21, 2010

Then this is the blog post for you. Can you describe what your company does in 120 characters or less? If you’re a small company, congratulations, this should be pretty easy. If you’re a big company, how can you act small again? Are you ready to add some “Why&# to your “How&# ?

Social Media 167

Social Media Strategy Consultant Conference 167

Kikolani

NOVEMBER 19, 2010

Blogging / Writing. The Blog World eBook – for those who missed Blog World Expo, check out this free ebook on one awesome blogger’s experiences. 4 ways to get traffic to your blog via LinkedIn Answers – great tips for bloggers on LinkedIn. Search Engines / SEO / Analytics.

Mashup 128

Mashup Resources Digg Social Bookmarking 128

Convince & Convert

JUNE 24, 2010

Sure, you can tell your company story ad infinitum in social media, but ultimately you’ll benefit so much more if you can make your customers part of your marketing team. Show them aspects of your company that they didn’t already know. Maybe sampling and demos on location will fit better.

Social Media 121

Social Media Strategy Social CRM MySpace 121

SalesChoice

OCTOBER 4, 2016

I have defined some of these in this blog to help guide our readers. Deloitte Global predicts that by the end of 2016 more than 80 of the world’s 100 largest enterprise software companies will have integrated cognitive technologies into their products, a 25 percent increase on the prior year. billion between 2015 and 2024.

Software 20

Software Patterns Applications B2B 20

Keyhole.co

MARCH 4, 2023

Product supplies Besides paying influencers for promoting your brand, you might also give them a free sample product. It’s been alleged that 17% of companies spend over half their marketing budget on influencers. What about you? How are you spending your marketing budget this year?

ROI 52

ROI Influencer Marketing Campaign 52

SalesChoice

OCTOBER 24, 2016

COMPANIES MAKING AN IMPACT ON COGNITIVE TECHNOLOGIES. It simulates the sound of speech at as low a level as possible: one sample at a time. That means building the waveform from scratch — 16,000 samples per second. IBM & MIT. WaveNet , as the system is called, takes things deeper. SALESFORCE. SALESCHOICE.

RFI 20

RFI Patterns Sample Samples 20

Convince & Convert

FEBRUARY 23, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive?

Social Media 117

Social Media Strategy Social CRM Company 117

ProBlogger

MAY 10, 2012

This guest post is by Mitt Ray of The White Paper Blog. With the rise in inbound marketing, more and more blogs are using white papers to promote themselves effectively. If you’re keen on learning how to write effective white papers and then use them to promote your blog, then you have to read this post!

How To 39

How To Tips Products List 39

Webbiquity SMM

MARCH 15, 2016

This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. For example, what percentage of businesses maintain company blogs? ” Blogging is the ideal vehicle for communicating brand purpose, beyond just “selling stuff.”

Survey 100

Survey Marketing B2B Statistics 100

Oktopost

SEPTEMBER 6, 2022

B2B and B2C marketing strategies are distinct in many ways – but need they be so different? Sure, B2B strategies target the pragmatic, logic-driven mindset, while a B2C marketing strategy targets the emotionally-driven consumer. And, by using elements of B2C strategy, B2B marketers can attract, engage, and retain more customers.

B2B 62

B2B Strategy Proposal Template 62

Social Media Strategies Summit

AUGUST 11, 2022

That’s a big deal, with research from KPMG revealing: 86% of loyal customers will recommend a company to friends and family. The online community allows Sephora customers to share their favorite looks and beauty tips, sample new products, ask questions, and generally connect with like-minded shoppers. million members today.

Examples 227

Examples Communities Brands Forums 227

Writtent Blog

DECEMBER 6, 2023

Blog categories or an on-site article directory are excellent for this. Most people think published work is more valuable than a simple blog post, and articles cost less than advertising in the same magazine. Having a blog, YouTube channel, and podcast on iTunes in addition to social media makes you more well known and credible.

Small Business 98

Small Business Marketing Compete Directory 98

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

As someone who does public relations for companies, I’m sure you carefully pick your bloggers for the pitch. These are the people who really make a solid effort — they review the blog content and realize that their pitch might be a further extension of content that they had already seen on the blogs they are targeting.

Blogger 177

Blogger Press Release Advertising Review 177

agora pulse

MARCH 1, 2021

A lead is any person who indicates interest in a company’s product or service in some way, shape, or form,” according to Hubspot. Instead of trawling through blog after blog after blog, trying to find the best, most interesting social articles, you are having the best delivered straight to your (inbox) door.

How To 174

How To Hashtag LinkedIn Newsletter 174

ProBlogger

JUNE 10, 2014

Having been a freelance blogger since 2009, I’m used to looking for ways to improve my pitches and blogging job applications. I’ve landed the dream job – writing the awesome business blog at WorkflowMax – a cloud-based job management software for creatives and other service businesses.

Blogger 42

Blogger Company Sample Samples 42

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Social media networks and blogs consume nearly 25% of people’s time online. Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 Social Media Facts and Stats. And much more.

Research 210

Research Social Media B2B Marketing 210

Convince & Convert

MARCH 9, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Taking Social Media Shortcuts?

Social Media 133

Social Media Strategy YouTube LinkedIn 133

Webbiquity SMM

MARCH 27, 2013

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. As a key driver of both traffic and online visibility, LinkedIn is a key component in any B2B firm’s web presence optimization framework.

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

Webbiquity SMM

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. That means if you are only monitoring your brand’s social media accounts, you’re missing most of the social conversation about your company, products, and services. Sample review: “Find interesting content on ANY topic. 2) Netvibes.

Tools 207

Tools Social Media Netvibes Sample 207

SalesChoice

JANUARY 19, 2017

Sales Productivity of B2B Sales professionals is plummeting and some futurists are now warning that B2B Sales professionals will die out in less than 30 years; 2.) An executive decision was made that any opportunities that SalesChoice classified as a C were not allocated out a B2B budget or to be pursued.

Patterns 22

Patterns B2B Analytics Data 22

Buffer Social

JUNE 1, 2016

It belongs to everyone: from the CEO, who blogs about the natural food industry , to individual employees, who share product recommendations and stories about their jobs. Interested in seeing how every team within your company can use social media? We can see this in action with Uber’s engineering blog and Twitter account ( @UberEng ).

Social Media 40

Social Media Hubspot Marketing Engineering 40

Convince & Convert

FEBRUARY 19, 2016

Little Bird helps you tap into the people, companies, and content on Twitter that are influencing the direction of your business. If I’ve got, especially for a B2B topic, let’s say, a big popular celebrity may not be the best influencer for me to reach out and engage with. I use it all the time at Convince & Convert.

Influencer 60

Influencer Marketing How To Report 60

Webbiquity SMM

OCTOBER 23, 2012

62% of the Fortune 500 companies have at least one Twitter account, and the average Fortune 100 firm maintains 10 separate Twitter handles to support different product lines, divisions, functional areas and geographic regions. Secrets of Becoming a Pro B2B Tweeter by Social Media Today. Want Guest Post Links?

Tools 203

Tools Tips Twitter Klout 203

Webbiquity SMM

MARCH 27, 2017

Pinterest is going beyond its wedding-planning-and-home-decorating roots and being embraced by leading B2B companies. And SnapChat may become difficult for B2B marketers to ignore; the mobile messaging app now has more than 150 million daily active users , and half are older than 25. Instagram has more users than Twitter.

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Webbiquity SMM

APRIL 6, 2017

Sample review: “Infusionsoft is a CRM designed to cater to small businesses. Sample review: “Nimble…merges the feeds from each (major social network) into one centralized inbox. Sample review: “CrystalKnows.com is a web tool and GMail plug-in that analyzes public information (LinkedIn, media quotes, blogs, etc.)

Social CRM 195

Social CRM Tools Sample Samples 195

Webbiquity SMM

FEBRUARY 26, 2019

More than half of companies with revenue under $50 million already spend the majority of their marketing dollars online. But the channels they focus on change as their companies grow. Here are five main findings that detail how marketers change their digital marketing budget allocations as their company’s revenue grows.

Strategy 161

Strategy ROI SEO B2B 161

Webbiquity SMM

FEBRUARY 21, 2017

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ).

Curation 214

Curation Tools Curata Flipboard 214