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The Meme-ification of Instagram

Buffer Social

We’re seeing this happen on Instagram today: less polish, more authenticity. In particular, we’re noticing an embrace of memes — that historically unpolished, yet highly relatable category of social media content. The Trend on Instagram: Less Polish, More Authenticity. Memes included. Memes are clever.

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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Social listening tools are some of the most important for any social media marketer to master. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. What are social listening tools? First things first, though.

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5 Themes We Expect to See Across Social Media in 2024 (ft. Expert Contributions)

Buffer Social

First is the increased focus on tools to enable sponsored content and improved analytics for tracking its performance. Lia says, “If your organization already has a LinkedIn page, it can seem like a natural destination for your brand's short text updates and memes.” What else is corroborating this prediction?

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Writing for Social Media in 2022: Tips and Tools

Hootsuite

You speak the language of memes and microtrends that your boss and coworkers might not understand. Great content can help you start inspiring conversations, build engaged communities, create buzz around your brand, and even directly influence sales. 4 writing tools for social media. Writing for social media is not an easy job.

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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

84% of consumers say online communities directly impact how they feel about a business and whether they buy from and remain loyal to said organization. Use social listening tools to discover opportunities to forge new connections. Moreover, research shows that: 79% of consumers favor brand messaging that develops a relationship.

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Monday Social Media News Roundup: Week of October 23rd

Buffer Social

Verified for Business Onboarding Meta revealed the onboarding steps for its Verified for Business program, aimed at authenticating business identities. Scheduled Chats for Communities A new feature under testing allows scheduling chat events in communities, fostering organized interactions.

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How social media consistency drives business results

Sprout Social

Cheyanne explains, “Trending sounds and memes related to pets and pets insurance drive the highest engagements. What’s more important than going viral is finding and building a genuine community on social media. Keep your videos as authentic as possible. Cheyanne explains, “Stay on top of trends within your community.