Sprout Social

JUNE 7, 2023

But an ever-crowded space filled with brands and creators means your relevancy is always at risk. When a brand experience is consistently good, it champions powerful brand recall, turns customers into advocates and builds credibility that ultimately increases your repeat business. What is brand experience?

Brands 113

Brands Sentiment How To Analysis 113

Sprout Social

SEPTEMBER 2, 2020

In fact, the average consumer on the ‘gram now spends over half of their time on the platform watching videos. As video platforms like TikTok and YouTube continue to boom, consumers’ cravings for video content are only going to grow. Consider below why Instagram’s video platform is so brand-friendly.

Instagram 143

Instagram Video Brands Compete 143

SocMed Sean

FEBRUARY 15, 2022

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Is TikTok a Good Marketing Platform? Is TikTok still a good platform? While TikTok is a rapidly growing marketing platform, some industries can capitalize on this better than others.

Trends 147

Trends Strategy Marketing Authentication 147

Social Media Strategies Summit

OCTOBER 16, 2019

Once considered a niche platform for the young, Snapchat has grown to control a considerable piece of the social advertising pie. According to the platform, user activity is up as well. are on Snapchat), marketers can’t afford to ignore this platform. Why is Snapchat so crucial for brands?

Brands 103

Brands NGO Authentication Campaign 103

Ignite Social Media

MAY 4, 2020

With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. While some marketers have strayed away from activating on this platform due to the younger user base, others have found success on the channel. Instagram. Source: Statista.

Social Media 121

Social Media Brands Content Real Estate 121

Ignite Social Media

MARCH 18, 2021

It’s safe to assume that more than one person manages many of those Pages, especially when you look at larger brands that are dedicating significant budgets to social media efforts. Major Issues with Facebook’s Brand Pages. Both Facebook and Instagram give brand managers the run around when it comes to page access.

Brands 155

Brands Facebook Issues Privacy 155

Sprout Social

JUNE 17, 2019

Having a personal brand, whether you’re job hunting, running your own business or at any stage in your career, is essential. One of the best ways to enhance your personal brand is through social media. Embrace authenticity. How important is authenticity on social media? Keep organized.

Trends 111

Trends Social Media Brands Authentication 111

Pam Moore

OCTOBER 25, 2020

SocialZoomFactor · Personal Branding: 5 Pillars to Build a Brand of Authority and Influence. Do you need a personal brand in business today? Personal branding is a requirement for any business leader in any niche. You have a personal brand regardless if you consciously designed it or not. . The answer is yes!

Influencer 78

Influencer Brands Strategy Training 78

Pam Moore

MARCH 31, 2017

Leverage data to refine your audience, market, content and social platform priorities. Social Profit Factor is a robust social media, branding, content and digital marketing training academy that provides small business owners, entrepreneurs and marketing leaders the compass and map to master social media for business success.

Training 165

Training Social Media Brands Small Business 165

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. Brands and the social media managers that run them took to the platform with enthusiasm. Threads will feel familiar to fans of text-based social media platforms. Does it have staying power?

API 92

API Social Media Management Platform Instagram 92

Webbiquity SMM

JUNE 1, 2021

Diversify your content: Although your core communication channel, along with video content, will take your brand to new places, that’s not enough. Studies indicate that a potential lead needs to have a minimum of seven interactions with your brand to trust you enough for a transaction. Brands today run on the attention economy.

Tips 352

Tips Marketing Privacy Influencer 352

Sprout Social

APRIL 3, 2024

Fashion influencers are indispensable partners for businesses because they influence purchase decisions, extend brand reach and connect with niche communities. Through influencer marketing , these digital trendsetters captivate the target audiences brands look to connect with. The TLDR version?

Fashion 96

Fashion Influencer Ensembli Instagram 96

Likeable

APRIL 2, 2019

Last month, Likeable held a one-day client summit focused on digital innovation to share best practices and insights around how retail brands should be preparing for the future of social media. Take a look at our top five takeaways for how brands can rethink their content strategies. Fear is getting in the way of great content.

Retail 87

Retail Brands Authentication Loyalty 87

Social Media Strategies Summit

APRIL 22, 2019

The number of daily users of stories across platforms like Instagram has grown significantly in the past two years. Users are responding to the ephemeral and unpolished nature of the platform. This shift in content consumption has led to the social platform investing heavily in Stories and IGTV. Social Media Trends of 2019 #1.

Trends 142

Trends Social Media Instagram Influencer 142

Later

SEPTEMBER 28, 2020

Video on social media is proving to be the most powerful business asset for gaining new followers, growing your brand, and driving sales. But why is video content so important for brands? If you’ve logged in to any social media platform recently, the chances are you’ll have seen video content within the first 10 seconds.

Video 100

Video Social Media Brands Instagram 100

Pam Moore

AUGUST 17, 2020

SocialZoomFactor · LinkedIn Power Tips to Ignite Your Business and Brand. LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. Bottom line, LinkedIn converts to real business. . Connect with me on LinkedIn here.

LinkedIn 78

LinkedIn Tips Brands Training 78

yMarketingMatters

JUNE 4, 2013

Pick the specific platforms that make sense for your business. This year you should decide which platforms are the most worthwhile places to reach your audience, thus seeing greater returns as a result. Mobile Has Arrived. This follows the point above: Mobile Internet usage is rising exponentially, and it is here to stay.

Trends 277

Trends Smart Phone Marketing Mobile 277

Sprout Social

FEBRUARY 22, 2022

In fact, you’ve probably already been creating this type of short-form video content on other platforms. Because the vertical micro-videos have proven to be so popular, a number of platforms are trying to get a piece of the pie (we’ve got our eyes on you too, Instagram Reels ). What are YouTube Shorts? Tap Create a Short.

YouTube 135

YouTube How To Mobile Video 135

Pam Moore

JUNE 9, 2019

Building a brand that is relevant, memorable and valuable online requires a lot more than fancy visuals, fast moving video or knowing how to play the last social network newsfeed algorithm. Be authentically you. Don’t pretend you are someone or a brand you are not. Think about the brands you love. Less is truly more.

Brands 105

Brands Authentication Template Templates 105

Sprout Social

AUGUST 2, 2022

In the US, 62% of YouTube users access the platform daily where they spend an average of nearly half an hour consuming content. This new mobile-first feature allows the platform to capitalize on the fact that 70% of its viewership comes from mobile devices. Brand bringing this trend to life: Spotify. Live videos.

YouTube 139

YouTube Trends Strategy Content 139

Buffer Social

OCTOBER 23, 2023

Keep an eye on this feature's rollout to leverage broader communication channels on Meta's platforms. Verified for Business Onboarding Meta revealed the onboarding steps for its Verified for Business program, aimed at authenticating business identities. Use this feature to secure and manage your digital assets efficiently.

News 71

News Social Media Airlines Collaboration 71

Sprout Social

MAY 4, 2021

Social commerce features are emerging across a number of platforms, creating new opportunities for brands big and small. Social commerce is the buying and selling of goods or services directly within a social media platform. The best social commerce platforms to use in 2021. Online shopping is going social.

Retail 139

Retail Instagram Buy Social Media 139

Hootsuite

MAY 18, 2023

But what started as a niche platform has grown into something much larger, with tech giants like Instagram, TikTok, and YouTube catering to short attention spans and launching short-form video features of their own. Other short-form video platforms, like Instagram, Snapchat, and YouTube, aren’t far behind.

Video 112

Video HootSuite How To UGC 112

Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. What Defines an Ecommerce Brand in 2022? Brands are defined more by their community than by who they say they are. Technology. Source: Justcoded.

Strategy 52

Strategy UGC Brands Apparel 52

Sprout Social

OCTOBER 5, 2023

Think about it: From personal brands run by individual creators to large-scale corporate marketing efforts, the competition is heating up. It’s a one-stop shop that’s excellent for beginner creators and brands. Getting started with Creator Studio You can access Creator Studio from your desktop and mobile. Click Confirm.

Instagram 106

Instagram Facebook Marketing Features 106

Firebelly

DECEMBER 16, 2013

Basically, amplifying content in a meaningful and authentic way. Let influencers tell an authentic story. Include all platforms (Facebook, Twitter, YouTube, etc.). Do not isolate your content to one channel- use multiple platforms. Feed your content to brand assets like microsites and content hubs.

Influencer 233

Influencer Marketing Authentication Survey 233

Sprout Social

AUGUST 19, 2021

Social commerce features are emerging across many platforms, creating new opportunities for brands big and small. Social commerce is the buying and selling of goods or services directly within a social media platform. The best social commerce platforms to use in 2021. Now executives are all in on digital transformation.

Examples 133

Examples Tips Patterns Instagram 133

Pixlee

DECEMBER 10, 2020

Julie joins us with an impressive background within the user-generated content and mobile marketing industry. Inspired by my work in the mobile ad industry, I was searching for something that was as emergent as mobile marketing was at its inception. I joined Pixlee to continue helping brands build and foster community.

UGC 80

UGC SMS Mobile Industry 80

Sprout Social

MARCH 30, 2023

A new era in AI innovation We’re in the middle of an AI step change that will advance software more dramatically than past shifts, like the introduction of graphical user interfaces (such as Windows and Mac) or the move from desktop to mobile computing. AI is not ready to represent your brand or business culture on its own.

Software 119

Software Training Energy Team 119

agora pulse

DECEMBER 23, 2020

But what about when you need to master a new-to-you social platform or develop your skills? Social Media Explained” covers all the basics, including how to create a strategy and which platforms to use for your business. It also shows you how to measure success effectively so you can get the best possible results for your brand.

Skills 195

Skills Social Media Marketing Influencer 195

Sprout Social

APRIL 25, 2023

Just because emerging platforms are coming onto the scene doesn’t mean you should count Facebook out of your social media strategy. billion active users , Facebook is still the third most visited website in the world and boasts a long-time reign as the most used social media platform. Optimize your posting strategy.

Facebook 115

Facebook How To Aggregator Metrics 115

agora pulse

MAY 30, 2019

How extensively is it being utilized by brands? Since then, the company has incorporated Stories into its main Facebook platform as well as into WhatsApp (WhatsApp Status). billion people now regularly use the format across the company’s family of platforms (500+ million on Instagram alone).

Social Media 129

Social Media Survey Social Media Management Instagram 129

Likeable

NOVEMBER 13, 2018

Instagram is increasingly becoming the place to be for brands. In the beauty space especially, brands of all sizes have embraced the platform as an effective tool for creatively demonstrating their products and building close connections with consumers. How-to videos are an ideal use of IGTV for beauty brands.

Feed 73

Feed Feedly Instagram Brands 73

Hootsuite

APRIL 22, 2020

Social media live streaming is dynamic, authentic and engaging. We’ve got your guide to streaming below, covering all the major social platforms, so the only thing you have to worry about is deciding what to stream. Viewers are hungry for authenticity , so don’t worry about a fancy set or perfect lighting. Anything could happen!)

Social Media 145

Social Media Privacy YouTube Instagram 145

Keyhole.co

NOVEMBER 27, 2023

But the star player is Samsung Electronics, producer of their industry-leading TVs, smart gadgets, and mobile phones, most well known among which are the Samsung Galaxy phones and tablets. Today, Samsung is a globally leading smartphone manufacturer, overshadowing other brands in terms of usage and number of units sold. LinkedIn: 4.2

Curation 52

Curation Social Media Strategy Content 52

Pixlee

SEPTEMBER 29, 2020

With brand authenticity as the overarching principle, marketing strategies have changed, and customer engagement KPIs have come to the forefront. If you want to analyze performance, build loyalty, and establish your brand, it’s crucial that you understand how to measure customer engagement. Using a mobile app or online service.

Engagement 90

Engagement How To Metrics Loyalty 90

Mindjumpers

DECEMBER 9, 2015

India is a mobile first country where 41% of total mobile users are active on social media. The increasing affordability and use of Smartphones as internet devices means India is serving data to almost one billion mobile phones, and an individual spends an average of 3 hours on social media every day irrespective of device.

Social Media 100

Social Media Trends Mobile Social Networking 100