Jon Loomer

FEBRUARY 7, 2024

You can’t even rely on Facebook as a source in GA4 since a link wasn’t clicked. This is getting more difficult for any tracking, but someone clicks an ad from their phone while in their Facebook app. That same person moves to their desktop and opens their browser, which is already logged into Facebook.

Report 176

Report Sample Samples API 176

Talkwalker SM

FEBRUARY 4, 2016

Social media analytics tools come in many shapes and sizes – from free and niche to enterprise level and comprehensive. Below, we’ve compiled a list of five free social media analytics tool s that can help you find new insights for your brand. ” Pinterest Analytics – Know Your Audience. now use Pinterest.

Analytics 105

Analytics Social Media Tools Influencer 105

Keyhole.co

OCTOBER 27, 2022

Luckily, there are several hashtag analytics tools that can take the load off your shoulder. Keyhole is a real-time conversation tracker that provides keyword + hashtag analytics and social media analytics across platforms such as Facebook, Twitter and Instagram. Get started for free here. Here are 8 easy steps: 1.

Hashtag 98

Hashtag Analytics Metrics ROI 98

Ignite Social Media

JULY 22, 2016

If you are like the members of the analytics team here at Ignite Social Media, you’ve been anticipating the release of an official Instagram analytics platform ever since Facebook purchased the platform for a nice, round $1 billion. It’s taken four years for a native analytics offering from the tool, but it’s here!

Analytics 60

Analytics Instagram Metrics Widget 60

Kikolani

SEPTEMBER 12, 2011

Naturally, being the statistics geek that I am, I wondered if I could match up the stats that Triberr gives you for visits from everyone’s unique Triberr URL of your post to the number of visits you see in Google Analytics. The Problem with Google Analytics. Triberr Visits vs. Google Analytics. Not all of the t.co

Case Study 163

Case Study Analytics Google Study 163

Convince & Convert

NOVEMBER 30, 2023

Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1. For example, I asked to come up with buyer personas for the campaign: Come up with buyer personas we are targeting on Facebook and craft a copy for each one.

Advertising 105

Advertising Social Media Strategy Tools 105

Ignite Social Media

JANUARY 25, 2018

Facebook recently made an exciting announcement for marketers. Facebook is experimenting with letting brands study people’s posts and comments on the platform. Facebook Audience Insights API is currently in Beta test with limited partners, as one of those partners, Ignite is going to give you an inside look at what is to come.

Facebook 107

Facebook Sample Samples Sentiment 107

Sprout Social

APRIL 25, 2024

Facebook marketing strategy template Facebook is synonymous with social media. This spreadsheet template provides a framework for revamping and revitalizing your Facebook marketing strategy. It includes a process checklist and a 12-month sample content calendar you can rely on as you build out your employee spotlight series.

Template 80

Template Templates Social Media RFP 80

Kikolani

DECEMBER 6, 2011

What Your Analytics Software is Hiding From You – There are many reasons for confusing and missing data in Google Analytics. The Advantages of Google+ Pages vs. Facebook Pages – Google+ pages have several advantages over Facebook pages. Writing Around the Web – Social Media, Google Analytics, and Conversions.

Analytics 118

Analytics Research Real Estate Google 118

agora pulse

MAY 15, 2017

With organic reach on Facebook and other channels quickly on the decline, it’s imperative that you learn how a social media manager applicant can handle paid social — fancyspeak for ads on Facebook and other social media channels. Social Media Analytics. Paid Social Media.

Social Media Management 127

Social Media Management Questions Social Media Sample 127

Ignite Social Media

FEBRUARY 9, 2017

More often than not Facebook plays a significant role in a brand’s social strategy. Facebook made adjustments in an effort to curb the volume of content that members could see and focus on engaging content. These numbers can be used as a guide to see how your brand’s Facebook performance compares to industry. Methodology.

Metrics 60

Metrics Brands Facebook Sample 60

Kikolani

OCTOBER 10, 2011

This post will guide you to the right fields to optimize for the best possible search optimization of your social media profiles on Google+, Facebook, Twitter, LinkedIn, and more! How to Set Up Google Analytics on Your Website – This post will help you set up Google Analytics in a few simple steps. Social Media.

Analytics 113

Analytics SEO Social Media Google 113

Keyhole.co

SEPTEMBER 15, 2020

Will it be presented to a manager who may be less familiar with social media analytics? Long-term, quarterly reports offer a larger sample size for true data analysis and meaningful takeaways, but take longer to put together and typically require a full presentation. Stay Objective and Analytical.

Template 112

Template Templates Report Social Media 112

Likeable

MAY 21, 2019

In May 2018, Facebook announced that it would be launching a Clear History tool, which would give users the ability to delete data that the platform gathers from third-party websites. In the coming months, Facebook will begin rolling out the Clear History feature to users, which will have a potentially significant impact on advertisers.

Apple 74

Apple Facebook Brands Aggregator 74

Webbiquity SMM

JUNE 21, 2016

For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. As with Facebook , Twitter, and other popular networks, Google+ has also inspired its own ecosystem of tools. Sample review: The Google+ tool “I find really useful is CircleCount. 4) GPlusData.

Google 104

Google Tools Sample Samples 104

Sprout Social

OCTOBER 1, 2020

” For example, Facebook’s ad platform allows you to get super granular in terms of who your ads get served to. Want to only present ads to college-educated millennial women in Chicago who are interested in beauty influencers and follow Ulta’s Facebook page? What are some sample goals for social media ad campaigns?

Advertising 145

Advertising Campaign Social Media How To 145

Hootsuite

FEBRUARY 24, 2023

Social Studio supports publishing on Facebook, Twitter, LinkedIn, YouTube, Instagram, and Pinterest. Post to popular social media channels like Instagram, Facebook, Twitter, TikTok, LinkedIn, YouTube, Pinterest, Google My Business, WhatsApp, Tumblr, and more. Here are a few more of the top features you’ll find in Hootsuite Analytics.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Buzz Marketing for Technology

MAY 9, 2012

Some might, but the vast majority of people who share content, post comments, or offer sentiments and opinions online do so because they are in what Andrew Jeavons of Survey Analytics calls “the point of emotion.” In other words, they are emotionally invested in the product, service or experience about which they are opining.

Data 222

Data Sample Samples Survey 222

Proactive Report

JULY 4, 2014

With over a billion users and millions of brand pages there is a glut of content on Facebook. Most people don’t have enough time to see them all,” wrote Facebook engineer Lars Backstrom in a blog post in August 2013. People enjoy Facebook because it allows them to stay connected to people and brands they genuinely like.

Feed 90

Feed Feedly News Facebook 90

Ignite Social Media

OCTOBER 24, 2019

Facebook Calls to Action and Ad Placements. In our sample of data, we found that, on average, Facebook post engagement rates increase by 88% when the call-to-action in the copy is a question. Facebook is also pushing the use of multiple ad placements (i.e. Start Using Twitter Cards!

Social Media 65

Social Media Sample Samples Hashtag 65

Firebelly

DECEMBER 4, 2011

Social analytics, the role of social in the future of SEO, and his favorite city – Auckland. His handle on SEO and analytics – and online marketing in general make him a hot commodity at conferences all over the world. Are analytics misunderstood and misused? Alan and I hung out in San Francisco recently.

SEO 224

SEO Sample Samples Analytics 224

Oktopost

DECEMBER 21, 2023

Website Analytics : Examine website analytics to understand user behavior, popular content, and areas of drop-off. Focus Groups: Conduct focus group discussions with a representative sample of your target audience. Data Analysis: Utilize data analytics tools to analyze customer data, sales patterns, and market trends.

Marketing 62

Marketing Survey Skills How To 62

agora pulse

JANUARY 6, 2021

Look for time-sensitive events like Facebook Lives or Twitter chats. Review Analytics & Optimize Campaigns. Although you may only prepare social media reports every week or month, reviewing analytics more frequently is important. Go Over Your Daily Calendar.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

The Realtime Report

AUGUST 29, 2012

Analytics and reporting firm Simply Measured celebrated National Ice Cream Month in July with a case study: Why Ben & Jerry’s is the Most Social Ice Cream Brand.* “Given how ‘tasty’ these look in a Facebook feed, it’s not surprising that the most recent new flavor announcements averaged 23K engagements per post.”

Sample 180

Sample Samples Case Study Hotels 180

Sprout Social

MARCH 24, 2020

You don’t need anything special to get started (although access to your native analytics or tools like Sprout can definitely help). Based on analytics and your own experience working with your audience, assess the following: Which social platforms are you most active on? Again, analytics can be a huge help here.

Analysis 87

Analysis Social Media ROI How To 87

Hootsuite

JANUARY 24, 2022

In general, the term refers to social media metrics and demographics collected through analytics tools on social platforms. Social media data analytics provide information that helps you understand what’s working. Most social platforms have built-in analytics. Gather data with a social media data analytics tool.

Data 94

Data Social Media HootSuite Template 94

Sprout Social

MARCH 7, 2024

A social analytics tool like Sprout Social helps you conduct market research on social channels using advanced social media listening. Examples of competitive analysis reports Here are some sample scenarios showing the details a competitive analysis report should focus on.

Analysis 93

Analysis Report Examples Tools 93

agora pulse

JULY 23, 2020

Before hiring someone or assigning them to the role, a company can ask them create a few sample posts for you to look at. There are typically multiple updates of varying importance that roll out to major platforms like Facebook , Instagram, and Twitter monthly. Understanding of analytics and reporting. Strong planning abilities.

Social Media Management 137

Social Media Management Skills Social Media Campaign 137

Waxing UnLyrical

JANUARY 11, 2012

There are so many things I’ve learned during the course of this campaign – about blogger outreach, about measurement and analytics, about Facebook Groups, about community building – there are probably a ton of posts waiting to be written. Photo of me and my Blue Key courtesy Razoo. Pre-promote your tweetathon.

Organization 267

Organization Tips Hashtag URL 267

agora pulse

MARCH 1, 2018

Twitter, Facebook, LinkedIn, and Google+ all support bulk scheduling. To ensure that you always get the file format right, I recommend clicking ‘Download Sample’ This will give you a.CSV file pre-populated with two lines of content that makes it easy to see how to add your own data. Are you an analytics addict like me?

Sample 107

Sample Samples Energy Publishing 107

Hootsuite

SEPTEMBER 7, 2022

Here are a few sample goals to help you get started: Increase brand awareness. Private Facebook Pages may be great for class discussion. If you’re focusing on student engagement, a Facebook Group or Page is a natural fit. Consider livestreaming your lectures via platforms like Facebook, Instagram, or YouTube.

Education 93

Education Social Media Tips HootSuite 93

Convince & Convert

AUGUST 3, 2012

Edison (who is the exclusive provider of exit polling data for Presidential elections, among other things) is handling the research, and is using a rigorously controlled, randomly sampled panel of 3,000 Americans to produce The Social Habit. Are Brands Overvaluing Facebook and Twitter? It’s fundamental direct marketing.

Brands 114

Brands Twitter Facebook Research 114

Buffer Social

JUNE 22, 2017

The power of resharing content on Facebook. Less is more with Facebook posting (preview below). Social media analytics and benchmarking. A sample lesson. Here’s lesson #10 (in-full) – Less is more with Facebook posting: ( View full email in browser ). Less is more with Facebook posting.

Course 110

Course Social Media Strategy Curation 110

Convince & Convert

JULY 16, 2013

Call it the Analytics Effect: People get so hooked on cheap-and-abundant data from sources like Google Analytics that they ignore useful data from other sources. Honestly, I do not know if the Analytics Effect objectively exists, but I have reason to suspect it might. Image via BigStockPhoto.com.

Data 146

Data How To ROI Survey 146

Sprout Social

MARCH 30, 2020

As we’re scrolling through our Twitter or Facebook feeds, we’re passing by dozens of headlines in a matter of seconds. And yes, they probably won’t get cut off by Google or social previews on Facebook and Twitter. Put together headlines that promise a payoff. Think about it. ” or “So what?

Content 140

Content Case Study Sample Samples 140

Jon Loomer

DECEMBER 13, 2017

Did you know that you can use Facebook Analytics Funnels to help uncover the value of an action on Facebook? You probably noticed that I’m on a big Facebook Analytics kick lately. Why the focus on Facebook Analytics? Now that I see what you can do with Facebook Analytics, I’m hooked.

Analytics 161

Analytics Facebook Sample Samples 161

Rebekah Radice

AUGUST 27, 2016

Wondering what Facebook Instant articles are or why they should matter to your business? While businesses can optimize their website images, reduce server response times, and avoid redirects, Facebook took things one step further. Ready to learn how to use Facebook Instant Articles in your business? With its 1.51

Facebook 60

Facebook RSS API How To 60