Bill Hartzer

AUGUST 21, 2012

LuckyVitamin Corporation, a Top 500 E-commerce retailer located in the King of Prussia, PA area is looking to hire a Search Engine Marketing Specialist. – Administer daily operational tasks associated with search engine marketing. – Understanding of key industry metrics (CPC, CTR, CPA, CPM, ROI, ROAS, Conversion Rate, etc.)

Engineering 109

Engineering Paid Search CPA CPM 109

Sprout Social

FEBRUARY 22, 2024

It’s no small task, but the right influencer marketing analytics can help. In this article, we’ve compiled a list of 8 outstanding influencer analytics tools to help you discover niche influencers and optimize your campaign strategy in 2024. What is an influencer analytics tool? Another essential: enhanced link tracking.

ROI 103

ROI Analytics Influencer Campaign 103

Kikolani

AUGUST 27, 2012

AIDA, ROI and KISS were first coined by advertisers and an engineer but have since been applied to the online marketing industry. Despite the debate, AIDA, ROI and KISS provide copywriters with valuable checklists, all of which ensure your copy is well written for maximum consumer engagement and ultimately, conversion.

ROI 128

ROI How To Analytics Buy 128

Hootsuite

MAY 3, 2021

And they work with Google Analytics. UTM tags provide three key benefits: They help you track the value of social marketing programs and campaigns and measure ROI. Includes experts tips for proving ROI. UTM parameters work with analytics programs to give you a detailed picture of your social media results.

Sample Code 145

Sample Code Social Media HootSuite URL 145

Koka Sexton

DECEMBER 31, 2022

These channels can include social media, search engines, blogs, websites, and email – all of which can be used to amplify a brand’s message. Channels like social media, search engines, blogs, websites, and email marketing can be used to create a strong presence across multiple platforms. Maximizing the Reach of Brand Messages.

Strategy 92

Strategy Marketing B2B ROI 92

Waxing UnLyrical

NOVEMBER 30, 2018

Did you know that 47% of B2B marketers and 34% of B2C marketers don’t measure content marketing ROI? Another reason why marketers don’t measure content marketing ROI is that they simply don’t know how to do it. While Google Analytics or other analytics tools can easily take care of the second part, we’ll help you with the first one.

Metrics 191

Metrics Content Marketing ROI 191

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. As a little bonus, we have included more than 19 free social media analytics tools in this post! Chapter 1: 19 Free Social Media Analytics Tools. Chapter 3: 5 Paid Social Media Analytics Tools. Google Analytics.

Analytics 111

Analytics Social Media Tools Klout 111

Bill Hartzer

FEBRUARY 11, 2012

A contact of mine has an opening for a Director of Search Engine Optimization here in the Dallas, Texas area. Here is the job description, as forwarded to me: Director of Search Engine Optimization – Travel Industry. Director of organic search engine optimization programs and relationships (i.e.

Engineering 98

Engineering Hotels Skills SEO 98

Bill Hartzer

FEBRUARY 22, 2012

From time to time I post various job openings and employment opportunities in the Search Engine Marketing and Search Engine Optimization industries. Today, I have a job opening for a Search Engine Optimization Manager here in the Dallas Texas area. Client ROI will also be considered as a performance indicator.

Engineering 95

Engineering Analysis SEO Microsoft 95

Saying It Social

JULY 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How Social Media ROI is like Santa Claus I entered this contest where I had to post “sweet&# advice about social marketing. Thank you in advance for your support!!

ROI 128

ROI Social Media StumbleUpon Digg 128

Kikolani

AUGUST 2, 2011

Featured Post – Social Media ROI with Google Anlaytics 5. 5 Ways to Make Your Blog Appear in Search Engines – Boost your blog’s search engine visibility with these five tips. This month’s featured piece just went live today and is part of the 2011 Conversion-Fest Blogging Contest.

ROI 126

ROI Social Media Google iPad 126

Sprout Social

OCTOBER 19, 2023

AI-powered insights, coupled with predictive analytics, automatically suggest relevant products and services based on past user interactions to increase campaign targeting and performance. This maximizes your return on investment (ROI) while saving your marketing team the cumbersome task of monitoring and adjusting ad copy manually.

Strategy 126

Strategy Sentiment Marketing Analysis 126

Keyhole.co

APRIL 30, 2024

As the world’s biggest video-sharing hub and second-largest search engine , YouTube is a global go-to for countless users – whether they’re looking for entertainment, education, or just a bit of fun. That’s where YouTube analytics steps in. Hence, having a grasp on your YouTube analytics is essential.

YouTube 52

YouTube Tools Analytics Trends 52

Sprout Social

SEPTEMBER 18, 2023

Anything new brings risk, so you’ll need to justify each expense for its potential ROI and compare that to the ROI of existing campaigns. Marketing technology: Influencer management platform and social media analytics tools. Thus, it allows business leaders to revisit, remeasure and reevaluate their marketing strategy.

Marketing 129

Marketing How To Sample Samples 129

Kikolani

MARCH 31, 2010

This guest post is by Justin McGill, founder and CEO of SEORCHERS (read: [surch-ers]), a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. Have you used Webtrends or other analytics on your Facebook pages? All that is about to change. The race is on.

Analytics 128

Analytics Social Media Marketing Statistics 128

yMarketingMatters

JANUARY 10, 2014

92% of marketers in Marketing Sherpa’s 2013 Email Marketing Benchmark Survey said that email is producing, or will produce, a positive ROI for them. Advertising on social media is still much cheaper that any other form of advertising, and you get a higher and much more tangible ROI. Remember to check how emails display on mobile.

Social Media 277

Social Media Tips Marketing Mobile 277

Kikolani

DECEMBER 6, 2011

What Your Analytics Software is Hiding From You – There are many reasons for confusing and missing data in Google Analytics. Search Engine Marketing vs. Social Media Marketing: The Showdown – How search engine marketing beats social media (and vice versa) and why you should be investing into both.

Analytics 118

Analytics Research Real Estate Google 118

Koka Sexton

AUGUST 11, 2023

Top performers also placed more importance on the use of analytics tools to track their campaigns. It should also be optimized for search engines and social media. Improved search engine rankings: Content marketing can help you improve your search engine rankings. It should be well-researched, well-written, and engaging.

Strategy 52

Strategy Content Loyalty Marketing 52

Bill Hartzer

JULY 22, 2010

. * 7 years account management including 4 years experience within Interactive Marketing Agency or Consultancy whose core business is selling & delivering online marketing and direct/database driven marketing & analytical solutions to clients (ideally including experience within the e-mail and other online channels). Tweet This!

Engineering 101

Engineering Marketing Skills Analysis 101

Pixlee

AUGUST 1, 2017

From search engine optimization (SEO ) to increased conversion rates , user-generated content can play a role in everything from product discovery to average order value. However, measuring its ROI can be tricky, depending on what you’re hoping to track. An example of user-generated content on a brand website. Bounce Rate.

ROI 41

ROI Content How To UGC 41

Oktopost

MAY 2, 2021

YouTube is the most popular video site on the web and a premier search engine. As a search engine, YouTube is considered to be top of the funnel. The essential features of this tool include being able to post to YouTube and track analytics directly from the app. . YouTube Analytics. Ahrefs Keyword Explorer.

B2B 132

B2B SEO YouTube Tools 132

Bill Hartzer

MAY 18, 2010

The Dallas / Fort Worth Search Engine Marketing Association, an organization that I founded a few years ago, will have a special panel presentation about local search marketing. He is also a columnist for Search Engine Land. His Local Search Ranking Factors survey is among the most important studies of Local Search Engine Optimization.

Engineering 113

Engineering Conference Marketing Hotels 113

Oktopost

JANUARY 11, 2024

There are many types of demand generation tools, including: Content marketing tools optimize SEO , analytics, and competitor analysis. Visitor analytics tell you how visitors found you, what they did on your website, and for how long, as well as their top landing and exit pages. Best For: SEO specialists and digital marketing teams.

Tools 62

Tools B2B Hubspot Analytics 62

Sprout Social

JUNE 28, 2023

It includes automation strategies across marketing, including social media, digital advertising, segmentation, analytics and data measurement and yes, email marketing. Marketing automation tools also assist with lead scoring, generation and nurturing, as well as measuring the ROI of campaigns. Why use marketing automation?

Team 108

Team Hubspot Marketing SMS 108

Webbiquity SMM

SEPTEMBER 16, 2013

Simply because a specific metric doesn’t appear on a P&L statement or in an ROI calculation doesn’t make it unimportant. Search Engine Visibility. Just as a pilot needs instruments to fly accurately and safely, marketers need a broad set of interim metrics to measure their overall web presence and activities.

Metrics 195

Metrics Marketing Class ROI 195

Social Media Marketing

MAY 31, 2018

Because they know that properly implemented digital media services will help in customer engagement and business ROI. Brands need to do optimization after data accumulation, which leads to the creation of a powerful impact on the business ROI.

Marketing 121

Marketing Analysis ROI Video 121

Writtent Blog

JULY 26, 2013

Big data stole the spotlight this week in the marketing realm, as a recent study revealed that companies plan to dramatically increase their spending on analytics in the years to come. However, regardless of how many resources your business puts towards analyzing metrics, the intelligence can’t repair a broken strategy.

ROI 74

ROI Process News Content 74

Webbiquity SMM

MAY 25, 2021

And then reverse engineer that. Then reverse engineer what will be meaningful to your audience. Get actionable analytics and save 5% using discount code: webbiquity. We can quantify the ROI. If you want to share that on Facebook or Instagram, be my guest, but LinkedIn really isn’t the platform for it.

B2B 306

B2B Influencer Platform SMS 306

Sprout Social

APRIL 25, 2024

Success on the world’s second largest search engine starts with a commitment to organization. While incorporating video into your social strategy is certainly worth the investment, you should think about how to extend the life of your videos to maximize ROI. Get the template 20. Work that once took hours can be done in minutes.

Template 107

Template Templates Social Media RFP 107

Sprout Social

MAY 11, 2021

Perhaps the term makes you think of search engine optimization (SEO) and rigid, restrictive keyword requirements. Assess the overall ROI and outcomes of your social marketing (think: sales, brand awareness). Based on your analytics, you might find that you need to ramp things up or scale back. The reality, though?

Social Media 130

Social Media Strategy Engagement Hashtag 130

Saying It Social

AUGUST 13, 2010

.&# We help your business to increase brand awareness, build relationships with and establish trust within your target market, be seen as an industry expert, provide exceptional customer service, increase customer retention, and increase search engine ranking all with the ongoing goal of generating more quality leads.

ROI 128

ROI Social Media StumbleUpon Digg 128

Keyhole.co

SEPTEMBER 12, 2023

Besides auto-posting features and analytics, this nifty tool offers best-in-class social listening capabilities. It offers a self-learning engine to discover the best content ideas in seconds. Keyhole Apart from being a stellar social listening and auto-posting tool, Keyhole also shines in its analytics and reporting capabilities.

Tools 52

Tools Social Media Curata Price 52

Laurel Papworth

JULY 17, 2023

We specifically look at the impact on IT&T, development and engineering. Future Directions, case studies, analytics and return on investment (RoI) vs cost of inaction (CoI) will also be covered. Review case studies and analytics to determine best practices for relevant industry sectors with artificial intelligence.

API 52

API Case Study Training Conference 52

Firebelly

APRIL 18, 2011

Your LinkedIn company page gets listed in Google’s and LinkedIn’s search engines, allows others to follow your company’s updates, gives you a place to promote services and products and even reports analytics. 10 Measures of Social Media ROI for Your Brand. By Neil Glassman Here are ten measures of social media marketing ROI.

Social Media 184

Social Media Foursquare ROI LinkedIn 184

Kikolani

JANUARY 26, 2010

The most popular topic at #SMAZ was the measurement of social media influence and the elusive ROI – Return on Investment. Social Media ROI. Later in the afternoon, Evo Terra discussed ways social media ROI could be measured, which would (in an ideal world) mean the social media strategist would be able to do the following.

ROI 114

ROI Social Media SEO Tips 114

Oktopost

SEPTEMBER 22, 2021

There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. The trick is to create compelling content that helps your audience understand how your company’s offer can help them solve a problem or how your solution can improve their ROI – and plays well on that particular platform.

B2B 136

B2B Social Media Strategy LinkedIn 136

ProBlogger

JANUARY 30, 2013

Here we take a look at some tips for content measurement and examine if tracking ROI is actually possible. I have no idea where I am and I don’t have any directions to get to the search engine, but I know I want to be there. It is simple to monitor key performance indicators in Google Analytics. Always start from the end.

ROI 40

ROI Content Buy Cost 40