Audiense

JANUARY 25, 2018

The last two years have seen the rise of Influencer Marketing from an out of the box tactic to an essential part of any marketers strategic arsenal. At Audiense we understand the steps required to getting your influencer marketing campaign off to the right start : Influencer identification. Influencer evaluation.

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Crimson Hexagon Influencer Campaign Tools 111

Social Media Strategies Summit

JUNE 3, 2022

Check out our interview with her in anticipation of the upcoming Social Media Strategies Summit for Higher Education. The Office of Communications and Marketing at Harvey Mudd College sits under the advancement umbrella but operates as its own entity. The hardest part of any job I’ve had is caring about data and analytics.

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Newsletter Project Aggregator Team 218

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Growing a real following on Twitter takes more than sending out Tweets whenever your company has a product being released or an upcoming event. Successful Twitter marketing is powerful.

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Strategy Tips Twitter Marketing 109

Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. This three-fold plan appears to be a timeless marketing approach on the net, but how do you know you’re succeeding in these areas?

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Strategy Klout Marketing Overview 213

Keyhole.co

MARCH 4, 2023

It can be difficult to link your marketing spend back to calculating influencer marketing ROI. Unless you’ve been living under a rock or haven’t been actively participating in the digital world, you have no excuse whatsoever to not be familiarized with one of the most effective and accessible marketing strategies to date.

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Jon Loomer

APRIL 24, 2019

This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. How can events benefit your marketing? Let’s break down a few of the primary ways… [Learn more about how to master the Facebook pixel for 2019 in my upcoming training. Facebook Analytics.

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Eventful Facebook Analytics Aggregator 167

Kikolani

JANUARY 20, 2011

Blogging / Writing. 8 keys to blogging success – ask yourself these questions to find out if you have a passion for blogging. What to do if you take a break from blogging/a>? Great advice which I have taken into account for my upcoming 2 week break (see more under the Fetching Friday Notice section).

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Mashup Upcoming Resources WordPress 115

Social Media Strategies Summit

JANUARY 12, 2023

Higher education social media marketers face unique challenges. We gathered five leading higher ed social media marketers to discuss how to manage social accounts across an institution’s various departments. There’s no shortage of tools to support marketing collaboration , from project management platforms to file-sharing software.

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Collaboration How To Education Team 224

Twist Image

OCTOBER 3, 2014

I started blogging eleven years ago yesterday. It was less about driving traffic, building audience and studying analytics, and much more about disbelief. When blogging first became something (it later become "a thing," but it just started out as something), I could feel the cloud parts and the fresh air enter my lungs.

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Publishing Analytics Blogger Instagram 98

Social Media Strategies Summit

JULY 28, 2022

Check out our interview with her in anticipation of the upcoming Social Media Strategies Summit for Higher Education. We are a fully remote and global team of marketing experts! We’ve also recently added a Marketing Intern to our team who is a jack of all trades! Please briefly describe the structure of your team.

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Education Authentication Team Hubspot 189

Later

NOVEMBER 5, 2020

In this blog post, LaterCon speaker Christina Galbato shares her top tips for creating content pillars that will drive the growth of your business , and how to apply them to your content strategy in a free video workshop: . A marketing strategist could focus on entrepreneurship, marketing tips, and mental health. Linked in bio.

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Social Media Strategy Hotels Content 112

Jon Loomer

OCTOBER 29, 2021

I wrote a blog post recently on a bunch of ways that you can target quality website visitors , and this was one of them. According to Facebook, the upcoming audience sizes are as follows: 7+ page views (180 days): 3,600 – 3,700. What’s interesting is that these ranges are not in line with what Google Analytics reports.

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Facebook Aggregator Upcoming Engagement 209

Sprout Social

JULY 28, 2020

To ensure that your brand is on the forefront of upcoming trends in your industry, you want to maintain an active presence on Pinterest. Pins like this showcase more information about your product, service or blog post before a user saves or clicks on it. Access your analytics. Spot emerging trends. Run ads and promoted Pins.

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Aggregator Analytics Trends Upcoming 120

yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Where to use video marketing in social media networks: Facebook and Facebook Video Advertising. However, views have become a less important indicator to marketers and advertisers in recent years. Vine (6-seconds).

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Video Marketing Vimeo YouTube 133

Keyhole.co

DECEMBER 7, 2022

There are several reasons why Twitter is a valuable tool for any marketer. Marketers are always looking for what’s happening in their niche, and Twitter is an easy way to keep tabs on things. In this blog, we’ll look at how you can do a Twitter competitor analysis in 5 simple steps. What is a Twitter competitor analysis?

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Analysis Twitter How To Comparison 52

Keyhole.co

DECEMBER 9, 2022

Social media marketing is extremely crucial to create a sustaining brand image in people’s minds to stay in the competition. One billion TikTok users from 154 different countries led to making this platform a ground for marketing businesses. So, many are now lining up to market products and services here.

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Sprout Social

APRIL 26, 2023

But ramping up your content and LinkedIn marketing strategy on the platform will inevitably lead to questions in the effort to get it right. As marketers rethink their LinkedIn content strategy, these questions are surfacing more and more. This content explosion isn’t imagined. Why put the link in comments in LinkedIn posts?

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LinkedIn Comments URL Engagement 107

ProBlogger

APRIL 7, 2022

The post 5 Ways to Make Your Blogging Life Easier appeared first on ProBlogger. In the five years I’ve been blogging I feel like I’ve made all the mistakes. When you’re blogging on top of work and life and other responsibilities, that time you have to spare is is finite. Photo by Chris Thompson on Unsplash.

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Hootsuite

MAY 19, 2022

Read on for tips to help you understand the role likes play in your Facebook marketing and why it’s important that your likes are authentic. But if you need a Hootsuite blog post to tell you that, then I probably won’t convince you now. Building trust with your customers is one of the main benefits of social media marketing.

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Tips HootSuite Facebook How To 141

Kikolani

OCTOBER 28, 2011

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. Blogging / Writing. Use mindmapping and inspiration to ensure you never run out of blog post ideas. The Resources Mashup. Here are 82 reasons to quit.

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Mashup Resources Klout RSS 122

Waxing UnLyrical

AUGUST 5, 2015

Leah Fein-Roque , who specializes in tech PR and digital marketing understands the Snapchat appeal personally: “I have a 21, 19 and 16 year old using it mostly for everything including texting. But these metrics probably are not informative about how your Snapchat campaigns are contributing to your overarching PR or marketing goals.

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Metrics Marketing How To Engineering 100

Rebekah Radice

JULY 20, 2015

Are you interested in finding ways to energize your marketing? Daily activities separate successful social media marketers from their peers. In this article I’ll share six social media habits to improve your marketing. 6 Habits of Highly Successful Social Media Marketers. #1: 1: Build Meaningful Relationships.

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Social Media Marketing Study Activities 133

Hootsuite

NOVEMBER 25, 2015

According to a McKinsey Study , marketing-inspired word-of-mouth generates more than twice the sales of paid advertising and customers have a 37 percent higher retention rate. For every dollar spent on influencer marketing , marketers see a $6.50 However, finding the right influencer marketing tools can be a major challenge.

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Influencer Tools Marketing Klout 76

Unmetric

FEBRUARY 1, 2019

With brands getting romantic on Valentine’s Day , we fired up our Unmetric Analyze platform to present to you what marketers around the world have been up to, as we have done in the past. This brand introduced a new product for Valentine’s day and ensured they promoted it using the upcoming Valentine’s Day. Discover Content Ideas.

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Social Media Brands Class Film 111

Waxing UnLyrical

OCTOBER 21, 2015

I witness the power of data every day as the Director of PR Engineering at AirPR , a PRTech company focused on cultivating the PR leaders of tomorrow through analytics, insights, and measurement. Not just a killer blog post, but also a fundamental shift in the way we think about and develop content at AirPR. The result?

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Data Delicious Startup Analytics 100

Sprout Social

FEBRUARY 15, 2023

With the importance and popularity of video only growing on social media, developing a YouTube marketing strategy is worth your while–and then some. If you go Live often, the “Live Now,” “Past Livestreams” and “Upcoming Livestreams” sections would be winners. Find it in YouTube Studio > Analytics > Research to explore.

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YouTube Brands How To Analytics 87

Social Media Strategies Summit

SEPTEMBER 14, 2021

We share a lot of blog stories and longer-form articles that seem to do well. I always like to look at the analytics and then try something new, evaluate it and see how it worked, and then make adjustments from there,” she shares. Stephanie Hill , Social Media Lead for the National Institutes of Health’s All of Us Research Program.

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Brands Meme Research Social Media 286

Keyhole.co

SEPTEMBER 13, 2023

A favorite among the younger crowd, it is the perfect marketing platform for improving brand visibility. Besides scheduling and automating your posts, it offers a hashtag finder and analytics tool. Incorporate it in your marketing copies to increase its visibility. With over 1.7 That’s where Keyhole can help you.

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Hashtag Trends UGC How To 52

Later

MAY 11, 2021

A post shared by Later: Visual Social Marketing (@latermedia). With Later’s free scheduling tools , you can write captions for all of your upcoming posts on desktop or mobile. TIP: Use a hashtags analytics tool, like Later’s Suggested Hashtags , to research the best hashtags to add to each of your curated lists.

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Social Media Management Social Media Hashtag Curation 72

Unmetric

NOVEMBER 4, 2019

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour. Enter social media analysts.

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Social Media Social Media Management Sentiment Analytics 97

Keyhole.co

AUGUST 27, 2020

Start Sharing Marketing Content. Market to a Platform With Over 2 Billion Monthly Active Users. With a quarter of the entire world’s population active on this social network, your business is sure to find a massive segment of its audience available to market to. Finish Setting Up Your Facebook Business Page 5.

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Facebook How To Mobile Analytics 103

Hootsuite

FEBRUARY 2, 2022

Then, you can plan your LinkedIn marketing strategy in advance, create your LinkedIn posts and company page updates when it suits you, and schedule them to post at the time when your audience is most likely to engage. For more details, check out our full blog post on using the Hootsuite bulk composer. on Tuesdays and Wednesdays.

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LinkedIn HootSuite How To Publishing 100

Twist Image

APRIL 19, 2017

Crow was live and in the studio promoting her upcoming album. At a recent speaking event, the Chief Marketing Officer pulled me aside to ask for some advice. Personas and analytics are not the audience. Is it possible that personas and your analytics are not your audience? Who is your audience?

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Travel iPhone Analytics Airlines 71

Keyhole.co

FEBRUARY 13, 2024

million monthly active users worldwide, Twitter is one of the favorite marketing platforms among brands. Customer insights As a micro-blogging platform, Twitter is ideal for opinionated individuals to express their views. So, it’s evident that brands aren’t shying away from amplifying their marketing efforts on the microblogging site.

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Twitter Sentiment Microblogging Hashtag 59

Rebekah Radice

OCTOBER 26, 2018

Content marketing has evolved. Then algorithms, audience appetite, and content marketing as a whole began to change. That’s where a content marketing plan gives you the edge. That’s where a content marketing plan gives you the edge. The same holds true for your content marketing strategy. Fun holidays.

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Strategy Content How To Upcoming 97

Buffer Social

JANUARY 12, 2018

They will make social media marketing on the go super easy and smooth for you. In this post, you’ll learn more about the Buffer mobile apps ( Android and iOS ) and the top 10 features for smarter social media marketing. Just open up the mobile app and tap on “Analytics” at the bottom of the screen.

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Mobile Social Media Tips Marketing 95

Keyhole.co

OCTOBER 24, 2023

To find your channel’s click-through rate, you should first open YouTube Studio and click Analytics, which you can find in the navigation bar, towards the left side. You can utilize these factors in your upcoming videos to get more engagement and perform well in the algorithm You can also identify which videos aren’t performing well.

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YouTube How To Posterous Upcoming 52