Keyhole.co

JUNE 19, 2023

Social is a cost-effective and prompt channel for businesses to connect with their audience. Social media statistics show over 4.26 billion people are engaged in various social platforms. Social media content can go a long way in making customers happier. And the most prominent of all is UGC.

Social Media 52

Social Media UGC Content Loyalty 52

Hootsuite

SEPTEMBER 8, 2020

Social media customer service means using social channels to provide efficient and effective customer service and support. Customers expect to be able to reach out to brands on social channels for help—and get a quick reply. Social media customer service stats. of them saying it’s their top choice.

Social Media 145

Social Media HootSuite Issues Team 145

Socialmedia.biz

FEBRUARY 24, 2019

In 2011, 60% of consumers with purchasing intent were using various social media platforms for researching products, learning more about a specific retailer and reading product reviews. According to Sean Jackson , CFO of Copyblogger Media – “Social media marketing is never going to produce an ROI.

ROI 132

ROI Social Media Airlines Proposal 132

Ignite Social Media

JUNE 12, 2017

A PR crisis can strike a brand at any time without warning – especially with today’s technology and how easy it is to have incidents recorded (looking at you, United Airlines ). Community Managers – The person or people who actively manage your social media channels need to be included in every step of a crisis.

Social Media 114

Social Media Airlines How To Communities 114

Myrland Marketing

APRIL 18, 2017

Unless you’ve been stranded on a remote island for a few weeks, you are well aware of the incident on United Airlines that resulted in a passenger being forcibly removed from the plane. As ugly as that incident was, and that word doesn’t do it justice, the response from the airline matched it. Every airline does it.

Airlines 69

Airlines Training Process Eventful 69

Buffer Social

MARCH 19, 2020

Last Thursday (March 12, 2020), as a team, we took a moment to stop and reflect. Social media is such an important communication tool in 2020, and we know as we all try to navigate unexpected and unprecedented challenges, many of your customers and teammates will turn to social media for some form of support.

Social Media Management 98

Social Media Management Social Media Retail Team 98

Janet Fouts

NOVEMBER 4, 2020

How do we get re-engaged in the workplace ourselves and enjoy better relationships and a happier team? Working Simply has served leading global brands, including AbbVie, Delta Airlines, Deloitte, FedEx, Wells Fargo, Chick-fil-A, and Lowe’s. Find Carson on her websites and social media: Personal Website. Company Website.

Engagement 161

Engagement Airlines Consultant LinkedIn 161

Social Media Marketing

JANUARY 26, 2012

The Airlines To my knowledge, Southwest was the first airline (or at least the most prominent early on) to get involved with social media. JetBlue made a name for itself in the social media space after a difficult travel situation thanks to severe winter weather in 2007. That finger wag gets me every time.

Travel 165

Travel Social Media Airlines iPad 165

Convince & Convert

JANUARY 4, 2024

What should you consider before hopping on a social trend? billion users on social media right now with most users spread out across 5-6 platforms. It’s no surprise that these social media platforms are requiring us to develop independent strategies for our brand. There’s an estimated 4.9

Trends 146

Trends Brands Airlines Energy 146

Adam Cohen

MARCH 30, 2011

How do you define success with leveraging social media? With each passing conference and industry event, the perennial mainstays of social media case studies tend to remain the same: Dell, Comcast, Southwest Airlines, Starbucks. Social Media Success is NOT: …getting a celebrity to retweet a post.

Social Media 244

Social Media Airlines Sentiment Conference 244

Unmetric

MAY 28, 2019

Social media is a whole new ball game for brands. And yet, there are some brands out there that are impressively strong at social. What secret social sauce do they use? Direct-to-consumer brand Glossier’s customer-first approach and social-based marketing have helped them build a cult following on Instagram.

Social Media Management 111

Social Media Management Social Media Brands Class 111

The Realtime Report

JANUARY 9, 2013

A recent campaign by Securian Financial Group illustrates how social media can be a great tool for the financial services industry. The brand chose a relevant topic, engaged with the public, and used social media platforms – Facebook, Twitter, YouTube – to reach out to potential customers.

Social Media 186

Social Media Strategy Case Study Airlines 186

Sprout Social

JANUARY 10, 2024

Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. For example, Southwest Airlines’ quick response to a customer complaint about a long bag check line reassured the unhappy client they were committed to serving them as quickly as possible.

Reputation 106

Reputation System Brands Knowledge Base 106

Convince & Convert

NOVEMBER 14, 2014

So for Matt Gentile and his team at Century 21 , what is the goal of social media? As the largest residential real estate franchise sales organization on planet Earth, Century 21 has found social media to be a game-changer. Social Media Number of the Week: 3.8 via Century 21 Facebook. .

Social Media 128

Social Media Real Estate Airlines Mobile 128

Convince & Convert

AUGUST 4, 2013

An alert Convince & Convert fan sent me a Twitter direct message this week, alerting me to a gaping, self-inflicted social media wound bleeding all over the Facebook page of the Evansville, Indiana airport. Pro sports teams are starting to troll fans and other teams with regularity. it all goes off the rails.

Social Media 152

Social Media Airlines Communities Sports 152

Social Media Strategies Summit

APRIL 21, 2023

Viral trends and cultural moments can be a social media marketer’s best friend. But tapping into buzzworthy conversions isn’t a silver bullet for social media success. So what can you do to react quickly to (relevant) viral trends and cultural moments, despite the attention of your legal and executive teams?

Conversation 130

Conversation Brands Authentication Trends 130

Myrland Marketing

APRIL 18, 2017

Unless you’ve been stranded on a remote island for a few weeks, you are well aware of the incident on United Airlines that resulted in a passenger being forcibly removed from the plane. As ugly as that incident was, and that word doesn’t do it justice, the response from the airline matched it. Every airline does it.

Airlines 40

Airlines Training Process Eventful 40

Ignite Social Media

SEPTEMBER 22, 2022

in May 2022 which provided tools for social media management. Now offering both consumer intelligence and social media management, Brandwatch provides easy-to-use access for small businesses and large corporations around the world. Social Media Management. Need help with social media management?

Review 91

Review Case Study Social Media Management Airlines 91

Convince & Convert

JANUARY 4, 2024

What should you consider before hopping on a social trend? billion users on social media right now with most users spread out across 5-6 platforms. It’s no surprise that these social media platforms are requiring us to develop independent strategies for our brand. There’s an estimated 4.9

Trends 78

Trends Brands Airlines Social Media 78

Hootsuite

JUNE 25, 2019

A little inspiration goes a long way when it comes to brainstorming social media contest ideas. PS: before launching your social media contest be sure to make sure it doesn’t violate the platforms’ T&Cs or R&Rs.). 7 Social media contest ideas to increase engagement. Like and/or comment to win.

Examples 111

Examples Social Media Instagram Hashtag 111

Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. What''s next for social?

Social Media 160

Social Media Automotive Klout Flipboard 160

Convince & Convert

FEBRUARY 23, 2013

Your customers, potential customers and fans only care about two things in social media: They want to be heard. Smart brands are adept at both socially enabled customer service and social media marketing, but few are equally good at both ingredients of the Magic Middle of social. They want to be loved.

Social Media 141

Social Media Banking Airlines Apple 141

Sprout Social

NOVEMBER 29, 2022

To help you promote your company’s program, we’ve gathered seven corporate social responsibility examples from top brands using social media to spread the word on how they’re giving back. Alaska Airlines’ path to net zero emissions . One of Alaska Airlines ’ five core values is to “do the right thing”.

Examples 97

Examples CSR Airlines Collaboration 97

Convince & Convert

NOVEMBER 27, 2013

If you’re reading this, you probably had little doubt about the power of the populace – armed with social media – to profoundly impact the behavior of companies. Since Amber Naslund and I wrote The NOW Revolution in 2011, we’ve been saying that social media is the new telephone. tweet this ).

Social Media 138

Social Media Case Study Airlines Study 138

Audiense

MAY 10, 2016

What can the social media data tell us about those who have followed the club this season? A somewhat surprising figure was that some of the most followed accounts were other teams, with 38.12% of Leicester’s followers also following Manchester United. They also have a 28% higher following than Malaysian Airlines.

Social Media 99

Social Media Airlines Sports Report 99

Proactive Report

DECEMBER 2, 2009

The trick to good PR and social media measurement is to work very closely with the online marketing team. Learn to use tracking links and landing pages for each press release and social media channel. Tags: Online PR Social Media Strategy. A case study about their 72 hour fare sale.

Airlines 73

Airlines Social Media Press Release Case Study 73

Convince & Convert

MAY 3, 2013

Beth Dockins , Director of Customer Service for Scott’s Miracle-Gro , joins the Social Pros Podcast this week to discuss Scotts approach to social media customer service, social media “tribes”, and how the Scotts brand has evolved to becoming an informational and educational company for lawn and garden owners.

Social Media 132

Social Media Retail Education Airlines 132

Convince & Convert

NOVEMBER 14, 2014

So for Matt Gentile and his team at Century 21 , what is the goal of social media? As the largest residential real estate franchise sales organization on planet Earth, Century 21 has found social media to be a game-changer. Social Media Number of the Week: 3.8 via Century 21 Facebook. .

Social Media 66

Social Media Real Estate Airlines Mobile 66

Convince & Convert

MAY 1, 2015

Another month, another incredible round of guests on the Social Pros Podcast. In April, we chatted with the manager of a huge social media team at KLM , an author on thought leadership , Pet360’s PR and social media expert, and the two-man social media team of Canadian yo-yo company CLYW.

Social Media 60

Social Media Hashtag Airlines Social Media Management 60

Twist Image

SEPTEMBER 4, 2014

Whether it''s structural, management-based or legacy team members, I''m often dumbfounded when I come across organizations that really struggle to get out of their own way to get the job done (well). How do you feel about the airlines? With that, the Irish airline, Ryanair , has a dubious reputation. It''s true.

Airlines 85

Airlines Brands How To Travel 85

Laurel Papworth

APRIL 14, 2013

Mongrel Media: Traditional vs Corporate vs Social Media. I’m betting on the mongrel Corporate taking over Heritage AND Social channels. Traditional media is meant to be impartial but currently is using sponsored “columns” written by banks to bolster up the likes of Australian Financial Review.

Social Media 100

Social Media Press Release Banking Real Estate 100

Ari Herzog

FEBRUARY 22, 2014

Most notable was Midwest Airlines. They stopped tweeting three years ago when they were bought by Frontier Airlines. I’m not sure what Team Eclipse Pro did but they don’t do it anymore. I always blog about my social media actions as a way of 1) charting my own evolution; and 2) helping you discover something new.

Airlines 145

Airlines Twitter Klout Class 145

Sprout Social

JANUARY 22, 2024

We asked 1,623 consumers who they wanted to see reflected more in brands’ social content. Not executive leadership, corporate employees, other customers or even social teams. Fill this gap by tapping into frontline employee engagement on social media. Lean into the emotional, inspiring stories unique to your team.

Engagement 118

Engagement Social Media Airlines Authentication 118

Techipedia: Tamar Weinberg

JANUARY 15, 2013

The most successful companies build their products on their purpose, whether it is Southwest Airlines striving to bring affordable air travel to everybody, Apple to create a seamless and stylish user experience, or Dyson to re-invent what we use every day and make it better. Walter was named among 25 Women Who Rock Social Media in 2012.

Press Release 192

Press Release Airlines Skills Retail 192

Webbiquity SMM

NOVEMBER 5, 2013

In 2011, I teamed up with Tom Pick (@ TomPick ) and his Webbiquity blog to unveil the first annual #Nifty50 Awards. Our goal in designing these awards was to honor the top 50 women and top 50 men in social media. She is a social branding consultant with expertise in social business and social media.

Twitter 187

Twitter Airlines Syndication Blogger 187

Social Media Strategery

NOVEMBER 22, 2019

That obviously opens the door to everything from paid endorsement deals to social media “influencer” relationships. ” Or “the Southwest Airlines locker room at the University of Texas.” They’ve now burned their college eligibility and don’t have a team. Or a field hockey team?

Brands 81

Brands Sports Marketing Airlines 81

Socially Sorted

FEBRUARY 13, 2016

Do you have a serious case of FOMO about not attending Social Media Marketing World 2016? . Social Media Marketing World Virtual Ticket for 2016, to be precise. If you want to stay tuned for new Social Media events, please subscribe and you’ll be notified. . I apologise if you missed out.

Eventful 54

Eventful Social Media Marketing Conference 54