Dave Fleet

MARCH 1, 2014

I first got into “social media” somewhere around eight years ago – first for my own interest and then – soon after – as part of my job. Like many other people at the time, I was interested in the humanizing effect that social media could have for companies. Is this a good thing?

Communities 410

Communities Marketing Loyalty Social Media 410

Hootsuite

SEPTEMBER 7, 2022

Social media has revolutionized the way we connect and communicate with each other. Teachers and administrators have realized the potential of using social media in education. These days, the best educators are embracing social media’s role in the classroom. The biggest advantage is engagement.

Education 93

Education Social Media Tips HootSuite 93

Oktopost

MARCH 15, 2021

We’re working from home, live streaming classes and get-togethers, and shifting even more of our social lives onto social media. B2B marketing has felt these shifts as much as any other field. Social platforms have provided effective and coronavirus-safe ways for businesses to share and connect.

B2B 136

B2B Social Media Strategy LinkedIn 136

Buffer Social

OCTOBER 1, 2020

Despite the pandemic, HIKI decided to push forward with the launch by shifting its social media marketing launch strategy to suit the times we were living in. I’m the social media coordinator for arfa , a new consumer goods brand house specialising in personal care products. But how did they manage to do so?

Social Media 98

Social Media Strategy Marketing Communities 98

Buffer Social

JULY 18, 2023

You’ve probably seen social media marketers boasting these kinds of results on Instagram. In this blog, I uncover unique tips from top social media managers who’ve revived defunct accounts and increased their clients’ reach to thousands of followers within a few days of working with them.

Social Media Management 79

Social Media Management Social Media Tips LinkedIn 79

Buffer Social

AUGUST 30, 2023

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? So how do you do it?

Communities 78

Communities Social Media Community building Groups 78

Techipedia: Tamar Weinberg

JANUARY 11, 2012

After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. Social Media Marketing Activities and Skills.

Social Media 168

Social Media How To Marketing Syndication 168

agora pulse

JULY 23, 2020

Looking for a social media manager or wanting to become one? These skills for social media managers are practically requirements! Social media managers can be an enormous asset to all businesses, brands, and organizations. But they need one for the overwhelming amount of good a social media manager can do.

Social Media Management 137

Social Media Management Skills Social Media Campaign 137

Later

MARCH 30, 2020

Social media statistics can be a useful tool for informing your strategy and planning your future content. We’ve rounded up some of the most interesting social media statistics we could find, all of which will help you understand your platform, your audience, and craft content that’ll stand out: Social Media Statistics: Instagram.

Statistics 67

Statistics Social Media Marketing Instagram 67

Social Media Strategies Summit

JANUARY 22, 2021

As we head into 2021, marketers are reflecting on how much consumer behavior has changed over the course of the last year. Isolation and physical distancing have forced us to embrace technology now more than ever; newfound importance has been infused into community building; growing support for local businesses has emerged.

Strategy 209

Strategy Marketing SMS Mobile 209

Hootsuite

JUNE 6, 2024

Bonus : Take action on customer insights and drive impact for your organization with our complete guide to social listening using Hootsuite x Talkwalker. What is social media monitoring? Social media monitoring is the process of tracking social mentions, which can be specific keywords, phrases, or hashtags.

HootSuite 98

HootSuite Sentiment How To Hashtag 98

Firebelly

FEBRUARY 11, 2011

Guest post by Brandon Prebynski , Social Media Lead, Global Emerging Markets at Cisco Systems. The amount of activity within social media varies for each business and its objective(s). This means that you create accounts where activity will be most worthwhile.

Influencer 198

Influencer Social Media Community building URL 198

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! billion monthly active users!

Platform 78

Platform Social Media Small Business Instagram 78

Buffer Social

MARCH 5, 2021

The best marketers today are building loyal fans by engaging with their audience in the comments and in messages. By approaching every conversation with genuine interest, they are leveraging social media to drive a remarkable and unforgettable customer experience that has fans coming back over and over again.

Company 89

Company Social Media Instagram Social Media Management 89

Dave Fleet

MARCH 1, 2014

I first got into “social media” somewhere around eight years ago – first for my own interest and then – soon after – as part of my job. Like many other people at the time, I was interested in the humanizing effect that social media could have for companies. Is this a good thing?

Communities 199

Communities Marketing Loyalty Social Media 199

agora pulse

APRIL 4, 2019

Because so many people are interacting with a brand across multiple channels and multiple touch points, having a strong omnichannel integration can increase the overall effectiveness of your marketing efforts and keep people moving through the digital sales funnel more successfully. Share your own posts on social media.

Social Media 107

Social Media Content Campaign Authentication 107

Sprout Social

JANUARY 12, 2022

Customer conversations are among your most valuable marketing assets. With a defined word of mouth marketing strategy, you can create a consistent flow of customer conversations that regularly result in new business. What is word of mouth marketing, anyway? What is word of mouth marketing, anyway? Far from it, actually.

Conversation 132

Conversation Review Marketing How To 132

Sprout Social

NOVEMBER 27, 2023

Social media marketers understand the power of community more than most. But for a long time, communities built specifically for them have been few and far between. Read on to learn how members have found value in the platform and lessons we’ve learned so far for building a successful brand community.

Communities 79

Communities Community building Industry Crowdsourcing 79

Buffer Social

JANUARY 23, 2024

After a record-breaking start, Threads is fast proving that it was no fly-by-night fad but a force to be reckoned with among the other social media giants. Threads by Instagram now has an estimated 160 million monthly active users and counting. Buffer users are big fans of the platform, too.    3.

Team 103

Team How To Instagram Authentication 103

Sprout Social

MARCH 9, 2023

There are two main aspects of internal communication: employee engagement and internal marketing. The former is to enrich employee relations, increase their productivity and retain them, while the latter is to build more awareness about the company’s offerings among employees.

Skills 107

Skills Template Templates Travel 107

Pam Moore

MARCH 2, 2020

Welcome to an era where connecting with your audience and communities in authentic and human ways is a requirement, not an option. Digital and social marketing are powerful mediums to help marketers attract, inspire and activate their audiences. We can communicate anyway we want. Need more help?

Content 78

Content Authentication Marketing Training 78

Sherrilynne Starkie

JULY 3, 2012

Canada’s national capital is Ottawa and one of the city’s many strengths is the active and passionate social media community that thrives here. It’s a community that continues to grow and learn that’s why it supports the 2nd annual Social Capita l conference taking place later this month.

Social Capital 278

Social Capital Conference Community building Newsletter 278

Oktopost

JULY 20, 2023

In the ever-evolving world of social media, there’s a new player that’s making quite a splash. It’s like taking the best of Instagram’s photo and video-sharing capabilities and expanding it to include text-based communication. Threads could be the next big thing in your social media strategy.

Conversation 91

Conversation B2B Community building Instagram 91

Jason Yormark

AUGUST 13, 2009

For the past few months I’ve had the luxury of watching a new local business not only use social networking and community building to build buzz for their business, but integrate it so much so, that it is an integral part of their day to day routine. Active Engagement – FROST does not rest on its laurels.

Examples 249

Examples Social Media Social Networking Community building 249

Oktopost

MAY 12, 2021

Once they begin following all of your content, they move up the ladder in the customer journey from passive prospects to active brand loyalists. . At the highest level of commitment, these dedicated followers will become passionate brand ambassadors who actively recruit new organic followers to your customer base. Social Media .

B2B 121

B2B Communities Brands Loyalty 121

Webbiquity SMM

APRIL 13, 2021

For anyone not aware of the social conversation’s app brief but remarkable history to date, Clubhouse was launched in April 2020 on the iPhone only. Among the best lines: “Time is the primary challenge for many thought leaders, a major consideration is whether we want to dedicate the effort to build a following on another platform.

Apple 221

Apple Plaxo Microsoft Vimeo 221

Techipedia: Tamar Weinberg

AUGUST 2, 2011

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. Jason Falls.

Tools 277

Tools Tips Marketing Social Media 277

Sprout Social

JULY 7, 2022

It’s also a powerful video marketing tool that lets you tap into real-time data, manage your content, and optimize it for greater visibility and engagement. There are tons of metrics you can track here, from views and average view duration to top sources to audience demographics to activity levels by time and day, and more.

YouTube 108

YouTube Marketing Library Video 108

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

Trends 78

Trends Brands Marketing Influencer 78

The Realtime Report

FEBRUARY 17, 2022

TikTok entered the social media space at the right time. Major corporations and media outlets have hopped on the TikTok bandwagon to increase their visibility among the younger user population to reach this new group of potential customers. Community Building. Influencer Marketing. Use Trends.

Brands 91

Brands How To Hashtag Influencer 91

Pixlee

JANUARY 12, 2022

Today’s generation of tech-savvy consumers is less receptive to traditional methods of advertising and marketing. Today, brand building isn’t about broadcasting your brand to the customer. So, how do you tap into that market with your brand? The Human Connection in Community-Driven Brands. Adopt a Social Cause.

Communities 52

Communities UGC Marketing Newsletter 52

Convince & Convert

FEBRUARY 12, 2012

Last week I wrote about the 4 (and only 4) possible rationales for agencies to get deep into content marketing. Clearly understanding these rationales is important because content marketing isn’t free. The Six Lifelong Laws of Successful Content Marketing for Agencies. Delegation equals death in social media.

Content 131

Content Marketing Cost Metrics 131

Hootsuite

JUNE 27, 2022

If you work in social media, you may be wondering, “ What is Discord — and wait, why should I care?” ” Discord may not be on your radar as a social media marketing tool. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Build community.

Template 98

Template Templates Eventful Hosting 98

Pam Moore

MAY 27, 2016

billion daily active users on average for March 2016. 989 million mobile daily active users on average for March 2016. billion monthly active users as of March 31, 2016. billion mobile monthly active users as of March 31, 2016. of our daily active users are outside the US and Canada. Approximately 84.2% SoundCloud.

Facebook 113

Facebook Marketing Groups Groups 113

Ignite Social Media

MARCH 31, 2023

From day one, women have been at the heart of establishing Ignite Social Media as a reputable business. View this post on Instagram A post shared by Ignite Social Media (@ignitesma) Final Thoughts From every corner of the world, it’s clear that there is still a fight for gender equality in the workplace.

Team 78

Team Policies Resources Construction 78

Buffer Social

JANUARY 19, 2017

In fact, this is our vision for Q1: Establish Buffer as the premier social media tool for businesses and teams via a focus on branding, content, and community. And how can social media help us to achieve that vision? Read on to see exactly how we set and measure social media goals here at Buffer.

Social Media 40

Social Media Community building Metrics Communities 40

Convince & Convert

FEBRUARY 27, 2015

Over the past few years, we’ve seen a significant shift in the way brands utilize social media. It’s no longer simply about brand awareness, or even community building, though those elements remain foundationally important. Likewise, social marketers are expanding the possibilities of what can be achieved.

Influencer 60

Influencer Marketing Metrics Avatar 60