Keyhole.co

FEBRUARY 23, 2024

This blog post aims to help you understand how to measure social media success in 2024. Go beyond vanity metrics In 2024, social media success goes beyond vanity metrics like likes and shares. Go beyond vanity metrics In 2024, social media success goes beyond vanity metrics like likes and shares. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

FEBRUARY 29, 2024

This blog post aims to help you understand how to measure social media success in 2024. Go beyond vanity metrics In 2024, social media success goes beyond vanity metrics like likes and shares. Go beyond vanity metrics In 2024, social media success goes beyond vanity metrics like likes and shares. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Oktopost

FEBRUARY 19, 2024

Are you ready to make 2024 the most successful year for your employee advocacy program? In this fast-paced environment where change is inevitable, leveraging ‘easy wins’ is crucial for engaging your audience and converting leads. How to increase advocate engagement? Which content gets the most engagement?

Trends 69

Trends B2B LinkedIn Training 69

Keyhole.co

FEBRUARY 8, 2024

67% of companies increased their influencer marketing budgets from 2022 to 2023. This trend is expected to continue into 2024. This blog post is your guide to the key influencer marketing KPIs you need to track in 2024. Engagement rate Engagement will become the pivotal metric for measuring influencer marketing success in 2024.

Metrics 52

Metrics Influencer Sentiment ROI 52

Sprout Social

FEBRUARY 29, 2024

In business, artificial intelligence (AI) is more than just a trend; it’s a crucial tool reshaping how we approach marketing and customer engagement. For example, Netflix uses AI to provide personalized movie and show recommendations, enhancing the user experience and engagement for its audience. Why this surge?

Patterns 121

Patterns Sentiment Analysis Proposal 121

Oktopost

DECEMBER 21, 2023

But budget limitations can make or break even the best, and most thorough plans you’ve set to accomplish in 2024. Unfortunately, this trend is forecasted to continue as we move into 2024. Now that doing more with less is essential, strategic budgeting is the key to success for CMOs in 2024.

Marketing 62

Marketing Survey Skills How To 62

Oktopost

JANUARY 11, 2024

A demand generation tool is software that helps businesses attract and engage with their target audience, raising interest in their product and driving prospects through the sales funnel. Demand generation tools have a much broader scope and focus on improving engagement and awareness through the first few steps of the customer journey.

Tools 62

Tools B2B Hubspot Analytics 62

Keyhole.co

DECEMBER 13, 2023

Top 7 Mention alternatives for 2024 Here is a list of social monitoring platforms that work as great alternatives to Mention. The tool helps brands understand their most successful posts, what people are engaging with, and how the competition is faring. Larger companies can choose a custom Enterprise plan.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Sprout Social

JANUARY 24, 2024

Audience engagement The Q3 Pulse Survey showed 68% of marketers track social media engagement metrics (likes, shares and comments) and 19% look to user-generated content related to their brand or products to measure the effectiveness of influencer marketing campaigns. You can view metrics like positive sentiment and total engagement.

Metrics 100

Metrics Influencer Marketing Survey 100

Keyhole.co

DECEMBER 15, 2023

So, running engaging campaigns can be daunting. But with an extensive online presence, many big brands convert their online reach into actionable engagement. Top 7 Mentionlytics alternatives for 2024 Let’s look at some social media monitoring tools you can use as alternatives to Mentionlytics.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. Build a (human) personal brand Being on social media benefits your company and also has big perks for you. It means they want stuff that’s human-first, real, funny, engaging, heartfelt… Content that conveys emotions. Sharing = caring.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Keyhole.co

FEBRUARY 9, 2024

Facebook marketing creates awareness and promotes a company or individual via the platform. Companies often overlook the potential of the free promotional tools Facebook has. However, these are highly effective methods for creating brand awareness and boosting your company’s sales with the right marketing strategy.

Strategy 52

Strategy Facebook Marketing Groups 52

Keyhole.co

MARCH 20, 2024

Dive deep into what your mentions mean with sentiment analysis and track how far the conversation around your brand is spreading with Brand24’s social listening analytics, focusing on your mentions’ reach and engagement. Try Keyhole for free Related Articles: LinkedIn Engagement Rate: How to calculate it?

LinkedIn 52

LinkedIn Tools B2B Price 52

Keyhole.co

JANUARY 9, 2024

A company with users totaling more than 900 million professionals around the world, LinkedIn provides special opportunities to reach a specific demographic and increase interaction. As one of a company’s content marketing managers, it can be easy to let such tasks fall through the cracks. Why track LinkedIn analytics?

Metrics 52

Metrics LinkedIn Analytics Sentiment 52

Oktopost

MARCH 31, 2024

With an impressive cohort of 2,700 advocates, Sarah dives into how she runs their successful advocacy program and how she plans to keep their momentum going throughout 2024. From finding the right balance of content to the types she creates, Sarah dives all in with the best practices you should implement for any advocacy program.

Training 91

Training Apple LinkedIn Hosting 91

Sprout Social

MARCH 12, 2024

The 2024 US presidential election is several months away, but social media is already politically charged. According to Sprout Social Listening data , from January 1 to March 6, 2024 there were almost 7.6 But even they will be selective about how they engage to reach their goals on social.

Social Media 114

Social Media Marketing Sentiment Influencer 114

Ignite Social Media

JANUARY 8, 2024

As marketing professionals, you’ll want to be in the know about the buzzwords that are shaping the landscape in 2024. It’s the post that never goes out of style and continues to engage your audience long after it’s been published. Hey, engagement is engagement! What does UGC mean? What does CPC mean?

Social Media 124

Social Media CPA CPM CPC 124

Keyhole.co

MARCH 24, 2024

The company also recorded a whopping $2.2 That’s why the company played on the aspirational aspect of beautiful houses, which their social media profiles reflect clearly. The regular contests create excitement, spreading brand awareness and driving increased engagement to the posts. But today, Airbnb boasts 7.7

Communities 59

Communities Social Media Strategy UGC 59

Oktopost

JANUARY 16, 2024

Additionally, its integrated notetaker transcribes your sales calls, so you can focus on engaging your prospects and answering their questions without worrying about remembering key pieces of information. This means you can have relevant and productive conversations that engage your prospects and attract them to your offerings.

Team 62

Team Tools SMS B2B 62

Convince & Convert

NOVEMBER 16, 2023

Fortunately, thanks to my employer, NetLine , being a sponsor (and sister company) of the event, I made the trip down to DC. For instance, our strategy at NetLine during Content Marketing World was designed to attract and engage. He delved deep into how the use of AI revolutionized his company’s SEO strategy.

Content 78

Content Marketing B2B SEO 78

Buffer Social

JANUARY 15, 2024

With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. But what makes B2B content good ? Tough question.

B2B 95

B2B Content Syndication SEO 95

Oktopost

JULY 4, 2022

You can still use Social Studio until either the end of your contract date, or November 18th, 2024 , when the product is slated for retirement. However, after November 18th, 2024, you’ll no longer be able to access Social Studio at all. ? While this sounds simple, it creates an interesting ripple effect for the rest of the company.

B2B 131

B2B Social Media Management Metrics Social Media 131

Sprout Social

FEBRUARY 12, 2024

When it comes to influencer marketing , C-suite execs want more than just good engagement. Ogilvy research shows that 75% of B2B companies have already jumped on board, realizing its immense potential. When you do, your brand’s message resonates with an already engaged audience. Take Pipedrive, for example.

Influencer 107

Influencer Marketing Collaboration ROI 107

Sprout Social

JANUARY 9, 2024

According to Salesforce’s State of the Connected Consumer report , 73% of consumers expect companies to understand their unique needs and expectations. Research how your customers want to engage with you, and what kind of personalization efforts would resonate most. Which posts drive the most engagement?

Social Media 125

Social Media Sentiment Data Team 125

Oktopost

OCTOBER 30, 2023

In today’s business environment, the ability to discern and act upon a potential customer’s needs and desires can be transformative, enabling businesses to engage with prospects more effectively and convert them into loyal customers. Now, this data is no longer held exclusively to the owners of a company’s social media accounts.

Data 124

Data B2B Notification Team 124

Oktopost

MARCH 26, 2024

Through direct engagement, your brand can quickly answer queries, tailor communications, and create personalized experiences that genuinely resonate with your audience. It adds a message button to your Company page and an inbox to the admin center, so page admins and super admins can view and respond to members directly.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Ignite Social Media

APRIL 1, 2024

The company’s founders understood one critical truth – in a saturated marketplace, simply launching a new product is not enough to get noticed. So they went all-in on branding, positioning Liquid Death as the antithesis of generic, “organic feeling” water companies that tend to focus only on purity and hydration.

Social Media 91

Social Media Marketing Proposal Case Study 91

Tweaklibrary

JANUARY 21, 2024

Your company’s full potential may lie in implementing enterprise resource planning (ERP) software. Enterprise resource planning (ERP) software can improve your company’s data utilization across the board, including project accounting, warehouse management, human resources, and many other essential business processes.

Software 11

Software Module Microsoft System 11

Hootsuite

FEBRUARY 24, 2023

18, 2024, or at the end of their contract, whichever comes sooner. 18, 2024 , but some users will lose access before then. 18, 2024, you’ll lose access as soon as your agreement is up. Take your engagement and reach to new heights with Hootsuite Amplify. Customers will lose access on Nov. 1 Social Media Tool Create.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Oktopost

MARCH 26, 2024

It’s 2024, and if you’re not on the social selling bandwagon yet it’s time to get on board–or your competitors most certainly will. In essence, Influenced Opportunity Reports bridge the gap between social media engagements and sales opportunities.

Influencer 62

Influencer Report B2B ROI 62

Keyhole.co

FEBRUARY 14, 2024

The Budweiser Super Bowl commercial from 2024 was the most searched commercial from Super Bowl LVIII. The top trending dog breeds in the US before the 2024 Puppy Bowl were the Greater Swiss Mountain Dog and the Chiweenie. Was the 2024 Super Bowl the most watched? Who won Super Bowl 2024?

Eventful 52

Eventful Advertising Social Media Features 52

Sprout Social

MAY 18, 2021

Used together, the two strategies can empower marketers to create relevant content that engages their audience no matter which channel they find themselves on. TV still reigns supreme when it comes to raising brand awareness, with 58% of consumers learning about brands and companies through TV advertising.

Social Media 111

Social Media Team Focus Group Loyalty 111

Sprout Social

FEBRUARY 26, 2024

The stakes are high, but that doesn’t mean financial companies can ignore social altogether. Being engaged on social is vital to protecting their brand and retaining customers. Engaging with posts and comments in a way that feels genuine and authentic. The opposite is true. Infusing competitive advantages into their responses.

Report 66

Report Atlassian Brands Sentiment 66

Oktopost

JANUARY 25, 2024

Social objectives can span one or multiple stages, allowing businesses to strategically plan their engagement throughout the customer journey. Prioritize employee advocacy If you haven’t implemented an employee advocacy program yet, 2024 is the year you should make it happen. Don’t make your buyers feel constantly sold to.

B2B 69

B2B Social Media Strategy Reputation 69

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. Enter AI analytics. What is AI analytics?

Analytics 114

Analytics Sentiment Analysis Patterns 114

Sprout Social

JUNE 17, 2021

Companies that fail to do so risk being left behind. Social media is a place for discovery and now, it’s nearly as common for consumers to learn about brands or companies on social as it is through TV or radio ads. 68% of consumers agree that social media enables them to interact with brands and companies. Not convinced?

Statistics 145

Statistics Social Media Marketing Survey 145

Buffer Social

AUGUST 16, 2023

and Pendo for customer communication and engagement. We aim to have one company-wide retreat every year. Lastly, we will continue to invest in team retreats and we are excited that we have already kicked off initial planning for a full company retreat for 2024. Up until 2016, we had retreats twice a year.

Price 70

Price Buy Insurance Cost 70