Later

DECEMBER 11, 2020

Wondering what the future of Instagram marketing looks like? . With so much change, it can be hard to predict Instagram trends for 2021. From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021.

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Sprout Social

MAY 26, 2022

Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022. This article will outline how brands can architect successful end-to-end TikTok marketing campaigns (versus one-off experimental videos) to capitalize on this engagement. onlineoptimism.

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Examples Campaign Tips UGC 142

Sprout Social

AUGUST 16, 2023

Add viral “meme stocks”—stocks that can become overvalued due to positive online sentiment—to the mix, and it became clear social media has real world implications and the potential to derail financial companies. It comes down to proactively managing reputational risks with consumers, employees and the market on social.”

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Social Media Banking Brands Sentiment 74

Hootsuite

OCTOBER 25, 2021

from 2020 to 2021 , an increase of 490 million humans. Social media is the perfect way to communicate your values and build brand equity with customers across your marketing funnel. Multiple studies confirm that when used alongside an integrated marketing strategy, social media directly influences purchasing decisions.

Social Media 142

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Hootsuite

NOVEMBER 28, 2022

Reddit continues to grow by double digits every year, adding 25% more users in 2020 and 14% more in 2021. But Reddit isn’t the best place for every company. Find out if Reddit marketing is right for you, and how to get started on the self-proclaimed “ frontpage of the Internet. ”. Market research. What is a subreddit?

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Buffer Social

NOVEMBER 17, 2021

And while all companies can benefit from being on social media, it’s especially crucial for small businesses who typically don’t have the advantage of being a household name. Use market research tools like AnswerThePublic or Google Trends to see what people are searching for. Does your audience prefer videos or memes?

Small Business 91

Small Business Social Media Tips Content 91

Sprout Social

FEBRUARY 2, 2023

In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. Practice makes perfect Bridgett Colling, Director of Marketing and Communications at Figo, saw the opportunity to expand her brand’s TikTok presence.

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Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: . 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building.

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Campaign Social Media Brands Apparel 91

Hootsuite

FEBRUARY 13, 2023

This company has been in the same office since the 1970s, which makes for some great before and after photos: View this post on Instagram A post shared by AGS Company Automotive Solutions (@agscompanyauto) 2. Brands of any size can get in on the fun by showing the evolution of their office over the years. The Fold from 1977!

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Sprout Social

JULY 6, 2022

And 2021 didn’t slow down with the COVID-19 pandemic going into its second year. This could reflect greater attention to developing news and updates, as well as a desire for entertainment via viral Tweets and memes. Brands looking to participate in trending topics need to be timely but conscious of the brand’s values in the process.

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Twitter Tourism Travel Education 105

Sprout Social

DECEMBER 5, 2022

From stories of triumph to funny social media memes , social has the power to spark a smile. Social gives you the opportunity to get insightful feedback on your product or service all while building a community that can further amplify your digital marketing without having to spend large advertising budgets.”.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Sprout Social

SEPTEMBER 30, 2021

The Sprout Social Index 2021™, UK & Ireland report found 54% of UK consumers use Instagram. And as noted in our guide to marketing in Gen Z, younger consumers rely on Instagram to discover, research and share new products. But selling on Instagram isn’t as simple as posting product photos and calling it a marketing day.

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Instagram Bazaarvoice Retail Feed 111

Hootsuite

JUNE 16, 2022

And you’ll be in good company — the chatbot industry generated roughly $83 million in 2021. With less time responding to messages, you’re free to work toward other business goals and spend time on your marketing or sales. Source: Know Your Meme. You already know how irritating it is to answer repeat questions.

FAQ 89

FAQ Template Templates Retail 89

Sprout Social

MAY 3, 2022

The challenges of cannabis social media marketing. Can we RT this and show up as much as we RT memes laughing at stereotypes of our people? RushDeeOfficial) August 21, 2021. Weedmaps is one of the largest tech companies serving the cannabis industry. The name is GorillaRXWellness. — RushDee Williams ????????

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Social Media Brands Content Guidelines 87

Sprout Social

MAY 2, 2018

By 2021 the dental industry is projected to be worth around $36.8 But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. Why Does Social Media Marketing Matter For Dentists? That’s a lot of teeth for the tooth fairy.

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Social Media Marketing Industry Instagram 111

Sprout Social

NOVEMBER 17, 2022

Since retail and fashion brands are innately about showcasing products in an attractive way, using Reels for marketing feels natural. Customers are more likely to buy from brands that align with their personal values—it’s 74% more important to consumers than it was in 2021, according to data from The Sprout Social Index™.

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Types Instagram Brands Collaboration 118

Sprout Social

AUGUST 8, 2023

Let’s say you’re managing the TikTok account for an online plant shop and care company. Whether you decide to try to create your own challenge or hop on existing challenges that make sense for your brand, it’s a good idea to put this tactic into your TikTok marketing strategy.

SEO 92

SEO How To Hashtag Engineering 92

Buffer Social

MAY 4, 2022

Expand on your brand’s values and goals Oftentimes, Twitter threads or Instagram Stories may not feel like the right platform for when you want to write a deep dive into your company’s mission. It’s also a great choice if you want to infuse your posts with trending memes and a more casual tone.

Small Business 84

Small Business Journal How To Tumblr 84

Hootsuite

OCTOBER 24, 2022

Because of this, 80% of real estate agents plan to spend more time on their social media marketing strategies in the next year. Always share new listings hitting the market to your social accounts. And, 37% of realtors believe drone video footage is one of the most important emerging marketing trends. Market update.

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Real Estate Social Media HootSuite Instagram 79

Sprout Social

OCTOBER 31, 2022

Is there anything better than when a new social media meme takes over the web? If you work in social media, staying up to date on trending meme formats is all in a day’s work. Maybe that’s why social media managers make such good memes. What are social media memes ? — Twitter (@Twitter) October 12, 2021.

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agora pulse

DECEMBER 13, 2018

Organic social media marketing remains largely unaffected by GDPR but paid social media marketing methods will continue to evolve. Marketers relying heavily on paid ads will need to keep an eye on the latest rules regarding customer consent and data protection. One of my social media predictions for 2019 is to go live!

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Social Media UGC Adwords Influencer 132

Hootsuite

NOVEMBER 4, 2022

Wake up, companies: Worker power is growing. Jumping to new companies is a popular exit path, but some workers are going the freelance route, or more radically, quitting with no plan at all. When you’re hiring, you’re not only competing with other companies, but also with being your own boss and just vibing at home. Love that.).

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Hootsuite

MAY 10, 2021

Social media for big companies has become about as commonplace as human resource departments. Even the tech giant, which abstained from traditional social media marketing for light-years by Internet standards, now posts regularly across multiple accounts and channels. Customers take for granted that big companies are on social media.

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Later

DECEMBER 23, 2020

Ready for some predictions to fire up your social media strategy in 2021? Video content, no matter the platform or format, is going to be big in 2021! The key to making video a success in 2021 is to strategically think about your audience and tap into them where they’re most comfortable. We bet you are! Not sure where to start?

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Social Media Strategy Meme Instagram 120

Social Media Strategies Summit

MAY 19, 2022

Consistent content is a challenge for many social media marketers. Should your content marketing efforts focus on creating original content, or can you mix in curated content? You’ll find a little bit of everything on this social media site, from photos and memes to how-tos and instructional blog posts.

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Social Media Content UGC Curation 264

Buffer Social

AUGUST 19, 2018

Join 17,000+ weekly listeners for the Buffer podcast, The Science of Social Media , where we bring you the latest and greatest in social media marketing news, updates, stories, insights, and actionable takeaways. Facebook Redesigns Pages as Reach Declines, 5 Fascinating Facts About Gen Z, the ROI of Meme Accounts, and More!

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Meme ROI Hashtag Facebook 61

Later

DECEMBER 23, 2020

Ready for some predictions to fire up your social media strategy in 2021? Video content, no matter the platform or format, is going to be big in 2021! The key to making video a success in 2021 is to strategically think about your audience and tap into them where they’re most comfortable. We bet you are! Not sure where to start?

Social Media 64

Social Media Strategy Meme Instagram 64

Sprout Social

MARCH 1, 2021

Marketers naturally seek creative inspiration from an array of trends, cultural moments and media. As a result, marketers have many opportunities to create culturally relevant content and tap into rising social trends. AAVE is NOT stan/internet/meme language ya'll TAKE. What is cultural appropriation?

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Marketing Meme How To Retail 135

Later

DECEMBER 23, 2020

Ready for some predictions to fire up your social media strategy in 2021? Video content, no matter the platform or format, is going to be big in 2021! The key to making video a success in 2021 is to strategically think about your audience and tap into them where they’re most comfortable. We bet you are! Not sure where to start?

Social Media 52

Social Media Strategy Meme Instagram 52

Hootsuite

AUGUST 6, 2021

Modern marketing departments would implode without social marketers, but they’re still not getting the respect they deserve. When companies post tweets that should’ve stayed in the drafts, there’s always (at least) one person in the replies saying “fire the intern who posted this.” of the marketing budget by 2026.

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HootSuite Marketing Social Media Management Skills 130

Sprout Social

FEBRUARY 28, 2022

The constant feed refreshing, the group DMs, the memes—it all combines to create a uniquely gripping spectacle that’s impossible to ignore. Your core values should serve as a north star for all your marketing efforts, including your cultural advertising plays. — Calm (@calm) June 2, 2021. Calm + Naomi Osaka.

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Hootsuite

JULY 14, 2021

For commitmentphobes, the word “engagement” might be a terrifying and loaded one — but for social media marketers, Facebook engagement is the holy grail. And an engaged audience that wants to interact with your brand is something every marketer should aim for. Posted by Plantsome on Monday, June 28, 2021. Focus on quality.

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Engagement Facebook HootSuite Groups 145

Sprout Social

JUNE 30, 2021

Brand evangelists are also excellent sources of marketing. Given the benefits that brand evangelism can bring to companies, working to inspire this loyalty is important for businesses to consider. Notice there isn’t a single meme or image used. — G FUEL® (@GFuelEnergy) May 23, 2021. Become a social media detective.

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Brands Loyalty Hubspot Authentication 138

Hootsuite

DECEMBER 14, 2021

Home to viral challenges, mega-stunts and probably the best memes on the internet. In 2021, all age groups have a solid representation on the platform: Distribution of TikTok users in the United States as of March 2021, by age group (Source: Statista ). Ahh, TikTok! Here’s PlayStation demonstrating exactly what that looks like.

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Tips How To Hashtag Meme 138

Sprout Social

JULY 8, 2021

According to the Sprout Social Index™ 2021: UK & Ireland Edition , 76% of consumers have used social media more in the past year and 63% have bought something from it. Marketers feel the pressure to stand out with wildly innovative campaigns, viral posts and award-winning content. — Gavin Hammar (@GavinHammar) May 27, 2021.

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Sprout Social

SEPTEMBER 1, 2021

The sheer amount of performance data available often leaves marketers overwhelmed. Share of voice (SOV) is a metric that illustrates your place in the market, making it a great place to start. Do people consider your company a leader in the industry? It now encompasses various elements of digital marketing and advertising.

SEO 144

SEO Social Media Metrics Sentiment 144

Hootsuite

JUNE 2, 2022

One minute, your brand is a beloved internet meme. — Burger King (@BurgerKingUK) March 8, 2021. Prevention starts with a clear social media policy for your company. Dollar General faced criticism after one of its managers shared a not-so-flattering look behind the scenes at the company. We will do better next time.

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Social Media Tips HootSuite How To 145