Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. Now here are three ideas the social network’s CMO and her marketing team may want to contemplate.

Team 160

Team Marketing B2B Eventful 160

Audiense

JANUARY 18, 2018

Using an Insights Report focused on the CMO’s of 2017 we generated a Top 10 influencer ranking , based on affinity and uniqueness. A common practice here at Audiense is periodically analysing our target audiences allowing us to gain a better understanding of who they are and how we can engage them. Channel engagement.

Strategy 112

Strategy Comparison LinkedIn Social Networking 112

Buffer Social

JUNE 5, 2017

How do you know what’s working with your social media? The social networks provide us with a ton of data about our posts but it can be hard to distinguish the signals from the noise. The key is social media analytics and reporting ! . 7 Tips for Getting Better Social Media Results by Using Data.

Analytics 110

Analytics Report Data Social Media 110

The Realtime Report

JANUARY 29, 2019

Yet, with the demand for new communities and the never-ending desire to increase engagement, such best practices for moderation become overlooked. Gimmicks, games and luck aside, sustainable engagement requires skill and intelligence. They create opportunities to engage. They ask thoughtful questions and respond to comments.

Communities 126

Communities Wikipedia Collaboration Discount 126

Pam Moore

DECEMBER 7, 2017

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provide a medium for brands and marketers to communicate in unique and personal ways with other human beings.

Template 167

Template Templates Trends Content 167

Hootsuite

FEBRUARY 4, 2020

A decade later, the site has grown into a social media powerhouse with the world’s top brands leveraging the account to create engagement, build an audience, and increase sales. More than 500 million daily active users (last updated by Instagram in 2017). Instagram general demographics. Instagram launched in October 2010.

Instagram 145

Instagram Social Media Marketing Survey 145

Ignite Social Media

MAY 1, 2017

While Pinterest embraces its search engine reality, the FTC proves it knows how social networks work and Twitter starts to grow again, all in this week’s edition of Social You Should Know. Supposedly, user confusion over liking vs. saving pins prompted the change but brands may see a drop off in Pin engagement as a result.

Instagram 104

Instagram Twitter Engineering Influencer 104

Social Media Strategies Summit

APRIL 22, 2019

With the expansion of shoppable Instagram, huge growth of the Stories format and the launch of IGTV, marketers had more ways than ever to connect and engage with consumers. The Rise of Social TV. According to a recent report from Statista , more than 50% of digital videos are now viewed on mobile in vertical format.

Trends 142

Trends Social Media Instagram Influencer 142

Sprout Social

JUNE 30, 2019

billion users , making it the top social media platform for the total number of active users. Over the past decade, Facebook has redefined the way we look at social networks and also expanded the possibilities of social media for businesses. Since 2017, we have seen many improvements. engagement rate.

Instagram 98

Instagram Strategy Facebook Social Networking 98

Ignite Social Media

MAY 4, 2020

Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. While the networks add Story capabilities to their channels, the data from users showing increased interest follows suit. Source: Statista. Source: Facebook.

Social Media 121

Social Media Brands Content Real Estate 121

Sprout Social

MARCH 10, 2017

Social marketers are held to an even higher standard since so much of their work is visible across social networks. So social media agencies often feel even more pressure to be able to show ROI to clients. Don’t miss another opportunity to learn about social media ROI and more at Digital Agency Day. SproutChat.

ROI 52

ROI Sentiment Analytics Report 52

Sprout Social

APRIL 19, 2019

Only 51% of teens use Facebook , making it the fourth most popular social network. You can find this engagement data through your Page Insights. An overwhelming majority of Facebook users have accessed the network via tablet or smartphone, according to Statista. In fact, 43% report that they get their news from Facebook.

CPC 111

CPC Facebook Marketing Advertising 111

The Realtime Report

FEBRUARY 16, 2017

Content and social networks are the new currency. Participants were asked to complete a series of questions focused on how their organization is currently leveraging influencer marketing and expected change in 2017. 2017 Forecasted Influencer Marketing Spending. This will only increase in 2017. Content For Retail.

Video 131

Video Retail Influencer YouTube 131

The Realtime Report

DECEMBER 19, 2013

By 2017, eMarketer estimates that mobile ad spending will account for well over half of the total digital ad spend in the UK. Social Media Statistics Britain digital advertising eMarketer England mobile ad growth mobile ad spend mobile advertising UK United Kingdom' of digital ad spending.

Mobile 142

Mobile Statistics Retail Advertising 142

Buffer Social

OCTOBER 1, 2018

For example, in the first half of 2018 alone, Facebook reported five major changes to the News Feed (and there are probably many more small tweaks that were not reported). So how does each of the social media algorithms work? You: tweets she found engaging in the past, how often and how heavily she use Twitter.

Organization 108

Organization Flipboard Social Media Company 108

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? I’m grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media.

Analytics 111

Analytics Social Media Tools Klout 111

Sprout Social

OCTOBER 23, 2018

You can get going now with your strategy by engaging with new potential followers and email subscribers. You might use an early-bird special to entice users to follow a social account, or to opt in to your email newsletter for a special sale that will be sent out on Black Friday. Use social automation.

Strategy 92

Strategy Social Media Hashtag ROI 92

Hootsuite

DECEMBER 17, 2019

Sidebar: We’re guessing Pew doesn’t classify YouTube as a ‘social’ platform because it’s a bit of a chimera: is it video platform or a search engine or a social network? Watch time for videos on “which product to buy” doubled between 2017 and 2018. 70% more YouTube users are engaging with creators and channels.

Statistics 145

Statistics YouTube Marketing HootSuite 145

Buffer Social

MARCH 27, 2018

These strategies help me uncover the types of social media content that our audience loves to engage with and share. One way to find your top-performing Facebook posts is to go to your Page Insights > Posts and manually look for posts with high reach or engagement. Go to your Analytics tab and then Posts report.

Content 110

Content How To Overview Analytics 110

Ignite Social Media

MAY 22, 2017

The platform continues to add new features , like looping videos, a magic eraser and A/R emojis, to try to keep the audience engaged. As of April, Instagram Stories reported that they have 200 million active daily users. In March of 2017, Facebook decided it wanted to get in to the Story game. Instagram Stories.

Review 121

Review Instagram Real Estate Facebook 121

Hootsuite

NOVEMBER 25, 2015

It feels like every month a social network unveils a new social media advertising tool. That’s a huge, huge number and shows how big of an impact social media advertising has made in an incredibly short period of time. Plus, there are countless other way to keep the cost of your social advertising low.

Advertising 112

Advertising Social Media List Statistics 112

Sprout Social

APRIL 12, 2017

Allowing social media influencers to take over your Instagram account for a period of time is smart tactic for certain brands. However, there’s been just as many brands who have tried and failed to gain social media engagement with a costly influencer. According to a Sprout Social 2017 Q1 Index , 48.6%

Instagram 67

Instagram Hashtag Metrics Marketing 67

Sprout Social

JANUARY 2, 2019

Raising that level of awareness means not just publishing content, but posting the types of content that engage and attract new followers. Sprout Social not only provides a big-picture overview of your content’s reach but also drills down to specific posts and social networks. Increase brand engagement.

Campaign 111

Campaign Social Media Metrics Trends 111

Sprout Social

OCTOBER 10, 2019

It’s about engaging with your target audience and interacting with them. If you can become a pro with this fast paced social networking site, you’ll unlock new opportunities to grow your business online. Understanding how Twitter works and where it fits in the social media landscape will shape the way you use it.

Strategy 107

Strategy Tips Twitter Marketing 107

Sprout Social

MARCH 8, 2017

Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms. Most social media managers prize their social media influencers because they can drive engagement and word-of-mouth communication to your brand at a higher rate than standard organic methods.

Influencer 111

Influencer Social Media How To SEO 111

Buffer Social

APRIL 29, 2019

Live video remains a core feature of the top social networks , but have you noticed that the live video buzz may have cooled? How should you be thinking about live video and your social media strategy in 2019? Live video seems to have gone from front-of-mind to back-of-mind for marketers and for the social networks themselves.

Video 75

Video Avatar Social Networking Instagram 75

Proactive Report

FEBRUARY 24, 2017

The one thing you can rely on in Social Media is that there will be change. Each year new networks pop up and some go away. The major social networks (Facebook, LinkedIn and Twitter) have been fairly stable for the past five or six years. This was way below Wall Street’s expectations. Source Triggertrap eport.)

Twitter 94

Twitter News Influencer Open Source 94

Sprout Social

AUGUST 30, 2016

Gaining the trust, engagement and attention of Instagram users is no a walk in the park either. While the agency expects that number to increase to roughly 71% by 2017, there’s still a lot businesses can learn about the social network. As a brand, you have the chance to truly engage with users.

Instagram 70

Instagram Brands Collaboration Hashtag 70

Rebekah Radice

JANUARY 7, 2019

That’s where qualitative and quantitative social media data comes in. It’s a review of engagement, content, community, and your competition. Go to each social channel and review how it’s performing. Engagement: number of people participating in the conversation. 4 Ways to Boost Your #Twitter Engagement.

Social Media 145

Social Media How To Metrics URL 145

Ignite Social Media

JANUARY 9, 2017

This category is crucial as customers expect brands to be active, to answer customer support questions, and to be engaged. This includes reporting, goal setting, and strategic development or strategic recommendations. This forecast also excludes the spending to maintain a social network presence. Send us a note.

Social Media 60

Social Media Marketing Exercises Social Networking 60

Keyhole.co

MAY 29, 2023

So if you are wondering where they might possibly be, rest assured they are probably on social media. billion total social media users exist worldwide, while Facebook still stands strong as the largest online social network in the world with roughly 2.96 In 2023, it is estimated that 4.89 billion monthly active users.

Campaign 52

Campaign Social Media Hashtag Trends 52

agora pulse

JANUARY 19, 2017

Increase engagement. An engaged following : There is no point to an influencer if their posts don’t generate actions. Many times, individuals with smaller, more targeted followings see much higher engagement and conversion rates on their posts. A photo posted by Sweety High (@sweetyhigh) on Jan 17, 2017 at 12:04pm PST.

Instagram 60

Instagram Hashtag Influencer Campaign 60

Hootsuite

SEPTEMBER 9, 2020

So in that sense, whether or not YouTube meets social network criteria is irrelevant. Or that between 2017 and 2019 viewership of videos with “thrift with,” “thrifting in” or “how to thrift” in the title increased by 10X. Plus, this type of engagement earns points with the YouTube algorithm.

YouTube 145

YouTube HootSuite Marketing Video 145

Sprout Social

FEBRUARY 28, 2017

We have a report that breaks down the demographics of your Twitter followers. In order for people to feel engaged and compelled to participate in your promotion, you need to provide some kind of value. Universal Textiles (@unitextiles) February 20, 2017. This will show your Tweets with the most engagement.

Twitter 40

Twitter Tips Fashion Open Source 40

agora pulse

DECEMBER 14, 2016

Become More Data Driven- 2017 is going to be an interesting year for social marketers as decisions on spend and strategy now need to be backed up with cold hard facts. You can also run reports on hashtags you may have used for a campaign to see who’s talking about them and what they are saying! Agorapulse.

Tweetdeck 60

Tweetdeck Social Media Management Press Release Influencer 60

Pam Moore

DECEMBER 11, 2016

What is included in this article and episode #228 of the Social Zoom Factor Podcast: . 2017 content marketing statistics. 2017 content marketing predictions. How to use our 2017 content marketing editorial calendar template ( download now ). 2017 Content Marketing Statistics You Should Know… .

Template 167

Template Templates Content NewsCred 167

Buffer Social

MARCH 13, 2017

This post has been refreshed for 2017. Snapchat is the latest platform taking the social media world by storm. To achieve long-term success, any social network must figure out their monetization strategy. Much like other social networks, Snapchat allows you to to enhance your content with filters.

Social Networking 111

Social Networking Social Media Examples Video 111