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3 Viral Marketing Lessons from the 2016 Super Bowl Commercials

Talkwalker SM

When such large sums of money are being invested into Super Bowl ad campaigns, going viral is pretty much a must, so we decided to use social media analytics to take a look at the lessons brands can learn from what worked and what didn’t work at Super Bowl 50. Lesson 1: It’s All About the Pre-Game. Conclusion?

Hashtag 93
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Twitter Marketing: Strategies and Tips to Try Now

Sprout Social

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. What Makes Twitter Different.

Strategy 109
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The Future of Twitter

Proactive Report

The major social networks (Facebook, LinkedIn and Twitter) have been fairly stable for the past five or six years. That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million. Back in November 2016 the shares were $18. Journalists on Twitter.

Twitter 94
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How to Increase Your Twitter Impressions Organically

Sprout Social

When it comes to Twitter marketing , one of the key metrics brands measure is engagement. Before people can interact with your Tweets, they need to see them on their feed. In order to figure out how many people are seeing your Tweets, you need to track Twitter impressions. What Are Twitter Impressions? 2 follows user No.

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TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

TikTok's popularity has exploded since its 2016 inception. In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns. You can then access your ad account’s analytics that measures how your ads are performing. Is TikTok a Good Marketing Platform?

Trends 147
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What Marketers Need to Know About TikTok

Ignite Social Media

app, which was acquired by the Beijing-based media company, ByteDance, who had launched the original TikTok app in China in 2016. billion app installations and over 500 million monthly users, placing it ahead of other social networks such as Twitter, Snapchat, and Pinterest. Who is not currently on TikTok, however, are brands !

Marketing 217
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2019 Social Media Resolutions

Ignite Social Media

Between the Cambridge Analytica scandal , issues with analytics for video ads, and everything with the 2016 presidential election, it seems they will attempt to shift focus toward something more user-oriented. Twitter – Get organized. One concern, however, is the future of the platform now that the founders have left.